The Federal Trade Commission Advertising Substantiation Program and Changes in the Content of Advertising in Selected Industries

The Federal Trade Commission Advertising Substantiation Program and Changes in the Content of Advertising in Selected Industries PDF Author: John Samuel Healey
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 376

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The Federal Trade Commission Advertising Substantiation Program and Changes in the Content of Advertising in Selected Industries

The Federal Trade Commission Advertising Substantiation Program and Changes in the Content of Advertising in Selected Industries PDF Author: John Samuel Healey
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 376

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Dietary Supplements

Dietary Supplements PDF Author: United States. Federal Trade Commission. Bureau of Consumer Protection
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 32

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Staff Report to the Federal Trade Commission on the Ad Substantiation Program, Together with Supplementary Analysis of the Submissions and Advertisers Comments

Staff Report to the Federal Trade Commission on the Ad Substantiation Program, Together with Supplementary Analysis of the Submissions and Advertisers Comments PDF Author:
Publisher:
ISBN:
Category : Advertisers
Languages : en
Pages : 74

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Advertising and the Public Interest

Advertising and the Public Interest PDF Author: John A. Howard
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 114

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Complying with the Made in USA Standard

Complying with the Made in USA Standard PDF Author: United States. Federal Trade Commission
Publisher:
ISBN:
Category : Buy national policy
Languages : en
Pages : 56

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Advertising Substantiation Program

Advertising Substantiation Program PDF Author: United States. Federal Trade Commission. Bureau of Consumer Protection
Publisher:
ISBN:
Category : Federal Trade Commission Act
Languages : en
Pages : 130

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Dot Com Disclosures

Dot Com Disclosures PDF Author: Barry Leonard
Publisher: DIANE Publishing
ISBN: 0756702534
Category :
Languages : en
Pages : 118

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Book Description
Report by the Federal Trade Commission (FTC) on the information that businesses should consider as they develop online advertisements to ensure that they comply with the law. The same consumer protection laws that apply to commercial activities in other media apply online. The FTC Act's prohibition on unfair or deceptive acts or practicesÓ encompasses Internet advertisements, marketing & sales. It discusses: (1) the requirement for clear & conspicuous disclosures to prevent an advertisement from being misleading, to ensure that consumers receive material information about the terms of a transaction; (2) ways that advertisers can make such disclosures; & (3) FTC rules & guides that are adaptable to new technologies.

Advertising Substantiation Program: Television Sets

Advertising Substantiation Program: Television Sets PDF Author: United States. Federal Trade Commission
Publisher:
ISBN:
Category :
Languages : en
Pages : 58

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Federal Trade Commission Privacy Law and Policy

Federal Trade Commission Privacy Law and Policy PDF Author: Chris Jay Hoofnagle
Publisher: Cambridge University Press
ISBN: 1316495493
Category : Law
Languages : en
Pages : 782

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Book Description
The Federal Trade Commission, a US agency created in 1914 to police the problem of 'bigness', has evolved into the most important regulator of information privacy - and thus innovation policy - in the world. Its policies profoundly affect business practices and serve to regulate most of the consumer economy. In short, it now regulates our technological future. Despite its stature, however, the agency is often poorly understood by observers and even those who practice before it. This volume by Chris Jay Hoofnagle - an internationally recognized scholar with more than fifteen years of experience interacting with the FTC - is designed to redress this confusion by explaining how the FTC arrived at its current position of power. It will be essential reading for lawyers, legal academics, political scientists, historians and anyone else interested in understanding the FTC's privacy activities and how they fit in the context of the agency's broader consumer protection mission.

FTC Policy Statement Regarding Advertising Substantiation

FTC Policy Statement Regarding Advertising Substantiation PDF Author: United States. Federal Trade Commission
Publisher:
ISBN:
Category : Deceptive advertising
Languages : en
Pages :

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