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Author: Todd Caponi
Publisher: IdeaPress Publishing
ISBN: 9781646870226
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
The future of sales is radically transparent. Are you ready for it? Today, anyone buying anything relies on reviews and feedback shared by strangers and often trust those anonymously posted experiences more than the claims made by the providers of the products or services themselves. They expect to see the full picture and find out all of the pros and cons before making any purchase. And the larger the purchase, the greater the demand for transparency. What if the key to selling was to do exactly the opposite of what most sales courses tell you to do? It may be hard to imagine, but something as counterintuitive as leading with your flaws can result in faster sales cycles, increased win rates, and makes competing with you almost impossible. Leveraging transparency and vulnerability in your presentations and your negotiations leads to faster buyer consensus, larger deals, faster payments, longer commitments and more predictable sales forecasts. In this groundbreaking book, award winning sales leader Todd Caponi will reveal his hard-earned secrets for engaging potential buyers with unexpected honesty and understanding the buying brain to get the deal you want, while delighting your customer with the experience.
Author: Todd Caponi
Publisher: IdeaPress Publishing
ISBN: 9781646870226
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
The future of sales is radically transparent. Are you ready for it? Today, anyone buying anything relies on reviews and feedback shared by strangers and often trust those anonymously posted experiences more than the claims made by the providers of the products or services themselves. They expect to see the full picture and find out all of the pros and cons before making any purchase. And the larger the purchase, the greater the demand for transparency. What if the key to selling was to do exactly the opposite of what most sales courses tell you to do? It may be hard to imagine, but something as counterintuitive as leading with your flaws can result in faster sales cycles, increased win rates, and makes competing with you almost impossible. Leveraging transparency and vulnerability in your presentations and your negotiations leads to faster buyer consensus, larger deals, faster payments, longer commitments and more predictable sales forecasts. In this groundbreaking book, award winning sales leader Todd Caponi will reveal his hard-earned secrets for engaging potential buyers with unexpected honesty and understanding the buying brain to get the deal you want, while delighting your customer with the experience.
Author: Todd Caponi
Publisher: Ideapress Publishing
ISBN: 9781646871117
Category :
Languages : en
Pages : 290
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Book Description
The Transparent Sales Leader challenges long-held sales leadership standards, providing a modern, cards-face-up, science-backed, easy-to implement framework for today's sales leaders. Todd Caponi, author of The Transparency Sale, brings the science of transparency and intrinsic inspiration to the pages of this book, in a simple-to-understand and- implement structure to help you get the job, plan, strategize and communicate to your team, your bosses, and even your board. Hitting a revenue target is not the job, it's the outcome. The inspiration of your team is only "coin operated" if you're doing it wrong. In the end, you'll see the holes before they form. You'll stop chasing, andstart growing.
Author: Burkart Holzner
Publisher: University of Pittsburgh Pre
ISBN: 9780822972877
Category : Social Science
Languages : en
Pages : 412
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Book Description
An examination of the quest for information exchange in an increasingly international, open society, Transparency in Global Change discusses the reasons for the recent increase in public desire for transparency and the byproducts this transparency can produce.
Author: Elise Ballard
Publisher: Harmony
ISBN: 0307716104
Category : Self-Help
Languages : en
Pages : 322
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Book Description
Shares inspirational true stories about life-changing moments as experienced by everyday people and such nationally recognized individuals as television host Dr. Mehmet Oz, Newark Mayor Cory Booker and renowned speaker Rabbi Shmuley Boteach.
Author: Byung-Chul Han
Publisher: Stanford University Press
ISBN: 080479751X
Category : Philosophy
Languages : en
Pages : 72
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Book Description
Transparency is the order of the day. It is a term, a slogan, that dominates public discourse about corruption and freedom of information. Considered crucial to democracy, it touches our political and economic lives as well as our private lives. Anyone can obtain information about anything. Everything—and everyone—has become transparent: unveiled or exposed by the apparatuses that exert a kind of collective control over the post-capitalist world. Yet, transparency has a dark side that, ironically, has everything to do with a lack of mystery, shadow, and nuance. Behind the apparent accessibility of knowledge lies the disappearance of privacy, homogenization, and the collapse of trust. The anxiety to accumulate ever more information does not necessarily produce more knowledge or faith. Technology creates the illusion of total containment and the constant monitoring of information, but what we lack is adequate interpretation of the information. In this manifesto, Byung-Chul Han denounces transparency as a false ideal, the strongest and most pernicious of our contemporary mythologies.
Author: Haley McGee
Publisher: Doubleday Canada
ISBN: 0385694768
Category : Biography & Autobiography
Languages : en
Pages : 393
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Book Description
In this hilarious and heartfelt memoir, Haley McGee sets out to calculate—with mathematical precision—the exact cost of love, and whether all of her former relationships were worth it. Haley McGee is in debt. The solution? A yard sale of gifts from her ex-boyfriends. But when it comes to pricing, she gets stuck. Surely the ways we invest in our romantic relationships should be reflected in the price. But how? Is the mixtape from your first love worth more than the vintage typewriter from a philanderer? Does sitting on an X-Acto knife wedged between seats on a bus to see the boyfriend you lost your virginity to increase or decrease the value of the necklace he gave you? Should you be compensated for the miserable times or do they render an item worthless? Haley decides to gamble on a larger payout. She interviews her exes and enlists the help of a mathematician to create a formula—with eighty-six variables—for the cost of love. As she's searching for answers, the one that got away reappears with a new proposition. Female desire, heartbreak and the chance for integrity in the aftermath of both are held up in this whipsmart, original and daringly candid memoir. As Haley McGee interrogates her romantic triumphs and failures with unflinching detail and hilarity, her exquisite prose elevates this all too human conundrum: Is love worth it?
Author: Gabriela Steier
Publisher: CRC Press
ISBN: 1000384519
Category : Technology & Engineering
Languages : en
Pages : 225
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Book Description
This book brings together an international group of agriculture and food lawyers and scientists to define the field of Food System Transparency in three parts: the big picture, food safety and health, and the global view. Each part adds to the whole but zooms in through a unique lens. Investigating social, economic, political, scientific and legal frameworks, this comprehensive volume addresses topics such as food authenticity, agroecological evaluations, and consumer protection. Interwoven themes of transparency contextualize concepts of food safety, information sharing and regulatory opportunities at a local and global scale. Editors’ notes provide blended legal and scientific commentary to facilitate further discussion and context within the classroom. Advantages of this volume include: Chapters written by foremost international experts in their fields Editors’ notes written for classroom use and background information Figures and tables providing illustrations of important concepts Case studies delivering practicality and in-depth analysis to current events A special chapter on COVID-19 and its implications for the food system This book is important reading for graduate-level students, legal scholars, nonlegal academics, advocates for food system transparency and resilience, agroecology and environmental conservation, and practitioners in any cross-disciplinary areas relating to food policy. It will be of interest to all those who seek to deepen their understanding of the concepts and trends surrounding the information that centers around our food system, both domestically in the United States and the European Union, as well as in many major trading nations such as China. Check out the Support Materials tab on www.routledge.com/9780367440367 for a short video previewing some the key themes in the book.
Author: Mary-Ann Winkelmes
Publisher: Taylor & Francis
ISBN: 100097832X
Category : Education
Languages : en
Pages : 233
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Book Description
This book offers a comprehensive guide to the Transparency in Learning and Teaching (TILT) framework that has convincingly demonstrated that implementation increases retention and improved outcomes for all students. Its premise is simple: to make learning processes explicit and equitably accessible for all students. Transparent instruction involves faculty/student discussion about several important aspects of academic work before students undertake that work, making explicit the purpose of the work, the knowledge that will be gained and its utility in students’ lives beyond college; explaining the tasks involved, the expected criteria, and providing multiple examples of real-world work applications of the specific academic discipline. The simple change of making objective and methods explicit – that faculty recognize as consistent with their teaching goals – creates substantial benefits for students and demonstrably increases such predictors of college students’ success as academic confidence, sense of belonging in college, self-awareness of skill development, and persistence. This guide presents a brief history of TILT, summarizes both past and current research on its impact on learning, and describes the three-part Transparency Framework (of purposes, tasks and criteria). The three sections of the book in turn demonstrate why and how transparent instruction works suggesting strategies for instructors who wish to adopt it; describing how educational developers and teaching centers have adopted the Framework; and concluding with examples of how several institutions have used the Framework to connect the daily work of faculty with the learning goals that departments, programs and institutions aim to demonstrate.
Author: Nicholas Johnson
Publisher: FT Press
ISBN: 0134084594
Category : Business & Economics
Languages : en
Pages : 309
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Book Description
Reinvent marketing for your radically new environment: smarter, faster, more agile, more customer-driven! In this "by marketers, for marketers" primer, Nicholas Johnson offers evidence-based guidance for transforming what you do, and how you do it. The Future of Marketing shows how to anticipate and respond to relentless change in channels, media options, organizational relationships, technologies, markets, products, services – and most important of all, customers. Johnson investigates each key emerging trend marketers are facing, from shifting customer expectations and fragmenting media landscapes to the challenge of synthesizing vast troves of data into actionable knowledge. He explains how these trends are eradicating ‘marketing’ as we know it, and helps you respond by refashioning organizational structures, marketing campaigns, marketer roles, and much more. You’ll learn how to: ¿ Move from "campaigning" to storytelling and authentic conversations ¿ Achieve true ‘real-time marketing" and greater agility throughout the marketing function ¿ Migrate from big TV buys to a pervasive multi-channel/omni-channel approach ¿ Accelerate marketing processes, eliminate bureaucracy, and optimize agility ¿ Mitigate risk when everything’s moving at lightspeed ¿ And much more Johnson supports his recommendations by taking you behind the scenes with some of the world’s top marketing teams, at companies including L’Oreal, Old Navy, Time Warner, Adidas, HP, McDonalds, Wells Fargo, and Universal. These highly-successful marketers have recognized that they too must change to flourish in a radically new environment. Johnson shows how they’re planning and executing those changes – and how you can, too. Whether you’re a marketing executive, strategist, or manager, The Future of Marketing offers what your organization needs most: a clear path forward.
Author: Laura Freeman
Publisher: Weidenfeld & Nicolson
ISBN: 9781474604659
Category : Anorexia nervosa
Languages : en
Pages : 272
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Book Description
