The Survey of College Athletics Department Advancement & Fundraising Efforts PDF Download
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Author: Primary Research Group
Publisher: Primary Research Group Inc
ISBN: 1574402366
Category : Sports & Recreation
Languages : en
Pages : 77
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Book Description
This study, based on data from 56 colleges, looks closely at fundraising and advancement efforts run by athletics departments themselves. The study reports on the size and dimensions of these efforts, including data on budgets, staffing levels and salaries. The data is broken out for Division 1, Division 2 and Division 3 colleges, and for public and private colleges, by enrollment and type of college. The report covers personnel and salaries, costs and results, as well as detailed data on the effectiveness of various fundraising channels and methods including use of blogs for campaigns, email campaigns, brick campaigns, use of YouTube, Vimeo , Facebook, Google+, Twittter and other social media. The study presents precise data on the impact of booster clubs, the results from selling facility naming rights, and of efforts to raise funds from former athletes who went to the college. The study also looks at the state of relations between the general college advancement office and the advancement offices of athletic departments, as well as at how athletic departments evaluate their fundraising efforts. Other issues include a look at the use of fundraising consultants, the structure of incentives for giving and the use of rewards for donors, among other issues.
Author: Primary Research Group
Publisher: Primary Research Group Inc
ISBN: 1574402366
Category : Sports & Recreation
Languages : en
Pages : 77
Get Book Here
Book Description
This study, based on data from 56 colleges, looks closely at fundraising and advancement efforts run by athletics departments themselves. The study reports on the size and dimensions of these efforts, including data on budgets, staffing levels and salaries. The data is broken out for Division 1, Division 2 and Division 3 colleges, and for public and private colleges, by enrollment and type of college. The report covers personnel and salaries, costs and results, as well as detailed data on the effectiveness of various fundraising channels and methods including use of blogs for campaigns, email campaigns, brick campaigns, use of YouTube, Vimeo , Facebook, Google+, Twittter and other social media. The study presents precise data on the impact of booster clubs, the results from selling facility naming rights, and of efforts to raise funds from former athletes who went to the college. The study also looks at the state of relations between the general college advancement office and the advancement offices of athletic departments, as well as at how athletic departments evaluate their fundraising efforts. Other issues include a look at the use of fundraising consultants, the structure of incentives for giving and the use of rewards for donors, among other issues.
Author: Primary Research Group
Publisher: Primary Research Group Inc
ISBN: 1574402358
Category : Education
Languages : en
Pages : 224
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Book Description
This 220+ page report gives detailed data on institutional advancement or fundraising offices in higher education, including coverage of budgets, staffing, office space and salaries, favored fundraising techniques, and the overall thrust and dimensions of the fundraising effort, including data on live auctions, telethons, bequests, raffles, facility-naming gifts, the annual fund campaign and other efforts. The study includes details on the number of pieces mailed in direct mail efforts, views on the usefulness of blogs, YouTube, Twitter, Facebook and other internet tools for college fundraising, and precise information on the total cost structure for fundraising efforts. In addition the report covers open rates on email campaigns, use of merit-based pay, use of fundraising consultants and related spending, sources of funding for the advancement office, means of rewarding or incentivizing donors, trends in raising money from faculty and staff and more.
Author: Primary Research Group
Publisher: Primary Research Group Inc
ISBN: 1574402250
Category : Sports & Recreation
Languages : en
Pages : 171
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Book Description
This 175-page study is based on detailed data from more than 50 American colleges, 35 of which participate in Division 1 sports. Some of the participants include William & Mary, Georgetown, the University of Nevada, the University of Michigan, the University of Mississippi and many others. The report gives highly detailed data about how colleges have renovated their stadiums and what their renovation plans are for the future. The highly specific data in the report covers recent spending on video screens, scoreboards, playing turf, locker rooms, weight rooms, luxury boxes and other VIP seating, energy saving technology, field lighting, heating and air conditioning, parking, stadium ramps, insulation, roofing and flooring, artwork and statues, "halls of fame," restrooms, concessions, press boxes, office and classroom space and many other facets of college sports stadiums. The study also gives detailed spending data on overall capital spending related to stadiums and plans for the future.
Author: David J. Kelley
Publisher: Routledge
ISBN: 0415507197
Category : Business & Economics
Languages : en
Pages : 220
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Book Description
Sports Fundraising focuses on the particular challenges of fundraising in intercollegiate and interscholastic sport, as well as youth sport organizations. The book is designed to help students develop the professional skills that they will need for a successful career in sports or education administration. Packed with real-life case studies and scenarios, the book offers a step-by-step guide to the effective planning, communication, implementation and management of sports fundraising projects, and introduces the most important issues in contemporary sports fundraising. This is an essential course text for any athletic or sport fundraising course, and an invaluable reference for all professional fundraisers working in sport or education.
Author: Robert Zullo
Publisher: Human Kinetics
ISBN: 1718213018
Category : Sports & Recreation
Languages : en
Pages : 353
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Book Description
Some of the most experienced professionals in athletics administration share their expertise in what it takes to navigate an increasingly complex sports landscape and successfully manage a collegiate athletics department.
Author: Richard Leonard
Publisher: Fitness Information Technology
ISBN: 9781940067131
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
Most athletic organisations (youth, junior, high school, Olympic, and a large number of college programs) have insufficient finances to meet operational need, and personnel must learn to proactively address resource deficiencies. This book expands upon the foundation of fundraising information and strategies offered in the first edition. This book includes the most recent fundraising models and focuses on more practical and comprehensive applications of fundraising administration. Additionally, the discussion of fundraising programs has been expanded to include all aspects of the fundraising campaign. Whether you are an undergraduate or graduate student studying sport management, athletic administrator running any level sport program, or program coordinator developing your own fundraising effort, this 2nd Edition contains the ideal mix of fundraising theory and practice that will enable your future or current fundraising endeavours.
Author: Trevor Slack
Publisher: Routledge
ISBN: 1136393951
Category : Business & Economics
Languages : en
Pages : 360
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Book Description
International Perspectives on the Management of Sport is the first multi-contributed book that addresses the various aspects of sport management by some of the most brilliant experts throughout the world. Drawing on the knowledge of international sport management gurus, this book provides cutting-edge ideas from those at the forefront of the industry. A particular emphasis is placed on the rapidly evolving fields of Organizational Theory and Economic Policy and their relation to sport. Contributors include Wladimir Andreff, Laurence Chalip, Jean-Loup Chappelet, Packianathan Chelladurai, Rodney Fort, Bill Gerard, Dennis Howard, Trevor Slack and many others.
Author: Dina Gentile
Publisher: Jones & Bartlett Learning
ISBN: 1284107302
Category : Sports & Recreation
Languages : en
Pages : 325
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Book Description
The ideal text for many courses offered within the Sport Management curriculum, Athletic Administration for College, High School, Youth and Club Sport incorporates the analysis of prominent issues that administratiors are challenged to resolve in their specific sport setting. Students looking for careers outside of professional sports will learn from both the content supplied throughout the text, and through the highlighted practical case studies. Topics covered include: Role of Athletic Administrators, Facility Management, Fundraising, Risk Management, Staff Management, and more.
Author: Miller, Michael T.
Publisher: IGI Global
ISBN: 1799865614
Category : Education
Languages : en
Pages : 383
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Book Description
Higher education has changed significantly over the past 50 years, and the individuals who provide leadership for these institutions has similarly changed. The pathway to the college presidency, once the domain of academic administration, has diversified as an increasing number of development officers, student affairs and enrollment management professionals, and even politicians have become common in the role. It is important to understand who the presidents are in the current environment and the challenges they face. Challenges such as dealing with the COVID-19 pandemic, enrollment shortfalls, Title IX, and athletic scandals have risen to the forefront and have contributed to the issues and role of college and university leadership. The Handbook of Research on the Changing Role of College and University Leadership provides important research on the topic of college and university leadership, especially focusing on the changing role of the college president. The chapters discuss college leadership as it is now and how it will evolve into the future. Topics included are the role of the president at various types of universities, their involvement within university functions and activities, and the duties they must carry out and challenges they face. This book is ideal for professionals and researchers working in higher education, including faculty members who specialize in education, public administration, the social sciences, and management, along with teachers, administrators, teacher educators, practitioners, researchers, academicians, and students who are interested in college and university leadership and how this role is transforming.
Author: David J. Shonk
Publisher: Human Kinetics
ISBN: 1492594237
Category : Business & Economics
Languages : en
Pages : 346
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Book Description
The ability to generate sources of revenue continues to be the most important skill for individuals working in the sport industry. Sales and Revenue Generation in Sport Business With HKPropel Access provides a comprehensive overview of the many ways in which sport organizations generate revenues, and it teaches students the practical concepts they will need for success. Going beyond theoretical concepts of sales and sales management, the authors present an applied approach to revenue generation in sport: the PRO method of sales (PROspect, PRObe, PROvide, PROpose, PROtect). Students will learn how this proven five-step process for generating revenue is applicable across all avenues in sport business, including ticket sales, broadcasting and media revenue, sponsorships, corporate giving and foundation revenue, fundraising and development, grant writing, concessions, merchandising, and social media. The text covers how this sales strategy can be applied across the broad industry of sport—from professional sport and intercollegiate and interscholastic athletics to amateur sport and organizations in recreational settings—equipping students for meaningful careers with longer-lasting success within any segment of the sport industry they enter. Throughout the text, themed sidebars provide examples of industry best practices and successful sales strategies. Case studies in each chapter, plus discussion questions, enhance the learning experience. Plus, related online learning activities delivered through HKPropel offer practical interactive scenarios that will better prepare students to enter the sport industry. Organized by function of revenue generation, each section offers a video, an interactive scenario activity that can be assigned by instructors, and sales script templates that may be downloaded and edited for a specific application. Sales and Revenue Generation in Sport Business is designed to give students the practical knowledge they need to understand the sales process and how to successfully apply the PRO method of sales. Armed with this foundational knowledge, they will be better prepared to begin and succeed in a career in sport business. Note: A code for accessing HKPropel is not included with this ebook but may be purchased separately.
