The Role of Emotions in Preventative Health Communication

The Role of Emotions in Preventative Health Communication PDF Author: Jessica Gall Myrick
Publisher: Lexington Books
ISBN: 0739191489
Category : Health & Fitness
Languages : en
Pages : 313

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Book Description
Health-related media permeate our modern experience, from using an online search engine to reading a pamphlet about vaccinations at the doctor’s office or watching a television news report on the dangers of sitting too much. This book makes the argument that if prevention-focused health messages are to motivate behavior change, they must tug at the heartstrings, and researchers need to understand more precisely how different emotional reactions influence health message effects. In making this case, this book takes a quantitative, social science-based approach to understanding the role of emotions in shaping individual-level effects to preventative health messages disseminated through mass media channels. The book focuses on how discrete emotions evoked by preventative health media messages influence how audiences respond to those messages. Are they persuaded to change their behavior? Will they seek more information? Will they share information with others? Will they support prevention-focused policies? While a rich literature exists on the effects of health-related fear appeals on audiences, researchers have yet to fully explore the role that other discrete emotions play in health communication processes and outcomes. This book fills that gap by providing an overview of the role of nine different emotions—both positive and negative—in various prevention-focused health communication settings. It also introduces readers to commonly employed emotional theories and concepts and relates them to literature on prevention-focused health and policy communication. In addition to reviewing and synthesizing the literature, this book offers new directions to researchers hoping to improve the effectiveness of prevention-focused health messages.

The Role of Emotions in Preventative Health Communication

The Role of Emotions in Preventative Health Communication PDF Author: Jessica Gall Myrick
Publisher: Lexington Books
ISBN: 0739191489
Category : Health & Fitness
Languages : en
Pages : 313

Get Book Here

Book Description
Health-related media permeate our modern experience, from using an online search engine to reading a pamphlet about vaccinations at the doctor’s office or watching a television news report on the dangers of sitting too much. This book makes the argument that if prevention-focused health messages are to motivate behavior change, they must tug at the heartstrings, and researchers need to understand more precisely how different emotional reactions influence health message effects. In making this case, this book takes a quantitative, social science-based approach to understanding the role of emotions in shaping individual-level effects to preventative health messages disseminated through mass media channels. The book focuses on how discrete emotions evoked by preventative health media messages influence how audiences respond to those messages. Are they persuaded to change their behavior? Will they seek more information? Will they share information with others? Will they support prevention-focused policies? While a rich literature exists on the effects of health-related fear appeals on audiences, researchers have yet to fully explore the role that other discrete emotions play in health communication processes and outcomes. This book fills that gap by providing an overview of the role of nine different emotions—both positive and negative—in various prevention-focused health communication settings. It also introduces readers to commonly employed emotional theories and concepts and relates them to literature on prevention-focused health and policy communication. In addition to reviewing and synthesizing the literature, this book offers new directions to researchers hoping to improve the effectiveness of prevention-focused health messages.

Media Effects

Media Effects PDF Author: Mary Beth Oliver
Publisher: Routledge
ISBN: 0429957017
Category : Language Arts & Disciplines
Languages : en
Pages : 529

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Book Description
Now in its fourth edition, Media Effects again features essays from some of the finest scholars in the field and serves as a comprehensive reference volume for scholars, teachers, and students. This edition contains both new and updated content that reflects our media-saturated environments, including chapters on social media, video games, mobile communication, and virtual technologies. In recognition of the multitude of research trajectories within media effects, this edition also includes new chapters on narratives, positive media, the self and identity, media selection, and cross-cultural media effects. As scholarship in media effects continues to evolve and expand, Media Effects serves as a benchmark of theory and research for the current and future generations of scholars. The book is ideal for scholars and for undergraduate and graduate courses in media effects, media psychology, media theory, psychology, sociology, political science, and related disciplines. Chapter 16 of this book is freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license.

Health, Media, and Communication

Health, Media, and Communication PDF Author: Gert-Jan de Bruijn
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110775468
Category : Language Arts & Disciplines
Languages : en
Pages : 444

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Book Description
Having, maintaining, and/or obtaining good health is one of the most frequently mentioned desires that people have. Although genetic and environmental factors play an important role in these lifestyles and diseases, it is also known that health-related information that people are exposed to through a variety of modalities and sources has a huge impact on people’s health, health behaviours, and their acceptance of health-related policies, as recently demonstrated by the Covid-19 pandemic. The handbook of Health, Media, and Communication presents a timely and up-to-date overview of the broad and substantial research efforts that have been invested in recent decades to understand how health communication affects health knowledge, perceptions, and discussion as well as health behaviours and, ultimately, health outcomes. The handbook is structured to reflect and address essential parts of the communication process: sender, content, medium, and recipient. In addition to providing a historical and contemporary overview, the handbook also acknowledges the novel challenges that emergent media present for health communication, such as infodemics and misinformation.

Pandemic Societies

Pandemic Societies PDF Author: Alan Petersen
Publisher: Policy Press
ISBN: 1529220386
Category : Social Science
Languages : en
Pages : 172

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Book Description
From SARS to Zika, and Ebola to COVID-19, epidemics and pandemics have become increasingly prevalent in recent years. Each outbreak presents new challenges but the responses are often similar. This important book explores the dimensions, dynamics and implications of emerging pandemic societies. Drawing on ideas from sociology and science and technology studies, it sheds new light on how pandemics are socially produced and, in turn, shape societies in areas such as governance, work and recreation, science and technology, education, and family life. It offers pointers to the future of pandemic societies, including the expansion of technologies of surveillance and control, as well as the prospects of social renewal created by economic and social disruption.

Speaking of Health

Speaking of Health PDF Author: Institute of Medicine
Publisher: National Academies Press
ISBN: 0309072719
Category : Medical
Languages : en
Pages : 377

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Book Description
We are what we eat. That old expression seems particularly poignant every time we have our blood drawn for a routine physical to check our cholesterol levels. And, it's not just what we eat that affects our health. Whole ranges of behaviors ultimately make a difference in how we feel and how we maintain our health. Lifestyle choices have enormous impact on our health and well being. But, how do we communicate the language of good health so that it is uniformly received-and accepted-by people from different cultures and backgrounds? Take, for example, the case of a 66 year old Latina. She has been told by her doctor that she should have a mammogram. But her sense of fatalism tells her that it is better not to know if anything is wrong. To know that something is wrong will cause her distress and this may well lead to even more health problems. Before she leaves her doctor's office she has decided not to have a mammogram-that is until her doctor points out that having a mammogram is a way to take care of herself so that she can continue to take care of her family. In this way, the decision to have a mammogram feels like a positive step. Public health communicators and health professionals face dilemmas like this every day. Speaking of Health looks at the challenges of delivering important messages to different audiences. Using case studies in the areas of diabetes, mammography, and mass communication campaigns, it examines the ways in which messages must be adapted to the unique informational needs of their audiences if they are to have any real impact. Speaking of Health looks at basic theories of communication and behavior change and focuses on where they apply and where they don't. By suggesting creative strategies and guidelines for speaking to diverse audiences now and in the future, the Institute of Medicine seeks to take health communication into the 21st century. In an age where we are inundated by multiple messages every day, this book will be a critical tool for all who are interested in communicating with diverse communities about health issues.

The Routledge Handbook of Health Communication and Popular Culture

The Routledge Handbook of Health Communication and Popular Culture PDF Author: Christina S. Beck
Publisher: Taylor & Francis
ISBN: 104026624X
Category : Language Arts & Disciplines
Languages : en
Pages : 386

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Book Description
The Routledge Handbook of Health Communication and Popular Culture offers rich insights into the ways in which communication about health through popular culture can become a part of healing, wellness, and health-related decisions. This Handbook allows readers to understand and consider messages that inform and influence health-related choices through pop culture in the public sphere. Written in an accessible narrative style and including interdisciplinary, global, and diverse perspectives, a vast team of contributing authors from the field explores the intersections between health communication and popular culture. The Handbook is divided into five parts: Framing of Health-Related Issues in Popular Culture; Exploring Popular Culture Influences on Health Behaviors and Beliefs; Considering Pro-Social Public Health Interventions in Popular Culture; Understanding Health Issues in Popular Culture from Diverse Perspectives; and Pop Culture and Health Communication: Looks to the Future. The Handbook will be of interest to students and scholars in the fields of Communication Studies, Health Communication, Public Health Policy, Media Literacy, and Cultural Studies.

Health Psychology

Health Psychology PDF Author: Prof. Dr. Bilal Semih Bozdemir
Publisher: Prof. Dr. Bilal Semih Bozdemir
ISBN:
Category : Psychology
Languages : en
Pages : 463

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Book Description
A key future direction in health psychology research involves a concerted focus on diversity, equity, and inclusion (DEI). Existing research has often generalized findings, neglecting the nuanced health experiences of various demographic groups. Future studies should prioritize underrepresented populations to ensure that health psychology interventions account for cultural, socioeconomic, and contextual factors that influence health behaviors.

The Handbook of Applied Communication Research

The Handbook of Applied Communication Research PDF Author: H. Dan O'Hair
Publisher: John Wiley & Sons
ISBN: 1119399874
Category : Language Arts & Disciplines
Languages : en
Pages : 1043

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Book Description
An authoritative survey of different contexts, methodologies, and theories of applied communication The field of Applied Communication Research (ACR) has made substantial progress over the past five decades in studying communication problems, and in making contributions to help solve them. Changes in society, human relationships, climate and the environment, and digital media have presented myriad contexts in which to apply communication theory. The Handbook of Applied Communication Research addresses a wide array of contemporary communication issues, their research implications in various contexts, and the challenges and opportunities for using communication to manage problems. This innovative work brings together the diverse perspectives of a team of notable international scholars from across disciplines. The Handbook of Applied Communication Research includes discussion and analysis spread across two comprehensive volumes. Volume one introduces ACR, explores what is possible in the field, and examines theoretical perspectives, organizational communication, risk and crisis communication, and media, data, design, and technology. The second volume focuses on real-world communication topics such as health and education communication, legal, ethical, and policy issues, and volunteerism, social justice, and communication activism. Each chapter addresses a specific issue or concern, and discusses the choices faced by participants in the communication process. This important contribution to communication research: Explores how various communication contexts are best approached Addresses balancing scientific findings with social and cultural issues Discusses how and to what extent media can mitigate the effects of adverse events Features original findings from ongoing research programs and original communication models and frameworks Presents the best available research and insights on where current research and best practices should move in the future A major addition to the body of knowledge in the field, The Handbook of Applied Communication Research is an invaluable work for advanced undergraduate students, graduate students, and scholars.

The Psychology of Influence

The Psychology of Influence PDF Author: Joop Pligt
Publisher: Taylor & Francis
ISBN: 1317212347
Category : Psychology
Languages : en
Pages : 269

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Book Description
Whether it’s our choice of a new car or what we think about our neighbours, our opinions and attitudes are a way of negotiating the world around us. The Psychology of Influence explores how these preferences and behaviours are influenced and affected by the messages we receive in daily life. From consumer choices to political, lifestyle and financial decisions, the book examines how and why we may be influenced by a range of sources, from written text and television to social media and interpersonal communication. In a field that has fascinated scholars since Plato, the book addresses the key questions across cognitive, social and emotional domains: When do arguments become persuasive? What influence do role models have? What role do simple rules of thumb, social norms or emotions play? Which behaviours are difficult to influence, and why? Covering topics from attraction, prejudice and discrimination to reward, punishment and unconscious bias, The Psychology of Influence will be invaluable reading for students and researchers across a range of areas within applied and social psychology, as well as those in political science, communications, marketing and business and management.

Dark Emotions

Dark Emotions PDF Author: Michael Hviid Jacobsen
Publisher: Taylor & Francis
ISBN: 1040109942
Category : Social Science
Languages : en
Pages : 246

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Book Description
Dark Emotions is a book about a range of emotional experiences that are often regarded or characterized as ‘negative’, ‘disturbing’ or ‘dark’ as contrasted with emotions that are ‘positive’, ‘pleasant’ or ‘light’. Each chapter in the book is devoted to introducing different ‘dark emotions’ such as disappointment, betrayal, worry, regret, resentment and alienation and seeks to show – through conceptual, theoretical and empirical examples – how these emotions influence peoples’ lives and their relations to self, others and society. The book thus provides an overview of some dark emotions that are recognizable in our everyday lives and culture. It contains accessible introductions and relevant theoretical and empirical research on 12 different kinds of ‘dark emotions’. The chapters are highly useful for teaching sessions and research contexts. Additionally, they provide extensive lists of references for further reading. The book will be particularly useful for students or scholars with an interest in emotion research or related areas, and the book may inspire further investigation of the often- overlooked emotions presented in this volume.