Author: Nicolaj Siggelkow
Publisher: Harvard Business Press
ISBN: 1633697010
Category : Business & Economics
Languages : en
Pages : 158
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Book Description
Business Models for Transforming Customer Relationships What if there were a way to turn occasional, sporadic transactions with customers into long-term, continuous relationships--while simultaneously driving dramatic improvements in operational efficiency? What if you could break your existing trade-offs between superior customer experience and low cost? This is the promise of a connected strategy. New forms of connectivity--involving frequent, low-friction, customized interactions--mean that companies can now anticipate customer needs as they arise, or even before. Simultaneously, enabled by these technologies, companies can create new business models that deliver more value to customers. Connected strategies are win-win: Customers get a dramatically improved experience, while companies boost operational efficiency. In this book, strategy and operations experts Nicolaj Siggelkow and Christian Terwiesch reveal the emergence of connected strategies as a new source of competitive advantage. With in-depth examples from companies operating in industries such as healthcare, financial services, mobility, retail, entertainment, nonprofit, and education, Connected Strategy identifies the four pathways--respond-to-desire, curated offering, coach behavior, and automatic execution--for turning episodic interactions into continuous relationships. The authors show how each pathway creates a competitive advantage, then guide you through the critical decisions for creating and implementing your own connected strategies. Whether you're trying to revitalize strategy in an established company or disrupt an industry as a startup, this book will help you: Reshape your connections with your customers Find new ways to connect with existing suppliers while also activating new sources of capacity Create the right revenue model Make the best technology choices to support your strategy Integrating rich examples, how-to advice, and practical tools in the form of "workshop chapters" throughout, this book is the ultimate resource for creating competitive advantage through connected relationships with your customers and redefined connections in your industry.
Author: E. Valdani
Publisher: Springer
ISBN: 0230354580
Category : Business & Economics
Languages : en
Pages : 433
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Book Description
This book proposes a new framework to effectively manage both offensive and defensive marketing strategies. It reinterprets the competitive challenge as a circular journey, that is, an endless sequence of three competitive "seasons." The authors call them the games of movement, imitation, and position.
Author: BusinessNews Publishing,
Publisher: Primento
ISBN: 2511017059
Category : Business & Economics
Languages : en
Pages : 29
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Book Description
The must-read summary of Terry Bacon and David Pugh's book: "Winning Behavior: What the Smartest, Most Successful Companies Do Differently". This complete summary of the ideas from Terry Bacon and David Pugh's book "Winning Behavior" shows that winning companies treat their customers better than anyone else. In this way, they earn what can be termed as “behavioural differentiation”. In their book, the authors explain that behavioural differentiation has now become the foundation for a sustainable competitive advantage, with the new imperative in business being to organise your firm to consistently out-behave your rivals. This summary will teach you how to improve your leadership, culture, processes, reward systems and infrastructure in order to deliver exceptional behaviour every time. Added-value of this summary: • Save time • Understand key concepts • Expand your knowledge To learn more, read "Winning Behavior" and discover the key to out-behaving your rivals.
Author: Patrick M. Lencioni
Publisher: John Wiley & Sons
ISBN: 1118147855
Category : Business & Economics
Languages : en
Pages : 240
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Book Description
The enhanced edition includes over 30 minutes of video featuring author Patrick Lencioni exploring the book's concepts more in-depth and providing new illustrative stories. It also includes color PDFs of many of the book's models, tools, and assessments.
Author: Sandor Boyson
Publisher: Bloomsbury Publishing USA
ISBN: 0313084947
Category : Computers
Languages : en
Pages : 177
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Book Description
The age of the real-time supply chain has finally arrived. Thanks to an emerging technology construct—the Internet-based mega-portal—companies can now connect instantaneously with suppliers, distributors, manufacturers, customers, and alliance partners around the world. Online access to up-to-the-minute information enables companies to improve communication and project management across the entire supply chain, promote collaboration across departments, and enhance customer service and financial operations. The results are stunning; for example, a recent survey reports dramatic increases in revenues and customer retention and decreases in operating costs and product cycle times. Drawing from extensive primary research, this book presents detailed examples of how organizations as diverse as Coca-Cola Bottling Company, Dell, and the U.S. Department of Defense are creating information and communication hubs online and reaping the rewards. The authors explain the basic technical and organizational infrastructure necessary for launching a mega-portal and how its successful management can have profound impact on every area and function of the extended enterprise—from strategy to logistics, product development to customer service. As competition heats up from every direction, the ability to design and manage your supply chain with precision and speed becomes a business imperative. In Real Time offers a practical blueprint for building, implementing, and sustaining supply chains in today's rapidly changing environment.
Author: J. Stewart Black
Publisher: CRC Press
ISBN: 1000001938
Category : Business & Economics
Languages : en
Pages : 237
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Book Description
Executives say that people are their most important asset, but most don’t walk the talk. They don’t have systematic strategies for how to get the people they want to want them. They don’t have measures and metrics for how they are doing to be the employer of choice. They don’t hold leaders accountable regarding those ambitions. In many cases, this is because top leaders don’t have concrete tools to help them do what they know they should. This book fills that gap in three major sections. The first section supports with clear and compelling data what executives intuitively but somewhat superficially believe—that people are their most important asset. The second section provides a systematic process and set of tools to help leaders get the people they want to want them; it shows executives how to win the competition for human capital. The third section then helps leaders position people appropriately so that they can create a sustainable competitive advantage; its shows executives how to compete with human capital. When it comes to human capital, most books get it wrong. Strategy books place human capital to the side as an enabler of competitive advantage. HR books treat human capital as a support activity to business strategy. This book places human capital where it should be—not to the side and not as an enabler or a support activity, but at the center and as the source of competitive advantage.
Author: J. Stewart Black
Publisher: CRC Press
ISBN: 1000008770
Category : Business & Economics
Languages : en
Pages : 165
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Book Description
Executives say that people are their most important asset, but most don’t walk the talk. They don’t have systematic strategies for how to get the people they want to want them. They don’t have measures and metrics for how they are doing to be the employer of choice. They don’t hold leaders accountable regarding those ambitions. In many cases, this is because top leaders don’t have concrete tools to help them do what they know they should. This book fills that gap in three major sections. The first section supports with clear and compelling data what executives intuitively but somewhat superficially believe—that people are their most important asset. The second section provides a systematic process and set of tools to help leaders get the people they want to want them; it shows executives how to win the competition for human capital. The third section then helps leaders position people appropriately so that they can create a sustainable competitive advantage; its shows executives how to compete with human capital. When it comes to human capital, most books get it wrong. Strategy books place human capital to the side as an enabler of competitive advantage. HR books treat human capital as a support activity to business strategy. This book places human capital where it should be—not to the side and not as an enabler or a support activity, but at the center and as the source of competitive advantage.
Author: Christopher Melotti
Publisher: Lulu.com
ISBN: 1326826360
Category : Business & Economics
Languages : en
Pages : 74
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Book Description
Corporate Cornerstone Genre: Non-fiction, Text Book, Marketing The Corporate Cornerstone volumes are designed as a brief collection of Marketing and Business essays for the successful business professional looking to further their knowledge. The volumes will be released regularly with fresh and informative topics. This book differs from average business non-fiction publications, as I wrote it to be a summarised, easy-to-read guide which can be easily absorbed by all readers: from the student seeking an alternative resource, to the corporate professional looking to further their knowledge. I hope you get as much out of reading this as I did writing it.
Author: Dave Ulrich
Publisher: McGraw Hill Professional
ISBN: 007180269X
Category : Business & Economics
Languages : en
Pages : 321
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Book Description
HR thought leader Dave Ulrich—bestselling author of HR Champions, The Why of Work, HR from the Outside In, and more--is back with his international colleagues to unpack and distill the finest, most up-to-the-moment thinking from the HR world. Indeed, this book looks at best practices from companies on every continent, offering an expert survey of universal and regional HR dos and don'ts. Because new and developing global circumstances often require adaptability and changes in best practices, Global HR Competencies documents the decisionand policymaking of some of the world's foremost, leading-edge HR practitioners. Together with his team of researchers, Ulrich has broken down all there is to know about best HR practices around the world--and how they might take shape in the future. Global HR Competencies will teach you: The guiding principles that HR's next generations can't afford to be without How HR professionals integrate across all levels of business life in each major region of the world HR's impact on short-term individual and business performance, and how it can have sustainable impact on customers and society as a whole How to best employ, develop, and make the most of HR professionals, giving you and your organization the maximum advantage—wherever you are in the world Advance Praise for Global HR Competencies "An invaluable resource for crafting sustainable organizations in a world of fast-moving technological change and innovation." -- Paul Norman, Chief Human Resources & Corporate Affairs, MTN Group (Africa) "[Global HR Competencies] brings important research to life with the injection of regional context and local knowledge, turning the findings into lessons for the profession globally." -- Peter Wilson, National President, Australian Human Resources Institute (Australia) "Provides both the gold standard in global HR competencies, as well as a compelling overview of how these competencies apply to China. Outstanding!" -- Bo Lianming, President, TCL Corporation (China) "An invaluable guide to boosting the understanding of the nuanced role the HR function plays in different markets. . . . Highly informative." -- William S. Allen, Group Senior Vice President, Group HR, A.P. Møller – Mærsk (Europe) "An excellent research-based account of how contemporary HR practices are helping corporations across the world excel and globalize. . . . A must-read for CEOs and HR professionals alike." -- Adi Godrej, Chairman, Godrej Group, and President, Confederation of Indian Industry (India) "Should be read by any HR professional who has a true interest in the standards of excellence of the HR function in each region." -- Eduardo Villar, HR VP, Hochschild Mining (Latin America) "Will greatly assist any company achieve its strategic goals and objectives." -- Khalid S. Al-Mudaifer, President & CEO, Ma'aden Saudi Arabian Mining Co. (Middle East) "This is a must-read for any leader who is responsible for managing global businesses." -- Dennis W. Shuler, Chief HR Officer and Senior Vice President, The Kellogg Company (North America) "A must-read for HR professionals." -- Murat Ulker, Chairman of the Board of Directors, Yildiz Holding (Turkey)
Author: Mark A. Huselid
Publisher: Harvard Business Review Press
ISBN: 1633690598
Category : Business & Economics
Languages : en
Pages : 301
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Book Description
In a marketplace fueled by intangible assets, anything less than optimal workforce success can threaten a firm's survival. Yet, in most organizations, employee performance is both poorly managed and underutilized. The Workforce Scorecard argues that current management and human resources practices hinder employees' ability to contribute to strategic goals. To maximize the power of their workforce, organizations must meet three challenges: view their workforce in terms of contribution rather than cost; replace benchmarking metrics with measures that differentiate levels of strategic impact; and make line managers and HR professionals jointly responsible for executing workforce initiatives. Building on the proven model outlined in their best-selling book The HR Scorecard, Mark Huselid, Brian Becker, and co-author Richard Beatty show how to create a Workforce Scorecard that identifies and measures the behaviors, competencies, mind-set, and culture required for workforce success and reveals how each dimension impacts the bottom line. Practical and timely, The Workforce Scorecard offers crucial lessons for leveraging human capital to achieve strategic success.
