Author: Shannon Belew
Publisher: John Wiley & Sons
ISBN: 1394271093
Category : Business & Economics
Languages : en
Pages : 695
Book Description
Establish a successful online business and grow your customer base Starting an Online Business All-in-One For Dummies is the compass you need to navigate the exciting world of e-commerce. You'll discover the latest web trends, learn the basics of designing a website, and get tips for creating a compelling online presence. Plus, the guidance inside helps you stretch your marketing muscles to boost your brand's visibility, from the basics to more advanced strategies. This updated edition also shows you how to build a print-on-demand business, generate opportunities with AI, and break into the international marketplace. Learn how to fund your online business idea Drive traffic to your website or social media page using search engine optimization Stand out from the competition with proven online business strategies Manage security risks and stay one step ahead of potential threats. Perfect for aspiring online entrepreneurs and established business owners aiming to enhance their digital footprint, this book will take you all the way from start-up to success.
Starting an Online Business All-in-One For Dummies
Author: Shannon Belew
Publisher: John Wiley & Sons
ISBN: 1394271093
Category : Business & Economics
Languages : en
Pages : 695
Book Description
Establish a successful online business and grow your customer base Starting an Online Business All-in-One For Dummies is the compass you need to navigate the exciting world of e-commerce. You'll discover the latest web trends, learn the basics of designing a website, and get tips for creating a compelling online presence. Plus, the guidance inside helps you stretch your marketing muscles to boost your brand's visibility, from the basics to more advanced strategies. This updated edition also shows you how to build a print-on-demand business, generate opportunities with AI, and break into the international marketplace. Learn how to fund your online business idea Drive traffic to your website or social media page using search engine optimization Stand out from the competition with proven online business strategies Manage security risks and stay one step ahead of potential threats. Perfect for aspiring online entrepreneurs and established business owners aiming to enhance their digital footprint, this book will take you all the way from start-up to success.
Publisher: John Wiley & Sons
ISBN: 1394271093
Category : Business & Economics
Languages : en
Pages : 695
Book Description
Establish a successful online business and grow your customer base Starting an Online Business All-in-One For Dummies is the compass you need to navigate the exciting world of e-commerce. You'll discover the latest web trends, learn the basics of designing a website, and get tips for creating a compelling online presence. Plus, the guidance inside helps you stretch your marketing muscles to boost your brand's visibility, from the basics to more advanced strategies. This updated edition also shows you how to build a print-on-demand business, generate opportunities with AI, and break into the international marketplace. Learn how to fund your online business idea Drive traffic to your website or social media page using search engine optimization Stand out from the competition with proven online business strategies Manage security risks and stay one step ahead of potential threats. Perfect for aspiring online entrepreneurs and established business owners aiming to enhance their digital footprint, this book will take you all the way from start-up to success.
The 30 Day MBA in Business Finance
Author: Colin Barrow
Publisher: Kogan Page Publishers
ISBN: 0749475412
Category : Business & Economics
Languages : en
Pages : 264
Book Description
The 30 Day MBA in Business Finance provides a complete 'course' in business finance, covering thirteen key topics which fall under three main headings - the fundamentals of business finance, corporate capital structures and financial strategies and special topics. Learn what they teach you at the world's top accountancy firms and Business Schools and why it matters to you. With guidance on understanding financial reports, assessing the credit worthiness of business partners, determining profitable strategies, raising finance and ensuring proper records, The 30 Day MBA in Business Finance contains everything you need to eliminate gaps in your financial knowledge, think like a financial strategist and become a top manager. Online supporting resources for this book include a bonus chapter on business communication, self-test question and answers and appendices.
Publisher: Kogan Page Publishers
ISBN: 0749475412
Category : Business & Economics
Languages : en
Pages : 264
Book Description
The 30 Day MBA in Business Finance provides a complete 'course' in business finance, covering thirteen key topics which fall under three main headings - the fundamentals of business finance, corporate capital structures and financial strategies and special topics. Learn what they teach you at the world's top accountancy firms and Business Schools and why it matters to you. With guidance on understanding financial reports, assessing the credit worthiness of business partners, determining profitable strategies, raising finance and ensuring proper records, The 30 Day MBA in Business Finance contains everything you need to eliminate gaps in your financial knowledge, think like a financial strategist and become a top manager. Online supporting resources for this book include a bonus chapter on business communication, self-test question and answers and appendices.
Mrs. Moneypenny's Career Advice for Ambitious Women
Author: Mrs. Moneypenny
Publisher: Penguin
ISBN: 1591845904
Category : Business & Economics
Languages : en
Pages : 312
Book Description
Mrs. Moneypenny—star Financial Times columnist, TV personality, wife, mother, and owner of a successful small business—is worried about women. She understands that although women can’t have it all, they’re expected to do it all. From maintaining a beautiful house and happy children to staying late at work and keeping up with the boys, Mrs. Moneypenny is honest about the difficult choices that working women face. Time is scarce and no woman can manage to excel both at work and at home—but that’s okay. Mrs. Moneypenny distills her own experiences and shares observations of other successful working women in this incisive, practical, no-holds-barred guide. All women, from those at the start of their careers to high-level executives, will discover a helping hand and a laugh along the way.
Publisher: Penguin
ISBN: 1591845904
Category : Business & Economics
Languages : en
Pages : 312
Book Description
Mrs. Moneypenny—star Financial Times columnist, TV personality, wife, mother, and owner of a successful small business—is worried about women. She understands that although women can’t have it all, they’re expected to do it all. From maintaining a beautiful house and happy children to staying late at work and keeping up with the boys, Mrs. Moneypenny is honest about the difficult choices that working women face. Time is scarce and no woman can manage to excel both at work and at home—but that’s okay. Mrs. Moneypenny distills her own experiences and shares observations of other successful working women in this incisive, practical, no-holds-barred guide. All women, from those at the start of their careers to high-level executives, will discover a helping hand and a laugh along the way.
The 30 Day MBA in International Business
Author: Colin Barrow
Publisher: Kogan Page Publishers
ISBN: 1398610976
Category : Business & Economics
Languages : en
Pages : 257
Book Description
From supply chain management to entrepreneurship and social responsibility, The 30 Day MBA in International Business provides a comprehensive insight into this fascinating sector. It is difficult to understand the complexities and nuances of international business without comprehensive and expert teachings on its many sectors. This book demystifies the complexities of this growing industry, as it draws upon the insights from the MBA courses from the top business schools. These teachings are supported by fascinating case studies from some of the world's leading organizations. With its comprehensive insights and accessible guidance, The 30 Day MBA in International Business is essential reading whether you are a professional looking to accelerate your career or a student interested in expanding your knowledge. About the 30 Day MBA Series... MBAs are expensive, demanding and time-consuming. Covering marketing, finance and international business, this internationally bestselling series offers you the same world-class insights and guidance without the costly investment.
Publisher: Kogan Page Publishers
ISBN: 1398610976
Category : Business & Economics
Languages : en
Pages : 257
Book Description
From supply chain management to entrepreneurship and social responsibility, The 30 Day MBA in International Business provides a comprehensive insight into this fascinating sector. It is difficult to understand the complexities and nuances of international business without comprehensive and expert teachings on its many sectors. This book demystifies the complexities of this growing industry, as it draws upon the insights from the MBA courses from the top business schools. These teachings are supported by fascinating case studies from some of the world's leading organizations. With its comprehensive insights and accessible guidance, The 30 Day MBA in International Business is essential reading whether you are a professional looking to accelerate your career or a student interested in expanding your knowledge. About the 30 Day MBA Series... MBAs are expensive, demanding and time-consuming. Covering marketing, finance and international business, this internationally bestselling series offers you the same world-class insights and guidance without the costly investment.
Impact of Globalization and Advanced Technologies on Online Business Models
Author: Ho, Ree C.
Publisher: IGI Global
ISBN: 1799876055
Category : Business & Economics
Languages : en
Pages : 399
Book Description
Online business has been growing progressively and has become the major business platform within the past two decades. The internet bulldozed the development of new business models and innovations that substantially changed the way businesses run today. This led to a growth of advanced technologies used in online business such as data analytics, machine learning, and artificial intelligence. With higher internet connectivity and the exponential growth of mobile devices, shopping processes and behaviors were significantly affected as people are consistently connected online. Consumers can easily gain helpful product information and retail competitor information in myriad online channels. This led to a profound effect on businesses where they began to invest in new technologies and business practices that aim to align with the effects of globalization. Given the rapid technology advancements, both businesses and customers are presently experiencing an exponential upsurge in the implementation of new business processes and models. Impact of Globalization and Advanced Technologies on Online Business Models explores the ever-changing field of running an online busines and presents the current issues and challenges in online business triggered by global shifts in the online environment and technological changes. The chapters draw from a wide range of technologies used in today’s digital marketplace as well as recent development and empirical researches on online consumer behavior. As such, this book aims to contribute new dimensions in managing advancements in online business triggered by global and technology transformation. This book is ideal for executives, managers, IT consultants, practitioners, researchers, academicians, and students interested in globalization and the new technologies affecting online business models.
Publisher: IGI Global
ISBN: 1799876055
Category : Business & Economics
Languages : en
Pages : 399
Book Description
Online business has been growing progressively and has become the major business platform within the past two decades. The internet bulldozed the development of new business models and innovations that substantially changed the way businesses run today. This led to a growth of advanced technologies used in online business such as data analytics, machine learning, and artificial intelligence. With higher internet connectivity and the exponential growth of mobile devices, shopping processes and behaviors were significantly affected as people are consistently connected online. Consumers can easily gain helpful product information and retail competitor information in myriad online channels. This led to a profound effect on businesses where they began to invest in new technologies and business practices that aim to align with the effects of globalization. Given the rapid technology advancements, both businesses and customers are presently experiencing an exponential upsurge in the implementation of new business processes and models. Impact of Globalization and Advanced Technologies on Online Business Models explores the ever-changing field of running an online busines and presents the current issues and challenges in online business triggered by global shifts in the online environment and technological changes. The chapters draw from a wide range of technologies used in today’s digital marketplace as well as recent development and empirical researches on online consumer behavior. As such, this book aims to contribute new dimensions in managing advancements in online business triggered by global and technology transformation. This book is ideal for executives, managers, IT consultants, practitioners, researchers, academicians, and students interested in globalization and the new technologies affecting online business models.
Social Marketing Superstars
Author: Cydney O'Sullivan
Publisher: Morgan James Publishing
ISBN: 1614482187
Category : Business & Economics
Languages : en
Pages : 381
Book Description
The internet arrived with a boom changing the landscape for business and opening up a global marketplace like nothing before. The pace of change has been building with exponential momentum, the impact has hit, and the game has changed. Businesses all over the world are asking two big questions. How do we adapt while protecting our brand, assets & Intellectual Property? How do we incorporate the new technologies, mobility and social media into our business? Cydney O’Sullivan has spent the last decade working with business owners grappling with the challenges of taking their business online. She knew there had to be a better way, and sought out the success stories. Cydney interviews 30 forward thinking CEO’s and entrepreneurs who have built large, profitable communities using the technologies and networks we’ve all been grappling with like Google, Facebook, LinkedIn, Twitter, Youtube, eCommerce and Loyalty Programs. Learn how these seasoned entrepreneurs from around the world have adapted and applied technologies to become experts in their fields; many have created profits faster, more efficiently and more predictably than ever before in their businesses, as you answer these questions for your own business. What IS Social Marketing? Where does it fit in our business? How do we protect our Brand and Intellectual Property? How can we prepare our business for the future? With their success, for most of these entrepreneurs comes the opportunity to share this wealth of knowledge and experience to create a positive impact with their influence. This is the flame that fuels their entrepreneurial spirit beyond the quest for financial success alone.
Publisher: Morgan James Publishing
ISBN: 1614482187
Category : Business & Economics
Languages : en
Pages : 381
Book Description
The internet arrived with a boom changing the landscape for business and opening up a global marketplace like nothing before. The pace of change has been building with exponential momentum, the impact has hit, and the game has changed. Businesses all over the world are asking two big questions. How do we adapt while protecting our brand, assets & Intellectual Property? How do we incorporate the new technologies, mobility and social media into our business? Cydney O’Sullivan has spent the last decade working with business owners grappling with the challenges of taking their business online. She knew there had to be a better way, and sought out the success stories. Cydney interviews 30 forward thinking CEO’s and entrepreneurs who have built large, profitable communities using the technologies and networks we’ve all been grappling with like Google, Facebook, LinkedIn, Twitter, Youtube, eCommerce and Loyalty Programs. Learn how these seasoned entrepreneurs from around the world have adapted and applied technologies to become experts in their fields; many have created profits faster, more efficiently and more predictably than ever before in their businesses, as you answer these questions for your own business. What IS Social Marketing? Where does it fit in our business? How do we protect our Brand and Intellectual Property? How can we prepare our business for the future? With their success, for most of these entrepreneurs comes the opportunity to share this wealth of knowledge and experience to create a positive impact with their influence. This is the flame that fuels their entrepreneurial spirit beyond the quest for financial success alone.
Let's Start A Business
Author: Karen Y. Bryant
Publisher: Lulu.com
ISBN: 1794773789
Category : Business & Economics
Languages : en
Pages : 220
Book Description
Let's Start a Business helps you to start a passion-based business by building a sound foundation. You learn what documentation is required and about business ethics, customer service, finding a name for your business, as well as determine your business address, conducting meetings, and obtaining insurance coverage. Learn about your industry, the competition, your market and target audience. Learn how to establish your brand, promote it online and through business networking. Discover when it's best to hire staffing, an attorney, and bookkeeper. Most important, learn the financial aspect of business ownership - tracking business activity by recording business transactions in bookkeeping journals and ledgers to produce financial analyses, as well as meaningful financial reports and statements. Finally, learn how to establish business credit and developing a strong credit profile. This book will provide you with the knowledge to establish and run your own small business successfully.
Publisher: Lulu.com
ISBN: 1794773789
Category : Business & Economics
Languages : en
Pages : 220
Book Description
Let's Start a Business helps you to start a passion-based business by building a sound foundation. You learn what documentation is required and about business ethics, customer service, finding a name for your business, as well as determine your business address, conducting meetings, and obtaining insurance coverage. Learn about your industry, the competition, your market and target audience. Learn how to establish your brand, promote it online and through business networking. Discover when it's best to hire staffing, an attorney, and bookkeeper. Most important, learn the financial aspect of business ownership - tracking business activity by recording business transactions in bookkeeping journals and ledgers to produce financial analyses, as well as meaningful financial reports and statements. Finally, learn how to establish business credit and developing a strong credit profile. This book will provide you with the knowledge to establish and run your own small business successfully.
Business Development: From Strategic Planning to Online Business Success
Author: Artemis Saage
Publisher: tredition
ISBN: 3384450434
Category : Business & Economics
Languages : en
Pages : 166
Book Description
This comprehensive guide provides practical insights into modern business development, combining traditional business administration principles with cutting-edge digital strategies. The book is structured in four main sections, covering essential aspects of building and growing a successful business in the digital age: 1. Business Fundamentals - Detailed guidance on creating effective business plans - Step-by-step approach to market analysis and financial planning - Practical advice on choosing legal structures and establishing operations 2. Business Management - Strategic and operational management techniques - Implementation of enterprise architecture frameworks - Enterprise risk management strategies - Leadership and personnel development methods 3. Marketing and Sales - Development of e-commerce business strategies - Integration of online business models - Customer acquisition and retention techniques - Implementation of CRM systems and sales optimization 4. Business Intelligence and Technology - Data analysis and decision support systems - KPI definition and automated reporting - Technology infrastructure planning - Data security and compliance This guide is particularly valuable for: - Entrepreneurs starting a small business - Business administrators seeking to expand online - Managers implementing e-commerce solutions - Professionals interested in innovation and entrepreneurship Readers will learn how to: - Develop sustainable business models - Implement effective commerce strategies - Utilize business intelligence tools - Create robust enterprise architectures - Manage digital transformation processes The content combines theoretical frameworks with practical applications, making it suitable for both newcomers and experienced professionals in business development.
Publisher: tredition
ISBN: 3384450434
Category : Business & Economics
Languages : en
Pages : 166
Book Description
This comprehensive guide provides practical insights into modern business development, combining traditional business administration principles with cutting-edge digital strategies. The book is structured in four main sections, covering essential aspects of building and growing a successful business in the digital age: 1. Business Fundamentals - Detailed guidance on creating effective business plans - Step-by-step approach to market analysis and financial planning - Practical advice on choosing legal structures and establishing operations 2. Business Management - Strategic and operational management techniques - Implementation of enterprise architecture frameworks - Enterprise risk management strategies - Leadership and personnel development methods 3. Marketing and Sales - Development of e-commerce business strategies - Integration of online business models - Customer acquisition and retention techniques - Implementation of CRM systems and sales optimization 4. Business Intelligence and Technology - Data analysis and decision support systems - KPI definition and automated reporting - Technology infrastructure planning - Data security and compliance This guide is particularly valuable for: - Entrepreneurs starting a small business - Business administrators seeking to expand online - Managers implementing e-commerce solutions - Professionals interested in innovation and entrepreneurship Readers will learn how to: - Develop sustainable business models - Implement effective commerce strategies - Utilize business intelligence tools - Create robust enterprise architectures - Manage digital transformation processes The content combines theoretical frameworks with practical applications, making it suitable for both newcomers and experienced professionals in business development.
Massive Open Online Courses (MOOCs) For Everyone
Author: Pethuraja.S
Publisher: Pethuraja.S
ISBN: 9351262464
Category : Business & Economics
Languages : en
Pages : 162
Book Description
The Book "Massive Open Online Courses (MOOCs) For Everyone", is the most comprehensive educational web resource book that will explore the most famous innovative educational paradigm MOOC, online learning platforms and world’s prestigious higher education institutions which are offering open online courses at free of cost. The book will also cover the short history about the term, potential benefits of participation in an open online course, and how MOOCs have been transforming/revolutionizing/disseminating the ecosystem of education using advanced technologies and innovative pedagogical techniques. This book will be useful for learners who are looking for free, open, online courses to learn the new things or would like to improve their level of knowledge on a particular subject. There are vast number of open online courses available in various topics through online learning platforms which are mentioned in this book. By participating in the free open online courses offered by various universities and institutions, learners can become expert in their favorite subject and improve the career in an efficient way. This book was written to benefit the students and lifelong learners to learn anything using free open online educational courses. Unleashing the most useful free open online course Resources: The book will explore the details of 90 online learning platforms and more than 275 higher education institutions and organizations which are participating the movement of MOOCs to offer free open online courses. The book was written to represent in-depth education web resources with 9 Chapters and 155 pages.
Publisher: Pethuraja.S
ISBN: 9351262464
Category : Business & Economics
Languages : en
Pages : 162
Book Description
The Book "Massive Open Online Courses (MOOCs) For Everyone", is the most comprehensive educational web resource book that will explore the most famous innovative educational paradigm MOOC, online learning platforms and world’s prestigious higher education institutions which are offering open online courses at free of cost. The book will also cover the short history about the term, potential benefits of participation in an open online course, and how MOOCs have been transforming/revolutionizing/disseminating the ecosystem of education using advanced technologies and innovative pedagogical techniques. This book will be useful for learners who are looking for free, open, online courses to learn the new things or would like to improve their level of knowledge on a particular subject. There are vast number of open online courses available in various topics through online learning platforms which are mentioned in this book. By participating in the free open online courses offered by various universities and institutions, learners can become expert in their favorite subject and improve the career in an efficient way. This book was written to benefit the students and lifelong learners to learn anything using free open online educational courses. Unleashing the most useful free open online course Resources: The book will explore the details of 90 online learning platforms and more than 275 higher education institutions and organizations which are participating the movement of MOOCs to offer free open online courses. The book was written to represent in-depth education web resources with 9 Chapters and 155 pages.
Advanced Business Models in International Higher Education
Author: Jessica Lichy
Publisher: Cambridge Scholars Publishing
ISBN: 1443882879
Category : Business & Economics
Languages : en
Pages : 140
Book Description
The future of higher education depends on how managers respond to the challenge of rising costs, changing labour markets and new technologies. More people will follow some form of education programme in the next couple of decades than did previously in all of human history. Most of the capacity to accommodate this demand will be created in the global online environment. The shift in what is currently ‘valued’ in higher education (towards a knowledge-based economy) is driving the need for new business models. As the pace of change accelerates, education providers need to redefine their strategy for sustainable success. This volume presents the thinking of leading higher education researchers and academics from IDRAC Business School and partner universities regarding the new stakeholders in higher education systems and structures, and the kinds of business models which are needed in order to offer a sustainable value proposition. The articles gathered together here provide an insight into changes taking place in higher education institutions (HEIs) and the responses to such change. They underscore the belief that pervasive technology and ubiquitous Internet access have transformed higher education, putting pressure on HEIs to review their traditional approach in order to deliver anywhere, any ware, and any time. HEIs have a critical role to play in society; the onus is on managers to integrate a philosophy of employability, to support small and medium-sized enterprises to be smarter, and to be more innovative as communities of learning. Both the popular press and academics have initiated debate around the changes taking place and the effectiveness of current business models in higher education. The weaknesses of the current system have been exposed and discussed at length; the general consensus is that a rupture with the past is needed. Now is the time for systemic change and development to prepare learners for the uncharted and uncertain world ahead.
Publisher: Cambridge Scholars Publishing
ISBN: 1443882879
Category : Business & Economics
Languages : en
Pages : 140
Book Description
The future of higher education depends on how managers respond to the challenge of rising costs, changing labour markets and new technologies. More people will follow some form of education programme in the next couple of decades than did previously in all of human history. Most of the capacity to accommodate this demand will be created in the global online environment. The shift in what is currently ‘valued’ in higher education (towards a knowledge-based economy) is driving the need for new business models. As the pace of change accelerates, education providers need to redefine their strategy for sustainable success. This volume presents the thinking of leading higher education researchers and academics from IDRAC Business School and partner universities regarding the new stakeholders in higher education systems and structures, and the kinds of business models which are needed in order to offer a sustainable value proposition. The articles gathered together here provide an insight into changes taking place in higher education institutions (HEIs) and the responses to such change. They underscore the belief that pervasive technology and ubiquitous Internet access have transformed higher education, putting pressure on HEIs to review their traditional approach in order to deliver anywhere, any ware, and any time. HEIs have a critical role to play in society; the onus is on managers to integrate a philosophy of employability, to support small and medium-sized enterprises to be smarter, and to be more innovative as communities of learning. Both the popular press and academics have initiated debate around the changes taking place and the effectiveness of current business models in higher education. The weaknesses of the current system have been exposed and discussed at length; the general consensus is that a rupture with the past is needed. Now is the time for systemic change and development to prepare learners for the uncharted and uncertain world ahead.