The Secret Lives of Customers

The Secret Lives of Customers PDF Author: David S Duncan
Publisher: PublicAffairs
ISBN: 1541774485
Category : Business & Economics
Languages : en
Pages : 224

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Book Description
A "detective story" that delivers key insights for any businessperson asking the questions: who really are our customers, why do we lose them, how do we regain them? Customers can be a mystery. Despite the availability of more data than ever before, everyone, from the CEO to salespeople in the field, struggles to understand who their customers really are, what they want, why they lose them, and how to regain them. To crack the case, start thinking like a market detective. David Scott Duncan shows how in his entertaining story of Tazza, a fictional chain of cafes with declining sales and leaders urgently seeking to understand why. The vivid characters of Tazza’s market detective force come to their aha moment when they finally understand why their most loyal customers walked out the door—and how they can get them back. The core of the Tazza story is a simple, powerful idea that upends how most businesses view their customers. Customers have “jobs to be done.” They “hire” companies to solve a problem or fulfill a need and “fire” them when unhappy. Duncan’s fresh way of thinking about how to understand your customers’ secret lives provides an innovative path for solving whatever market mysteries you face.

The Secret Lives of Customers

The Secret Lives of Customers PDF Author: David S Duncan
Publisher: PublicAffairs
ISBN: 1541774485
Category : Business & Economics
Languages : en
Pages : 224

Get Book Here

Book Description
A "detective story" that delivers key insights for any businessperson asking the questions: who really are our customers, why do we lose them, how do we regain them? Customers can be a mystery. Despite the availability of more data than ever before, everyone, from the CEO to salespeople in the field, struggles to understand who their customers really are, what they want, why they lose them, and how to regain them. To crack the case, start thinking like a market detective. David Scott Duncan shows how in his entertaining story of Tazza, a fictional chain of cafes with declining sales and leaders urgently seeking to understand why. The vivid characters of Tazza’s market detective force come to their aha moment when they finally understand why their most loyal customers walked out the door—and how they can get them back. The core of the Tazza story is a simple, powerful idea that upends how most businesses view their customers. Customers have “jobs to be done.” They “hire” companies to solve a problem or fulfill a need and “fire” them when unhappy. Duncan’s fresh way of thinking about how to understand your customers’ secret lives provides an innovative path for solving whatever market mysteries you face.

What's the Secret?

What's the Secret? PDF Author: John R. DiJulius, III
Publisher: John Wiley & Sons
ISBN: 1118039424
Category : Business & Economics
Languages : en
Pages : 337

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Book Description
What's the Secret? gives you an inside look at the world-class customer service strategies of some of today's best companies. You'll learn how companies like Disney, Nordstrom, and The Ritz-Carlton get 50,000 employees to deliver world-class customer service on a consistent basis- and how your company can too. Packed with insider knowledge and a wealth of proven best practices, author John DiJulius will show you how your company can emulate the world's best customer service providers.

Secret Lives of the Civil War

Secret Lives of the Civil War PDF Author: Cormac O'Brien
Publisher: Quirk Books
ISBN: 9781594741388
Category : Biography & Autobiography
Languages : en
Pages : 322

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Book Description
Provides the birth and death dates, astrological sign, nicknames, famous words, and little-known or bizarre facts about the lives of over twenty-five people on the Union and Confederate sides of the Civil War.

Stuff

Stuff PDF Author: John C. Ryan
Publisher: Seattle, Wash. : Northwest Environment Watch
ISBN:
Category : Nature
Languages : en
Pages : 98

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Book Description
This volume takes you to the places and people you touch every day. - BOOK JACKET.

The Secret Lives of Teachers

The Secret Lives of Teachers PDF Author: Horace Dewey (Pseudonym)
Publisher: University of Chicago Press
ISBN: 022631362X
Category : Biography & Autobiography
Languages : en
Pages : 263

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Book Description
The author describes his day-to-day experiences as a teacher at a private school in New York, including the anxieties, foibles, generosities, hopes, and complaints that comprise every teacher's life. -- Dust jacket.

The Secret Life

The Secret Life PDF Author: Jeffrey Katz
Publisher:
ISBN: 9781630061074
Category : Self-Help
Languages : en
Pages : 160

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Book Description
He is one of the wisest men of all time. Since the time of the Bible, he is the only man to be celebrated by the three major Western religions of Judaism, Christianity and Islam. His name is Maimonides. A philosopher, rabbi, physician, religious thinker and logician, today this sage is considered among the greatest thinkers. The Secret Life reveals his ancient teachings in modern terms. In The Secret Life, you will discover true wisdom and success in every aspect of life comes not from our public persona and life -- as so many believe -- but in our secret thoughts and actions. Maimonides shows how every person can find their true and best self, not only deriving happiness for themselves, but spreading that bliss to everyone they touch. The benefits of living the Secret Life are countless. Changing your approaches to giving charity, to seeking justice, to loving others, and to believing in yourself enough to find and act on your true calling will lead you to remarkable heights. You will find a new resilience against the difficulties and turmoil in life, a new inner power that will keep you focused on the things that really matter, and an inner peace few will ever have. The Secret Life is, quite literally, life changing. "Whatever you do should be done out of nothing else but pure love." -- Maimonides Jeffrey Katz is a lifelong student and teacher of rationalist religious philosophy. He became fascinated in his youth by his discovery of the ancient wisdom of Maimonides, and received rabbinic ordination while focusing on disseminating the ancient, life-changing wisdom he had uncovered. He is a practicing attorney, has appeared on national television on a broad range of issues, and has lectured widely.

Secret Lives of Great Authors

Secret Lives of Great Authors PDF Author: Robert Schnakenberg
Publisher: Quirk Books
ISBN: 159474744X
Category : Biography & Autobiography
Languages : en
Pages : 308

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Book Description
The strange-but-true tales of the rumors, idiosyncrasies, and feuds of literary legends—including Agatha Christie, F. Scott Fitzgerald, William Shakespeare, and more This fascinating—and shocking!—tour through the lives of classic literature icons is the perfect stocking stuffer for book lovers and fans of little-known history. With outrageous and uncensored profiles of everyone from William Shakespeare to Thomas Pynchon, Secret Lives of Great Authors tackles all the tough questions your high school teachers were afraid to ask: What’s the deal with Lewis Carroll and little girls? Is it true that J. D. Salinger drank his own urine? How many women—and men—did Lord Byron actually sleep with? And why was Ayn Rand such a big fan of Charlie’s Angels? Classic literature was never this much fun in school! Authors included: William Shakespeare Lord Byron Honoré de Balzac Edgar Allan Poe Charles Dickens The Brontë Sisters Henry David Thoreau Walt Whitman Leo Tolstoy Emily Dickinson Lewis Carroll Louisa May Alcott Mark Twain Oscar Wilde Arthur Conan Doyle W.B. Yeats H.G. Wells Gertrude Stein Jack London Virginia Woolf James Joyce Franz Kafka T.S. Eliot Agatha Christie J.R.R. Tolkien F. Scott Fitzgerald William Faulkner Ernest Hemingway Ayn Rand Jean-Paul Sartre Richard Wright William Burroughs Carson McCullers J.D. Salinger Jack Kerouac Kurt Vonnegut Toni Morrison Sylvia Plath Thomas Pynchon

Secret Lives of Great Composers

Secret Lives of Great Composers PDF Author: Elizabeth Lunday
Publisher: Quirk Books
ISBN: 1594747466
Category : Biography & Autobiography
Languages : en
Pages : 290

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Book Description
Discover little-known stories from music history—including murder, riots, and heartbreak—in this entertaining tour through the fascinating (and surprising) lives of classical music masters With outrageous anecdotes about everyone from Gioachino Rossini (draft-dodging womanizer) to Johann Sebastian Bach (jailbird) to Richard Wagner (alleged cross-dresser), Secret Lives of Great Composers recounts the seamy, steamy, and gritty history behind the great masters of international music. Here, you’ll learn that Edward Elgar dabbled with explosives; that John Cage was obsessed with fungus; that Berlioz plotted murder; and that Giacomo Puccini stole his church’s organ pipes and sold them as scrap metal so he could buy cigarettes. This is one music history lesson you’ll never forget!

A Lifetime of Secrets

A Lifetime of Secrets PDF Author: Frank Warren
Publisher: Harper Collins
ISBN: 006204592X
Category : Self-Help
Languages : en
Pages : 290

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Book Description
Book description to come.

Secret Lives of the First Ladies

Secret Lives of the First Ladies PDF Author: Cormac O'Brien
Publisher: Quirk Books
ISBN: 1594744785
Category : Biography & Autobiography
Languages : en
Pages : 444

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Book Description
These collected biographies on the wacky secrets and scandals of the first ladies of the United States casts American history in a whole new light Whether she’s a leading lady, loyal spouse, or lightning rod for scandal, the First Lady of the United States has always been in the spotlight—and in 2017 that was truer than ever. This revised and expanded edition from Quirk’s best-selling Secret Lives series features outrageous and uncensored profiles of the women of the White House, from Martha Washington to Melania Trump, it comes complete with hundreds of little-known, politically incorrect, and downright wacko facts. Did you know that: • Dolley Madison loved to chew tobacco • Mary Todd Lincoln conducted séances on a regular basis • Eleanor Roosevelt and Ellen Wilson both carried guns • Jacqueline Kennedy spent $121,000 on her wardrobe in a single year • Betty Ford liked to chat on CB radios—her handle was “First Mama” With chapters on every woman who’s ever made it to the White House, Secret Lives of the First Ladies tackles all the tough questions that other history books are afraid to ask: How many of these women owned slaves? Which ones were cheating on their husbands? And why was Eleanor Roosevelt serving hot dogs to the King and Queen of England? American history was never this much fun in school!