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Author: Timothy Balzer
Publisher: UBC Press
ISBN: 0774818999
Category : History
Languages : en
Pages : 272
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Book Description
In wartime, capturing the hearts and minds of the citizenry is arguably as important as victory on the battlefield. The Information Front explores the Canadian military’s use of public relations units to manage news during the Second World War. These specialized units were responsible for providing sufficient and positive news coverage to Canadians at home. This fascinating study traces the transformation of an emergent PR organization into an efficient publicity machine. It also scrutinizes news coverage and PR activities during major Canadian operations at Dieppe, Sicily, and Normandy to reveal how the military used censorship and propaganda to rally support for the war effort.
Author: Timothy Balzer
Publisher: UBC Press
ISBN: 0774818999
Category : History
Languages : en
Pages : 272
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Book Description
In wartime, capturing the hearts and minds of the citizenry is arguably as important as victory on the battlefield. The Information Front explores the Canadian military’s use of public relations units to manage news during the Second World War. These specialized units were responsible for providing sufficient and positive news coverage to Canadians at home. This fascinating study traces the transformation of an emergent PR organization into an efficient publicity machine. It also scrutinizes news coverage and PR activities during major Canadian operations at Dieppe, Sicily, and Normandy to reveal how the military used censorship and propaganda to rally support for the war effort.
Author: Stephen Frenkel
Publisher: Cornell University Press
ISBN: 9780801485671
Category : Business & Economics
Languages : en
Pages : 342
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Book Description
The importance of customer service is widely emphasized in business. This text offers an analysis of the organization and dynamics of front-line work, based on a five-year study of over 1000 employees and eight leading companies in the USA, Australia and Japan.
Author: Kelly Yang
Publisher: Scholastic Inc.
ISBN: 1338157809
Category : Juvenile Fiction
Languages : en
Pages : 236
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Book Description
Inside Out and Back Again meets Millicent Min, Girl Genius in this timely, hopeful middle-grade novel with a contemporary Chinese twist. Winner of the Asian / Pacific American Award for Children's Literature!* "Many readers will recognize themselves or their neighbors in these pages." -- Kirkus Reviews, starred reviewMia Tang has a lot of secrets.Number 1: She lives in a motel, not a big house. Every day, while her immigrant parents clean the rooms, ten-year-old Mia manages the front desk of the Calivista Motel and tends to its guests.Number 2: Her parents hide immigrants. And if the mean motel owner, Mr. Yao, finds out they've been letting them stay in the empty rooms for free, the Tangs will be doomed.Number 3: She wants to be a writer. But how can she when her mom thinks she should stick to math because English is not her first language?It will take all of Mia's courage, kindness, and hard work to get through this year. Will she be able to hold on to her job, help the immigrants and guests, escape Mr. Yao, and go for her dreams?Front Desk joins the Scholastic Gold line, which features award-winning and beloved novels. Includes exclusive bonus content!
Author: Jorge Arango
Publisher: Rosenfeld Media
ISBN: 1933820942
Category : Computers
Languages : en
Pages : 209
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Book Description
Websites and apps are places where critical parts of our lives happen. We shop, bank, learn, gossip, and select our leaders there. But many of these places weren’t intended to support these activities. Instead, they're designed to capture your attention and sell it to the highest bidder. Living in Information draws upon architecture as a way to design information environments that serve our humanity.
Author: Susan May Warren
Publisher: Revell
ISBN: 1493413961
Category : Fiction
Languages : en
Pages : 335
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Book Description
A tornado has destroyed a small Minnesota community and among the missing are not only a group of students but PEAK Rescue team leader Chet King. Ty Remington will stop at nothing to rescue his mentor, not even when the girl he loved--and lost--walks back into his life. But Brette needs his help more than he knows, despite her stubborn determination to push him away. And when he gets a second chance, loving her just might cost him more than he can imagine. A blogger for Vortex Storm Chasers, Brette Arnold didn't expect her adventures to land her in the same place as Ty, the guy who she walked--no, ran--from over a year ago. She had her reasons--good ones. The kind that tell her that falling for him again would only lead to heartache. But Ty isn't the kind of man to give up--not on the missing students, or on her. Life and love hang in the balance in Susan May Warren's breathless story of holding on to hope during a deadly summer of storms.
Author: Stephen P. Anderson
Publisher: Rosenfeld Media
ISBN: 1933820950
Category : Psychology
Languages : en
Pages : 580
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Book Description
Information is easy. Understanding is hard. From incomprehensible tax policies to confusing medical explanations, we're swamped with information that we can'’t make sense of. Figure It Out shows us how to transform information into better presentations, better meetings, better software, and better decisions. So take heart: under the guidance of Anderson and Fast, we can, in fact, figure it out—for ourselves and for others.
Author: Ian Peate
Publisher: John Wiley & Sons
ISBN: 1119594677
Category : Medical
Languages : en
Pages : 562
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Book Description
All registered nurses must have a thorough understanding and a strong knowledge of pharmacology, medicines administration, and the ability to recognise and react to the effects of medicines. Fundamentals of Pharmacology helps nursing and healthcare students develop the skills and confidence required to apply the fundamental principles of pharmacology and to offer safe, competent and compassionate care. Concentrating on the medicines that students are most likely to encounter in real-world practice, this textbook provides concise coverage of pharmacology, essential medicines management principles, legal and ethical issues, drug formulations, analgesics, immunisations, and much more. Clinically focused chapters feature defined learning outcomes, multiple-choice questions, practical examples, and full-colour illustrations to aid readers’ comprehension of the complexities of pharmacology and care provision. The book utilises a straightforward, student-friendly approach to present ‘must-have’ information, with contributions from experienced clinicians and academics. Describes how to use pharmaceutical and prescribing reference guides Stresses the role and importance of compassionate care throughout Contains a full range of pedagogical tools which enhance learning and recall Aligns with current NMC Standards and Proficiencies for Registered Nurses and Nursing Associates Supplemented and supported by a wealth of online extras and resources Fundamentals of Pharmacology is essential reading for all nursing students, trainee nursing associates, post-registration nurses taking ‘nurse prescribing’ or ‘non-medical prescribing’ modules, and newly qualified nurses and nursing associates looking to better understand pharmacology.
Author: George B. Hept
Publisher:
ISBN:
Category : Infrared equipment
Languages : en
Pages : 62
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Book Description
Evolutionary development is based on using continuous experimentation and adaptation in changing circumstances to reward success, while allowing, but eventually eliminating, failure, Since this approach is agile, flexible, quick reacting, and thrives on change, it contrasts with strategic planning in which systems are developed in a planned and orderly fashion to meet future requirements. A planned system is rigid, slow to react, and resists or ignores change, which contrasts with how the military traditionally develops weapon systems. One word that distinguishes between evolutionary and planned development is "chaos." Chaos, like risk, is unavoidable, and hence should be managed rather than avoided. Indeed, a certain degree of chaos is desirable because it generates the necessary set of adaptations and ideas that can eventually be "selected" for evolutionary improvement. The Darwinian concept of "survival of the fittest" can be applied to ideas, systems, and organizations that seek to maintain a competitive advantage.
Author: United States. Office of War Information
Publisher:
ISBN:
Category :
Languages : en
Pages : 616
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Book Description
Author: Steve Souders
Publisher: "O'Reilly Media, Inc."
ISBN: 0596550693
Category : Computers
Languages : en
Pages : 172
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Book Description
Want your web site to display more quickly? This book presents 14 specific rules that will cut 25% to 50% off response time when users request a page. Author Steve Souders, in his job as Chief Performance Yahoo!, collected these best practices while optimizing some of the most-visited pages on the Web. Even sites that had already been highly optimized, such as Yahoo! Search and the Yahoo! Front Page, were able to benefit from these surprisingly simple performance guidelines. The rules in High Performance Web Sites explain how you can optimize the performance of the Ajax, CSS, JavaScript, Flash, and images that you've already built into your site -- adjustments that are critical for any rich web application. Other sources of information pay a lot of attention to tuning web servers, databases, and hardware, but the bulk of display time is taken up on the browser side and by the communication between server and browser. High Performance Web Sites covers every aspect of that process. Each performance rule is supported by specific examples, and code snippets are available on the book's companion web site. The rules include how to: Make Fewer HTTP Requests Use a Content Delivery Network Add an Expires Header Gzip Components Put Stylesheets at the Top Put Scripts at the Bottom Avoid CSS Expressions Make JavaScript and CSS External Reduce DNS Lookups Minify JavaScript Avoid Redirects Remove Duplicates Scripts Configure ETags Make Ajax Cacheable If you're building pages for high traffic destinations and want to optimize the experience of users visiting your site, this book is indispensable. "If everyone would implement just 20% of Steve's guidelines, the Web would be adramatically better place. Between this book and Steve's YSlow extension, there's reallyno excuse for having a sluggish web site anymore." -Joe Hewitt, Developer of Firebug debugger and Mozilla's DOM Inspector "Steve Souders has done a fantastic job of distilling a massive, semi-arcane art down to a set of concise, actionable, pragmatic engineering steps that will change the world of web performance." -Eric Lawrence, Developer of the Fiddler Web Debugger, Microsoft Corporation
