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Author: Bob Baker
Publisher: CreateSpace
ISBN: 9781500719319
Category : Language Arts & Disciplines
Languages : en
Pages : 120
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Book Description
Never Be Confused About Book Marketing Again! My first book was published in 1992. I've been making a full-time living as an author since 2004. I've been blessed to develop a sizable fan base around the world. Now I want to show you the foundational marketing principles that helped me get there. Here's what you'll get inside this book: Three Simple Steps to Effective Book Marketing Everyone thinks marketing and sales are confusing and complicated. They really aren't. This chapter makes it easy to wrap your brain around. Get these three steps and you'll never be confused about book marketing again. The Power of Goal Setting: A Foolproof Plan for Reaching Your Book Marketing Aspirations Faster Tired of spinning your wheels when promoting your books and building your career as an author? Stop wandering aimlessly and start taking control with this simple goal-setting checklist. You have power when you know where you're going! The First Five Steps to Marketing (and Profiting From) Your Book This is the foundation upon which all of your book marketing activities should be built. If you don't understand these five basic truths, you will continue to struggle. Get the lowdown in this crucial chapter. Nine Essential Keys to Book Marketing Success In this chapter I give you some of the most potent secrets that have lead to my success as a full-time author. Use these tips to build your personal brand, attract fans, and sell more books. Confessions of a Full-Time Author: Seven Strategies I Used to Reach Success as an Indie Author Here I share some key turning points from my early days of publishing and promoting books. And as always, I will poke and prod you to take the principles that worked for me and make them your own. Book excerpt from Mega Book Publicity: 5 Steps to Getting Free Media Exposure for Your Books. Book excerpt from Book Marketing Online: The Guerrilla Guide to Building Your Author Platform. This book is overflowing with incredibly useful information that will help you get on friendly terms with marketing, attract fans, and sell more books.
Author: Bob Baker
Publisher: CreateSpace
ISBN: 9781500719319
Category : Language Arts & Disciplines
Languages : en
Pages : 120
Get Book Here
Book Description
Never Be Confused About Book Marketing Again! My first book was published in 1992. I've been making a full-time living as an author since 2004. I've been blessed to develop a sizable fan base around the world. Now I want to show you the foundational marketing principles that helped me get there. Here's what you'll get inside this book: Three Simple Steps to Effective Book Marketing Everyone thinks marketing and sales are confusing and complicated. They really aren't. This chapter makes it easy to wrap your brain around. Get these three steps and you'll never be confused about book marketing again. The Power of Goal Setting: A Foolproof Plan for Reaching Your Book Marketing Aspirations Faster Tired of spinning your wheels when promoting your books and building your career as an author? Stop wandering aimlessly and start taking control with this simple goal-setting checklist. You have power when you know where you're going! The First Five Steps to Marketing (and Profiting From) Your Book This is the foundation upon which all of your book marketing activities should be built. If you don't understand these five basic truths, you will continue to struggle. Get the lowdown in this crucial chapter. Nine Essential Keys to Book Marketing Success In this chapter I give you some of the most potent secrets that have lead to my success as a full-time author. Use these tips to build your personal brand, attract fans, and sell more books. Confessions of a Full-Time Author: Seven Strategies I Used to Reach Success as an Indie Author Here I share some key turning points from my early days of publishing and promoting books. And as always, I will poke and prod you to take the principles that worked for me and make them your own. Book excerpt from Mega Book Publicity: 5 Steps to Getting Free Media Exposure for Your Books. Book excerpt from Book Marketing Online: The Guerrilla Guide to Building Your Author Platform. This book is overflowing with incredibly useful information that will help you get on friendly terms with marketing, attract fans, and sell more books.
Author: Jay Conrad Levinson
Publisher: Morgan James Publishing
ISBN: 1600377599
Category : Language Arts & Disciplines
Languages : en
Pages : 253
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Book Description
Build your career as a successful author with this proven, no-nonsense guide to marketing your own books. In today’s competitive publishing marketplace, the battle begins before a new book even hits the shelves. An author needs to deploy every weapon in their marketing arsenal to get ahead of the competition. Guerrilla Marketing for Writers is packed with proven insights and advice, it details a hundred “Classified secrets” that will help authors sell their work before and after it’s published. Having sold over twenty-one million of his own Guerilla Marketing books, Jay Conrad Levinson has mastered the art of connecting with readers and booksellers. Now he shares his practical low-cost and no-cost marketing techniques to help authors design their own powerful strategy for strengthening their proposals, promoting their books, and maximizing their sales.
Author: Derek Murphy
Publisher: Createspace Independent Publishing Platform
ISBN: 9781542722414
Category :
Languages : en
Pages : 152
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Book Description
TRAIN THE INTERNET TO SELL BOOKS FOR YOU Book marketing doesn't need to be an exhausting hamster wheel of promotion and publicity. Put your book sales on autopilot... so you can focus on writing your next bestseller. FAST AND EFFECTIVE BOOK MARKETING This book is a crash course on some of the more creative book marketing strategies I've discovered in my first year of publishing fiction. It will provide simple, actionable, measurable steps to publishing a high quality book quickly, doing only as much marketing as is necessary to launch your book like a rock star, and keep it selling enough to support you while you write another. I only mention the things I actually use, that I know work, and ignore options that don't get results. We'll discuss paid advertising, release strategies, pricing and pre-orders, book giveaways, how to target your audience, viral exposure and press coverage, marketing hacks, and how to reach your first $1000 on Kindle. LAUNCH BIG EVEN IF YOU'RE STARTING SMALL Guerrilla is a style of warfare intended to surprise and harass enemies. It can also mean using unconventional and usually inexpensive means to generate interest or raise concern among the public. That's basically how I'll use it: book marketing strategies from the trenches to help you win the publishing war. However, instead of "surprise and harass" I will focus on "surprise and delight." First you need to show up and get in front of the right people. Then you need to surprise and delight them. You need to be remarkable enough to be noticed. Few authors are using these strategies (yet) so it's relatively easy to outrank your competition, get more visibility and reach new readers.
Author: Jay Conrad Levinson
Publisher: John Wiley & Sons
ISBN: 1118040074
Category : Business & Economics
Languages : en
Pages : 372
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Book Description
Trusted advice on successful consulting from the authors of the bestselling Guerrilla Marketing series Consulting is entering the era of the guerrilla client-buyers with a glut of information at their fingertips and doubts about the value consultants add. Guerrilla Marketing for Consultants is the first book to reveal how guerrilla marketing can transform today's challenges into golden opportunities for winning profitable work from the new breed of consulting clients. Packed with information, this step-by-step guide details the 12 marketing secrets every consultant should know, the anatomy of a marketing plan, Web sites, sources of free publicity, direct-mail marketing, winning proposals, and more. Jay Conrad Levinson (San Rafael, CA) is the Chairman of the Board of Guerrilla Marketing International and the author or coauthor of more than 30 books, including the bestselling Guerrilla Marketing series. Michael W. McLaughlin (Mill Valley, CA) has been a partner with Deloitte Consulting since 1994.
Author: Robert G. Barnwell
Publisher: Taylor & Francis
ISBN: 1351018051
Category : Performing Arts
Languages : en
Pages : 390
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Book Description
Create an irresistible brand image and build an audience of loyal and engaged fans... Guerrilla Film Marketing takes readers through each step of the film branding, marketing and promotional process. Tailored specifically to low-budget independent films and filmmakers, Guerrilla Film Marketing offers practical and immediately implementable advice for marketing considerations across every stage of the film production process. Written by leading film industry professional Robert G. Barnwell, Guerrilla Film Marketing teaches readers how to: Master the fundamentals of guerrilla branding, marketing and promotion; Create an integrated marketing plan and calendar based on realistic budgets and expectations; Develop internet and social media marketing campaigns, including engaging studio and film websites and powerful, marketing-centric IMDb listings; Assemble behind-the-scenes pictures, videos and documentaries; Produce marketing materials such as key art, posters, film teasers, trailers and electronic press kits (aka "EPKs"); and Maximize the marketing impact of events such as test screenings, premiers, film festivals and industry award ceremonies. Guerrilla Film Marketing is filled with dozens of step-by-step instructions, checklists, tools, a glossary, templates and other resources. A downloadable eResource also includes a sample marketing plan and audit, a test screening questionnaire, and more.
Author: Susan Drake
Publisher: Penguin
ISBN: 9781592576715
Category : Business & Economics
Languages : en
Pages : 356
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Book Description
With the sky-high price of advertising and direct marketing, only Fortune 500 companies can afford to promote their products and services through traditional channels. Add to this problem the greening, graying, and huge youth markets that have learned to turn off Madison Avenue-style promotions, and the vast majority of small to mid-sized companies, entrepreneurs, and overworked marketing staffs are challenged to expand their customer base in other ways. That's why "guerrilla," aka "unconventional marketing," was born. The Complete Idiot's Guide to Guerrilla Marketing, written by marketing experts Susan Drake and Colleen Wells, presents a detailed blueprint of the dozens of new and exciting methods available-methods that save money and get new customers.
Author: Jay Levinson
Publisher: Entrepreneur Press
ISBN: 1613081863
Category : Business & Economics
Languages : en
Pages : 202
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Book Description
Build marketing momentum, outsmart your competitors, and win the long-term war for mindshare and sales in 30 maneuvers—all inside, battle-tested, and ready to employ. The Father of Guerrilla Marketing, Jay Conrad Levinson, and Jeannie Levinson, President of Guerrilla Marketing International, deliver a no-nonsense, take-no-prisoners plan to producing immediate marketing results without consuming your cash or wasting your time. From delivering a powerhouse elevator pitch to mastering media, each maneuver is a marketing mission accomplished.
Author: Jay Conrad Levinson
Publisher: Houghton Mifflin Harcourt
ISBN: 9780395700136
Category : Business & Economics
Languages : en
Pages : 404
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Book Description
Marketing strategy for maximum return, for large & small businesses.
Author: Jay Conrad Levinson
Publisher: Morgan James Publishing
ISBN: 1600378153
Category : Business & Economics
Languages : en
Pages : 251
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Book Description
Presents strategies for achieving career goals and receiving new opportunities in the twenty-first century, emphasizing the importance of networking, building strong relationships, and doing good work.
Author: Jay Conrad Levinson
Publisher: John Wiley & Sons
ISBN: 047056458X
Category : Business & Economics
Languages : en
Pages : 299
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Book Description
These Two Masters of Marketing Want to Pass Their Most Powerful Success Strategies on to You! Learn to: Slash marketing costs and boost profits by making your business as green and ethical as possible Easily turn your customers, suppliers, and even competitors into your unofficial sales force Understand how to turn business acquaintances into powerful joint-venture partners Cut your advertising budget and build revenues using social media, traditional media, and the power of your own brain—even get paid to do your marketing Harness the Magic Triangle and the Abundance Principle to skyrocket to success Find all this and much more within the covers of Guerrilla Marketing Goes Green—your road map to thrive and prosper as a green, ethical business in tough times and good times. "A playbook for companies that want to succeed in a world where integrity and transparency trump slick slogans. This is a gem that should be required reading—not just for so-called green marketers, but for any marketer who wants to succeed in today's economy, and tomorrow's." — Joel Makower, Executive Editor, GreenBiz.com, and author, Strategies for the Green Economy "Very wise words from very wise men. Shel and Jay are seasoned marketing pros who not only talk the talk, but walk the walk . . . Follow the advice of Guerrilla Marketing Goes Green. Your current customers, your new customers, and your bank account will be richer for it." —Bob Burg, author, Endless Referrals, and coauthor, The Go-Giver
