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Author: David Kline
Publisher:
ISBN: 9780997542622
Category :
Languages : en
Pages :
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Book Description
Author: David Kline
Publisher:
ISBN: 9780997542622
Category :
Languages : en
Pages :
Get Book Here
Book Description
Author: Michael D. Moberly
Publisher: Butterworth-Heinemann
ISBN: 0128006021
Category : Business & Economics
Languages : en
Pages : 190
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Book Description
Safeguarding Intangible Assets provides strategies for preserving and enhancing a company's intangible assets to increase its profitability, competitiveness, and sustainability. Intangible assets such as patents, trademarks, copyrights, methodologies, and brand typically account for 80 percent of an organization's value and revenue. There are many forces making it more and more difficult to protect these assets, and securing them is a complex issue often overlooked by security and risk managers. Many security managers do not have adequate policies or procedures in place to protect these assets from compromise, infringement, and theft. Safeguarding Intangible Assets provides managers with the tools necessary for protecting these assets through effective and consistent oversight designed to preserve their control, use, and ownership. The book offers strategies for various types of business transactions, such as mergers and acquisitions, corporate-university R&D alliances, new product launches, early stage firms, and university-based spin-offs. - Offers step-by-step guidelines and best practices for establishing and maintaining an intangible asset protection program - Provides intangible asset risk management strategies that preserve the company's value, revenue, and competitive advantages - Shows how to collaboratively build a company culture that anticipates and recognizes intangible asset risks in everyday transactions and operations - Strengthens the interface with other departments' security practices, including IT, management, legal, accounting, finance, and risk management
Author: Jonathan Low
Publisher: Basic Books
ISBN: 9780738205397
Category : Business & Economics
Languages : en
Pages : 272
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Book Description
IBM spends 3.5 billion dollars to acquire Lotus Development Corporation--and, more important, its chief programmer. French luxury-brands manufacturer LVMH invests in building its own retail shops to reinforce and control their image. Meanwhile, the Institute for Chartered Accountants in England and Wales issues a report that challenges the effectiveness of traditional corporate financial statements. In Invisible Advantage, Jonathan Low and Pam Kalafut explore the profound degree to which "intangible assets" are defining corporate value and driving decision making in all areas. The authors estimate that fully one-third of an organization's value is derived from elements that can't be seen, such as quality of leadership, strategy execution, reputation, and innovative culture. Invisible Advantage is a decoder ring to the intangibles economy--identifying the twelve "measures that matter" for any business today and outlining the new rules by which managers must play in order to attract the most talented employees, profitable customers, collaborative partners, and aggressive investors.
Author: Andrew J. Sherman
Publisher: AMACOM Div American Mgmt Assn
ISBN: 0814416993
Category : Business & Economics
Languages : en
Pages : 289
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Book Description
Attorney and author Andrew J. Sherman approaches business using a simple, attractive metaphor: Businesspeople are farmers - or, at least, they should be. Entrepreneurs and executives should take a long-range, comprehensive approach to their endeavors, and recognize that time and acquired knowledge play large roles in profitability. Sherman overworks his symbolism, threatening to exhaust its soil, but his images of planting, toiling and reaping succeed as reminders of the approach he wants readers to take. getAbstract recommends his counsel to innovators and those managing innovation, and to leaders seeking a unified organizational vision.
Author: Jonathan Haskel
Publisher: Princeton University Press
ISBN: 0691183295
Category : Business & Economics
Languages : en
Pages : 292
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Book Description
Early in the twenty-first century, a quiet revolution occurred. For the first time, the major developed economies began to invest more in intangible assets, like design, branding, and software, than in tangible assets, like machinery, buildings, and computers. For all sorts of businesses, the ability to deploy assets that one can neither see nor touch is increasingly the main source of long-term success. But this is not just a familiar story of the so-called new economy. Capitalism without Capital shows that the growing importance of intangible assets has also played a role in some of the larger economic changes of the past decade, including the growth in economic inequality and the stagnation of productivity. Jonathan Haskel and Stian Westlake explore the unusual economic characteristics of intangible investment and discuss how an economy rich in intangibles is fundamentally different from one based on tangibles. Capitalism without Capital concludes by outlining how managers, investors, and policymakers can exploit the characteristics of an intangible age to grow their businesses, portfolios, and economies.
Author: Kevin G. Rivette
Publisher: Harvard Business Press
ISBN: 9780875848990
Category : Business & Economics
Languages : en
Pages : 248
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Book Description
This text discusses Intellectual Property managment in business terms. It shows how to utilise intellectual property as both a corporate asset and a strategic business tool to enhance the commercial success of the enterprise. The book offers tools and techniques to help companies utlise their intellectual property and provides a view of trends and historical practices.
Author: Andy Rash
Publisher: Penguin
ISBN: 0451471253
Category : Juvenile Fiction
Languages : en
Pages : 41
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Book Description
From the creator of ARCHIE THE DAREDEVIL PENGUIN comes the unique story of two friends who can't escape all the feels. Camper is happy as a clam and Clam is a happy camper. When you live in The Happy Book, the world is full of daisies and sunshine and friendship cakes . . . until your best friend eats the whole cake and doesn't save you one bite. Moving from happiness to sadness and everything in between, Camper and Clam have a hard time finding their way back to happy. But maybe happy isn't the goal--being a good friend is about supporting each other and feeling all the feels together. At once funny and thoughtful, The Happy Book supports social-emotional learning. It's a book to keep young readers company no matter how they're feeling!
Author: Scott Keller
Publisher: John Wiley & Sons
ISBN: 1118097467
Category : Business & Economics
Languages : en
Pages : 302
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Book Description
The secret of achieving and sustaining organizational excellence revealed In an ever-changing world where only a third of excellent organizations stay that way over the long term, and where even fewer are able to implement successful change programs, leaders are in need of big ideas and new tools to thrive. In Beyond Performance, McKinsey & Company's Scott Keller and Colin Price give you everything you need to build an organization that can execute in the short run and has the vitality to prosper over the long term. Drawing on the most exhaustive research effort of its kind on organizational effectiveness and change management, Keller and Price put hard science behind their big idea: that the health of an organization is equally as important as its performance. In the book's foreword, management guru Gary Hamel refers to this notion as "a new manifesto for thinking about organizations." The authors illustrate why copying management best practices from other companies is more dangerous than helpful Clearly explains how to determine the mutually reinforcing combination of management practices that best fits your organization's context Provides practical tools to achieve superior levels of performance and health through a staged change process: aspire, assess, architect, act, and advance. Among these are new techniques for dealing with those aspects of human behavior that are seemingly irrational (and therefore confound even the smartest leaders), yet entirely predictable Ultimately, building a healthy organization is an intangible asset that competitors copy at their peril and that enables you to skillfully adapt to and shape your environment faster than others—giving you the ultimate competitive advantage.
Author: Leonard Zaichkowsky
Publisher: Simon and Schuster
ISBN: 1501181882
Category : Sports & Recreation
Languages : en
Pages : 320
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Book Description
Discover the next frontier in sports training—improving your mental game, no matter your age or experience—and how to become the Playmaker, both in your professional and personal life. Coaches search for it. Parents dream of it. Fans love it. Athletes want it. The playmaker on any sports team possesses it: an elusive, intangible quality combining anticipation, perception, and decision-making skills. This quality raises their game above the competition and allows them to pass when no one else can, anticipate the movement of opponents, avoid costly mental mistakes, and ultimately, hold the team together. Now, for the first time, cognitive science research is revealing the secrets of the playmaker’s keen sense of awareness. Just as tests of speed, strength, and agility have provided a baseline of physiological biomarkers, coaches can now capture cognitive metrics including attention, pattern recognition, anticipation, and the ability to take quick, decisive action during the chaos of competition. The Playmaker’s Advantage is a groundbreaking book that will educate athletes of all ages about this essential creative capability in an accessible, easy to understand method.
Author: Jonathan Haskel
Publisher: Princeton University Press
ISBN: 0691236038
Category : Business & Economics
Languages : en
Pages : 320
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Book Description
From the acclaimed authors of Capitalism without Capital, radical ideas for restoring prosperity in today’s intangible economy The past two decades have witnessed sluggish economic growth, mounting inequality, dysfunctional competition, and a host of other ills that have left people wondering what has happened to the future they were promised. Restarting the Future reveals how these problems arise from a failure to develop the institutions demanded by an economy now reliant on intangible capital such as ideas, relationships, brands, and knowledge. In this groundbreaking and provocative book, Jonathan Haskel and Stian Westlake argue that the great economic disappointment of the century is the result of an incomplete transition from an economy based on physical capital, and show how the vital institutions that underpin our economy remain geared to an outmoded way of doing business. The growth of intangible investment has slowed significantly in recent years, making the world poorer, less fair, and more vulnerable to existential threats. Haskel and Westlake present exciting new ideas to help us catch up with the intangible revolution, offering a road map for how to finance businesses, improve our cities, fund more science and research, reform monetary policy, and reshape intellectual property rules for the better. Drawing on Haskel and Westlake’s experience at the forefront of finance and economic policymaking, Restarting the Future sets out a host of radical but practical solutions that can lead us into the future.
