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Author: Tony Alessandra
Publisher: Morgan James Publishing
ISBN: 9781600373299
Category : Business & Economics
Languages : en
Pages : 236
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Book Description
In a few short years, the trade show and event marketplace has grown and is now considered an investment that adds to or subtracts from the bottom line. This work explains how to increase profits from trade shows even as managers deal with shrinking budgets.
Author: Tony Alessandra
Publisher: Morgan James Publishing
ISBN: 9781600373299
Category : Business & Economics
Languages : en
Pages : 236
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Book Description
In a few short years, the trade show and event marketplace has grown and is now considered an investment that adds to or subtracts from the bottom line. This work explains how to increase profits from trade shows even as managers deal with shrinking budgets.
Author: Tony Alessandra
Publisher: Alessandra & Associates, Incorporated
ISBN: 9780983298908
Category : Business & Economics
Languages : en
Pages : 294
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Book Description
Author: Tony Alessandra
Publisher: Morgan James Pub
ISBN: 9781933596891
Category : Business & Economics
Languages : en
Pages : 179
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Book Description
This is just a sampling of the powerful techniques you will learn from this book: 1. Discover the preferred business situations for Directors - on page 8 2. Socializers typically work in these types of careers - see page 17 3. Use the checklists on pages 64 & 66 to quickly and accurately identify the styles of your prospects and customers 4. Learn the 14 traits of highly adaptable people - on pages 87 & 88 5. Discover the best ways to introduce yourself to each of the four behavioral styles on page 116 6. Learn the types of questions you might ask a third person to determine your prospect's style - on page 117 7. Read the best ways to leave a voice mail message for each of the four behavioral styles - on page 118 8. Learn how to use the ""funnel technique"" of questioning to discover your prospect's needs - on pages 128 & 129 9. Use the feature-feedback-benefit technique discussed on pages 136 & 137 10. Discover how to get a commitment from a Thinker on page 148 11. Use the four-touch after-sale follow-up system presented on page 152 Time has proven that people like to buy from people they know, like and trust. Your ability to connect with people, maintain rapport, lower tension and increase trust will determine how high you climb in the sales profession. Mastery of The Platinum Rule will give you an unfair advantage over other salespeople. Here are expert opinions: ""The Platinum Rule is communication and relational genius, translated into a very simple, daily philosophical approach that gets results. Well done!"" Jim Rohn, CPAE, Author, The Five Major Pieces to the Life Puzzle ""The Platinum Rule is the priceless key to unlocking the door to empowerment, productivity and all business andpersonal relationships."" Denis Waitley, Author, Empires of the Mind and The Psychology of Winning ""The success we achieve is in direct proportion to our ability to understand and communicate with people. Communicating with people on their terms, not our own, is the key to creating a loyal customer base and creating mutually profitable business relationships; both of which result in higher productivity and increased earnings potential. The Platinum Rule is the single most effective tool for learning how to get exactly what we want in life by helping others get exactly what they want - the win-win we're all seeking."" Tod Barnhart, Author, The Five Rituals of Wealth
Author: Peri Shawn
Publisher: John Wiley & Sons
ISBN: 1118785932
Category : Business & Economics
Languages : en
Pages : 208
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Book Description
Sales coaching tools and strategies to help you sell more Sales executives and business leaders are looking for ways to increase their revenues without major changes to their technology, processes or workforce management. When done effectively, sales coaching can be the catalyst that improves sales results, team morale and employee retention. Sell More with Sales Coaching provides results-proven sales coaching material that includes assessment, exercises and sales coaching questions. As a result of applying the tools and strategies in this book, sales leaders and teams will drive higher revenues and performance by: Assessing team members' sales capacities Determining what type of coaching is needed on an individual basis Identifying sales mistakes being committed by salespeople Coaching salespeople to avoid committing sales mistakes Improving the quality of sales conversations Increasing the quality of conversations within the team Leveraging the use of CRM during sales coaching The author's company, the Coaching and Sales Institute, has worked with large sales forces and provided training for the launch of the debit card, and one of the fastest-growing divisions of the Royal Bank of Canada.
Author: Larry Pinci
Publisher: Morgan James Publishing
ISBN: 1600379338
Category : Business & Economics
Languages : en
Pages : 216
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Book Description
“This is THE book for professionals who sell, including those who hate selling. It’s simple in its approach, but it creates brilliant results.” —Peter Montoya, author of The Brand Called You Sell the Feeling has a crucial message for anyone who wants to attract more clients, customers, or repeat business: People buy based on feelings. The first book of its kind to deal with the critical role of feelings in the selling and buying process, it shows how to evoke the essential feelings that motivate people to do business. Laying out a simple six-step process of influence for salespeople, advisors, and professionals—even those who don’t consider themselves in sales—Sell the Feeling is written in the form of an entertaining and inspiring story and illustrated with off-the-wall cartoons, making it both useful and memorable. Many professionals are hindered by their own negative emotions and attitudes about selling. Sell the Feeling shows readers not only how to master their buyers’ psychology, but how to master their own “inner game” of selling. “This book will put passion into your sales and money into your wallet.” —Jeffrey Gitomer, author of The Little Red Book of Selling “A simple and remarkably effective system for winning clients. I predict it will become one of the classic sales books.” —Ravi Chatwani, President, Prosum Technologies
Author: Steve Suggs
Publisher: SalesManage Solutions LLC
ISBN:
Category : Business & Economics
Languages : en
Pages : 169
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Book Description
Author: Tony Alessandra, Ph.D.
Publisher: Alessandra & Associates
ISBN: 9781461913856
Category : BUSINESS & ECONOMICS
Languages : en
Pages : 213
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Book Description
This is just a sampling of the powerful techniques you will learn from this book: 1. Discover the preferred business situations for Directors - on page 8 2. Socializers typically work in these types of careers - see page 17 3. Use the checklists on pages 64 & 66 to quickly and accurately identify the styles of your prospects and customers 4. Learn the 14 traits of highly adaptable people - on pages 87 & 88 5. Discover the best ways to introduce yourself to each of the four behavioral styles on page 116 6. Learn the types of questions you might ask a third person to determine your prospect's style - on page 117 7. Read the best ways to leave a voice mail message for each of the four behavioral styles - on page 118 8. Learn how to use the "funnel technique" of questioning to discover your prospect's needs - on pages 128 & 129 9. Use the feature-feedback-benefit technique discussed on pages 136 & 137 10. Discover how to get a commitment from a Thinker on page 148 11. Use the four-touch after-sale follow-up system presented on page 152 Time has proven that people like to buy from people they know, like and trust. Your ability to connect with people, maintain rapport, lower tension and increase trust will determine how high you climb in the sales profession. Mastery of The Platinum Rule will give you an unfair advantage over other salespeople. Here are expert opinions: "The Platinum Rule is communication and relational genius, translated into a very simple, daily philosophical approach that gets results. Well done!" Jim Rohn, CPAE, Author, The Five Major Pieces to the Life Puzzle "The Platinum Rule is the priceless key to unlocking the door to empowerment, productivity and all business andpersonal relationships." Denis Waitley, Author, Empires of the Mind and The Psychology of Winning "The success we achieve is in direct proportion to our ability to understand and communicate with people. Communicating with people on their terms, not our own, is the key to creating a loyal customer base and creating mutually profitable business relationships; both of which result in higher productivity and increased earnings potential. The Platinum Rule is the single most effective tool for learning how to get exactly what we want in life by helping others get exactly what they want - the win-win we're all seeking." Tod Barnhart, Author, The Five Rituals of Wealth
Author: Don Hutson
Publisher: Greenleaf Book Group
ISBN: 0692401121
Category : Business & Economics
Languages : en
Pages : 192
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Book Description
SELLING VALUE is 305 pages of solid content to help you out perform your competition while keeping your customers happy. It is presented in four parts: Mastering the Head Game; Your Blueprint for Sales Success; Understanding Your Customer; and Securing and Growing the Business; The fifteen chapters outline the most critical content for exceptional sales results in a competitive environment. One premise set forth is that the most important definition of value is your prospect’s definition! If properly queried, ten prospects might well give you ten different answers and to what they value most. With exceptional skills of differentiating and adapting the value elements of your deliverables, you can hit the mark for all ten of them! From the important basics in Part I to the advanced selling skills in Part IV, you will gain many ideas from this content-rich work on the skill of SELLING VALUE for greater successds!
Author: C. Hayden
Publisher: AMACOM
ISBN: 0814432468
Category : Business & Economics
Languages : en
Pages : 273
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Book Description
Learn the secrets professionals use to dramatically increase their client base by learning how to replace scattershot marketing and networking efforts with proven, targeted tactics. Knowing where to spend your marketing dollars was a lot easier in the days when the choices were commercials, magazines, and billboards. Now, life in twenty-first-century America has become one gigantic 24/7 commercial with no limit of ways to get your brand in front of your customers. Has marketing become just a game of throwing darts in the dark, or is it still possible to effectively target your audience? Using a simple cookbook model, the book helps you identify the ingredients missing from their current marketing activities, select the right strategies and tools from a menu of options, and create a completely customized action plan that can be fully implemented in only 28 days! In Get Clients Now!, you will learn: How to choose the best marketing tactics for their situation and personality Hands-on approaches for replacing unproductive cold-calling with the power of relationship marketing Proven and effective online networking and prospecting, social media, and internet marketing strategies Advice on integrating online and offline tactics Tips for dealing with fear, resistance, and procrastination Now in its third edition, Get Clients Now! has been updated with worksheets, exercises, all-new examples, and tried-and-true marketing practices for reaching new clients. Stop throwing a hundred fishing poles out into the vast ocean. Instead, learn where to most effectively take the net and scoop up your customers!
Author:
Publisher:
ISBN:
Category : Authors, American
Languages : en
Pages : 728
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Book Description
