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Author:
Publisher:
ISBN:
Category : Letter writing
Languages : en
Pages : 292
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Author:
Publisher:
ISBN:
Category : Letter writing
Languages : en
Pages : 292
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Author: Carol Poster
Publisher: Univ of South Carolina Press
ISBN: 9781570036514
Category : Language Arts & Disciplines
Languages : en
Pages : 372
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Book Description
Once nearly as ubiquitous as dictionaries and cookbooks are today, letter-writing manuals and their predecessors served to instruct individuals not only on the art of letter composition but also, in effect, on personal conduct. Poster and Mitchell contend that the study of letter-writing theory, which bridges rhetorical theory and grammatical studies, represents an emerging discipline in need of definition. In this volume, they gather the contributions of eleven experts to sketch the contours of epistolary theory and collect the historic and bibliographic materials - from Isocrates to email - that form the basis for its study.
Author: Alain Kerhervé
Publisher: Cambridge Scholars Publishing
ISBN: 152755340X
Category : Literary Criticism
Languages : en
Pages : 450
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Book Description
How did people learn to write letters in the eighteenth century? Among other books, letter-writing manuals provided a possible solution. Although more than 160 editions can be traced for the eighteenth century, most manuals were largely intended for men. As a consequence, when The Ladies Complete Letter-Writer was released in London in 1763, it was the first manual to be exclusively destined for women in eighteenth-century Britain. Even though it was published anonymously, several elements tend to show that it must have been edited by Edward Kimber. It was reprinted in Dublin in 1763 and in London in 1765 and largely circulated. The reasons for its success may have come from its concern in epistolary rhetoric, its original organisation, or the entertainment provided by examples coming from different sources, among which letters by Eliza Haywood, Samuel Richardson, Mary Collier, or the Marquise de Lambert. It also provided women with a variety of subjects which were supposed to be part of their sphere of interest, and others which were not, thus questioning a number of pre-conceived ideas on women and their way of writing with or without propriety. Unedited since 1765, the manual is now presented with introduction, notes and two indices focusing on the issues of sources, society and epistolary writing.
Author:
Publisher:
ISBN:
Category : Letter-writing
Languages : en
Pages : 156
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Author: Henry David Thoreau
Publisher: Princeton University Press
ISBN: 0691170584
Category : Literary Collections
Languages : en
Pages : 710
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This is the second volume in the first full-scale scholarly edition of Thoreau’s correspondence in more than half a century. When completed, the edition’s three volumes will include every extant letter written or received by Thoreau—in all, almost 650 letters, roughly 150 more than in any previous edition, including dozens that have never before been published. Correspondence 2 contains 246 letters, 124 written by Thoreau and 122 written to him. Sixty-three are collected here for the first time; of these, forty-three have never before been published. During the period covered by this volume, Thoreau wrote the works that form the foundation of his modern reputation. A number of letters reveal the circumstances surrounding the publication of A Week on the Concord and Merrimack Rivers in May 1849 and Walden in August 1854, as well as the essays “Resistance to Civil Government” (1849; now known as “Civil Disobedience”) and “Slavery in Massachusetts” (1854), and two series, “An Excursion to Canada” (1853) and “Cape Cod” (1855). Writing and lecturing brought Thoreau a small group of devoted fans, most notably Daniel Ricketson, an independently wealthy Quaker and abolitionist who became a faithful correspondent. The most significant body of letters in the volume are those Thoreau wrote to Harrison Gray Otis Blake, a friend and disciple who elicited intense and complex discussions of the philosophical, ethical, and moral issues Thoreau explored throughout his life. Following every letter, annotations identify correspondents, individuals mentioned, and books quoted, and describe events to which the letters refer. A historical introduction characterizes the letters and connects them with the events of Thoreau’s life, a textual introduction lays out the editorial principles and procedures followed, and a general introduction discusses the history of the publication of Thoreau’s correspondence. Proper names, publications, events, and ideas found in both the letters and the annotations are included in the index, which provides full access to the contents of the volume.
Author: Henry David Thoreau
Publisher: W. W. Norton & Company
ISBN: 9780393059410
Category : Literary Collections
Languages : en
Pages : 276
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Book Description
The writing of Henry David Thoreau is as full of life today as it was when he published Walden one hundred years ago. In seeking to understand nature, Thoreau sought to "lead a fresh, simple life with God." In 1848 a seeker named Harrison Blake, yearning for a spiritual life of his own, asked the then-fledgling writer for guidance. The fifty letters that ensued, collected here for the first time in their own volume by Thoreau specialist Bradley P. Dean, are by turns earnest, oracular, witty, playful, practical— and deeply insightful and inspiring, as one would expect from America's best prose stylist and great moral philosopher.
Author: Jennifer M. Black
Publisher: University of Pennsylvania Press
ISBN: 1512824992
Category : History
Languages : en
Pages : 321
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Book Description
In the early nineteenth century, the American commercial marketplace was a chaotic, unregulated environment in which knock-offs and outright frauds thrived. Appearances could be deceiving, and entrepreneurs often relied on their personal reputations to close deals and make sales. Rapid industrialization and expanding trade routes opened new markets with enormous potential, but how could distant merchants convince potential customers, whom they had never met, that they could be trusted? Through wide-ranging visual and textual evidence, including a robust selection of early advertisements, Branding Trust tells the story of how advertising evolved to meet these challenges, tracing the themes of character and class as they intertwined with and influenced graphic design, trademark law, and ideas about ethical business practice in the United States. As early as the 1830s, printers, advertising agents, and manufacturers collaborated to devise new ways to advertise goods. They used eye-catching designs and fonts to grab viewers’ attention and wove together meaningful images and prose to gain the public’s trust. At the same time, manufacturers took legal steps to safeguard their intellectual property, formulating new ways to protect their brands by taking legal action against counterfeits and frauds. By the end of the nineteenth century, these advertising and legal strategies came together to form the primary components of modern branding: demonstrating character, protecting goodwill, entertaining viewers to build rapport, and deploying the latest graphic innovations in print. Trademarks became the symbols that embodied these ideas—in print, in the law, and to the public. Branding Trust thus identifies and explains the visual rhetoric of trust and legitimacy that has come to reign over American capitalism. Though the 1920s has often been held up as the birth of modern advertising, Jennifer M. Black argues that advertising professionals had in fact learned how to navigate public relations over the previous century by adapting the language, imagery, and ideas of the American middle class.
Author: Library of Congress
Publisher:
ISBN:
Category : Catalogs, Union
Languages : en
Pages : 764
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Author:
Publisher:
ISBN:
Category : Ballads, American
Languages : en
Pages : 268
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Author: Harry Bischoff Weiss
Publisher:
ISBN:
Category : Letter writing
Languages : en
Pages : 68
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Book Description
