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Author: Leigh Brown
Publisher:
ISBN: 9781943817054
Category :
Languages : en
Pages :
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Book Description
Author: Leigh Brown
Publisher:
ISBN: 9781943817054
Category :
Languages : en
Pages :
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Book Description
Author: Henry Fairlie
Publisher: University of Notre Dame Pess
ISBN: 0268079781
Category : Religion
Languages : en
Pages : 215
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Book Description
Sin, like death, is an unassailable fact of life. It is also one of the last great taboos for public debate. In this compelling book, the Henry Fairlie shows that it is possible and necessary to talk about sin in ways that enrich our societies and our personal lives. Fairlie relates these ancient sins to the central issues of contemporary life: liberal vs. conservative politics, discrimination, pornography, abortion, the vistas of modern science, and especially the pop-psychologies that confirm the narcissism of our age.
Author: Luis (de Granada)
Publisher:
ISBN:
Category : Christian life
Languages : en
Pages : 506
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Book Description
Author: Bob Ivry
Publisher: PublicAffairs
ISBN: 161039366X
Category : Business & Economics
Languages : en
Pages : 306
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Book Description
We all know that the financial crisis of 2008 came dangerously close to pushing the United States and the world into a depression rivaling that of the 1930s. But what is astonishing -- and should make us not just afraid but very afraid -- are the shenanigans of the biggest banks since the crisis. Bob Ivry passionately, eloquently, and convincingly details the operatic ineptitude of America's best-compensated executives and the ways the government kowtows to what it mistakenly imagines is their competence and success. Ivry shows that the only thing that has changed since the meltdown is how too-big-to-fail banks and their fellow travelers in Washington have nudged us ever closer to an even bigger economic calamity. Informed by deep reporting from New York, Washington, and the heartland, The Seven Sins of Wall Street, like no other book, shows how we're all affected by the financial industry's inhumanity. The transgressions of "Wall Street titans" and "masters of the universe" are paid for by real people. In fierce, plain English, Ivry indicts a financial industry that continues to work for the few at the expense of the rest of us. Problems that financiers deemed too complicated to be understood by ordinary folks are shown by Ivry to be financial legerdemain -- a smokescreen of complexity and jargon that hide the bankers' nefarious activities. The Seven Sins of Wall Street is irreverent and timely, an infuriating black comedy. The Great Depression of the 1930s moved the American political system to real reform that kept the finance industry in check. With millions so deeply affected since the crisis of 2008, you'll finish this book asking yourself how it is that so many of the nation's leading financial institutions remain such exasperating problem children.
Author: Maury Fertig
Publisher: Amacom Books
ISBN: 9780814408742
Category : Business & Economics
Languages : en
Pages : 236
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Book Description
"Are you a sinner when it comes to investing? During his long and successful career at Salomon Brothers, Maury Fertig witnessed many smart people making very bad investment decisions -- all because they let their emotions influence their judgment. He realized that whether the result of ego, competitiveness, or just plain laziness, these dire behaviors were rooted in seven common and recognizable human weaknesses: * Envy: focusing on the success of others * Vanity, or Pride: an unwillingness to take advice * Lust: an infatuation with an investment, despite warnings that it is not sound * Avarice: a tendency to hold onto a stock for too long, decreasing its return * Anger, or Wrath: irrational behavior that sacrifices steady progress for a quick hit * Gluttony: compulsive and excessive investing * Sloth: ignoring finances altogether The Seven Deadly Sins of Investing helps readers recognize their investing vices, and offers practical strategies to help them correct the error of their ways. Illustrated by real stories about real investors who have given in to temptation, the book provides solid financial advice for avoiding common pitfalls and staying on the path to "salvation" -- and wealth."
Author: Philip Kotler
Publisher: John Wiley & Sons
ISBN: 0471662062
Category : Business & Economics
Languages : en
Pages : 162
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Book Description
Marketing's undisputed doyen offers an unbeatable guide on what not to do As the cost of marketing rises, its effectiveness is in decline. CEOs want a return on their marketing investment, but can't be sure their marketing efforts are even working. Truly, marketers have to shape up or watch their business go south. In this clear and comprehensive guide, renowned marketing expert Philip Kotler identifies the ten most common-and most damaging-mistakes marketers make, and how to avoid them. But these ten mistakes are much more than simple mess-ups; they're glaring deficiencies that prevent companies from succeeding in the marketplace. In Ten Deadly Marketing Sins, Kotler covers each sin in-depth in its own chapter and offers practical, proven guidance for reversing them. Marketers will learn how to stay market-focused and customer-driven, fully understand their customers, keep track of the competition, manage relationships with stakeholders, find new opportunities, develop effective marketing plans, strengthen product and service policies, build brands, get organized, and use technology to the fullest. Covering crucial topics every marketer must understand, Ten Deadly Marketing Sins is a must-have for anyone who want to remain competitive in an increasingly challenging marketplace. Packed with the kind of marketing wisdom only Kotler can provide, this is an indispensable resource for every company-and every marketer-who wants to develop better products, better marketing plans, and better customer relationships. Ten Deadly Marketing Sins is an unbeatable resource from the most respected thinker in modern marketing. Philip Kotler (Chicago, IL) is the S. C. Johnson Distinguished Professor of International Marketing at Northwestern University's Kellogg Graduate School of Management and the author of 15 books, including Marketing Insights from A to Z (0-471-26867-4) and Lateral Marketing (0-471-45516-4), both published by Wiley.
Author: Leigh Brown
Publisher:
ISBN: 9781943817009
Category :
Languages : en
Pages :
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Book Description
Author: Steve W. Martin
Publisher: John Wiley & Sons
ISBN: 0470069937
Category : Business & Economics
Languages : en
Pages : 272
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Book Description
Praise for Heavy Hitter Sales Wisdom "Steve Martin takes a much-needed look at how successful executives read verbal and nonverbal messages, which allows them to quickly understand the subtext of their customers' minds. The best part is that the author shares effective strategies that put more fun into selling and more money into salespeople's pockets." —Gerhard Gschwandtner Founder and Publisher, Selling Power magazine "Steve Martin's interesting examination of great leaders in history and the parallels he draws between waging a war and waging a sales campaign should be required reading for enterprise salespeople." —Jay Fulcher, Chief Executive Officer, Agile Software "This powerful book provides real-world strategies you can use to increase sales immediately!" —Brian Tracy, President, Brian Tracy International, author, Getting Rich Your Own Way "Heavy Hitter Sales Wisdom goes beyond the traditional description of sales cycles to the heart of selling. It's about the emotional connection with the customer, but also the attack and destruction of the competition." —Olivier Helleboid, Vice President, Software Operations, Hewlett-Packard "Heavy Hitter Sales Wisdom provides field sales generals and sales soldiers with tons of strategy, persuasion techniques, and common-sense approaches to winning the hearts and minds of prospects. This book will add new weapons to your arsenal." —Tim Kelliher, Senior Vice President, Sales, DHL Global Mail
Author: Angie Kiesling
Publisher: Morgan James Publishing
ISBN: 1683506863
Category : Language Arts & Disciplines
Languages : en
Pages : 54
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Book Description
A book editor with decades of publishing experience shows writers how to avoid mistakes in this quick, whimsical guide. This concise guidebook borrows the idea of the Seven Deadly Sins from the Middle Ages and applies it to the craft of writing—revealing seven “Deadly Don’ts” that the author, a veteran book editor, has encountered time and time again in writers’ work. In addition to showing you how to avoid those all-too-common mistakes, she provides a “Divine Do” for each, offering useful take-aways writers can use to communicate more clearly and effectively, whether they’re working on a masterpiece-in-progress or just want to sharpen their everyday writing skills.
Author: David Fitzgerald
Publisher: AuthorHouse
ISBN: 1665528907
Category : Education
Languages : en
Pages : 251
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Book Description
The Buying Curve is the ONLY sales book you will ever need to succeed at the highest level of selling. Sales is one of the most rewarding jobs in the world if done properly. It can bring you unlimited income and life style choices. In todays labyrinth of available information at the touch of a button to scrupulous buyers, the real art of salesmanship is crucial to your success. Contained in The Buying Curve is the most complete and effective step by step sales process coupled with proven techniques to guarantee increased sales. Throughout a 33 year career David has influenced over a billion dollars worth of SALES and trained thousands of sales people at every level. He has proven himself to be one of the best closers ever to pick up a pen. Now he wants to share his knowledge with YOU. Armed with the most effective selling techniques ever created and an insight into the mind of the buyer you will easily sell at a master level in no time. Imagine the confidence of walking into ANY sales environment knowing you have the best sales training, think you’ll succeed? The book is divided into 4 parts: The Sale: The nine steps delivered in an easy to follow formate. No sales: A lighthearted but true outcome of what happens if you don’t have the best training. What went wrong: How to understand and fix why they didn’t buy (a must read for all). Coming full circle: Relates to what is needed in selling at the highest level to todays media savvy market who know their options and can shop around with a click. Ready to become a Master? Welcome to The Buying Curve. For more information visit: davidfitzgeraldgroup.com
