The Elements of Copywriting

The Elements of Copywriting PDF Author: Gary Blake
Publisher: MacMillan Publishing Company
ISBN:
Category : Business & Economics
Languages : en
Pages : 200

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Book Description
A concise handbook which outlines the principles and practice of writing effective advertisements, brochures, direct mail and every other type of copy intended to sell or persuade.

The Elements of Copywriting

The Elements of Copywriting PDF Author: Gary Blake
Publisher: MacMillan Publishing Company
ISBN:
Category : Business & Economics
Languages : en
Pages : 200

Get Book Here

Book Description
A concise handbook which outlines the principles and practice of writing effective advertisements, brochures, direct mail and every other type of copy intended to sell or persuade.

"Code of Massachusetts regulations, 1988"

Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 220

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Book Description
Archival snapshot of entire looseleaf Code of Massachusetts Regulations held by the Social Law Library of Massachusetts as of January 2020.

"Code of Massachusetts regulations, 1998"

Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 487

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Book Description
Archival snapshot of entire looseleaf Code of Massachusetts Regulations held by the Social Law Library of Massachusetts as of January 2020.

"Code of Massachusetts regulations, 1995"

Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 476

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Book Description
Archival snapshot of entire looseleaf Code of Massachusetts Regulations held by the Social Law Library of Massachusetts as of January 2020.

Scientific Advertising

Scientific Advertising PDF Author: Claude C. Hopkins
Publisher: Positive Club
ISBN:
Category : Business & Economics
Languages : en
Pages : 128

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Book Description
"Nobody should be allowed to have anything to do with advertising until he has read this book seven times. It changed the course of my life." said Ogilvy of that book. It is a must read for any marketer, advertiser, business person. Especially now that text based advertising has become once again so important. Think Adwords, Tweets, Facebook Updates… Advertising 101…

"Code of Massachusetts regulations, 1994"

Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 438

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Book Description
Archival snapshot of entire looseleaf Code of Massachusetts Regulations held by the Social Law Library of Massachusetts as of January 2020.

"Code of Massachusetts regulations, 1989"

Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 316

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Book Description
Archival snapshot of entire looseleaf Code of Massachusetts Regulations held by the Social Law Library of Massachusetts as of January 2020.

"Code of Massachusetts regulations, 1997"

Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 478

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Book Description
Archival snapshot of entire looseleaf Code of Massachusetts Regulations held by the Social Law Library of Massachusetts as of January 2020.

Kiss & Sell: Writing for Advertising

Kiss & Sell: Writing for Advertising PDF Author: Robert Sawyer
Publisher: Bloomsbury Publishing
ISBN: 1350035289
Category : Design
Languages : en
Pages : 186

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Book Description
Kiss & Sell: Writing for Advertising discusses different subjects and media, from print and broadcast to interactive media, as well as tactics and strategies employed by copywriters. Commentary, example and advice from leading players in the advertising world offer the aspiring professional important insight and meaningful guidance. Detailed explanations outline the aims of various work and how it was achieved. As a copywriter, your job is not to amuse or entertain, but rather to sell products. By examining the campaigns here, youll see why writing copy is as much a craft as it is an art, and, along the way, you'll learn how to succeed in this glamorous but cutthroat industry.

"Code of Massachusetts regulations, 1996"

Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 468

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Book Description
Archival snapshot of entire looseleaf Code of Massachusetts Regulations held by the Social Law Library of Massachusetts as of January 2020.