The Devil's Playbook

The Devil's Playbook PDF Author: Lauren Etter
Publisher: Crown
ISBN: 0593237994
Category : Business & Economics
Languages : en
Pages : 512

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Book Description
NEW YORK TIMES EDITORS’ CHOICE • Big Tobacco meets Silicon Valley in this “deeply reported and illuminating” (The New York Times Book Review) corporate exposé of what happened when two of the most notorious industries collided—and the vaping epidemic was born. “The best business book I’ve read since Bad Blood.”—Jonathan Eig, New York Times bestselling author of Ali: A Life Howard Willard lusted after Juul. As the CEO of tobacco giant Philip Morris’s parent company and a veteran of the industry’s long fight to avoid being regulated out of existence, he grew obsessed with a prize he believed could save his company—the e-cigarette, a product with all the addictive upside of the original without the same apparent health risks and bad press. Meanwhile, in Silicon Valley, Adam Bowen and James Monsees began working on a device that was meant to save lives and destroy Big Tobacco, but they ended up baking the industry’s DNA into their invention’s science and marketing. Ultimately, Juul’s e-cigarette was so effective and so market-dominating that it put the company on a collision course with Philip Morris and sparked one of the most explosive public health crises in recent memory. In a deeply reported account, award-winning journalist Lauren Etter tells a riveting story of greed and deception in one of the biggest botched deals in business history. Etter shows how Philip Morris’s struggle to innovate left Willard desperate to acquire Juul, even as his own team sounded alarms about the startup’s reliance on underage customers. And she shows how Juul’s executives negotiated a lavish deal that let them pocket the lion’s share of Philip Morris’s $12.8 billion investment while government regulators and furious parents mounted a campaign to hold the company’s feet to the fire. The Devil’s Playbook is the inside story of how Juul’s embodiment of Silicon Valley’s “move fast and break things” ethos wrought havoc on American health, and how a beleaguered tobacco company was seduced by the promise of a new generation of addicted customers. With both companies’ eyes on the financial prize, neither anticipated the sudden outbreak of vaping-linked deaths that would terrorize a nation, crater Juul’s value, end Willard’s career, and show the costs in human life of the rush to riches—while Juul’s founders, board members, and employees walked away with a windfall.

The Devil's Playbook

The Devil's Playbook PDF Author: Lauren Etter
Publisher: Crown
ISBN: 0593237994
Category : Business & Economics
Languages : en
Pages : 512

Get Book

Book Description
NEW YORK TIMES EDITORS’ CHOICE • Big Tobacco meets Silicon Valley in this “deeply reported and illuminating” (The New York Times Book Review) corporate exposé of what happened when two of the most notorious industries collided—and the vaping epidemic was born. “The best business book I’ve read since Bad Blood.”—Jonathan Eig, New York Times bestselling author of Ali: A Life Howard Willard lusted after Juul. As the CEO of tobacco giant Philip Morris’s parent company and a veteran of the industry’s long fight to avoid being regulated out of existence, he grew obsessed with a prize he believed could save his company—the e-cigarette, a product with all the addictive upside of the original without the same apparent health risks and bad press. Meanwhile, in Silicon Valley, Adam Bowen and James Monsees began working on a device that was meant to save lives and destroy Big Tobacco, but they ended up baking the industry’s DNA into their invention’s science and marketing. Ultimately, Juul’s e-cigarette was so effective and so market-dominating that it put the company on a collision course with Philip Morris and sparked one of the most explosive public health crises in recent memory. In a deeply reported account, award-winning journalist Lauren Etter tells a riveting story of greed and deception in one of the biggest botched deals in business history. Etter shows how Philip Morris’s struggle to innovate left Willard desperate to acquire Juul, even as his own team sounded alarms about the startup’s reliance on underage customers. And she shows how Juul’s executives negotiated a lavish deal that let them pocket the lion’s share of Philip Morris’s $12.8 billion investment while government regulators and furious parents mounted a campaign to hold the company’s feet to the fire. The Devil’s Playbook is the inside story of how Juul’s embodiment of Silicon Valley’s “move fast and break things” ethos wrought havoc on American health, and how a beleaguered tobacco company was seduced by the promise of a new generation of addicted customers. With both companies’ eyes on the financial prize, neither anticipated the sudden outbreak of vaping-linked deaths that would terrorize a nation, crater Juul’s value, end Willard’s career, and show the costs in human life of the rush to riches—while Juul’s founders, board members, and employees walked away with a windfall.

Exposing Satan's Playbook

Exposing Satan's Playbook PDF Author: Perry Stone
Publisher: Charisma Media
ISBN: 1616388684
Category : Religion
Languages : en
Pages : 274

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Book Description
This book contains a fascinating blend of biblical information, revelation from the author, and spiritual teaching about Satan's strategies against believers. It includes answers to important questions about Satan and tools readers can use to defeat his plans and purposes.

The Devil's Hand

The Devil's Hand PDF Author: Jack Carr
Publisher: Atria/Emily Bestler Books
ISBN: 1982123745
Category : Fiction
Languages : en
Pages : 544

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Book Description
THE INSTANT NEW YORK TIMES AND USA TODAY BESTSELLER “Take my word for it, James Reece is one rowdy motherf***er. Get ready!” —Chris Pratt, star of The Terminal List, coming to Amazon Prime “They’re great, man. They lock you in. They’re gripping.” —Joe Rogan, on the Terminal List series The fourth thriller in the “so powerful, so pulse-pounding, so well-written” (Brad Thor, #1 New York Times bestselling author) Terminal List series follows former Navy SEAL James Reece as he is entrusted with a top-secret CIA mission of retribution twenty years in the making. It’s been twenty years since 9/11, two decades since the United States was attacked on home soil and set out to make the guilty pay with their lives. In the shadows, the enemy has been patient—learning, and adapting. And the enemy is ready to strike again. A new president offers hope to a country weary of conflict. He’s a young, popular, self-made visionary…but he’s also a man with a secret. Halfway across the globe a regional superpower struggles with sanctions imposed by the United States and her European allies, a country whose ancient religion spawned a group of ruthless assassins. Faced with internal dissent and extrajudicial targeted killings by the United States and Israel, the Supreme Leader puts a plan in motion to defeat the most powerful nation on earth. Meanwhile, a young PhD student has gained access to a bioweapon thought to be confined to a classified military laboratory known only to a select number of officials. A second-generation agent, he has been assigned a mission that will bring his adopted homeland to its knees. With Jack Carr’s signature “absolutely intense” (Chuck Norris) writing and “gripping authenticity” (The Real Book Spy), The Devil’s Hand is a riveting and timely thriller that will leave you gasping for breath.

Conquer Your Deliverance

Conquer Your Deliverance PDF Author: John Ramirez
Publisher: Chosen Books
ISBN: 1493433571
Category : Religion
Languages : en
Pages : 207

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Book Description
Cancel the Enemy's Assignment That Is Stealing Your Breakthrough! Being delivered and set free from sin and bondage does not mean that the enemy now considers you off limits. He will surely attempt--again and again--to wrap those old chains back around you. Focusing on key strategies from Scripture, ex-satanic high priest John Ramirez teaches you how to shore up your defenses in Christ after winning a battle, and how to put your life back in order. Ramirez uses his own experiences to reveal principles for growing in your faith and in Holy Spirit power so that, when the next attack comes, you are stronger, wiser and more knowledgeable. This empowering book will equip you with strategies, Scriptures and deliverance prayers so you can · understand how the devil tries to trap you · focus on biblical examples to make your faith unshakable · determine which fights are yours and which are not · pray for deliverance during spiritual combat · learn how to maintain your new freedom in Christ · and more Be prepared for the next encounter with the enemy, to gain the upper hand and hold fast the victory! "Conquer Your Deliverance is a right-now book birthed from heaven's war room for the Body of Christ."--DR. HAKEEM COLLINS, international speaker and author

The Devil Never Sleeps

The Devil Never Sleeps PDF Author: Juliette Kayyem
Publisher: Public Affairs
ISBN: 9781541700093
Category : Business & Economics
Languages : en
Pages : 240

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Book Description
An urgent, transformative guide to dealing with disasters from one of today's foremost thinkers in crisis management The future may still be unpredictable, but nowadays, disasters are not. We live in a time of constant, consistent catastrophe, where things more often go wrong than they go right. So why do we still fumble when disaster hits? Why are we always one step behind? In The Devil Never Sleeps, Juliette Kayyem lays the groundwork for a new approach to dealing with disasters. Presenting the basic themes of crisis management, Kayyem amends the principles we rely on far too easily. Instead, she offers us a new framework to anticipate the "devil's" inevitable return, highlighting the leadership deficiencies we need to overcome and the forward thinking we need to harness. It's no longer about preventing a disaster from occurring, but learning how to use the tools at our disposal to minimize the consequences when it does. Filled with personal anecdotes and real-life examples from natural disasters like the California wildfires to man-made ones like the Boeing 737 MAX crisis, The Devil Never Sleeps is a guide for governments, businesses, and individuals alike on how to alter our thinking so that we can develop effective strategies in the face of perpetual catastrophe.

The Devil Is in the Details

The Devil Is in the Details PDF Author: Michael Fullan
Publisher: Corwin
ISBN: 1544317980
Category : Education
Languages : en
Pages : 217

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Book Description
Develop equity, excellence, and wellbeing across the whole system! Our world needs a transformation to survive. We need a moral imperative and a system transformation to survive for the better. The Devil is in the Details shows how we can re-think the education system and its three levels of leadership—local, middle, and top—so that each level can contribute to dramatic transformation whether individually or collectively. The focus is on examining details to ensure correct actions are taken, rather than assuming large pronouncements will drive change. Readers will find: Detailed cases and analyses of successful systems Ideas for how leaders at all levels can take steps to begin Actions and strategies for addressing equity, excellence and wellbeing

The Devil Colony

The Devil Colony PDF Author: James Rollins
Publisher: Harper Collins
ISBN: 0062000128
Category : Fiction
Languages : en
Pages : 672

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Book Description
“Every James Rollins delivers mach-speed mayhem; throat-clutching suspense; high-style adventure; and a terrific story told terrifically. He makes the rest us look bad.” —Steve Berry, author of The Emperor’s Tomb “This guy doesn’t write novels—he builds roller coasters.” —Booklist New York Times bestselling thrill-master James Rollins is back with The Devil Colony, another electrifying combination of suspense, history, science, action, and ingenious speculation. In The Devil Colony, Sigma Force stalwarts Painter Crowe and Commander Grayson Pierce must investigate a gruesome massacre in the Rocky Mountains and root out a secret cabal that has been manipulating momentous events since the time of the original thirteen colonies. Once again, Rollins delivers a spine-tingler that will leave fans of Michael Crichton, The Da Vinci Code, and Indiana Jones breathless—as he exposes the dark truth behind the founding of America.

Out of the Devil's Cauldron

Out of the Devil's Cauldron PDF Author: John Ramirez
Publisher: Heaven and Earth Media
ISBN: 9780985604301
Category : Christian life
Languages : en
Pages : 0

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Book Description
Have you ever wondered if Satan is real? In his book Out of the Devil's Caldron: A Journey from Darkness to Light, John Ramirez tells the story of how he was trained to be the third-ranked high priest of a satanic cult in New York City-casting powerful witchcraft spells and controlling entire spiritual regions. But what started as a long spiral into the underworld ended in a miraculous encounter with Jesus Christ that changed the course of his life. Let John Ramirez walk you through the dark alleys of this world as he uncovers the hidden secrets of darkness through his powerful testimony. People from all ethnic backgrounds dabble in the occult and fall victim to this satanic underworld, never seeing the way out. John Ramirez is one in a million who made it out. John Ramirez's home church for the past nine years has been Times Square Church in New York, founded by David Wilkerson. John has been blessed with the opportunity not only to attend there and sit under the Word and mature spiritually, but the Lord opened the door through the security ministry to form a tight bond between him and Pastor Dave. For two and a half years John had the privilege and blessing to walk with Pastor Dave, and he became a spiritual father to John. He prayed with him, laid hands on him, and even read the manuscript of Out of the Devil's Cauldron before the book was published, giving his blessing. Pastor Dave was so touched by John's testimony that one night he brought him up on stage to have him share his story with the congregation. In the 1950s, Pastor Dave had a young Nicky Cruz in his life. When Nicky told Pastor Dave "I will cut you into a thousand pieces," through the Holy Spirit Pastor Dave said, "Nicky, if you cut me into a thousand pieces, all one thousand pieces would say 'Jesus loves you.'" Many years later, David Wilkerson through the Holy Spirit said to John Ramirez, "I see Jesus in you." And those words forever changed John's life, to go minister anywhere in the world. Today, John Ramirez says, "Thank you, Pastor Dave, for seeing Jesus in me." John Ramirez is a sought-out speaker by many who want to hear of his involvement in the highest levels of the occult and how he got out. He speaks at churches, schools, rallies, and conferences--both secular and Christian--and has been a featured guest on TV and radio programs. He can be reached at JohnRamirez.org

The Devil's Eye

The Devil's Eye PDF Author: Jack McDevitt
Publisher: Penguin
ISBN: 0441017851
Category : Fiction
Languages : en
Pages : 386

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Book Description
Interstellar antiquities dealer Alex Benedict and his assistant Chase Kolpath travel to the most remote of human worlds and uncover a secret connected to a decades-old political upheaval-a secret that somebody desperately wants hidden.

The Schemes of Satan

The Schemes of Satan PDF Author: Gil Stieglitz
Publisher: Principles to Live by
ISBN: 9780990964148
Category :
Languages : en
Pages : 230

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Book Description
Satan is alive and well and living on planet earth. Every day he strategizes how to destroy people's lives through the tests and temptations he runs. One of them is that people must choose to sin and want the devil's malevolent influence in their lives. The more selfishness people choose the more selfishness they can be tempted with. So the Devil makes the wrong choices seem right. He glamorizes absolutely toxic opportunities. We actually face three enemies that want to block us from enjoying the life God has planned for us: The World (1 John 2:15-18); The Flesh (Galatians 5:19-21); and The Devil (Ephesians 6:10-18). Each of these enemies can get in the way of our embracing the great life and good works that God has planned for us (Ephesians 2:10). In this book we will be focusing on just the last of these enemies, the Devil and what his strategies are to rob us of God's abundant life.