Better Homes of South Bend PDF Download
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Author: Gabrielle Robinson
Publisher: Arcadia Publishing
ISBN: 1625855990
Category : History
Languages : en
Pages : 144
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Book Description
In 1950, a group of African American workers at the Studebaker factory in South Bend met in secret. Their mission was to build homes away from the factories and slums where they were forced to live. They came from the South to make a better life for themselves and their children, but they found Jim Crow in the North as well. The meeting gave birth to Better Homes of South Bend, and a triumph against the entrenched racism of the times took all their courage, intelligence and perseverance. Author Gabrielle Robinson tells the story of their struggle and provides an intimate glimpse into a part of history that all too often is forgotten.
Author: Gabrielle Robinson
Publisher: Arcadia Publishing
ISBN: 1625855990
Category : History
Languages : en
Pages : 144
Get Book Here
Book Description
In 1950, a group of African American workers at the Studebaker factory in South Bend met in secret. Their mission was to build homes away from the factories and slums where they were forced to live. They came from the South to make a better life for themselves and their children, but they found Jim Crow in the North as well. The meeting gave birth to Better Homes of South Bend, and a triumph against the entrenched racism of the times took all their courage, intelligence and perseverance. Author Gabrielle Robinson tells the story of their struggle and provides an intimate glimpse into a part of history that all too often is forgotten.
Author: Jeffrey L. Cruikshank
Publisher: Harvard Business Press
ISBN: 1422161773
Category : Biography & Autobiography
Languages : en
Pages : 445
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Book Description
We live in an age of persuasion. Leaders and institutions of every kind--public and private, large and small--must compete in the marketplace of images and messages. This has been true since the advent of mass media, from broad circulation magazines and radio through the age of television and the internet. Yet there have been very few true geniuses at the art of mass persuasion in the last century. In public relations, Edward Bernays comes to mind. In advertising, most Hall-of-Famers--J. Walter Thomson, David Ogilvy, Bill Bernbach, Bruce Barton, Ray Rubicam, and others--point to one individual as the "father" of modern advertising: Albert D. Lasker. And yet Lasker--unlike Bernays, Thomson, Ogilvy, and the others--remains an enigma. Now, Jeffrey Cruikshank and Arthur Schultz, having uncovered a treasure trove of Lasker's papers, have written a fascinating and revealing biography of one of the 20th century's most powerful, intriguing, and instructive figures. It is no exaggeration to say that Lasker created modern advertising. He was the first influential proponent of "reason why" advertising, a consumer-centered approach that skillfully melded form and content and a precursor to the "unique selling proposition" approach that today dominates the industry. More than that, he was a prominent political figure, champion of civil rights, man of extreme wealth and hobnobber with kings and maharajahs, as well as with the likes of Albert Einstein and Eleanor Roosevelt. He was also a deeply troubled man, who suffered mental collapses throughout his adult life, though was able fight through and continue his amazing creative and productive activities into later life. This is the story of a man who shaped an industry, and in many ways, shaped a century.
Author: Ansel Watrous
Publisher:
ISBN:
Category : Estes Park (Colo.)
Languages : en
Pages : 732
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Author: John Howard Griffin
Publisher: St Bede's Publications
ISBN: 9780873430463
Category : Biography & Autobiography
Languages : en
Pages : 86
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Category : Madison County (Ohio)
Languages : en
Pages : 1172
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Category : Marion County (Ohio)
Languages : en
Pages : 1046
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Category : Warren Co., O.
Languages : en
Pages : 1080
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Book Description
Containing a history of the county, its townships, towns ... general and local statistics ; military record ; portraits of early settlers and prominent men ; history of the Northwest Territory ; history of Ohio ..
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Category : Brown County (Ohio)
Languages : en
Pages : 1026
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Category : Champaign County (Ohio)
Languages : en
Pages : 926
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![The History [of] Darke County, Ohio PDF](https://books.google.com/books/content/images/frontcover/8WtFAQAAMAAJ?fife=w80-h100)
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Category : Darke County (Ohio)
Languages : en
Pages : 834
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