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Author: Stephen Voltz
Publisher: McGraw Hill Professional
ISBN: 0071803394
Category : Business & Economics
Languages : en
Pages : 240
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Book Description
Creating the next YouTube blockbuster is easier than you think! Includes more than 100 QR Codes linking to successful viral videos! "These guys are the viral experts, and they show you the way in clear, concise language. This is the first recipe for virality that I buy." -- KENT NICHOLS, cocreator of viral phenomenon AskANinja.com One Saturday morning in 2006, Stephen Voltz and Fritz Grobe dropped 500 Mentos mints into 100 bottles of Coke in front of a video camera. Their video went viral in a matter of hours, and before they knew it, David Letterman, Conan O'Brien, and NPR were calling. Since then, more than 100 million people have watched The Extreme Diet Coke & Mentos Experiments. Why? Because Voltz and Grobe did everything right. Now, in The Viral Video Manifesto, they explain how you can make a video guaranteed to pack a major punch by applying four core principles: Be True . . . Don't fake it. Make it real. Don't Waste My Time . . . Get down to business right away. Be Unforgettable . . . Show us something we've never seen before. It's All About Humanity . . . An emotional connection is the key to sharing.
Author: Stephen Voltz
Publisher: McGraw Hill Professional
ISBN: 0071803394
Category : Business & Economics
Languages : en
Pages : 240
Get Book Here
Book Description
Creating the next YouTube blockbuster is easier than you think! Includes more than 100 QR Codes linking to successful viral videos! "These guys are the viral experts, and they show you the way in clear, concise language. This is the first recipe for virality that I buy." -- KENT NICHOLS, cocreator of viral phenomenon AskANinja.com One Saturday morning in 2006, Stephen Voltz and Fritz Grobe dropped 500 Mentos mints into 100 bottles of Coke in front of a video camera. Their video went viral in a matter of hours, and before they knew it, David Letterman, Conan O'Brien, and NPR were calling. Since then, more than 100 million people have watched The Extreme Diet Coke & Mentos Experiments. Why? Because Voltz and Grobe did everything right. Now, in The Viral Video Manifesto, they explain how you can make a video guaranteed to pack a major punch by applying four core principles: Be True . . . Don't fake it. Make it real. Don't Waste My Time . . . Get down to business right away. Be Unforgettable . . . Show us something we've never seen before. It's All About Humanity . . . An emotional connection is the key to sharing.
Author: Stephen Voltz
Publisher: McGraw Hill Professional
ISBN: 0071813306
Category : Business & Economics
Languages : en
Pages : 241
Get Book Here
Book Description
Creating the next YouTube blockbuster is easier than you think! Includes more than 100 QR Codes linking to successful viral videos! "These guys are the viral experts, and they show you the way in clear, concise language. This is the first recipe for virality that I buy." -- KENT NICHOLS, cocreator of viral phenomenon AskANinja.com One Saturday morning in 2006, Stephen Voltz and Fritz Grobe dropped 500 Mentos mints into 100 bottles of Coke in front of a video camera. Their video went viral in a matter of hours, and before they knew it, David Letterman, Conan O'Brien, and NPR were calling. Since then, more than 100 million people have watched The Extreme Diet Coke & Mentos Experiments. Why? Because Voltz and Grobe did everything right. Now, in The Viral Video Manifesto, they explain how you can make a video guaranteed to pack a major punch by applying four core principles: Be True . . . Don't fake it. Make it real. Don't Waste My Time . . . Get down to business right away. Be Unforgettable . . . Show us something we've never seen before. It's All About Humanity . . . An emotional connection is the key to sharing. This enhanced eBook includes features you won’t find in the print edition, including: 4 videos of behind-the-scenes commentary on the authors’ four highly successful viral videos: The Extreme Diet Coke & Mentos Experiments; Extreme Diet Coke & Mentos Experiments II: The Domino Effect; The Coke Zero & Mentos Rocket Car; and The Extreme Sticky Note Experiments 10 videos of in-depth discussion on strategies for making videos go viral 5 audio clips of Stephen Voltz interviewing blockbuster viral video creators who reveal their secrets of their success
Author: M. Fisher
Publisher: Springer
ISBN: 1137348925
Category : Business & Economics
Languages : en
Pages : 167
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Book Description
To stay competitive, firms need to build great products but they also need to lend these products to the uses and misuses of their customers and learn extensively from them. This is the first book to explore the idea that allowing customers to adapt features in online products or services to suit their needs is the key to viral growth.
Author: Elisabeth Doucett
Publisher: American Library Association
ISBN: 0838913202
Category : Language Arts & Disciplines
Languages : en
Pages : 294
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Book Description
Today's library leaders face a world in which the only constant is change. Seeking out innovative ways to meet the evolving needs of their communities has become a critical part of their responsibilities. In this book, Doucett mines new territory in this ongoing effort by exploring how successful organizations "outside the stacks" conduct their business. She interviews leaders of advertising, online commerce, fundraising, retailing, crowdsourcing and other organizations (including Kickstarter, L.L. Bean, Down East Magazine and Tom's of Maine, among others), learning what they do exceptionally well. From this research she presents more than 100 examples of game-changing ideas ready for application in libraries. And most importantly, she articulates a simple process that readers can use to pursue the same path of exploration at their own institutions, including the actual questions used during her interviews. An exciting survey of creativity in action, Doucett's book will encourage public library directors, managers, trustees, and staff to cross-pollinate their own expertise with innovative ideas from outside the stacks.
Author: Martin Gurri
Publisher: Stripe Press
ISBN: 1953953344
Category : Political Science
Languages : en
Pages : 465
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Book Description
How insurgencies—enabled by digital devices and a vast information sphere—have mobilized millions of ordinary people around the world. In the words of economist and scholar Arnold Kling, Martin Gurri saw it coming. Technology has categorically reversed the information balance of power between the public and the elites who manage the great hierarchical institutions of the industrial age: government, political parties, the media. The Revolt of the Public tells the story of how insurgencies, enabled by digital devices and a vast information sphere, have mobilized millions of ordinary people around the world. Originally published in 2014, The Revolt of the Public is now available in an updated edition, which includes an extensive analysis of Donald Trump’s improbable rise to the presidency and the electoral triumphs of Brexit. The book concludes with a speculative look forward, pondering whether the current elite class can bring about a reformation of the democratic process and whether new organizing principles, adapted to a digital world, can arise out of the present political turbulence.
Author: Yann Girard
Publisher: CreateSpace
ISBN: 9781514222324
Category :
Languages : en
Pages : 126
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Book Description
It's about how to go from being stuck to being unstuck. It's about how to unleash your potential. It's about how to find your passion. It's ultimately about how to love your life.
Author: Hank Green
Publisher: Penguin
ISBN: 1524743488
Category : Fiction
Languages : en
Pages : 464
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Book Description
THE INSTANT NEW YORK TIMES BESTSELLER Who has the right to change the world forever? How will we live online? How do we find comfort in an increasingly isolated world? The Carls disappeared the same way they appeared, in an instant. While the robots were on Earth, they caused confusion and destruction with only their presence. Part of their maelstrom was the sudden viral fame and untimely death of April May: a young woman who stumbled into Carl’s path, giving them their name, becoming their advocate, and putting herself in the middle of an avalanche of conspiracy theories. Months later, April’s friends are trying to find their footing in a post-Carl world. Andy has picked up April’s mantle of fame, speaking at conferences and online; Maya, ravaged by grief, begins to follow a string of mysteries that she is convinced will lead her to April; and Miranda is contemplating defying her friends’ advice and pursuing a new scientific operation…one that might have repercussions beyond anyone’s comprehension. Just as it is starting to seem like the gang may never learn the real story behind the events that changed their lives forever, a series of clues arrive—mysterious books that seem to predict the future and control the actions of their readers—all of which seems to suggest that April could be very much alive. In the midst of the search for the truth and the search for April is a growing force, something that wants to capture our consciousness and even control our reality. A Beautifully Foolish Endeavor is the bold and brilliant follow-up to An Absolutely Remarkable Thing. It is a fast-paced adventure that is also a biting social commentary, asking hard, urgent questions about the way we live, our freedoms, our future, and how we handle the unknown.
Author: Robby Novak
Publisher: Harper Collins
ISBN: 0062358693
Category : Juvenile Nonfiction
Languages : en
Pages : 344
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Book Description
"This is LIFE, people! You've got air coming through your nose! You've got a heartbeat! That means it's time to do something!" announces Kid President in his book, Kid President's Guide to Being Awesome. From YouTube sensation (75 million views and counting!) to Hub Network summer series star, Kid President—ten-year-old Robby Novak—and his videos have inspired millions to dance more, to celebrate life, and to throw spontaneous parades. In his Guide to Being Awesome, Kid President pulls together lists of awesome ideas to help the world, awesome interviews with his awesome celebrity friends (he has interviewed Beyoncé!), and a step-by-step guide to make pretty much everything a little bit awesomer. Grab a corn dog and settle in to your favorite comfy chair. Pretend it's your birthday! (In fact, treat everyone like it's THEIR birthday!) Kid President is here with a 240-page, full-color Guide to Being Awesome that'll spread love and inspire the world.
Author: Trae Crowder
Publisher: Simon and Schuster
ISBN: 1501160400
Category : Humor
Languages : en
Pages : 352
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Book Description
"The Liberal Rednecks--a three-man stand-up comedy group doing scathing political satire--celebrate all that's good about the South while leading the Redneck Revolution and standing proudly blue in a sea of red. Smart, hilarious, and incisive, the Liberal Rednecks confront outdated traditions and intolerant attitudes, tackling everything people think they know about the South--the good, the bad, the glorious, and the shameful--in a laugh-out-loud funny and lively manifesto for the rise of a New South. Home to some of the best music, athletes, soldiers, whiskey, waffles, and weather the country has to offer, the South has also been bathing in backward bathroom bills and other bigoted legislation that Trae Crowder has targeted in his Liberal Redneck videos, which have gone viral with over 50 million views. Perfect for fans of Stuff White People Like and I Am America (And So Can You), The Liberal Redneck Manifesto skewers political and religious hypocrisies in witty stories and hilarious graphics--such as the Ten Commandments of the New South--and much more! While celebrating the South as one of the richest sources of American culture, this entertaining book issues a wake-up call and a reminder that the South's problems and dreams aren't that far off from the rest of America's"--
Author: Kristen Roupenian
Publisher: Simon and Schuster
ISBN: 1982101652
Category : Fiction
Languages : en
Pages : 223
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Book Description
*Includes the story “Cat Person”—now a major film* A compulsively readable collection of short stories that explore the complex—and often darkly funny—connections between gender, sex, and power across genres. “These stories are sharp and perverse, dark and bizarre, unrelenting and utterly bananas. I love them so, so much.” —Carmen Maria Machado, National Book Award Finalist and author of Her Body and Other Parties “Kristen Roupenian isn’t just an uncannily great writer, she also knows things about the human psyche…The world has made a lot more sense since reading this book.” —Miranda July, New York Times bestselling author Previously published as You Know You Want This, “Cat Person” and Other Stories brilliantly explores the ways in which women are horrifying as much as it captures the horrors that are done to them. Among its pages are a couple who becomes obsessed with their friend hearing them have sex, then seeing them have sex…until they can’t have sex without him; a ten-year-old whose birthday party takes a sinister turn when she wishes for “something mean”; a woman who finds a book of spells half hidden at the library and summons her heart’s desire: a nameless, naked man; and a self-proclaimed “biter” who dreams of sneaking up behind and sinking her teeth into a green-eyed, long-haired, pink-cheeked coworker. Spanning a range of genres and topics—from the mundane to the murderous and supernatural—these are stories about sex and punishment, guilt and anger, the pleasure and terror of inflicting and experiencing pain. These stories fascinate and repel, revolt and arouse, scare and delight in equal measure. And, as a collection, they point a finger at you, daring you to feel uncomfortable—or worse, understood—as if to say, “You want this, right? You know you want this.”
