Corporate Fundraising PDF Download
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Author: Valerie Morton
Publisher:
ISBN: 9781906294588
Category : Fund raising
Languages : en
Pages : 0
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Book Description
This volume provides information and commentary on the ways in which charities and companies may work together for mutual advantage. It offers helpful insight into the mechanisms and methods of raising funds from corporate givers.
Author: Valerie Morton
Publisher:
ISBN: 9781906294588
Category : Fund raising
Languages : en
Pages : 0
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Book Description
This volume provides information and commentary on the ways in which charities and companies may work together for mutual advantage. It offers helpful insight into the mechanisms and methods of raising funds from corporate givers.
Author: Elaine Jay
Publisher: Routledge
ISBN: 1134372442
Category : Business & Economics
Languages : en
Pages : 364
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Book Description
This is the first truly comprehensive guide to fundraising management, uniquely blending current academic knowledge with the best of professional practice. Much more than a how-to guide, it provides a detailed overview of modern fundraising planning and practice, and analyzes critical issues as well presenting practical tools for campaign planning. Campaigns discussed include high-profile examples from companies as diverse as RSPCA, Greenpeace, Barnados and the American Cancer Society, which illustrate the theories and bring the topic to life. A truly groundbreaking analysis, this text works through the planning stages of fundraising to give readers a rounded understanding of the topic, and is essential reading for students of fundraising and non-profit professionals alike.
Author: Sam Clarke
Publisher:
ISBN: 9781873860212
Category : Fund raising
Languages : en
Pages : 256
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Book Description
Author: Thomas E. Broce
Publisher: University of Oklahoma Press
ISBN: 9780806119885
Category : Business & Economics
Languages : en
Pages : 316
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Book Description
Fund Raising has been used as a basic text in many universities at both the graduate and undergraduate levels. It was adopted by the National Society of Fund Raising Executives as a basic reference for its accrediation program. Many foundations give copies of the book to prospective grant seekers and use it as a text in fund raisers’ seminars. Charts, diagrams, time schedules, and appended models and examples provide all the basic tools. Every approach, every technique described in these pages it tried and proven.
Author: Samantha Rider
Publisher: Fundraising Series
ISBN: 9781784820343
Category :
Languages : en
Pages : 364
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Book Description
Author: Joan Flanagan
Publisher: McGraw Hill Professional
ISBN: 9780809238460
Category : Business & Economics
Languages : en
Pages : 340
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Book Description
"Packed with real-life examples from the author's extensive fundraising experience, this essential handbook is complete with planning guidelines, sample worksheets and timetables, and all-new information on using the Internet, E-mail, websites, and on-line auctions as fundraising tools. It also includes expanded sections that cover working with celebrities to raise funds and winning corporate dollars."--BOOK JACKET.
Author: Claire Routley
Publisher:
ISBN: 9781784820305
Category :
Languages : en
Pages : 280
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Book Description
Author: Wesley E. Lindahl
Publisher: Jones & Bartlett Publishers
ISBN: 1449667856
Category : Business & Economics
Languages : en
Pages : 311
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Book Description
Principles of Fundraising: Theory and Practice provides readers with an overview of the theory and practice of fundraising for nonprofit organizations. It approaches fundraising from a marketing position, yet incorporates concepts from the law, economics, accounting, history, sociology, psychology, theology, and ethics. While many fundraising textbooks are heavily geared toward practice, this textbook balances the approach and provides a basis for further study in the field of fundraising.
Author: Ken Burnett
Publisher: John Wiley & Sons
ISBN: 0787966819
Category : Business & Economics
Languages : en
Pages : 386
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Book Description
Internationally acclaimed fundraising consultant Ken Burnett has completely revised and updated his classic book Relationship Fundraising to offer fundraising professionals an invaluable resource for learning the techniques of effective communication with donors in the twenty-first century. Filled with illustrative case histories, donor profiles, and more than two hundred action points, this groundbreaking book shows fundraisers how to Implement creative approaches to relationship-building fundraising Avoid common fundraising errors and pitfalls Apply the vital ingredients for fundraising success Build good relationships through marketing Achieve a greater understanding of their donors Communicate effectively with donors--using direct mail, the press, television, the telephone, face-to-face contact, and more. Prepare for the challenges of twenty-first century fundraising
Author: Adrian Sargeant
Publisher: John Wiley & Sons
ISBN: 1119196493
Category : Business & Economics
Languages : en
Pages : 757
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Book Description
The complete guide to fundraising planning, tools, methods, and more Fundraising Principles and Practice provides a unique resource for students and professionals seeking to deepen their understanding of fundraising in the current nonprofit environment. Based on emerging research drawn from economics, psychology, social psychology, and sociology, this book provides comprehensive analysis of the nonprofit sector. The discussion delves into donor behavior, decision making, social influences, and models, then uses that context to describe today's fundraising methods, tools, and practices. A robust planning framework helps you set objectives, formulate strategies, create a budget, schedule, and monitor activities, with in-depth guidance toward assessing and fine-tuning your approach. Coverage includes online fundraising, major gifts, planned giving, direct response, grants, corporate fundraising, and donor retention, with an integrated pedagogical approach that facilitates active learning. Case studies and examples illustrate the theory and principles presented, and the companion website offers additional opportunity to deepen your learning and assess your knowledge. Fundraising has become a career specialty, and those who are successful at it are among the most in-demand in the nonprofit world. Great fundraisers make an organization's mission possible, and this book covers the essential information you need to help your organization succeed. Adopt an organized approach to fundraising planning Learn the common behaviors and motivations of donors Master the tools and practices of nonprofit fundraising Manage volunteers, monitor progress, evaluate events, and more Fundraising is the the nonprofit's powerhouse. It's the critical component that supports and maintains all activities, and forms the foundation of the organization itself. Steady management, clear organization, effective methods, and the most up-to-date tools are vital to the role, and familiarity with donor psychology is essential for using these tools to their utmost capability. Fundraising Principles and Practice provides a comprehensive guide to all aspects of the field, with in-depth coverage of today's most effective approaches.
