Official Olympic Souvenir Program PDF Download
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Author:
Publisher:
ISBN: 9780949892256
Category : Olympic Games
Languages : en
Pages : 200
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Book Description
Author:
Publisher:
ISBN: 9780949892256
Category : Olympic Games
Languages : en
Pages : 200
Get Book Here
Book Description
Author: Eva Kassens Noor
Publisher: Springer Nature
ISBN: 3030385531
Category : Science
Languages : en
Pages : 72
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Book Description
This open access book describes the three planning approaches and legacy impacts for the Olympic Games in one locale: the city of Los Angeles, USA. The author critically compares the similarities and differences of the LA Olympics by reviewing the 1932 and 1984 Olympics and by analyzing the concurrent planning process for the 2028 Olympics. The author unravels the conditions that make (or do not make) LA28’s argument “we have staged the Games before, we can do it again” compelling. Setting the bid’s promises into the contemporary local and global mega-event contexts, the author analyzes why LA won the bids, how those wins allowed LA to negotiate concessions with the IOC and NOC, and how legacies were planned, executed, and ultimately evolved. The author concludes with a prediction which 2028 legacy promises might and might not be fulfilled given the local and international Olympic contexts.
Author: Kirk Mango
Publisher: Rowman & Littlefield
ISBN: 1442214066
Category : Biography & Autobiography
Languages : en
Pages : 265
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Book Description
Becoming a True Champion offers a path to achieving athletic excellence, longevity, and dignity through the values and hard work that once distinguished athletes as true role models. Providing an antidote to images of misbehaving athletes, this book guides readers through the ethics and standards that will set them apart both on and off the field.
Author: Zlatko Jovanovic
Publisher: Springer Nature
ISBN: 3030765989
Category : History
Languages : en
Pages : 272
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Book Description
This book examines the 1984 Sarajevo Winter Olympic Games. It tells the story of the extensive infrastructural transformation of the city and its changing global image in relation to hosting of the Games. Reviewing different cultural representations of Sarajevo in the period from the 1960s to the 1980s, the book explores how the promotion of the city as a future global tourist centre resulted in an increased awareness among its populace of the city’s cultural particularities. The analysis reveals how the process of modernisation relating to hosting of the Olympics provided an opportunity to re-imagine the city as a particularly environmentally progressive city. Placed within the field of studies of late socialism, the book offers important insights into Yugoslav society during the period, including those relating to the country’s unique geopolitical position and its nationalities policies.
Author: Matthew Llewellyn
Publisher: Routledge
ISBN: 1317502450
Category : Sports & Recreation
Languages : en
Pages : 386
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Book Description
The 1984 Los Angeles Olympic Games stand as the most profitable and arguably the most important event in the history of the modern Olympic movement. Fresh off the back of the financially disastrous Montreal Games of 1976 and the politically controversial Moscow Games of 1980, the Olympic movement returned to the United States for the sixth time in an attempt to salvage the economic viability and global prestige of the Olympics. The Los Angeles Olympics proved to be both provocative and polarizing. On the one hand they have been heralded as an overwhelming, transformative success, ushering the Olympic movement into the modern commercial age. On the other hand, critics have repudiated the Games as a manifestation of commercial excess and a platform for western political and cultural propaganda. In conjunction with the 30th anniversary of the Los Angeles Olympics, this volume examines their legacy. With an international collection of contributing scholars, this volume will span a range of global legacies, including the increasing commercialization of the Games, the changing participation of women, the Communist boycott movement, nationalism and sporting identity, and the modernization and California-cation of the Games. This book was originally published as a special issue of the International Journal of the History of Sport.
Author: Karen Crouse
Publisher: Simon and Schuster
ISBN: 1501119915
Category : Social Science
Languages : en
Pages : 288
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Book Description
The extraordinary story of the small Vermont town that has likely produced more Olympians per capita than any other place in the country, Norwich gives “parents of young athletes a great gift—a glimpse at another way to raise accomplished and joyous competitors” (The Washington Post). In Norwich, Vermont—a charming town of organic farms and clapboard colonial buildings—a culture has taken root that’s the opposite of the hypercompetitive schoolyard of today’s tiger moms and eagle dads. In Norwich, kids aren’t cut from teams. They don’t specialize in a single sport, and they even root for their rivals. What’s more, their hands-off parents encourage them to simply enjoy themselves. Yet this village of roughly three thousand residents has won three Olympic medals and sent an athlete to almost every Winter Olympics for the past thirty years. Now, New York Times reporter and “gifted storyteller” (The Wall Street Journal) Karen Crouse spills Norwich’s secret to raising not just better athletes than the rest of America but happier, healthier kids. And while these “counterintuitive” (Amy Chua, bestselling author of Battle Hymn of the Tiger Mother) lessons were honed in the New England snow, parents across the country will find that “Crouse’s message applies beyond a particular town or state” (The Wall Street Journal). If you’re looking for answers about how to raise joyful, resilient kids, let Norwich take you to a place that has figured it out.
Author: L. Jon Wertheim
Publisher: Mariner Books
ISBN: 1328637247
Category : History
Languages : en
Pages : 349
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Book Description
A rollicking guided tour of one extraordinary summer, when some of the most pivotal and freakishly coincidental stories all collided and changed the way we think about modern sports The summer of 1984 was a watershed moment in the birth of modern sports when the nation watched Michael Jordan grow from college basketball player to professional athlete and star. That summer also saw ESPN's rise to media dominance as the country's premier sports network and the first modern, commercialized, profitable Olympics. Magic Johnson and Larry Bird's rivalry raged, Martina Navratilova and John McEnroe reigned in tennis, and Hulk Hogan and Vince McMahon made pro wrestling a business, while Donald Trump pierced the national consciousness as a pro football team owner. It was an awakening in the sports world, a moment when sports began to morph into the market-savvy, sensationalized, moneyed, controversial, and wildly popular arena we know today. In the tradition of Bill Bryson's One Summer: America, 1927, L. Jon Wertheim captures these 90 seminal days against the backdrop of the nostalgia-soaked 1980s, to show that this was the year we collectively traded in our ratty Converses for a pair of sleek, heavily branded, ingeniously marketed Nikes. This was the year that sports went big-time.
Author: John R. Balkam
Publisher:
ISBN: 9781641373371
Category : Business & Economics
Languages : en
Pages : 226
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Book Description
Consumers today care about the values and behaviors of the companies from whom they purchase; they expect brands to align with their personal values. This rise of "conscious consumerism' means that businesses must adapt their operations and their marketing practices, accordingly. The need for a new approach to marketing has never been more apparent than in the sports and entertainment industry, where the stakes are high and the rewards are even higher. 3-Win Sponsorship is an in-depth look into how organizations can begin integrating purpose and social impact into sponsorship platforms. It examines the history of sponsorship, how the practice got to where it is today, and looks into how organizations can adapt their marketing efforts to take on these new challenges and succeed through social impact sponsorship deals. In this book, you'll learn about: - The history and origins of modern sponsorship- The 5 Principles of Effective 3-Win Sponsorship- Examples of 3-Win Sponsorship platforms such as: - How the Super Bowl 50 Host Committee created and executed the most giving, sustainable Super Bowl on record. - Why Nike stood by NFL athlete turned social justice activist, Colin Kaepernick, and how their business thrived because of it. - How Maple Leaf Sports & Entertainment teamed up with Hellman's to get fans engaged in the issue of food waste in Canada. - The growth of purpose-driven marketing and how to implement the 3-Win sponsorship framework at future events like the 2026 World Cup or the 2028 LA Olympics.3-Win Sponsorship will help brand marketers, sponsorship professionals, and corporate executives understand why purpose is the key to successful sponsorship deals going forward. This book will help close the gap between the corporate social responsibility (CSR) department and the marketing department, as it helps you understand the importance of integrating impact into sponsorship deals. In the next decade, the businesses who do good for people and the planet will win. 3-Win Sponsorship will help show you how to be a winner.
Author: Beverly Ann Menke
Publisher: Rowman & Littlefield
ISBN: 0810885344
Category : Biography & Autobiography
Languages : en
Pages : 227
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Book Description
At the 1984 Olympics, American Scott Hamilton skated into the history books when he claimed a gold medal in Sarajevo. Beside him the entire time was his coach, Don Laws. A member of the U.S. Figure Skating Hall of Fame and a U.S. Junior Champion, Laws is one of the most respected and admired ice skating coaches in the world. In addition to Hamilton, Don was the coach of champions Michael Weiss and Patrick Chan. This authorized biography tells the story of Law's exemplary life and chronicles his singular dedication to figure skating. Don Laws: The Life of an Olympic Figure Skating Coach recounts Don's youth, from his childhood in Washington, D.C. to his Junior Men's Figure Skating Championship to his triumphs as a coach on the international stage. Featuring personal interviews with many of his former pupils, this humorous and enlightening biography captures Don's dedication to the sport and to his students. In addition, this book goes behind the scenes of the controversial new judging system--for which Laws was one of only four coaches worldwide to take part in its creation--as well as touches upon the break between Don Laws and his star pupil, Patrick Chan. Including exclusive interviews with Scott Hamilton, Michael Weiss, premier Russian coach Tamara Moskvina, former International Skating Union member Sonia Bianchetti, and current ISU President Ottavio Cinquanta, this book is a one-of-a-kind look at a man who never broke from his beliefs and ideals and never wavered in his love for the sport. A chapter devoted to skating techniques laid out by Laws will be a helpful tool for figure skating coaches; but for the figure skater, and for any fan of the sport, it will be the stories, interviews, photographs, and history that make this book entertaining and inspiring.
Author: Jonathan C. Reeser
Publisher: John Wiley & Sons
ISBN: 0470693126
Category : Medical
Languages : en
Pages : 245
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Book Description
This addition to the Handbook series is presented in five sections. The first sections covers basic and applied science, including biomechanics, the physiologic demands of volleyball, conditioning and nutrition. The second section looks at the role of the medical professional in volleyball, covering team physicians, pre-participation examination, medical equipment at courtside and emergency planning. The third section looks at injuries - including prevention, epidemiology, upper and lower limb injuries and rehabilitation. The next section looks at those volleyball players who require special consideration: the young, the disabled, and the elite, as well as gender issues. Finally, section five looks at performance enhancement.
