The Product Life Cycle and International Trade PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download The Product Life Cycle and International Trade PDF full book. Access full book title The Product Life Cycle and International Trade by Louis T. Wells. Download full books in PDF and EPUB format.
Author: Louis T. Wells
Publisher: Division of Research Graduate School of Business Administrat
ISBN:
Category : Business & Economics
Languages : en
Pages : 276
Get Book Here
Book Description
Monographic compilation of economic research articles relating to trade and the industrial product life cycle - includes studies relating to specific industries and countries and the export market. Graphs, references and statistical tables.
Author: Louis T. Wells
Publisher: Division of Research Graduate School of Business Administrat
ISBN:
Category : Business & Economics
Languages : en
Pages : 276
Get Book Here
Book Description
Monographic compilation of economic research articles relating to trade and the industrial product life cycle - includes studies relating to specific industries and countries and the export market. Graphs, references and statistical tables.
Author: Lawrence J. Gitman
Publisher:
ISBN: 9781998109319
Category :
Languages : en
Pages : 0
Get Book Here
Book Description
Author: Louis T. Wells
Publisher:
ISBN:
Category : Commerce
Languages : en
Pages : 259
Get Book Here
Book Description
Author: Pravat K. Choudhury
Publisher: Springer
ISBN: 3319173952
Category : Business & Economics
Languages : en
Pages : 404
Get Book Here
Book Description
This volume includes the full proceedings from the 1996 Multicultural Marketing Conference presented by the Academy of Marketing Science (AMS) and Old Dominion University in Virginia Beach, Virginia. The focus of the conference and the enclosed papers is on marketing to various ethnic groups in both a US and global context. It presents papers on various multicultural issues across the entire spectrum of marketing activities and functions including marketing management, marketing strategy and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Author: Louis T. Wells
Publisher:
ISBN:
Category :
Languages : en
Pages : 259
Get Book Here
Book Description
Author: Karl Farmer
Publisher: Springer Science & Business Media
ISBN: 3642336698
Category : Business & Economics
Languages : en
Pages : 447
Get Book Here
Book Description
This textbook guides the reader towards various aspects of growth and international trade in a Diamond-type overlapping generations framework. Using the same model type throughout the book, timely topics such as growth with bubbles, debt reduction in rich countries and policies to mitigate climate change are explored . The first part starts from the “old” growth theory and bridges to the “new” growth theory (including R&D and human capital approaches). The second part presents an intertemporal equilibrium theory of inter and intra-sectoral trade and concludes by analyzing the debt mechanics inducing the huge imbalances among eurozone countries. The book is primarily addressed to graduate students wishing to proceed to the analytically more demanding journal literature.
Author: 50minutes,
Publisher: 50 Minutes
ISBN: 2806268397
Category : Business & Economics
Languages : en
Pages : 33
Get Book Here
Book Description
The fundamental stages behind every product This book is a practical and accessible guide to understanding and applying the concept of product lifecycle, providing you with the essential information and saving time. In 50 minutes you will be able to: • Understand the theory of the product lifecycle and the features of each of the four phases: launch, growth, maturity and decline • Learn how to make the right decisions according to the lifecycle phases of your product and how to react during the decline phase • Identify how you can use the product lifecycle to tailor your marketing strategies and constantly innovate and improve your product in order to prolong its growth phase ABOUT 50MINUTES.COM | Management & Marketing 50MINUTES.COM provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.
Author: George Avlonitis
Publisher: Pine Forge Press
ISBN: 1446223221
Category : Business & Economics
Languages : en
Pages : 277
Get Book Here
Book Description
`A text that successfully bridges the gap between academic theorizing and practitioner applicability because it uses multiple real-world examples/mini-cases of management techniques to illustrate the well-researched academic theoretical foundations of the book′ - Creativity and Innovation Management `A complete and useful treatment of the domain of product and service decisions. This book is unique in its treatment, dealing with product and service portfolio evaluation, new product/service development and product/service elimination in an integrated manner. Enlivened by many mini-cases, the book provides a soup-to-nuts approach that will prove very attractive for students and be a valuable reference for managers as well. Highly recommended′ - Gary L Lilien, Distinguished Research Professor of Management Science, Penn State University `Product and Services Management (PSM) is a welcome, up to date summary of the key issues facing firms in developing and refreshing their portfolios. The examples and cases bring the academic arguments clearly into focus and demonstrate the crucial role of PSM in leading the overall strategy of the firm′ - Professor Graham Hooley, Senior Pro-Vice-Chancellor, Aston University, Birmingham `Managers responsible for and students interested in product portfolio decisions previously had to consult several sources for obtaining up-to-date information; books on new product development, articles on service development, readers on product management, and frameworks for product evaluation and termination. With the book Product and Services Management the reader obtains four-in-one. Avlonitis and Papastathopoulou reveal in a compelling and comprehensive manner why product decisions are the cornerstone of modern marketing and business, and illustrate the theory with numerous mini-cases from Europe and elsewhere. A must read for everyone with a passion for products′ - Dr Erik Jan Hultink, Professor of New Product Marketing, Delft University of Technology This book provides a holistic approach to the study of product and services management. It looks at the key milestones within a product′s or service life cycle and considers in detail three crucial areas within product management, namely product/service portfolio evaluation, new product/service development and product/service elimination. Based on research conducted in Europe and North America, this book includes revealing cases studies that will help students make important connections between theory and practice. The pedagogical features provided in each chapter include chapter introduction, summary, questions and a further reading section. Additional material for instructors include PowerPoint slides and indicative answers to each chapter′s questions. This book is written for undergraduate and postgraduate students of business administration who are pursuing courses in marketing, product portfolio management, new product development and product policy.
Author: Theodore Levitt
Publisher:
ISBN:
Category : Product life cycle
Languages : en
Pages : 14
Get Book Here
Book Description
Author: Louis Truitt Wells (Jr.)
Publisher:
ISBN:
Category :
Languages : en
Pages : 259
Get Book Here
Book Description
