The New Corporate Citizen: An Innovative Model of Corporate Philanthropy PDF Download
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Author: Cara Nichols
Publisher: Geekdom Media
ISBN: 9781544504216
Category : Business & Economics
Languages : en
Pages : 152
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Book Description
More than ever, businesses and organizations want to stand for something. They want to plant a flag in their community and work toward solving real problems. This goes beyond writing a check-it's about establishing an identity independent of your products and services; one that aligns with the values of both your customers and employees. When you want to make an impact, the hard part is knowing how to get started. That's where Rackspace found itself in 2008 when the company moved into a dead mall on the "wrong" side of town. They wanted to be a good citizen of the neighborhood, yet they were unsure where to start. Fast-forward more than ten years, and the Rackspace Foundation has positively impacted the lives of thousands of families on the northeast side of San Antonio. In The New Corporate Citizen, Cara Nichols gives business leaders the playbook Rackspace used to create intentional change in their community by connecting with local schools. Sharing tough lessons Rackspace learned along the way, you'll see exactly how you can begin to enrich the lives of students and their families-no big checks required.
Author: Cara Nichols
Publisher: Geekdom Media
ISBN: 9781544504216
Category : Business & Economics
Languages : en
Pages : 152
Get Book Here
Book Description
More than ever, businesses and organizations want to stand for something. They want to plant a flag in their community and work toward solving real problems. This goes beyond writing a check-it's about establishing an identity independent of your products and services; one that aligns with the values of both your customers and employees. When you want to make an impact, the hard part is knowing how to get started. That's where Rackspace found itself in 2008 when the company moved into a dead mall on the "wrong" side of town. They wanted to be a good citizen of the neighborhood, yet they were unsure where to start. Fast-forward more than ten years, and the Rackspace Foundation has positively impacted the lives of thousands of families on the northeast side of San Antonio. In The New Corporate Citizen, Cara Nichols gives business leaders the playbook Rackspace used to create intentional change in their community by connecting with local schools. Sharing tough lessons Rackspace learned along the way, you'll see exactly how you can begin to enrich the lives of students and their families-no big checks required.
Author: Doris Rubenstein
Publisher: John Wiley & Sons
ISBN: 0471656844
Category : Business & Economics
Languages : en
Pages : 218
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Book Description
Corporate citizenship refers to the way a company integrates basic social values with everyday business practices, operations and policies. A corporate citizenship company understands that its own success is intertwined with societal health and well being. Therefore, it takes into account its impact on all stakeholders, including employees, customers, communities, suppliers, and the natural environment. This handbook draws from the author?s experience crafting and implementing philanthropic and volunteer strategies with companies such as IBM, Exxon, Mobil, 3M, and General Mills. A step-by-step primer on creating a comprehensive corporate citizenship program, The Good Corporate Citizen lays out how companies can maximize this exciting new trend. Doris Rubenstein (Minneapolis, MN) has worked for over 25 years with some of America?s most respected nonprofit organizations.
Author: Anuradha Dayal-Gulati
Publisher: Northwestern University Press
ISBN: 0810123835
Category : Business & Economics
Languages : en
Pages : 304
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Book Description
Looks at issues of corporate responsibility globally, at companies in developing countries facing important challenges within their own countries.
Author: David Murphy
Publisher: Routledge
ISBN: 1000342840
Category : Business & Economics
Languages : en
Pages : 172
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Book Description
Citizenship and Sustainability in Organizations: Exploring and Spanning the Boundaries is the introductory book in the series of the same name and draws upon new conceptual thinking from some of the leading contributors to The Journal of Corporate Citizenship on topics of social responsibility, organizational citizenship, influencing and leading change for sustainability and individual agency. Chapter authors are influential thinkers, pushing the boundaries of conventional thinking about corporate citizenship and sustainability to generate innovative ideas, models and practices. The book’s core message is that the contexts within which organizations and individuals act are undergoing significant change and disruption. Existing corporate social responsibility (CSR), corporate citizenship and business sustainability models and frameworks need to be adapted, abandoned or transformed. This book represents a starting point for dialogue about these challenges and presents commentaries, debates, essays and insights that aim to be provocative and engaging, raise some of the important issues of the day and provide observations on what may be too new yet to be the subject of detailed empirical and theoretical studies. The book is aimed at researchers, students and practitioners in the fields of corporate citizenship, sustainability, CSR, business ethics, corporate governance and critical management and leadership studies.
Author: Dave Stangis
Publisher: Emerald Group Publishing
ISBN: 1787143007
Category : Business & Economics
Languages : en
Pages : 214
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Book Description
The Executive’s Guide to 21st Century Corporate Citizenship provides a major update on how to ‘do’ corporate citizenship, showing senior managers how they can win the reputation battle and deliver value to society while creating the most successful business possible in today’s competitive landscape.
Author: Christine Arena
Publisher: New World Library
ISBN: 1577319214
Category : Business & Economics
Languages : en
Pages : 226
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Book Description
Stung by corporate scandals and media mayhem, many companies have begun integrating terms like "sustainable business," "conscious capitalism," and "ethical business" into their annual reports. Is it more corporate greenwashing or are businesses today really changing how and with whom they do business? Can corporate social responsibility become a new business standard? When it comes to implementing the kind of business strategies that create vital social and economic returns, many corporate leaders find themselves at a loss. "This is because, unlike branding or accounting, there are far too few solid industry case studies that profile the success stories and how those companies got there," says author and award-winning marketing specialist Christine Arena. Arena finds reasons to be optimistic while she examines new business paradigms for doing good and translating that good into profit. From Hewlett-Packard to British Petroleum to Stonyfield Farms and The Body Shop, Cause For Success profiles two case-study companies per chapter, exploring ideas such as philanthropy partnerships, ethics-driven businesses, how companies are serving the world's poor, bottom-line advantages of standing for social justice, as well as how some of the worst corporate citizens have become some of the best.
Author: Michael J. Worth
Publisher: SAGE Publications
ISBN: 1483393585
Category : Political Science
Languages : en
Pages : 509
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Book Description
Fundraising: Principles and Practice provides readers with a comprehensive introduction to fundraising. Taking a balanced perspective, bestselling author Michael J. Worth offers insights on the practical application of relevant theory. The text is designed to engage readers in thinking critically about issues in fundraising and philanthropy to prepare them for careers in the nonprofit sector. Worth explores donor motivations and fundraising techniques for annual giving programs, major gift programs, planned giving, and corporate and foundation giving and campaigns. Traditional methods, including direct mail and personal solicitations, are discussed as well as new tools and practices, including online fundraising, crowd-funding and social networks, analytics, and predictive modeling. Written specifically for nonprofit career-oriented individuals, this book helps readers become successful fundraisers.
Author: B. Googins
Publisher: Springer
ISBN: 0230609988
Category : Business & Economics
Languages : en
Pages : 287
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Book Description
The authors have conducted extensive research into the role of business in public life. This book takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms social responsibility is becoming more integrated into corporate strategy.
Author: Morgan R. Clevenger
Publisher: Emerald Group Publishing
ISBN: 1787546578
Category : Education
Languages : en
Pages : 318
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Book Description
Multiple scholars and practitioners provide models and theories to understand the inter-organizational relationships between businesses and higher education. This work illuminates the complexities, expectations and long-term impact of such relationships.
Author: Management Association, Information Resources
Publisher: IGI Global
ISBN: 1522561935
Category : Business & Economics
Languages : en
Pages : 1689
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Book Description
The decisions a corporation makes affect more than just its stakeholders and can have wide social, environmental, and economic consequences. This facilitates a business environment built around the practical regulations and transparency necessary to ensure ethical and responsible business practice. Corporate Social Responsibility: Concepts, Methodologies, Tools, and Applications is a vital reference source on the ways in which corporate entities can implement responsible strategies and create synergistic value for both businesses and society. Highlighting a range of topics such as company culture, organizational diversity, and human resource management, this multi-volume book is ideally designed for business executives, managers, business professionals, human resources managers, academicians, and researchers interested in the latest advances in organizational development.
