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Author: Charles Travis
Publisher: Clarendon Press
ISBN: 0191520128
Category : Philosophy
Languages : en
Pages : 417
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Book Description
The Uses of Sense provides a novel account of Wittgenstein's view of language as expressed in the Philosophical Investigations. On the account, Wittgenstein's view is a radical break with a still-dominant Fregean tradition. Travis applies this account to show the significance of private language and of other major themes in the Investigations, such as family resemblance and language games. Wittgenstein uses the idea of private language for a thought experiment. What is the experiment meant to test? Travis suggests that it is two pictures of the having of semantic properties, by whatever items might do so, that are at stake. One picture is Fregean. The other is opposed to it in denying a certain fixity in the semantic properties of an item which, for example, might permit simply defining some items as the bearers of such-and-such semantics. On Wittgenstein's picture, the semantics of any item is variable across occasions for viewing it or using it. This variability arises through the dependence of any item's semantics on its users and their uses of it. This dependence requires publicity of a sort excluded by private language. If items may still have semantics privately, Travis argues, then Wittgenstein's picture may not be compulsory. But if semantics collapses under such unnatural conditions, then, in ways Wittgenstein indicates, that shows something fundamentally mistaken in the Fregean approach.
Author: Charles Travis
Publisher: Clarendon Press
ISBN: 0191520128
Category : Philosophy
Languages : en
Pages : 417
Get Book Here
Book Description
The Uses of Sense provides a novel account of Wittgenstein's view of language as expressed in the Philosophical Investigations. On the account, Wittgenstein's view is a radical break with a still-dominant Fregean tradition. Travis applies this account to show the significance of private language and of other major themes in the Investigations, such as family resemblance and language games. Wittgenstein uses the idea of private language for a thought experiment. What is the experiment meant to test? Travis suggests that it is two pictures of the having of semantic properties, by whatever items might do so, that are at stake. One picture is Fregean. The other is opposed to it in denying a certain fixity in the semantic properties of an item which, for example, might permit simply defining some items as the bearers of such-and-such semantics. On Wittgenstein's picture, the semantics of any item is variable across occasions for viewing it or using it. This variability arises through the dependence of any item's semantics on its users and their uses of it. This dependence requires publicity of a sort excluded by private language. If items may still have semantics privately, Travis argues, then Wittgenstein's picture may not be compulsory. But if semantics collapses under such unnatural conditions, then, in ways Wittgenstein indicates, that shows something fundamentally mistaken in the Fregean approach.
Author: Russell Jones
Publisher:
ISBN: 9781787395510
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
AS HEARD ON THE CHRIS EVANS SHOW A fascinating and revelatory look at how we can unlock the true potential of our five senses and use them to vastly improve every single part of our lives. How can colour prime you for creative thinking? What kind of music helps you run faster? Which scents can help you fall asleep? Our senses have a powerful effect on how we think, feel and behave; yet we don't use them to their full potential. For over a decade, multi-sensory marketing expert Russell Jones has been using the science of the senses to design products, brands and retail environments that tantalise our senses in revolutionary ways. In this incredible new book, Jones takes research from the worlds of neuroscience, experimental and behavioural psychology and beyond, and shows you how to live more multi-sensorially; paying attention to the sounds, scents, colours, objects, shapes and textures that constantly surround you, to profoundly impact and improve every aspect of your life. Whether it's helping you feel energised in the morning, get the most from your work-out, be efficient at the office, avoid getting caught in the traps of savvy retailers or creating the perfect sensory background to enjoy your food with. And, finally, he helps you have the most restful evening and night's sleep you possibly can. Sense is a fascinating and revelatory look at how you can use your senses in a way you never have before.
Author: Tobias Wibble
Publisher: World Scientific
ISBN: 9811246319
Category : Science
Languages : en
Pages : 268
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Book Description
Making Sense of the Senses provides an easily understandable and engaging overview of the senses. The book allows readers insights into how humans and other animals perceive the world, reflecting a level of knowledge similar to that acquired by studying neuroscience at an undergraduate level. In order to offer an accessible introduction to the science, it uses relatable examples to uncover the history, evolution, and biological principles of the way we see, smell, hear, taste, touch and more.Rather than only focusing on the five primary senses you can see on the cover, Making Sense of the Senses dives deep into the various methods through which life across the planet surveys the world, and guides the reader through the lesser-known methods through which we humans interpret our surroundings. In this way, we come across some amazing abilities that we often forget we possess.Humans are nevertheless rather average creatures compared to many sensory specialists. So when we compare our relatively modest capabilities to those of other species across the animal kingdom, we are forced to yield our anthropocentric sense of supremacy. This book will introduce how biological life developed the capacity to detect magnetic fields, radioactivity, and many more phenomena that until recently were inaccessible to humans.By contextualising and comparing how the senses operate, this book covers the sensory systems in a way no popular science book has previously done. If you are starting your career in neuroscience, or simply want to learn more about the ways our biology guides us through life, Making Sense of the Senses will change the way you think about our perception of the world.
Author: T. K. Johansen
Publisher: Cambridge University Press
ISBN: 0521583381
Category : Medical
Languages : en
Pages : 322
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Book Description
This book offers an important study of Aristotle's theory of the sense-organs. It aims to answer two questions central to Aristotle's psychology and biology: why does Aristotle think we have sense-organs, and why does he describe the sense-organs in the way he does? The author looks at all the Aristotelian evidence for the five senses and shows how pervasively Aristotle's accounts of the sense-organs are motivated by his interest in form and function. The book also engages with the celebrated problem of whether perception for Aristotle requires material changes in the perceiver. It argues that, surprisingly to the modern philosopher, nothing in Aristotle's description of the sense-organs requires us to believe in such changes.
Author: Carolyn Korsmeyer
Publisher: Cornell University Press
ISBN: 080147132X
Category : Philosophy
Languages : en
Pages : 256
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Book Description
Taste, perhaps the most intimate of the five senses, has traditionally been considered beneath the concern of philosophy, too bound to the body, too personal and idiosyncratic. Yet, in addition to providing physical pleasure, eating and drinking bear symbolic and aesthetic value in human experience, and they continually inspire writers and artists. Carolyn Korsmeyer explains how taste came to occupy so low a place in the hierarchy of senses and why it is deserving of greater philosophical respect and attention. Korsmeyer begins with the Greek thinkers who classified taste as an inferior, bodily sense; she then traces the parallels between notions of aesthetic and gustatory taste that were explored in the formation of modern aesthetic theories. She presents scientific views of how taste actually works and identifies multiple components of taste experiences. Turning to taste's objects—food and drink—she looks at the different meanings they convey in art and literature as well as in ordinary human life and proposes an approach to the aesthetic value of taste that recognizes the representational and expressive roles of food. Korsmeyer's consideration of art encompasses works that employ food in contexts sacred and profane, that seek to whet the appetite and to keep it at bay; her selection of literary vignettes ranges from narratives of macabre devouring to stories of communities forged by shared eating.
Author: Adam Ehrlich Sachs
Publisher: Farrar, Straus and Giroux
ISBN: 0374719969
Category : Fiction
Languages : en
Pages : 240
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Book Description
"This book is only for people who like joy, absurdity, passion, genius, dry wit, youthful folly, amusing historical arcana, or telescopes." —Rivka Galchen, author of Little Labors and American Innovations In 1666, an astronomer makes a prediction shared by no one else in the world: at the stroke of noon on June 30 of that year, a solar eclipse will cast all of Europe into total darkness for four seconds. This astronomer is rumored to be using the longest telescope ever built, but he is also known to be blind—and not only blind, but incapable of sight, both his eyes having been plucked out some time before under mysterious circumstances. Is he mad? Or does he, despite this impairment, have an insight denied the other scholars of his day? These questions intrigue the young Gottfried Leibniz—not yet the world-renowned polymath who would go on to discover calculus, but a nineteen-year-old whose faith in reason is shaky at best. Leibniz sets off to investigate the astronomer’s claim, and over the three hours remaining before the eclipse occurs—or fails to occur—the astronomer tells the scholar the haunting and hilarious story behind his strange prediction: a tale that ends up encompassing kings and princes, family squabbles, obsessive pursuits, insanity, philosophy, art, loss, and the horrors of war. Written with a tip of the hat to the works of Thomas Bernhard and Franz Kafka, The Organs of Sense stands as a towering comic fable: a story about the nature of perception, and the ways the heart of a loved one can prove as unfathomable as the stars.
Author: Pavel Gregoric
Publisher: Oxford University Press
ISBN: 0199277370
Category : Philosophy
Languages : en
Pages : 267
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Book Description
Gregoric investigates the Aristolian concept of the common sense, which was introduced to explain complex perceptual operations that can't be explained in terms of the five senses taken individually. Such operations include perceiving that the same object is white and sweet, or knowing that one's senses are inactive.
Author: Faith Hickman Brynie
Publisher: AMACOM/American Management Association
ISBN: 0814413242
Category : Business & Economics
Languages : en
Pages : 290
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Book Description
A fascinating new book that helps us make sense of our senses.
Author: Russell Jones
Publisher:
ISBN: 9781787395046
Category :
Languages : en
Pages : 304
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Book Description
A look at how we can unlock the true potential of our five senses and use them to vastly improve every single part of our lives.
Author: Martin Lindstrom
Publisher: Simon and Schuster
ISBN: 1439172013
Category : Business & Economics
Languages : en
Pages : 194
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Book Description
The definitive book on sensory branding, shows how companies appeal to consumers’ five senses to sell products. Did you know that the gratifying smell that accompanies the purchase of a new automobile actually comes from a factory-installed aerosol can containing “new car” aroma? Or that Kellogg’s trademarked “crunch” is generated in sound laboratories? Or that the distinctive click of a just-opened jar of Nescafé freeze-dried coffee, as well as the aroma of the crystals, has been developed in factories over the past decades? Or that many adolescents recognize a pair of Abercrombie & Fitch jeans not by their look or cut but by their fragrance? In perhaps the most creative and authoritative book on how our senses affect our everyday purchasing decisions, global branding guru Martin Lindstrom reveals how the world’s most successful companies and products integrate touch, taste, smell, sight, and sound with startling and sometimes even shocking results. In conjunction with renowned research institution Millward Brown, Lindstrom’s innovative worldwide study unveils how all of us are slaves to our senses—and how, after reading this book, we’ll never be able to see, hear, or touch anything from our running shoes to our own car doors the same way again. An expert on consumer shopping behavior, Lindstrom has helped transform the face of global marketing with more than twenty years of hands-on experience. Firmly grounded in science, and disclosing the secrets of all our favorite brands, Brand Sense shows how we consumers are unwittingly seduced by touch, smell, sound, and more.
