Author: Chris White
Publisher:
ISBN: 9780578521909
Category :
Languages : en
Pages : 198

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Book Description
TECHNICAL SALES ENGINEERS / TECHNICAL PRESALES SUPPORT: In today's digital economy, software is eating the world, and the companies with the best sales demonstrations are winning the game. Is a convincing demonstration the only thing that's standing between you and your next customer? Are you ready to make your next demo the best demo of the year? Do you feel that you can do better but don't know how? NEVER AGAIN LOSE A DEAL YOU SHOULD HAVE WON! Walk into ever demo feeling confident and prepared Include the one critical moment that must be in every demo Hit that home run and know how to set it up Master the art of answering difficult questions Leverage the power of saying NO with ease A BOOK WRITTEN SPECIFICALLY FOR YOU! Avoid late nights and long sales cycles Accelerate pipeline velocity and close more deals Learn and apply the best practices in the business Know exactly what to say and do before, during and after a demo Achieve the technical win alarming, predictable consistency This book addresses the root causes of the most common mistakes made by sales engineers. Add it to your cart NOW to permanently improve your software demos and sales results.

Author: John Care
Publisher: Artech House
ISBN: 1608077446
Category : Business & Economics
Languages : en
Pages : 407

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Book Description
Every high-tech sales team today has technical pros on board to “explain how things work,” and this success-tested training resource is written just for them. This newly revised and expanded third edition of an Artech House bestseller offers invaluable insights and tips for every stage of the selling process. This third edition features a wealth of new material, including new chapters on business-driven discovery, white boarding, trusted advisors, and calculating ROI. This invaluable book equips new sales engineers with powerful sales and presentation techniques that capitalize on their technical background—all spelled out step-by-step by a pair of technical sales experts with decades of eye-popping, industry-giant success under their belt.

Author: John Care
Publisher: Artech House
ISBN: 1596933402
Category : Business & Economics
Languages : en
Pages : 360

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Book Description
This indispensable sales tool shows you the ropes of lead qualification, the RFP process, and needs analysis and discovery, and explains how your technical know-how can add invaluable leverage to sales efforts at every step. You learn how to plan and present the perfect pitch, demonstrate products effectively, build customer relationship skills, handle objections and competitors, negotiate prices and contracts, close the sale, and so much more.

Author: Peter E. Cohan
Publisher:
ISBN: 9780595345595
Category : Business communication
Languages : en
Pages : 0

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Book Description
Have you ever seen a bad software demo ? Peter Cohan helps organizations put the Wow! into their demos to make them crisp, compelling and successful - to get the job done. He has had roles in four corners: technical, product and field marketing (he was banished to Basel, Switzerland for two years for bad behavior); sales and sales management; senior management (he built a business unit up from an empty spreadsheet into a $30M per year operation); and, in this last role, he has been that most important of all possible entities, a customer Peter Cohan leverages twenty-five years of experience in selling and marketing business software and as a customer. The Great Demo! method comes directly from extensive firsthand experiences in developing and delivering software demonstrations, and in coaching others to achieve surprisingly high success rates with their sales and marketing demos. For more information on demonstration methods, guidelines and tips, explore the author's website at www.SecondDerivative.com or contact the author directly at [email protected].

Author: Robert Riefstahl
Publisher: Demonstrating to Win!
ISBN: 9780615477091
Category : Business & Economics
Languages : en
Pages : 344

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Book Description
The demonstration or presentation of complex products like technology or medical devices is like leading a person over a treacherous ravine. Throughout a demo or presentation, your prospect wants to run back to the relative safety of their existing world. This book will help you comfortably lead your prospect to your solution and make you the best demonstrator and presenter in your field! Tactics that you will find useful include: *Identifying and avoiding Demo Crimes *Winning demo techniques like "Tell-Show-Tell" *Building a value case for your solution *Managing your audience and reading their personalities *Creating winning themes *Performing differentiating Web demos and presentations *Conducting high value Discoveries *Managing your room environment *Winning teamwork techniques We are an idea company that has built a deep set of actionable techniques and strategies derived from years of working with the most innovative and successful companies in the world. Our clients include Microsoft, SAP, Oracle, IBM, Getinge and many others. We adapted the ideas in this book based upon training thousands of highly paid, highly experienced professional demonstrators and presenters in every region of the world thus making it globally applicable and effective. We understand that the very best ideas are judged by their impact, and our clients validate the impact of our concepts through increased sales effectiveness every day. Don't miss out on this opportunity to truly differentiate your products and services.

Author: Brian Glibkowski
Publisher: Emerald Group Publishing
ISBN: 1839828722
Category : Business & Economics
Languages : en
Pages : 171

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Book Description
In a business world and society focused upon questions, there has been an underappreciation of answers in capturing our attention, imagination and critical examination. In a complex and fast-moving world, Answer Intelligence (AQ) is our ability to provide elevated answers to emotionally connect, explain and predict, and achieve results.

Author: Christophe Foulon
Publisher: Packt Publishing Ltd
ISBN: 1835466087
Category : Computers
Languages : en
Pages : 345

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Book Description
Uncover the secrets to acing interviews, decode the diverse roles in cybersecurity, and soar to new heights with expert advice Key Features Confidently handle technical and soft skill questions across various cybersecurity roles Prepare for Cybersecurity Engineer, penetration tester, malware analyst, digital forensics analyst, CISO, and more roles Unlock secrets to acing interviews across various cybersecurity roles Book DescriptionThe cybersecurity field is evolving rapidly, and so are the interviews for cybersecurity roles. Hack the Cybersecurity Interview, Second Edition, is the essential guide for anyone aiming to navigate this changing landscape. This edition, updated and expanded, addresses how to fi nd cybersecurity jobs in tough job markets and expands upon the original cybersecurity career paths. It offers invaluable insights into various cybersecurity roles, such as cybersecurity engineer, penetration tester, cybersecurity product manager, and cybersecurity project manager, focusing on succeeding in interviews. This book stands out with its real-world approach, expert insights, and practical tips. It's not just a preparation guide; it's your key to unlocking success in the highly competitive field of cybersecurity. By the end of this book, you will be able to answer behavioural and technical questions and effectively demonstrate your cybersecurity knowledge.What you will learn Master techniques to answer technical and behavioural questions and effectively demonstrate your cybersecurity knowledge Gain insights into the evolving role of cybersecurity and its impact on job interviews Develop essential soft skills, like stress management and negotiation, crucial for landing your dream job Grasp key cybersecurity-role-based questions and their answers Discover the latest industry trends, salary information, and certification requirements Learn how to fi nd cybersecurity jobs even in tough job markets Who this book is for This book is a must-have for college students, aspiring cybersecurity professionals, computer and software engineers, and anyone preparing for a cybersecurity job interview. It's equally valuable for those new to the field and experienced professionals aiming for career advancement.

Author:
Publisher:
ISBN:
Category : Engineering
Languages : en
Pages : 470

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Book Description

Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 72

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Book Description
Hispanic Engineer & Information Technology is a publication devoted to science and technology and to promoting opportunities in those fields for Hispanic Americans.

Author: Thane Brown
Publisher: CRC Press
ISBN: 1420008102
Category : Science
Languages : en
Pages : 370

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Book Description
Engineers often find themselves tasked with the difficult challenge of developing a design that is both technically and economically feasible. A sharply focused, how-to book, Engineering Economics and Economic Design for Process Engineers provides the tools and methods to resolve design and economic issues. It helps you integrate technical a