The Entrepreneur's Internet Handbook PDF Download
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Author: Hugo Barreca
Publisher: SphinxLegal
ISBN: 1572482516
Category : Commercial law
Languages : en
Pages : 194
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Book Description
Whether you are a small business owner seeking to create or enhance your Web presence-or a player in a large corporation who wants a better understanding of the legal and business fundamentals of your company's Web enterprise-The Entrepreneur's Internet Handbook provides important information you need!
Author: Hugo Barreca
Publisher: SphinxLegal
ISBN: 1572482516
Category : Commercial law
Languages : en
Pages : 194
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Book Description
Whether you are a small business owner seeking to create or enhance your Web presence-or a player in a large corporation who wants a better understanding of the legal and business fundamentals of your company's Web enterprise-The Entrepreneur's Internet Handbook provides important information you need!
Author: Shane Greenstein
Publisher: Princeton University Press
ISBN: 1400874297
Category : Business & Economics
Languages : en
Pages : 488
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Book Description
In less than a decade, the Internet went from being a series of loosely connected networks used by universities and the military to the powerful commercial engine it is today. This book describes how many of the key innovations that made this possible came from entrepreneurs and iconoclasts who were outside the mainstream—and how the commercialization of the Internet was by no means a foregone conclusion at its outset. Shane Greenstein traces the evolution of the Internet from government ownership to privatization to the commercial Internet we know today. This is a story of innovation from the edges. Greenstein shows how mainstream service providers that had traditionally been leaders in the old-market economy became threatened by innovations from industry outsiders who saw economic opportunities where others didn't—and how these mainstream firms had no choice but to innovate themselves. New models were tried: some succeeded, some failed. Commercial markets turned innovations into valuable products and services as the Internet evolved in those markets. New business processes had to be created from scratch as a network originally intended for research and military defense had to deal with network interconnectivity, the needs of commercial users, and a host of challenges with implementing innovative new services. How the Internet Became Commercial demonstrates how, without any central authority, a unique and vibrant interplay between government and private industry transformed the Internet.
Author: J. Dianne Brinson
Publisher:
ISBN:
Category : Computers
Languages : en
Pages : 614
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Book Description
This practical reference uses simple language and clear explanations to help businesses and individuals with all aspects of Internet usage, including setting up business Web sites and personal home pages, putting existing material online, creating material specifically for the Internet, using material found on the Internet, e-commerce, and educational aspects of the Internet.
Author: Jay Conrad Levinson
Publisher: Mariner Books
ISBN:
Category : Business & Economics
Languages : en
Pages : 340
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Book Description
From building and maintaining a web site to creating an online catalog and encouraging users to buy your product online, this definitive guide to marketing your business on the Internet offers the entrepreneur basic training for survival and success online.
Author: Robert Walsh
Publisher: Apress
ISBN: 1430219866
Category : Business & Economics
Languages : en
Pages : 430
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Book Description
If there's a software startup company in your developer heart, this is the book that will make it happen. The Web Startup Success Guide is your one-stop shop for all of the answers you need today to build a successful web startup in these challenging economic times. It covers everything from making the strategic platform decisions as to what kind of software to build, to understanding and winning the Angel and venture capital funding game, to the modern tools, apps and services that can cut months off development and marketing cycles, to how startups today are using social networks like Twitter and Facebook to create real excitement and connect to real customers. Bob Walsh, author of the landmark Micro-ISV: From Vision to Reality, digs deep into the definition, financing, community–building, platform options, and productivity challenges of building a successful and profitable web application today.
Author: Carvalho, Luísa Cagica
Publisher: IGI Global
ISBN: 1522563083
Category : Business & Economics
Languages : en
Pages : 609
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Book Description
The digital economy is a driver of change, innovation, and competitiveness for international businesses and organizations. Because of this, it is important to highlight emergent and innovative aspects of marketing strategies and entrepreneurial approaches to overcome the challenges of the digital world. The Handbook of Research on Entrepreneurship and Marketing for Global Reach in the Digital Economy provides innovative insights into the key developments and new trends associated with online challenges and opportunities. The content within this publication represents research encompassing corporate social responsibility, economic policy, and female entrepreneurship, and it is a vital reference source for policymakers, managers, entrepreneurs, graduate-level business students, researchers, and academicians seeking coverage on topics centered on conceptual, technological, and design issues related to digital developments in the economy.
Author: Susan Sweeney
Publisher: Maximum Press
ISBN: 1931644799
Category : Business & Economics
Languages : en
Pages : 354
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Book Description
Describes 101 popular home-based businesses, exploring the planning, set-up, management, and technical requirements of each and offering advice on designing effective Web sites and optimizing Web marketing opportunities.
Author: Ian Fillis
Publisher: Edward Elgar Publishing
ISBN: 178536457X
Category : Business & Economics
Languages : en
Pages : 480
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Book Description
This timely and incisive Handbook provides critical contemporary insights into the theory and practice of entrepreneurship and marketing in the twenty-first century. Bringing together rich and varied contributions from prominent international researchers, it offers a reflective synthesis of scholarship at the interface between marketing and entrepreneurship.
Author: Jason R. Rich
Publisher: John Wiley & Sons
ISBN: 0471792276
Category : Business & Economics
Languages : en
Pages : 458
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Book Description
The inside scoop... for when you want more than the official line! If you have an entrepreneurial spirit and want to capitalize on the fastest growing marketplace ever, the Web, this is the book for you. From choosing the product or service you offer to designing your website to marketing and managing your online venture, this guide gives you step-by-step guidance and helps you avoid common pitfalls. You don't have to be a computer guru or programmer, and you don't have to invest big bucks, thanks to the unbiased recommendations, practical guidance, and insider savvy this book puts at your fingertips. Updated with advice from experts, current statistics, new tips and strategies, and information about hundreds of resources, this guide gets you in business online with: Vital Information on choosing a unique product or service and targeting a specific niche market Insider Secrets from entrepreneurs who have launched successful online businesses Money-Saving Techniques, including using services from Yahoo!, Microsoft, eBay, and others to create a small-business website Time-Saving Tips for obtaining prominent listing placement on search engines and in Web directories and information portals The Latest Trends in online advertising, marketing, and branding, plus the online auction phenomenon Handy Checklists to help you create and operate your online business
Author: Steve Slaunwhite
Publisher: Alpha Books
ISBN: 9781592578894
Category : Business & Economics
Languages : en
Pages : 350
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Book Description
Provides information to web entrepreneurs on starting and running their own small-scale online business, including the basics of planning, designing, and building their site and marketing it, whether they intend to sell goods, services, or advertising. Original.
