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Author: Walter McDowell
Publisher: Peter Lang
ISBN: 9780820474854
Category : Biography & Autobiography
Languages : en
Pages : 180
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Book Description
From unraveling the confusion surrounding digital TV to revealing the inner workings of Nielsen ratings Broadcast Television: A Complete Guide to the Industry takes an impartial and in-depth look at the business of commercial television. Unlike many books addressing this topic, the purpose of this primer is not to support a partisan opinion about what is right or wrong with television but rather to provide objective information from which the reader can make his or her own judgments. To that end the organization and presentation style is also unique in that the industry is explained as a dynamic and interdependent system of technology, economics, and regulation. This systems approach to learning helps the reader understand better the interwoven parts of television business. As a concise and highly focused overview of the business of commercial television, Broadcast Television: A Complete Guide to the Industry can serve as a stand-alone text or as a supplement to other course readings addressing an array of topics involving television today.
Author: Walter McDowell
Publisher: Peter Lang
ISBN: 9780820474854
Category : Biography & Autobiography
Languages : en
Pages : 180
Get Book Here
Book Description
From unraveling the confusion surrounding digital TV to revealing the inner workings of Nielsen ratings Broadcast Television: A Complete Guide to the Industry takes an impartial and in-depth look at the business of commercial television. Unlike many books addressing this topic, the purpose of this primer is not to support a partisan opinion about what is right or wrong with television but rather to provide objective information from which the reader can make his or her own judgments. To that end the organization and presentation style is also unique in that the industry is explained as a dynamic and interdependent system of technology, economics, and regulation. This systems approach to learning helps the reader understand better the interwoven parts of television business. As a concise and highly focused overview of the business of commercial television, Broadcast Television: A Complete Guide to the Industry can serve as a stand-alone text or as a supplement to other course readings addressing an array of topics involving television today.
Author: Laura Mars
Publisher:
ISBN: 9781642654837
Category : Reference
Languages : en
Pages : 2000
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Book Description
In print for more than seven decades as Broadcasting Yearbook and more recently, Broadcasting & Cable Yearbook, this directory has been the go-to source for station data and industry contacts in the US and Canadian television, radio and cable marketplace.
Author: Charles L. Ponce de Leon
Publisher: University of Chicago Press
ISBN: 022642152X
Category : History
Languages : en
Pages : 331
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Book Description
Ever since Newton Minow taught us sophisticates to bemoan the descent of television into a vast wasteland, the dyspeptic chorus of jeremiahs who insist that television news in particular has gone from gold to dross gets noisier and noisier. Charles Ponce de Leon says here, in effect, that this is misleading, if not simply fatuous. He argues in this well-paced, lively, readable book that TV news has changed in response to broader changes in the TV industry and American culture. It is pointless to bewail its decline. "That s the Way It Is "gives us the very first history of American television news, spanning more than six decades, from Camel News Caravan to Countdown with Keith Oberman and The Daily Show. Starting in the latter 1940s, television news featured a succession of broadcasters who became household names, even presences: Eric Sevareid, Walter Cronkite, David Brinkley, Peter Jennings, Brian Williams, Katie Couric, and, with cable expansion, people like Glenn Beck, Jon Stewart, and Bill O Reilly. But behind the scenes, the parallel story is just as interesting, involving executives, producers, and journalists who were responsible for the field s most important innovations. Included with mainstream network news programs is an engaging treatment of news magazines like "60 Minutes" and "20/20, " as well as morning news shows like "Today" and "Good Morning America." Ponce de Leon gives ample attention to the establishment of cable networks (CNN, and the later competitors, Fox News and MSNBC), mixing in colorful anecdotes about the likes of Roger Ailes and Roone Arledge. Frothy features and other kinds of entertainment have been part and parcel of TV news from the start; viewer preferences have always played a role in the evolution of programming, although the disintegration of a national culture since the 1970s means that most of us no longer follow the news as a civic obligation. Throughout, Ponce de Leon places his history in a broader cultural context, emphasizing tensions between the public service mission of TV news and the quest for profitability and broad appeal."
Author: United States. Congress. House. Committee on the Judiciary. Subcommittee No. 5
Publisher:
ISBN:
Category : Television
Languages : en
Pages : 160
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Book Description
Author: Wes Simpson
Publisher: Taylor & Francis
ISBN: 1136030654
Category : Language Arts & Disciplines
Languages : en
Pages : 233
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Book Description
Stake your claim in the rapidly growing IPTV market with a thorough understanding of the key trends and technological advances shaping the future of broadband video technology. Make informed business decisions with a working knowledge of changes in technology, services, and business models. Get an up-to-date picture of the industry with new forms of television delivery, the new standard for video delivery, and current market figures. With annual growth estimates at 32+% for the next six years, this is necessary reading for remaining current in the marketplace. The second edition covers the monetization of IPTV, the differences between IPTV & Internet video, trends for the future and industry expectations. Written by two leading digital media experts, each with 25 years technology development experience and global insight.
Author: Michele Hilmes
Publisher: Bloomsbury Publishing
ISBN: 1839024674
Category : Performing Arts
Languages : en
Pages : 176
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Book Description
Traces the history of broadcasting and the infludence developments in broadcasting have had over our social, cultural and economic practices. Examining the broadcasting traditions of the UK and USA, 'The Television History Book' make connections between events and tendencies that both unite and differentiate these national broadcasting traditions.
Author: Steve Michael Barkin
Publisher: M.E. Sharpe
ISBN: 9780765639905
Category : Nyhetsprogram i TV.
Languages : en
Pages : 236
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Book Description
Author: James Bennett
Publisher: Duke University Press
ISBN: 0822349108
Category : Computers
Languages : en
Pages : 401
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Book Description
Collection of essays that consider television as a digital media form and the aesthetic, cultural, and industrial changes that this shift has provoked.
Author: Andrew C. Billings
Publisher: Routledge
ISBN: 1317397673
Category : Social Science
Languages : en
Pages : 387
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Book Description
As the Olympic spectacle grows, broadcast coverage becomes bigger, more complex, and more sophisticated. Part sporting event, part reality show, and part global festival, the Olympics can be seen as both intensely nationalistic and a celebration of a shared sense of international community. This book sheds new light on how the Olympic experience has been shaped by television and expanded across multiple platforms and formats. Combining a multitude of approaches ranging from interviews to content analyses to audience surveys, the book explores the production, influence, and significance of Olympic media in contemporary society. Built on a central case study of NBC’s coverage of the Rio Games in 2016, which is then placed within 20 years of content analyses, the book focuses on the entire Olympic television process from production to content to effects. Touching on key themes such as race, gender, history, consumerism, identity, nationalism, and storytelling, Olympic Television: Broadcasting the Biggest Show on Earth is fascinating reading for any student or scholar with an interest in sport, media, and the global impact of mega-events.
Author: Chris Schneider
Publisher: Simon and Schuster
ISBN: 1581158017
Category : Performing Arts
Languages : en
Pages : 219
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Book Description
Starting Your Career in Broadcasting is the complete guide to breaking into this competitive field--and staying there. It’s packed with advice from top personalities including Bob Costas, Chris Berman, Larry King, Jim Lampley, Bob Kingsley, Rene Syler, Troy Aikman, plus station managers and other broadcasting pros, all sharing stories of how they got their start in broadcasting. Often hilarious, sometimes moving, always insightful, these anecdotes offer first-hand guidance on making the right career choices. Chapters explore specific on-air and behind-the-scenes jobs; broadcasting schools and what they teach; what news and program directors seek in job applicants; tips for being effective on the air; how an aspiring broadcaster can buy airtime; weathering the ups and downs of a competitive industry; and much more. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
