Author: Sammye Johnson
Publisher: Oxford University Press, USA
ISBN: 9780195304176
Category : American periodicals
Languages : en
Pages : 0
Book Description
For anyone wanting to learn about magazine publishing--whether a professional currently working within the industry, or a student who wants to design, edit, and manage magazines in the future--this book is a timely resource. It provides a perspective on the rich history of magazines in America, an overview of present publication practices, discussion of groundbreaking research, and a look forward to the challenges and opportunities in store for the industry. This wide-ranging study encompasses consumer titles, the business press, organization and association publications, public relations magazines, and imprint and custom publishing. Case histories of selected magazines are included, as are insights from publishers and editors.--From publisher description.
The Magazine from Cover to Cover
Author: Sammye Johnson
Publisher: Oxford University Press, USA
ISBN: 9780195304176
Category : American periodicals
Languages : en
Pages : 0
Book Description
For anyone wanting to learn about magazine publishing--whether a professional currently working within the industry, or a student who wants to design, edit, and manage magazines in the future--this book is a timely resource. It provides a perspective on the rich history of magazines in America, an overview of present publication practices, discussion of groundbreaking research, and a look forward to the challenges and opportunities in store for the industry. This wide-ranging study encompasses consumer titles, the business press, organization and association publications, public relations magazines, and imprint and custom publishing. Case histories of selected magazines are included, as are insights from publishers and editors.--From publisher description.
Publisher: Oxford University Press, USA
ISBN: 9780195304176
Category : American periodicals
Languages : en
Pages : 0
Book Description
For anyone wanting to learn about magazine publishing--whether a professional currently working within the industry, or a student who wants to design, edit, and manage magazines in the future--this book is a timely resource. It provides a perspective on the rich history of magazines in America, an overview of present publication practices, discussion of groundbreaking research, and a look forward to the challenges and opportunities in store for the industry. This wide-ranging study encompasses consumer titles, the business press, organization and association publications, public relations magazines, and imprint and custom publishing. Case histories of selected magazines are included, as are insights from publishers and editors.--From publisher description.
The Magazine from Cover to Cover
Author: Sammye Johnson
Publisher: Oxford University Press, USA
ISBN: 9780199829842
Category : American periodicals
Languages : en
Pages : 0
Book Description
The leading textbook on how to turn a budding idea into a full-fledged magazine has evolved, adapting to the current trends in the industry. Now in its third edition, The Magazine from Cover to Cover has been thoroughly updated to include the effects of technology and current events on magazine publishing. In this comprehensive overview, authors Sammye Johnson and Patricia Prijatel provide a fascinating perspective on the rich history of magazines in America, an overview of present publication practices, discussion of groundbreaking research, and a look forward to the challenges and opportunities in store for the industry. They use case histories from selected magazines and interviews with editors, designers, and other publishing professionals to showcase the creativity that is propelling magazine publishing forward. WHAT'S NEW IN THE THIRD EDITION? - A new Chapter 2, "The Magazine in a Digital World," written by Lori Blachford, Peggy Fisher and Larry Stelter Chair of Magazine Journalism at Drake University, delves into the constant evolution of the magazine industry in this digital age - Updated throughout to reflect the impact of technological change and the economic crisis on all aspects of the magazine field
Publisher: Oxford University Press, USA
ISBN: 9780199829842
Category : American periodicals
Languages : en
Pages : 0
Book Description
The leading textbook on how to turn a budding idea into a full-fledged magazine has evolved, adapting to the current trends in the industry. Now in its third edition, The Magazine from Cover to Cover has been thoroughly updated to include the effects of technology and current events on magazine publishing. In this comprehensive overview, authors Sammye Johnson and Patricia Prijatel provide a fascinating perspective on the rich history of magazines in America, an overview of present publication practices, discussion of groundbreaking research, and a look forward to the challenges and opportunities in store for the industry. They use case histories from selected magazines and interviews with editors, designers, and other publishing professionals to showcase the creativity that is propelling magazine publishing forward. WHAT'S NEW IN THE THIRD EDITION? - A new Chapter 2, "The Magazine in a Digital World," written by Lori Blachford, Peggy Fisher and Larry Stelter Chair of Magazine Journalism at Drake University, delves into the constant evolution of the magazine industry in this digital age - Updated throughout to reflect the impact of technological change and the economic crisis on all aspects of the magazine field
The Girl on the Magazine Cover
Author: Carolyn Kitch
Publisher: Univ of North Carolina Press
ISBN: 0807898953
Category : Social Science
Languages : en
Pages : 267
Book Description
From the Gibson Girl to the flapper, from the vamp to the New Woman, Carolyn Kitch traces mass media images of women to their historical roots on magazine covers, unveiling the origins of gender stereotypes in early-twentieth-century American culture. Kitch examines the years from 1895 to 1930 as a time when the first wave of feminism intersected with the rise of new technologies and media for the reproduction and dissemination of visual images. Access to suffrage, higher education, the professions, and contraception broadened women's opportunities, but the images found on magazine covers emphasized the role of women as consumers: suffrage was reduced to spending, sexuality to sexiness, and a collective women's movement to individual choices of personal style. In the 1920s, Kitch argues, the political prominence of the New Woman dissipated, but her visual image pervaded print media. With seventy-five photographs of cover art by the era's most popular illustrators, The Girl on the Magazine Cover shows how these images created a visual vocabulary for understanding femininity and masculinity, as well as class status. Through this iconic process, magazines helped set cultural norms for women, for men, and for what it meant to be an American, Kitch contends.
Publisher: Univ of North Carolina Press
ISBN: 0807898953
Category : Social Science
Languages : en
Pages : 267
Book Description
From the Gibson Girl to the flapper, from the vamp to the New Woman, Carolyn Kitch traces mass media images of women to their historical roots on magazine covers, unveiling the origins of gender stereotypes in early-twentieth-century American culture. Kitch examines the years from 1895 to 1930 as a time when the first wave of feminism intersected with the rise of new technologies and media for the reproduction and dissemination of visual images. Access to suffrage, higher education, the professions, and contraception broadened women's opportunities, but the images found on magazine covers emphasized the role of women as consumers: suffrage was reduced to spending, sexuality to sexiness, and a collective women's movement to individual choices of personal style. In the 1920s, Kitch argues, the political prominence of the New Woman dissipated, but her visual image pervaded print media. With seventy-five photographs of cover art by the era's most popular illustrators, The Girl on the Magazine Cover shows how these images created a visual vocabulary for understanding femininity and masculinity, as well as class status. Through this iconic process, magazines helped set cultural norms for women, for men, and for what it meant to be an American, Kitch contends.
The Illustrated Dust Jacket 1920-1970
Author: Martin Salisbury
Publisher:
ISBN: 9780500519134
Category : Design
Languages : en
Pages : 0
Book Description
A deep dive into the history of the illustrated book jacket, tracing its development across the twentieth century, reflecting some of the most iconic designs of the era
Publisher:
ISBN: 9780500519134
Category : Design
Languages : en
Pages : 0
Book Description
A deep dive into the history of the illustrated book jacket, tracing its development across the twentieth century, reflecting some of the most iconic designs of the era
Hot Rod Magazine All the Covers
Author: Drew Hardin
Publisher: Motorbooks International
ISBN: 0760338175
Category : Transportation
Languages : en
Pages : 258
Book Description
In its sixty-plus years of existence, Hot Rod magazine has featured hundreds of cars on its cover. This book showcases each cover in full color, along with images of the cover car from select issues.
Publisher: Motorbooks International
ISBN: 0760338175
Category : Transportation
Languages : en
Pages : 258
Book Description
In its sixty-plus years of existence, Hot Rod magazine has featured hundreds of cars on its cover. This book showcases each cover in full color, along with images of the cover car from select issues.
Uncovered
Author: Ian Birch
Publisher: Hachette UK
ISBN: 1844039382
Category : Design
Languages : en
Pages : 256
Book Description
Uncovered is an oral history of the stories behind the most ground-breaking and controversial magazine covers ever published, as told by the people who created them. Compiled by industry veteran Ian Birch, Uncovered gathers together the insights of the magazine world's most important figures, including high-profile editors, creative directors, photographers, artists and cover stars. Featuring compelling and shocking covers from Vogue, Life, Esquire, The New Yorker, i-D, The Face, Private Eye, Time, Rolling Stone and many more, covering issues as varied as the civil rights movement and Vietnam war to the Trump presidency and Brexit debate, this is a unique social document celebrating and chronicling the art of magazine design.
Publisher: Hachette UK
ISBN: 1844039382
Category : Design
Languages : en
Pages : 256
Book Description
Uncovered is an oral history of the stories behind the most ground-breaking and controversial magazine covers ever published, as told by the people who created them. Compiled by industry veteran Ian Birch, Uncovered gathers together the insights of the magazine world's most important figures, including high-profile editors, creative directors, photographers, artists and cover stars. Featuring compelling and shocking covers from Vogue, Life, Esquire, The New Yorker, i-D, The Face, Private Eye, Time, Rolling Stone and many more, covering issues as varied as the civil rights movement and Vietnam war to the Trump presidency and Brexit debate, this is a unique social document celebrating and chronicling the art of magazine design.
Mad
Author: Frank Jacobs
Publisher: Watson-Guptill Publications
ISBN: 9780823016846
Category : Art
Languages : en
Pages : 224
Book Description
Celebrates the 400th issue of the satire magazine with reproductions of the magazine's best covers created by artists such as Norman Mingo, Kelly Freas, Richard Williams, and Mort Drucker.
Publisher: Watson-Guptill Publications
ISBN: 9780823016846
Category : Art
Languages : en
Pages : 224
Book Description
Celebrates the 400th issue of the satire magazine with reproductions of the magazine's best covers created by artists such as Norman Mingo, Kelly Freas, Richard Williams, and Mort Drucker.
Cover Story
Author: Steven Heller
Publisher: Chronicle Books (CA)
ISBN:
Category : Art
Languages : en
Pages : 158
Book Description
Uncle Sam. The Gibson Girl. Some of America's most memorable images made their debuts on the covers of magazines. During the Golden Age of the American magazine cover, the corner newsstand was a veritable gallery for some of the country's leading illustrators, artists, and cartoonists. This volume showcases over 200 remarkable covers from publications as diverse as Saturday Evening Post, Harper's Bazaar, Fortune, Good Housekeeping, and Vanity Fair. 280 color illustrations.
Publisher: Chronicle Books (CA)
ISBN:
Category : Art
Languages : en
Pages : 158
Book Description
Uncle Sam. The Gibson Girl. Some of America's most memorable images made their debuts on the covers of magazines. During the Golden Age of the American magazine cover, the corner newsstand was a veritable gallery for some of the country's leading illustrators, artists, and cartoonists. This volume showcases over 200 remarkable covers from publications as diverse as Saturday Evening Post, Harper's Bazaar, Fortune, Good Housekeeping, and Vanity Fair. 280 color illustrations.
Magazine Publishing
Author: Sammye Johnson
Publisher: McGraw-Hill Humanities, Social Sciences & World Languages
ISBN: 9780844233567
Category : Periodicals
Languages : en
Pages : 0
Book Description
Presents an overview of the magazine industry from concept to finished product, focusing on how magazines use information to build relationships with special audiences, and on theories and principles of magazine publishing. Vignettes, case histories, and insights from professionals demonstrate the c
Publisher: McGraw-Hill Humanities, Social Sciences & World Languages
ISBN: 9780844233567
Category : Periodicals
Languages : en
Pages : 0
Book Description
Presents an overview of the magazine industry from concept to finished product, focusing on how magazines use information to build relationships with special audiences, and on theories and principles of magazine publishing. Vignettes, case histories, and insights from professionals demonstrate the c
Great Magazine Covers of the World
Author: Patricia Frantz Kery
Publisher: New York : Abbeville Press
ISBN:
Category : Magazine covers
Languages : en
Pages : 392
Book Description
A carefully selected presentation of more than 500 of the world's great magazine covers, this book is the first international survey of an expressive medium that has contributed an important esthetic legacy to our culture.
Publisher: New York : Abbeville Press
ISBN:
Category : Magazine covers
Languages : en
Pages : 392
Book Description
A carefully selected presentation of more than 500 of the world's great magazine covers, this book is the first international survey of an expressive medium that has contributed an important esthetic legacy to our culture.