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Author: Rebekah Buege
Publisher: Morgan James Publishing
ISBN: 1636981127
Category : Self-Help
Languages : en
Pages : 201
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Book Description
Most people waste years of their life, not because they don’t know their purpose, but because their attention is broken, scattered, and sold to the highest bidder without their knowledge. Imagine a day where you’re mentally present, fully focused, and at peace. Even though you’re more productive than usual, you don’t feel rushed or impatient with yourself. You’re protected from distractions, notifications, and thoughts that used to steal your attention away from the moment. Your day feels full, but manageable, because you enjoy most of what’s on your calendar. Days like this are only possible when you start paying attention. Social Currency is an examination of the value of one’s attention, how to protect and invest that attention, practical ways to create a joyful life, and why this matters now more than ever.
Author: Cecil (CJ) John
Publisher:
ISBN:
Category :
Languages : en
Pages : 237
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Book Description
While watching the popular TV show Money Heist, in Episode 8, Season 2, right at the 40-minute mark, Cecil (CJ) John, the author, had an epiphany. The premise of the show was that a "bunch of losers" broke into the Royal Mint of Spain, seizing hostages with a singular strategy: stay in the mint for as long as they could so that they could print as many unmarked euros as possible; effectively minting their own money.The Social Currency addresses the idea that money is a social construct, and therefore so is poverty. The book showcases several communities that confronted their financial disadvantages by creating their own currency. These economic activists challenged the idea that money, by definition, had to be created and controlled by the government, locally instituting the printing of money in the process. Some examples of alternative currencies are the Brixton pound (B£) and blockchain's bitcoin. Today, you can exchange the Brixton pound one for one against the pound sterling.In 2017, the bitcoin cryptocurrency that the anonymous Satoshi Nakomoto reserved for himself, was worth $22 billion. It is time for the community to be actively involved in the process of minting money. Money is a social construct and a medium for the exchange of value, and the essence of morality is the transaction. CJ traces the history of trade from bartering, standardized metal coins through to government-controlled fiat, and today's cryptocurrency. Interestingly, today we refer to blockchain as the Internet of value.The dominant morality in any given moment arises from an oscillation of power between what the German philosopher Friedrich Nietzsche referred to as the Masters and the Herd or the oppressor vs. the oppressed. Absolute power corrupts, and it is time to challenge the idea that government-controlled money, and the "Masters" that support it, are suitable for the wider society. It's time to confront the notion that money in its current state is appropriate for Herd's social and fiscal interests.Minorities, women, and even the disadvantaged among whites struggle to raise valuable capital to develop their goods and services. The Social Currency concludes with a proposed strategy and technology infrastructure to alleviate poverty, the intersection of bartering, cryptocurrency, and financing. CJ will present the architecture that will realize innovations such as blockchain decentralized data so that the consumer not only controls but leverages their medical, academic, social media records, and more. Decentralized identities will allow consumers to seamlessly and secure the exchange of value across national borders.
Author: Rebekah Buege
Publisher: Morgan James Publishing
ISBN: 1636981127
Category : Self-Help
Languages : en
Pages : 201
Get Book Here
Book Description
Most people waste years of their life, not because they don’t know their purpose, but because their attention is broken, scattered, and sold to the highest bidder without their knowledge. Imagine a day where you’re mentally present, fully focused, and at peace. Even though you’re more productive than usual, you don’t feel rushed or impatient with yourself. You’re protected from distractions, notifications, and thoughts that used to steal your attention away from the moment. Your day feels full, but manageable, because you enjoy most of what’s on your calendar. Days like this are only possible when you start paying attention. Social Currency is an examination of the value of one’s attention, how to protect and invest that attention, practical ways to create a joyful life, and why this matters now more than ever.
Author: Thomas A. Lucey
Publisher: IAP
ISBN: 1617357219
Category : Business & Economics
Languages : en
Pages : 337
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Book Description
Scholarship related to financial and consumer education largely concerns itself with the acquisition, management, and growth of financial resources. In a global setting that witnesses increasing competition for natural resources, along with diminishing appreciation for human rights, a challenge for financial and consumer educators involves developing foundation for bettering individual wealth in manners that respect all members of a global society. Reframing Financial Literacy fills this need by providing literature that examines a broad view of financial literacy by connecting financial practice with issues of citizenship, along with personal and professional identity. It relates these issues to educational theory and practice to provide the reader with information about the relevance of improving social worth, while bettering financial wealth. Boasting 14 previously unpublished chapters from an international slate of authors, and classroom adaptable lesson plans for each chapter, Reframing Financial Literacy will interest both teachers and researchers with its exciting classroom activities and its provocative content. This is a must work that no education professional should be without.
Author: Jonah Berger
Publisher: Simon and Schuster
ISBN: 1451686587
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
Upper Saddle River, N.J. : Creative Homeowner,
Author: María del Carmen Sánchez-Carreira
Publisher: Taylor & Francis
ISBN: 1000907643
Category : Business & Economics
Languages : en
Pages : 269
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Book Description
This book constitutes a novel contribution, combining recent theoretical developments and empirical contributions, as well as the recent and latest trends and challenges on the issue of Forgotten Spaces. Forgotten Spaces - like the Forgotten Regions, in particular - are spaces that in potential can and do create significant value (if their resources are properly rediscovered) and create many potential costs (if these spaces are increasingly neglected by economic agents). The editors have identified a gap in current research because there is not enough empirical evidence about these places, as well as about the role of their actors. Abandoning regions can lead to, for example, pollution, uncontrolled forest fires, vandalism heritage deterioration, and potentially untreated industrial facilities, carrying potential costs not only in environmental sustainability, but also in values such as landscape aesthetics. Thus, this book reflects on the dimensions of the identification of such Forgotten Spaces, on the design of policies focused on minimizing associated costs and on the scope of programs to promote these areas, not only for upgrading them but also for promoting their environmental sustainability. The comparative approach of the empirical part also allows knowledge and experience from diverse longitudes and latitudes. The editors highlight the richness of the experience of Latin American countries, the polarization and interesting experiences from several sector rediscovered in Europe, as well as the holistic cases coming from several African experiences. This book will attract the attention of academicians, politicians and ultimately the attention of all decision-makers who most likely are forgetting many of the Spaces around them.
Author: Tracy L. Tuten
Publisher: SAGE
ISBN: 1526424541
Category : Business & Economics
Languages : en
Pages : 548
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Book Description
**Winner of the TAA 2017 Textbook Excellence Award** "Social Media Marketing deserves special kudos for its courage in tackling the new frontier of social media marketing. This textbook challenges its readers to grapple with the daunting task of understanding rapidly evolving social media and its users." TAA Judges Panel Social Media Marketing was the first textbook to cover this vital subject and has quickly become the market leader. It melds essential theory with practical application and covers core skills such as strategic planning for social media applications, incorporating these platforms into the brand’s marketing communications, and harnessing social media data to yield consumer insights. The authors outline the ‘four zones’ of social media that marketers can use to help achieve their strategic objectives: 1. Community 2. Publishing 3. Entertainment 4. Commerce The new third edition has been extensively updated to include new content on tactical planning and execution and coverage of the latest research within social media marketing. Expanded new case studies and examples including Facebook, Instagram, Twitter and Snapchat are discussed in relation to globally recognized brands such as Pokemon Go, Nike, Amazon Kindle and Lady Gaga. The book is complemented by a companion website that offers valuable additional resources for both instructors and students, including author videos discussing key social media marketing ideas and concepts, author-selected YouTube video playlists, additional case studies, further weblinks, PowerPoint slides and Testbank. Suitable for modules and courses on social media marketing.
Author: John Field
Publisher: Routledge
ISBN: 1134516916
Category : Social Science
Languages : en
Pages : 174
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Book Description
The term 'social capital' is a way of conceptualizing the intangible resources of community, shared values and trust upon which we draw in daily life. It has achieved considerable currency in the social sciences through the very different work of Bourdieu in France, and James Coleman and Robert Putnam in the States, and has been taken up within politics and sociology as a means of explaining the decline of social cohesion and community values in many Western societies. This concise introduction, the only one currently available, explains the theoretical underpinning of the subject, the empirical work that has been done to explore its operation, and the effect that it has had on policy-making particularly within such international governmental bodies as the World Bank and the European Commission. With genuine cross-disciplinary appeal, this exceptional book will be of great interest to students of sociology, politics and social policy.
Author: Wendy K. Bendoni
Publisher: Bloomsbury Publishing
ISBN: 1474238998
Category : Business & Economics
Languages : en
Pages : 273
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Book Description
Social Media for Fashion Marketing uses cutting edge case studies and detailed interviews to show how the business of fashion is changing in the digital landscape. Bendoni (@BendoniStyle) also considers the psychological impact of being a hyper-connected consumer and the generational gaps in social media communication. Using academic research, alongside her 25 years of fashion marketing experience, Bendoni offers a clear picture of the changing narrative of storytelling, social confirmation, digital nesting and how to use data to shape a brand's online presence. With practical and critical thinking activities to hone your skills into professional practice, this is the ultimate guide to social marketing, promotion, SEO, branding and communication. Featured topics - Rules of Digital Storytelling - Rethinking Gamification - Strategic Digital Marketing - The Role of Citizen Journalists - The Social Media Looking Glass - World of Influencer Marketing - Visual Consumption Economy - Global Perspective of Social Media
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 48
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Book Description
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
Author: Christer Holloman
Publisher: John Wiley & Sons
ISBN: 1119967236
Category : Business & Economics
Languages : en
Pages : 248
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Book Description
It's a fact that companies so far have only scratched the surface of what can be achieved with social media. Whatever continent, industry, company size, current degree of social media adoption or your job title, the purpose of this book is to inspire you to see how you can raise the bar further to reap new rewards. It will give you the tools to make a difference to your organisation's social media strategy development and delivery going forward. In addition it will also give you more intellectual support and confidence to discuss social media on a higher level with peers, inspire colleagues or negotiate and create support for increased investments from your leadership team. In The Social Media MBA editor Christer Holloman has crowd sourced 15 thought leaders from 4 continents to offer an exceptional educational programme written for experienced social media professionals just like you. In addition, learn through cases studies produced by the social leaders at these brands: ARM by Kerry McGuire Balanza – Director of Strategic Marketing Aviva by Jan Gooding – Global Brand Director Dell by Stuart Handley – Communications Director Evans Cycles by Will Lockie – Head of Social Media GlaxoSmithKlein (Ribena) by Verity Clifton – Brand Marketing Manager Kodak by Madlen Nicolaus – Social Media Manager Phillips by Hans Notenboom – Global Director B2B Online Sage by Cath Sheldon – Online PR Specialist There is more, connect with the co-authors and other readers by joining The Social Media MBA Alumi group, visit http://www.socialmedia-mba.com or search or the group on LinkedIn to stay updated on the latest, ask questions or join the discussions.
