Author: Tod Rafferty
Publisher: Crestline
ISBN: 0760303266
Category : Harley-Davidson motorcycle
Languages : en
Pages : 168
Book Description
Arranged chronologically, presents a history of every major motorcycle model produced by the legendary company since 1903.
The Complete Harley-Davidson
Author: Tod Rafferty
Publisher: Crestline
ISBN: 0760303266
Category : Harley-Davidson motorcycle
Languages : en
Pages : 168
Book Description
Arranged chronologically, presents a history of every major motorcycle model produced by the legendary company since 1903.
Publisher: Crestline
ISBN: 0760303266
Category : Harley-Davidson motorcycle
Languages : en
Pages : 168
Book Description
Arranged chronologically, presents a history of every major motorcycle model produced by the legendary company since 1903.
The Harley-Davidson Source Book
Author: Mitch Bergeron
Publisher: Motorbooks International
ISBN: 0760361908
Category : Transportation
Languages : en
Pages : 293
Book Description
The Harley-Davidson Source Book is the ultimate curated survey of the ultimate motorcycle. It details the most significant designs and models throughout the Motor Company's history.
Publisher: Motorbooks International
ISBN: 0760361908
Category : Transportation
Languages : en
Pages : 293
Book Description
The Harley-Davidson Source Book is the ultimate curated survey of the ultimate motorcycle. It details the most significant designs and models throughout the Motor Company's history.
100 Years of Harley-Davidson
Author: Willie G. Davidson
Publisher: Bulfinch
ISBN: 0821228196
Category : Harley-Davidson motorcycle
Languages : en
Pages : 294
Book Description
Sumptuous official 100th anniversary book. The inside story told for the first time by the grandson of the founder.
Publisher: Bulfinch
ISBN: 0821228196
Category : Harley-Davidson motorcycle
Languages : en
Pages : 294
Book Description
Sumptuous official 100th anniversary book. The inside story told for the first time by the grandson of the founder.
Ultimate Harley Davidson
Author: Hugo Wilson
Publisher: Dorling Kindersley Ltd
ISBN: 0241551331
Category : Transportation
Languages : en
Pages : 216
Book Description
Celebrate more than a century of Harley-Davidson history with this definitive e-guide. Ultimate Harley-Davidson tells the story of the world's greatest motorcycle marque - from its origins in a backyard shed to the international company it is today. Gloriously illustrated gallery spreads showcase more than 70 of the best Harleys ever built, highlighting and exploring their defining features. Spectacular close-ups of key engines explain how the classic Harleys ran, while an updated catalogue of every production model provides technical data and key specs for each bike - including racing models, special one-offs, and limited-edition production runs. From the early bikes and their key innovations to the v-rods and sports bikes of recent years, it is the complete guide for lovers of this American classic. Whether you're an easy rider or born to be wild, there is only one Harley-Davidson, and this is the book for you.
Publisher: Dorling Kindersley Ltd
ISBN: 0241551331
Category : Transportation
Languages : en
Pages : 216
Book Description
Celebrate more than a century of Harley-Davidson history with this definitive e-guide. Ultimate Harley-Davidson tells the story of the world's greatest motorcycle marque - from its origins in a backyard shed to the international company it is today. Gloriously illustrated gallery spreads showcase more than 70 of the best Harleys ever built, highlighting and exploring their defining features. Spectacular close-ups of key engines explain how the classic Harleys ran, while an updated catalogue of every production model provides technical data and key specs for each bike - including racing models, special one-offs, and limited-edition production runs. From the early bikes and their key innovations to the v-rods and sports bikes of recent years, it is the complete guide for lovers of this American classic. Whether you're an easy rider or born to be wild, there is only one Harley-Davidson, and this is the book for you.
The Harley-Davidson Story
Author: Aaron Frank
Publisher: Motorbooks
ISBN: 0760360715
Category : Transportation
Languages : en
Pages : 232
Book Description
The Harley-Davidson Story: Tales from the Archives is a fascinating, visually driven overview of the motor company's rich story, created in cooperation with the Harley-Davidson Museum. The story of Harley-Davidson is a classic American tale of spirit, invention, and the right idea at the right time. From its beginning in a small Milwaukee shed in 1903, William Harley and his cousins, the Davidson brothers, set in motion what would eventually become the world’s most iconic motorcycle company. While other motorcycle companies rose and fell through the teens and 1920s, Harley went from strength to strength, whether introducing its first V-twin motor or dominating race tracks across America. The Milwaukee Miracle even prospered during WWII, building war bikes for the armed forces. By the 1950s, they’d buried their last American-built competitor, Indian, and gained a hold over the US market that they maintain to this day. A remarkable story deserves a remarkable space to recount it. Such is the Harley-Davidson Museum in Milwaukee, which opened in 2009. Harley-Davidson partnered with Motorbooks to create this book relaying Harley-Davidson’s story, as told through the museum’s displays and archive assets.
Publisher: Motorbooks
ISBN: 0760360715
Category : Transportation
Languages : en
Pages : 232
Book Description
The Harley-Davidson Story: Tales from the Archives is a fascinating, visually driven overview of the motor company's rich story, created in cooperation with the Harley-Davidson Museum. The story of Harley-Davidson is a classic American tale of spirit, invention, and the right idea at the right time. From its beginning in a small Milwaukee shed in 1903, William Harley and his cousins, the Davidson brothers, set in motion what would eventually become the world’s most iconic motorcycle company. While other motorcycle companies rose and fell through the teens and 1920s, Harley went from strength to strength, whether introducing its first V-twin motor or dominating race tracks across America. The Milwaukee Miracle even prospered during WWII, building war bikes for the armed forces. By the 1950s, they’d buried their last American-built competitor, Indian, and gained a hold over the US market that they maintain to this day. A remarkable story deserves a remarkable space to recount it. Such is the Harley-Davidson Museum in Milwaukee, which opened in 2009. Harley-Davidson partnered with Motorbooks to create this book relaying Harley-Davidson’s story, as told through the museum’s displays and archive assets.
Harley-Davidson
Author: Patrick Hook
Publisher: Sterling Publishing Company, Inc.
ISBN: 1856486567
Category : Harley-Davidson
Languages : en
Pages : 455
Book Description
A special anniversary... The motorcycle that every easy rider craves... A book so popular it's in reprint even before it's released. This is sure to zoom out of stores! Happy 100th birthday, Harley Davidson! Celebrate a century of the most exciting motorcycles ever made in 448 exciting, thrill-inducing pages of color photographs. With images of every Harley ever produced and sold, and complete specs on each one, this beautiful, oversized volume will rev cycle lovers' motors on high. Beginning with the first model made in 1903 (which zipped along at a grand 25 miles per hour), there's information on the motorcycle's designation, engine, bore & stroke, displacement, torque, Bhp, and top speed. In sparkling images, see 1907's Silent Gray Fellow, with its bicycle-like frame; move on to the post-war Hydra Glide, aimed at a totally new market; the Dyna Glide, born in 1947 and existing in all its shiny glory till 1996; the Evo Sportster, offered in two engine sizes; and right up to today's sleek, fast cycles. There are also brochure covers, countless close-ups of smaller details, and a wealth of other fascinating facts.
Publisher: Sterling Publishing Company, Inc.
ISBN: 1856486567
Category : Harley-Davidson
Languages : en
Pages : 455
Book Description
A special anniversary... The motorcycle that every easy rider craves... A book so popular it's in reprint even before it's released. This is sure to zoom out of stores! Happy 100th birthday, Harley Davidson! Celebrate a century of the most exciting motorcycles ever made in 448 exciting, thrill-inducing pages of color photographs. With images of every Harley ever produced and sold, and complete specs on each one, this beautiful, oversized volume will rev cycle lovers' motors on high. Beginning with the first model made in 1903 (which zipped along at a grand 25 miles per hour), there's information on the motorcycle's designation, engine, bore & stroke, displacement, torque, Bhp, and top speed. In sparkling images, see 1907's Silent Gray Fellow, with its bicycle-like frame; move on to the post-war Hydra Glide, aimed at a totally new market; the Dyna Glide, born in 1947 and existing in all its shiny glory till 1996; the Evo Sportster, offered in two engine sizes; and right up to today's sleek, fast cycles. There are also brochure covers, countless close-ups of smaller details, and a wealth of other fascinating facts.
Rebuilding the Brand
Author: Clyde Fessler
Publisher: Simon and Schuster
ISBN: 1621534227
Category : Business & Economics
Languages : en
Pages : 209
Book Description
In the early 1980s, Harley-Davidson was on the verge of bankruptcy. In the general public's opinion, quality was substandard—of both motorcycles and riders. Harleys leaked oil and were often broken down. Riders were roughnecks, out to raise hell. The Harley-Davidson brand was tarnished. What s more, the charges were true. By the mid-1980s, Harley couldn't produce enough bikes to keep the public happy. Dealers were selling bikes off the showroom floor, struggling to assuage customers frustration. And today, Harley-Davidson is a model brand. Harley-Davidson isn't just a motorcycle company anymore. It is a community, a look, a source of self-expression, an all-American appeal for freedom—all expressed in one little logo. So, what happened? How did Harley manage to pull itself from the fire, brush itself off, and ride off into the sunset? The secret: branding. Histories will tell you how Harley-Davidson closed the quality gap between Hogs and the cheaper, faster, sleeker Japanese bikes; how Harley used Japanese manufacturing methods to increase its cash flow; how Harley clawed its way back from the brink of bankruptcy. All these aspects were important to Harley s rise from the ashes, no doubt, and as such are discussed in this book. But the true power of the big, beautiful, orange and black machine that is Harley-Davidson lies in its image, the Bar and Shield, the brand. Rebuilding the Brand: How Harley-Davidson Became King of the Road is the story of how a core group led a team of not only marketing folks but also employees, management, dealers, and vendors to rebuild the Harley-Davidson image. Told through the perspective of Clyde Fessler—who held several positions within Harley, from head of marketing services to VP of business development—Rebuilding the Brand provides dynamic branding information couched in an entertaining story. Fessler describes the methods used to create the iconic image Harley-Davidson enjoys today, methods that can be translated to nearly any industry, and explores the topics of brand experience, brand personality, brand extension, brand association, brand consistency, and brand welfare. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Publisher: Simon and Schuster
ISBN: 1621534227
Category : Business & Economics
Languages : en
Pages : 209
Book Description
In the early 1980s, Harley-Davidson was on the verge of bankruptcy. In the general public's opinion, quality was substandard—of both motorcycles and riders. Harleys leaked oil and were often broken down. Riders were roughnecks, out to raise hell. The Harley-Davidson brand was tarnished. What s more, the charges were true. By the mid-1980s, Harley couldn't produce enough bikes to keep the public happy. Dealers were selling bikes off the showroom floor, struggling to assuage customers frustration. And today, Harley-Davidson is a model brand. Harley-Davidson isn't just a motorcycle company anymore. It is a community, a look, a source of self-expression, an all-American appeal for freedom—all expressed in one little logo. So, what happened? How did Harley manage to pull itself from the fire, brush itself off, and ride off into the sunset? The secret: branding. Histories will tell you how Harley-Davidson closed the quality gap between Hogs and the cheaper, faster, sleeker Japanese bikes; how Harley used Japanese manufacturing methods to increase its cash flow; how Harley clawed its way back from the brink of bankruptcy. All these aspects were important to Harley s rise from the ashes, no doubt, and as such are discussed in this book. But the true power of the big, beautiful, orange and black machine that is Harley-Davidson lies in its image, the Bar and Shield, the brand. Rebuilding the Brand: How Harley-Davidson Became King of the Road is the story of how a core group led a team of not only marketing folks but also employees, management, dealers, and vendors to rebuild the Harley-Davidson image. Told through the perspective of Clyde Fessler—who held several positions within Harley, from head of marketing services to VP of business development—Rebuilding the Brand provides dynamic branding information couched in an entertaining story. Fessler describes the methods used to create the iconic image Harley-Davidson enjoys today, methods that can be translated to nearly any industry, and explores the topics of brand experience, brand personality, brand extension, brand association, brand consistency, and brand welfare. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
The Harley-Davidson Motor Company
Author: David K. Wright
Publisher: Motorbooks
ISBN:
Category : Business & Economics
Languages : en
Pages : 304
Book Description
Now updated to include the latest motorcycles, this definitive Harley-Davidson history is filled with "inside" information and valuable data. Features Harley-Davidson's entire production history, with special information for restoring any of the classic models. 284 illustrations, 14 in color.
Publisher: Motorbooks
ISBN:
Category : Business & Economics
Languages : en
Pages : 304
Book Description
Now updated to include the latest motorcycles, this definitive Harley-Davidson history is filled with "inside" information and valuable data. Features Harley-Davidson's entire production history, with special information for restoring any of the classic models. 284 illustrations, 14 in color.
Harley-Davidson
Author: Shaun Barrington
Publisher:
ISBN: 9781856279871
Category : Harley-Davidson (Motorcycle) - History
Languages : en
Pages : 256
Book Description
Tells the story of the world's most famous motorcycle from the days of the Silent gray fellow to the latest XL Cafe racer 1000.
Publisher:
ISBN: 9781856279871
Category : Harley-Davidson (Motorcycle) - History
Languages : en
Pages : 256
Book Description
Tells the story of the world's most famous motorcycle from the days of the Silent gray fellow to the latest XL Cafe racer 1000.
The Ultimate Harley-Davidson
Author: Mac McDiarmid
Publisher: Lorenz Books
ISBN: 9780754804871
Category : Harley-Davidson motorcycle
Languages : en
Pages : 0
Book Description
the complete history and evolution of Harley-Davidson, from its humble beginnings to its role as a cultural icon.
Publisher: Lorenz Books
ISBN: 9780754804871
Category : Harley-Davidson motorcycle
Languages : en
Pages : 0
Book Description
the complete history and evolution of Harley-Davidson, from its humble beginnings to its role as a cultural icon.