Internationalization of the Chinese TV Sector PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Internationalization of the Chinese TV Sector PDF full book. Access full book title Internationalization of the Chinese TV Sector by Manfred Kops. Download full books in PDF and EPUB format.
Author: Manfred Kops
Publisher: LIT Verlag Münster
ISBN: 3825807533
Category : Foreign television programs
Languages : en
Pages : 336
Get Book Here
Book Description
In this reader media experts discuss the prospects and problems of program exchange between German and Chinese Broadcasters. They explain that program exchange is not the cockaigne one could assume with regard to the non-rivalry of media content and the huge Chinese TV market (more than 300 million TV households and an estimated 180,000 hours of weekly broadcast time across all TV platforms), but that many economic peculiarities of the media that only can be read in the footnotes of economic text books are highly relevant in practice. To trade TV programs with China thus requires a solid knowledge about the TV business in general, but also about the Chinese media order and the Chinese society, and the Chinese way of business.
Author: Manfred Kops
Publisher: LIT Verlag Münster
ISBN: 3825807533
Category : Foreign television programs
Languages : en
Pages : 336
Get Book Here
Book Description
In this reader media experts discuss the prospects and problems of program exchange between German and Chinese Broadcasters. They explain that program exchange is not the cockaigne one could assume with regard to the non-rivalry of media content and the huge Chinese TV market (more than 300 million TV households and an estimated 180,000 hours of weekly broadcast time across all TV platforms), but that many economic peculiarities of the media that only can be read in the footnotes of economic text books are highly relevant in practice. To trade TV programs with China thus requires a solid knowledge about the TV business in general, but also about the Chinese media order and the Chinese society, and the Chinese way of business.
Author: Junhao Hong
Publisher: Praeger
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 200
Get Book Here
Book Description
A study of China's televison, the largest and one of the world's most complicated systems. Hong focuses on changes in the medium since China's reform, to reflect the evolution of the Communist Party's ideology and the society, and the implications, limitations, and future trends of that evolution.
Author: Hong Zhang
Publisher:
ISBN:
Category : Academic theses
Languages : en
Pages : 0
Get Book Here
Book Description
Author: Daya Kishan Thussu
Publisher: Routledge
ISBN: 1317214617
Category : Social Science
Languages : en
Pages : 366
Get Book Here
Book Description
As part of its ‘going out’ strategy, China is using the media to promote its views and vision to the wider world and to counter negative images in the US-dominated international media. China’s Media Go Global, the first edited collection on this subject, evaluates how the unprecedented expansion of Chinese media and communications is changing the global media landscape and the role of China within it. Each chapter examines a different dimension of Chinese media’s globalization, from newspapers, radio, film and television, to social media and journalism. Topics include the rise of Chinese news networks, China Daily as an instrument of China’s public diplomacy and the discussion around the growth of China’s state media in Africa. Other chapters discuss entertainment television, financial media and the advertising market in China. Together, this collection of essays offers a comprehensive evaluation of complex debates concerning the impact of China on the international media landscape, and makes a distinctive addition to Chinese media studies, as well as to broader global media discourses. Beyond its primary readership among academics and students, China’s Media Go Global is aimed at the growing constituency of general readers, for whom the role of the media in globalization is of wider interest.
Author: Junhao Hong
Publisher:
ISBN:
Category : Television programs
Languages : en
Pages : 534
Get Book Here
Book Description
Author: David French
Publisher: SAGE Publications Pvt. Limited
ISBN:
Category : Business & Economics
Languages : en
Pages : 468
Get Book Here
Book Description
This book presents original discussions on the most recent developments in Asian television systems in the context of the continually changing global environment. Alongside a detailed examination of television in China and India—the major players in the Asian television scene—this volume also covers Hong Kong, Indonesia, Japan, Korea, Malaysia, Pakistan, the Philippines, Singapore, Sri Lanka and Taiwan.
Author: Stephanie Hemelryk Donald
Publisher: Routledge
ISBN: 1317973372
Category : History
Languages : en
Pages : 253
Get Book Here
Book Description
Multinational media companies increasingly look to China as a highly important market for the future, but with what degree of confidence should they do so? Media in China is about a new kind of revolution in China - a revolution in which rapidly commercializing media industries confront slow-changing power relations between political, social and economic spheres. This interdisciplinary collection draws on the expertise of industry professionals, academic experts and cultural critics. It offers a variety of perspectives on audio-visual industries in the world's largest media market. In particular, the contributors examine television, film, music, commercial and political advertising, and new media such as the internet and multimedia. These essays explore evolving audience demographies, new patterns of media reception in regional centres, and the gradual internationalization of media content and foreign investment in China's broadcasting industries. This book will of use to students and professionals involved in media and communication, as well as anyone interested in contemporary China.
Author: Junhao Hong
Publisher: Praeger
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 202
Get Book Here
Book Description
A study of China's televison, the largest and one of the world's most complicated systems. Hong focuses on changes in the medium since China's reform, to reflect the evolution of the Communist Party's ideology and the society, and the implications, limitations, and future trends of that evolution.
Author: Anthony Y. H. Fung
Publisher: Peter Lang
ISBN: 9780820495002
Category : Art
Languages : en
Pages : 240
Get Book Here
Book Description
This book examines the way transnational media companies have entered the Chinese entertainment market. Based on the author's ethnographic work and over 100 interviews with senior executives in global media corporations, including Warner Bros. Pictures, Viacom's MTV Channel, and Nickelodeon and News Corporation's Channel V, the book analyzes the concrete globalization/localization strategies of these corporations and how they cope with the various political and economic constraints of working in China.
Author: Gabriele Balbi
Publisher: Cambridge Scholars Publishing
ISBN: 1527537420
Category : Social Science
Languages : en
Pages : 202
Get Book Here
Book Description
In the last decade, the Chinese media have imposed themselves in the global arena and have started to become a reference point, in business and cultural terms, for other national media systems. This book explores how the global media landscape was changed by this revolutionary trend, and why and how China is now playing a key role in guiding it. It is, on the one hand, a book on how the Chinese media system continues to take inspiration and to be shaped (or remapped) by American, European and Asian media companies, and, on the other, a volume on the ways in which recent Chinese media’s “going out” strategy is remapping the global media landscape. Organised into two sections, this book has eight chapters written by American, Chinese and European scholars. Focusing on different markets (such as the movie industry, the press, broadcasting, and the Internet), different regions and different actors (from Donald Trump to the Tanzania-Zambia Railway to journalists), this book provides a fresh interpretation on the main changes China has brought to the global media landscape.
