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Author: William Maxwell
Publisher: Рипол Классик
ISBN: 1177056208
Category : History
Languages : en
Pages : 237
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Book Description
Author: William Maxwell
Publisher: Рипол Классик
ISBN: 1177056208
Category : History
Languages : en
Pages : 237
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Book Description
Author: David Hoffeld
Publisher: Penguin
ISBN: 0143129333
Category : Business & Economics
Languages : en
Pages : 289
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Book Description
The Revolutionary Sales Approach Scientifically Proven to Dramatically Improve Your Sales and Business Success Blending cutting-edge research in social psychology, neuroscience, and behavioral economics, The Science of Selling shows you how to align the way you sell with how our brains naturally form buying decisions, dramatically increasing your ability to earn more sales. Unlike other sales books, which primarily rely on anecdotal evidence and unproven advice, Hoffeld’s evidence-based approach connects the dots between science and situations salespeople and business leaders face every day to help you consistently succeed, including proven ways to: - Engage buyers’ emotions to increase their receptiveness to you and your ideas - Ask questions that line up with how the brain discloses information - Lock in the incremental commitments that lead to a sale - Create positive influence and reduce the sway of competitors - Discover the underlying causes of objections and neutralize them - Guide buyers through the necessary mental steps to make purchasing decisions Packed with advice and anecdotes, The Science of Selling is an essential resource for anyone looking to succeed in today's cutthroat selling environment, advance their business goals, or boost their ability to influence others. **Named one of The 20 Most Highly-Rated Sales Books of All Time by HubSpot
Author: William Morey Maxwell
Publisher:
ISBN:
Category : Sales personnel
Languages : en
Pages : 246
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Book Description
Author: Larry Wilson
Publisher: Winsource Publishing LLC
ISBN: 9789077256039
Category : Customer relations
Languages : en
Pages : 0
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Book Description
Most people love to buy but they hate being sold to. Salespeople who can "read" their customer's style and adapt to sell the way their customer wants to buy are proven to be more successful in today's tough markets. Based on The Versatile Salesperson program, the skills in this book are used worldwide by Fortune 500 companies. Wilson Learning is a global leader in human performance improvement solutions for Fortune 500 and emerging companies worldwide, headquartered in Minneapolis, MN and Tokyo.
Author: Walter A. Friedman
Publisher: Harvard University Press
ISBN: 9780674018334
Category : Business & Economics
Languages : en
Pages : 372
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Book Description
In this entertaining and informative book, Walter Friedman chronicles the remarkable metamorphosis of the American salesman from itinerant amateur to trained expert. From the mid-nineteenth century to the eve of World War II, the development of sales management transformed an economy populated by peddlers and canvassers to one driven by professional salesmen and executives. From book agents flogging Ulysses S. Grant's memoirs to John H. Patterson's famous pyramid strategy at National Cash Register to the determined efforts by Ford and Chevrolet to craft surefire sales pitches for their dealers, selling evolved from an art to a science. "Salesmanship" as a term and a concept arose around the turn of the century, paralleling the new science of mass production. Managers assembled professional forces of neat responsible salesmen who were presented as hardworking pillars of society, no longer the butt of endless "traveling salesmen" jokes. People became prospects; their homes became territories. As an NCR representative said, the modern salesman "let the light of reason into dark places." The study of selling itself became an industry, producing academic disciplines devoted to marketing, consumer behavior, and industrial psychology. At Carnegie Mellon's Bureau of Salesmanship Research, Walter Dill Scott studied the characteristics of successful salesmen and ways to motivate consumers to buy. Full of engaging portraits and illuminating insights, Birth of a Salesman is a singular contribution that offers a clear understanding of the transformation of salesmanship in modern America.
Author: Joe Girard
Publisher: Grand Central Publishing
ISBN: 0446559083
Category : Self-Help
Languages : en
Pages : 211
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Book Description
No matter what field one may be in, there is a need to market oneself, and Girard, bestselling author of "How to Sell Anything to Anybody," reveals important sales secrets for everyday life.
Author: Joe Girard
Publisher: Business Plus
ISBN: 9780446389297
Category : Business & Economics
Languages : en
Pages : 208
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Book Description
The world's greatest salesman presents the definitive guide to effectively closing any sales presentation. Girard's previous titles, How to Sell Anything to Anybody and How to Sell Yourself, have a total of00,000 copies in print.
Author: Mike Schultz
Publisher: John Wiley & Sons
ISBN: 1118875060
Category : Business & Economics
Languages : en
Pages : 263
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Book Description
What do winners of major sales do differently than the sellers who almost won, but ultimately came in second place? Mike Schultz and John Doerr, bestselling authors and world-renowned sales experts, set out to find the answer. They studied more than 700 business-to-business purchases made by buyers who represented a total of $3.1 billion in annual purchasing power. When they compared the winners to the second-place finishers, they found surprising results. Not only do sales winners sell differently, they sell radically differently, than the second-place finishers. In recent years, buyers have increasingly seen products and services as replaceable. You might think this would mean that the sale goes to the lowest bidder. Not true! A new breed of seller—the insight seller—is winning the sale with strong prices and margins even in the face of increasing competition and commoditization. In Insight Selling, Schultz and Doerr share the surprising results of their research on what sales winners do differently, and outline exactly what you need to do to transform yourself and your team into insight sellers. They introduce a simple three-level model based on what buyers say tip the scales in favor of the winners: Level 1 "Connect." Winners connect the dots between customer needs and company solutions, while also connecting with buyers as people. Level 2 "Convince." Winners convince buyers that they can achieve maximum return, that the risks are acceptable, and that the seller is the best choice among all options. Level 3 "Collaborate." Winners collaborate with buyers by bringing new ideas to the table, delivering new ideas and insights, and working with buyers as a team. They also found that much of the popular and current advice given to sellers can damage sales results. Insight Selling is both a strategic and tactical guide that will separate the good advice from the bad, and teach you how to put the three levels of selling to work to inspire buyers, influence their agendas, and maximize value. If you want to find yourself and your team in the winner's circle more often, this book is a must-read.
Author: Brad Huisken
Publisher: Ias Training
ISBN: 9780965106948
Category : Business & Economics
Languages : en
Pages : 221
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Book Description
I'M A SALESMAN! NOT A Ph.D.: REALISTIC STRATEGIES TO INCREASE YOUR SALES is packed full of realistic strategies & techniques to increase sales productivity. Author Brad Huisken has over twenty years experience in all facets of the sales profession. I'M A SALESMAN! NOT A Ph.D. focuses on sales techniques, communication skills, & customer service standards that will build a selling relationship with clients for both now & well into the future. W. Luke Bemis (Sales Manager - Xerox Corp.) says "I'M A SALESMAN! NOT A Ph.D. is one book that all sales professionals should read, re-read & keep for reference. Mr. Huisken's PMSA Relationship selling program is a complete & detailed program that is easy-to-apply in real selling situations, & will undoubtedly increase customer service satisfaction & your income!" Claudia Dillman (Director of Advertising Sales - Jones Intercable, Inc.) writes "Brad has written a wonderful, warm, human 'how-to' for any salesperson - rookie or veteran - tangibles or intangibles. The add-on, telephone tips, needs assessment questions, reference book & after-the-sale topics are all 'use it right now' for any would-be professional. I'll recommend reading this one." Brad Huisken's book is also being supported by a seminar tour of North America throughout 1996 & 1997. I'M A SALESMAN! NOT A Ph.D. Author, Brad Huisken - $19.95 U.S. IAS Training, 2020 Youngfield St. #141, Lakewood, CO 80215. Telephone: 303-936-9353 or 800-248-7703, FAX: 303-936-9581.
Author: David R Cook
Publisher:
ISBN: 9780998684819
Category : Business & Economics
Languages : en
Pages : 184
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Book Description
If You Want to Increase Your Sales Read This Book. It is That Simple.
