The Good Life: Sacramento's Consumer Culture PDF Download
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Author: Steven M. Avella
Publisher: Arcadia Publishing
ISBN: 1439614156
Category : Photography
Languages : en
Pages : 164
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Book Description
Mass consumption is a defining feature of modern American culture. During the 20th century, mass production, discretionary income, and modern advertising combined to create and fulfill demand for more products than ever before. From butchers and bakers to big-box retailers, the story of the buying and selling of goods tells the history of our cities from a unique perspective. The Good Life approaches Sacramento's history from the bottom up, with a look at the city's past from the perspective of ordinary citizens. From the gold rush to the dot-com bubble and beyond, it tells the story of changing times, changing styles, and changing fortunes, and their effects on the lives of the people of Sacramento.
Author: Steven M. Avella
Publisher: Arcadia Publishing
ISBN: 1439614156
Category : Photography
Languages : en
Pages : 164
Get Book Here
Book Description
Mass consumption is a defining feature of modern American culture. During the 20th century, mass production, discretionary income, and modern advertising combined to create and fulfill demand for more products than ever before. From butchers and bakers to big-box retailers, the story of the buying and selling of goods tells the history of our cities from a unique perspective. The Good Life approaches Sacramento's history from the bottom up, with a look at the city's past from the perspective of ordinary citizens. From the gold rush to the dot-com bubble and beyond, it tells the story of changing times, changing styles, and changing fortunes, and their effects on the lives of the people of Sacramento.
Author: Annette Kassis
Publisher: Arcadia Publishing
ISBN: 1625846207
Category : History
Languages : en
Pages : 163
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Book Description
In 1921, a chance encounter with a radio receiver sent Sacramento Bee newspaperman Carlos McClatchy on a determined path to break into broadcasting. Ushered by the enterprising McClatchy family, the Bee became the first Pacific Coast newspaper to enter the radio business. For decades, broadcasting in Sacramento was shaped by the brilliant but fatally flawed Carlos McClatchy; his strong-willed, micromanaging father, C.K.; and his sister Eleanor McClatchy, who sacrificed her own aspirations for the sake of the family business. From a single five-watt station, the family built a large media company, established a radio network with William Randolph Hearst and helped shape media in the American West. Historian Annette Kassis tells the fascinating story of the pivotal McClatchy family and the path they charted through the "ether" above Sacramento.
Author: Kimberly Reed Edwards
Publisher: Arcadia Publishing
ISBN: 1467143030
Category : History
Languages : en
Pages : 192
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Book Description
In 1913, the merger of the Sacramento Motorcycle Club with the Capital City Wheelmen catapulted Sacramento into becoming one of the biggest motorcycle hubs in the state. Cycles roared into town from all corners of California to participate in championship races, hill climbs, endurance runs and field meets. Races teemed with motorcycles of every make and model, including Indian, Thor, Yale, Excelsior and Jefferson, piquing the interest of prominent merchants, city leaders and superior court judges. Discover the stories of a transcontinental motorcycle relay, a perilous ride through a blizzard to deliver film to network TV and the women who formed a trailblazing motorcycle club. Author Kimberly Reed Edwards brings to life the exciting early days of the "Greatest Sport in the World" in California's capital.
Author: Annette Kassis
Publisher: Arcadia Publishing
ISBN: 1614236194
Category : History
Languages : en
Pages : 179
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Book Description
In 1874, David Lubin hung a provocative sign over a ten by twelve-foot space on the corner of Fourth and K Streets in Sacramento, California: "D. Lubin: One Price." Thus began the dry goods store that would evolve into Weinstock, Lubin, and Co., one of Sacramento's landmark businesses and eventually a regional giant. While many Sacramentans will remember Weinstock's spectacular Christmas displays, the signature children's milk bar and the gala openings of suburban stores at Country Club Plaza and Sunrise Mall, historian Annette Kassis goes beyond the storefront to uncover the philosophy that placed Weinstock's at the forefront of business innovation. More than a retail establishment, Weinstock's one-hundred-year legacy brought high fashion, progressive politics and the leading edge of modernization to California's Capital City.
Author: K. T. Berger
Publisher: Henry Holt and Company
ISBN: 146685801X
Category : Transportation
Languages : en
Pages : 430
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Book Description
In an age where there are 140 million registered automobiles in the United States, the author of Zen Driving explores the car-driver phenomenon and discusses urban air pollution and other issues.
Author:
Publisher:
ISBN:
Category : Authors, American
Languages : en
Pages : 728
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Book Description
Author: Noelle Stout
Publisher: Univ of California Press
ISBN: 0520965426
Category : Social Science
Languages : en
Pages : 280
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Book Description
In the aftermath of the 2008 financial crisis, more than 14 million U.S. homeowners filed for foreclosure. Focusing on the hard-hit Sacramento Valley, Noelle Stout uncovers the predacious bureaucracy that organized the largest bank seizure of residential homes in U.S. history. Stout reveals the failure of Wall Street banks’ mortgage assistance programs—backed by over $300 billion of federal funds—to deliver on the promise of relief. Unlike the programs of the Great Depression, in which the government took on the toxic mortgage debt of Americans, corporate lenders and loan servicers ultimately denied over 70 percent of homeowner applications. In the voices of bank employees and homeowners, Stout unveils how call center representatives felt about denying appeals and shares the fears of families living on the brink of eviction. Stout discloses the impacts of rising inequality on homeowners—from whites who felt their middle-class life unraveling to communities of color who experienced a more precipitous and dire decline. Trapped in a Kafkaesque maze of mortgage assistance, borrowers began to view debt refusal as a moral response to lenders, as seemingly mundane bureaucratic dramas came to redefine the meaning of debt and dispossession.
Author: Robert Brewer
Publisher: Penguin
ISBN: 1582976783
Category : Language Arts & Disciplines
Languages : en
Pages : 1521
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Book Description
For 88 years, Writer's Market has given fiction and nonfiction writers the information they need to sell their work–from completely up-to-date listings to exclusive interviews with successful writers. The 2009 edition provides all this and more with over 3,500 listings for book publishers, magazines and literary agents, in addition to a completely updated freelance rate chart. In addition to the thousands of market listings, you'll find up-to-date information on becoming a successful freelancer covering everything from writing query letters to launching a freelance business, and more.
Author:
Publisher:
ISBN:
Category : Libraries
Languages : en
Pages : 168
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Book Description
Includes, beginning Sept. 15, 1954 (and on the 15th of each month, Sept.-May) a special section: School library journal, ISSN 0000-0035, (called Junior libraries, 1954-May 1961). Also issued separately.
Author: Judith Lieberman Van Hoorn
Publisher: Prentice Hall
ISBN:
Category : Education
Languages : en
Pages : 468
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Book Description
For Play courses or Early Childhood Curriculum courses in Early Childhood Education departments and Child and Family Studies departments. This book discusses the value of play in diverse early childhood classrooms and how curriculum can support play. Key changes to this edition include the integration of standards and examples of how encouraging certain types of play can meet standards, expanded coverage of cultural diversity and supporting play in children with special needs, and expanded coverage of integrating the content areas. More than any other books on play, this text focuses on how content areas can be taught and standards met through play.
