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Author:
Publisher: Haworth Press
ISBN:
Category :
Languages : en
Pages : 222
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Author:
Publisher: Haworth Press
ISBN:
Category :
Languages : en
Pages : 222
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Book Description
Author: Brennan, Ross
Publisher: Edward Elgar Publishing
ISBN: 1789907896
Category : Business & Economics
Languages : en
Pages : 352
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Book Description
Teaching Marketing prompts the reader to reflect on why marketing is taught, how it is taught and what should be included in curricula in tertiary-level programmes. The international contributors have a wide range of expertise in marketing education and provide their own perspectives on these questions while considering a variety of different points of view so encouraging the reader to develop their own opinion.
Author: Edmund Jerome McCarthy
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 538
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Author: Robert J. Marzano
Publisher: ASCD
ISBN: 1416613447
Category : Education
Languages : en
Pages : 375
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Book Description
The premise of Dimensions of Learning an instructional framework founded on the best of what researchers and theorists know about learning is that five types, or dimensions, of thinking are essential to successful learning. These are (1) positive attitudes and perceptions about learning, (2) thinking involved in acquiring and integrating knowledge, (3) thinking involved in extending and refining knowledge, (4) thinking involved in using knowledge meaningfully, and (5) productive habits of mind. Dimensions of Learning is a valuable tool for reorganizing curriculum, instruction, and assessment. The authors discuss each of the five dimensions in detail and describe hundreds of teaching strategies that support them for example, how to help students construct meaning for declarative knowledge, internalize procedural knowledge, and see the relevance of what they are expected to learn. The authors provide many examples at the elementary and secondary classroom levels. Teachers of grades K-12 can use this information to improve teaching and learning in any content area. Note: This product listing is for the Adobe Acrobat (PDF) version of the book.
Author: Daniel Nunan
Publisher: Pearson UK
ISBN: 1292308761
Category : Electronic books
Languages : en
Pages : 1658
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Book Description
"Working as a marketing researcher remains an intellectually stimulating, creative and rewarding career. Marketing research is a huge and growing industry at the forefront of innovation in many sectors of the economy. However, few industries can have been presented with as many challenges and opportunities as those faced by marketing research due to the growing amounts of data generated by modern technology. Founded upon the enormously successful US edition, and building upon the previous five European editions, the sixth edition of this book seeks to maintain its position as the leading marketing research text, focused on the key challenges facing marketing research in a European context. As with previous editions, this aims to be comprehensive, authoritative and applied. As a result, the book covers all the topics in previous editions while including updates that reflect the changes and challenges that have impacted the marketing research sector since the fifth edition was published. This includes the ever shifting impact of new technologies, the growth of 'insight' and the shifting role of research ethics, for example, through considering the impact of GDPR. This edition has been significantly updated, with new content, updated cases studies and a major focus on the issues and methods generated by new technologies"--
Author: John F. Tanner, Jr.
Publisher: Ingram
ISBN: 9781936126293
Category :
Languages : en
Pages :
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Author: Library of Congress. Copyright Office
Publisher: Copyright Office, Library of Congress
ISBN:
Category : Copyright
Languages : en
Pages : 1482
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Book Description
Author: Esther M. T. Sato
Publisher:
ISBN:
Category : Japanese language
Languages : en
Pages : 84
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Author:
Publisher:
ISBN:
Category : Vocational education
Languages : en
Pages : 542
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Author:
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 756
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Book Description
