Author: Samuel deBlanc Goldblatt
Publisher: John Wiley & Sons
ISBN: 0470640103
Category : Business & Economics
Languages : en
Pages : 657
Book Description
While there are many reasons to incorporate sustainable practices into meetings and events, including saving costs and resources, protecting the environment, improving social issues, doing business more efficiently and effectively and attracting new audiences, the number one reason to go green is to do business better. The book is divided into three parts, which reflect defining principles of greener meetings and events: Innovation, Conservation, and Education. This book broadly explores sustainable management in the hospitality, tourism, conference and exhibition, and meeting and event industries, as well as countless smaller industries that include arts and music festivals and tour operators. Readers who are studying in, working in, or even just interested in these industries will reap innumerable benefits from the exciting journey ahead of them in The Complete Guide to Greener Meetings and Events.
The Complete Guide to Greener Meetings and Events
Author: Samuel deBlanc Goldblatt
Publisher: John Wiley & Sons
ISBN: 0470640103
Category : Business & Economics
Languages : en
Pages : 657
Book Description
While there are many reasons to incorporate sustainable practices into meetings and events, including saving costs and resources, protecting the environment, improving social issues, doing business more efficiently and effectively and attracting new audiences, the number one reason to go green is to do business better. The book is divided into three parts, which reflect defining principles of greener meetings and events: Innovation, Conservation, and Education. This book broadly explores sustainable management in the hospitality, tourism, conference and exhibition, and meeting and event industries, as well as countless smaller industries that include arts and music festivals and tour operators. Readers who are studying in, working in, or even just interested in these industries will reap innumerable benefits from the exciting journey ahead of them in The Complete Guide to Greener Meetings and Events.
Publisher: John Wiley & Sons
ISBN: 0470640103
Category : Business & Economics
Languages : en
Pages : 657
Book Description
While there are many reasons to incorporate sustainable practices into meetings and events, including saving costs and resources, protecting the environment, improving social issues, doing business more efficiently and effectively and attracting new audiences, the number one reason to go green is to do business better. The book is divided into three parts, which reflect defining principles of greener meetings and events: Innovation, Conservation, and Education. This book broadly explores sustainable management in the hospitality, tourism, conference and exhibition, and meeting and event industries, as well as countless smaller industries that include arts and music festivals and tour operators. Readers who are studying in, working in, or even just interested in these industries will reap innumerable benefits from the exciting journey ahead of them in The Complete Guide to Greener Meetings and Events.
The Complete Idiot's Guide to Green Careers
Author: Barbara Parks
Publisher: Penguin
ISBN: 9781592578924
Category : Business & Economics
Languages : en
Pages : 244
Book Description
Conservation.
Publisher: Penguin
ISBN: 9781592578924
Category : Business & Economics
Languages : en
Pages : 244
Book Description
Conservation.
Sustainability Jobs: The Complete Guide to Landing Your Dream Green Job
Author: Kevin Wilhelm
Publisher: Lulu.com
ISBN: 1365386120
Category : Business & Economics
Languages : en
Pages : 140
Book Description
Sustainable Jobs is chock full of practical tools to rapidly accelerate your job search. It includes tips and suggestions from 26 of the top Sustainability Masters in this space. This book includes: How to Start Your Search, Nailing Your Elevator Pitch, Tailoring Your Resume, Personal Branding and Network Building, Interviewing Ins & Outs, Top Job Sites, Where to Look and Worksheets to Get you Started Today!
Publisher: Lulu.com
ISBN: 1365386120
Category : Business & Economics
Languages : en
Pages : 140
Book Description
Sustainable Jobs is chock full of practical tools to rapidly accelerate your job search. It includes tips and suggestions from 26 of the top Sustainability Masters in this space. This book includes: How to Start Your Search, Nailing Your Elevator Pitch, Tailoring Your Resume, Personal Branding and Network Building, Interviewing Ins & Outs, Top Job Sites, Where to Look and Worksheets to Get you Started Today!
Event Planning Business
Author: The Staff of Entrepreneur Media
Publisher: Entrepreneur Press
ISBN: 1613083130
Category : Business & Economics
Languages : en
Pages : 1075
Book Description
The experts at Entrepreneur provide a two-part guide to success. First, learn everything you need to know to become a successful event planner. Then, master the fundamentals of business startup including defining your business structure, funding, staffing and more. This kit includes: • Essential industry-specific startup essentials including industry trends, best practices, important resources, possible pitfalls, marketing musts, and more • Entrepreneur Editors’ Start Your Own Business, a guide to starting any business and surviving the first three years • Interviews and advice from successful entrepreneurs in the industry • Worksheets, brainstorming sections, and checklists • Entrepreneur‘s Startup Resource Kit (downloadable) More about Entrepreneur’s Startup Resource Kit Every small business is unique. Therefore, it’s essential to have tools that are customizable depending on your business’s needs. That’s why with Entrepreneur is also offering you access to our Startup Resource Kit. Get instant access to thousands of business letters, sales letters, sample documents and more – all at your fingertips! You’ll find the following: The Small Business Legal Toolkit When your business dreams go from idea to reality, you’re suddenly faced with laws and regulations governing nearly every move you make. Learn how to stay in compliance and protect your business from legal action. In this essential toolkit, you’ll get answers to the “how do I get started?” questions every business owner faces along with a thorough understanding of the legal and tax requirements of your business. Sample Business Letters 1000+ customizable business letters covering each type of written business communication you’re likely to encounter as you communicate with customers, suppliers, employees, and others. Plus a complete guide to business communication that covers every question you may have about developing your own business communication style. Sample Sales Letters The experts at Entrepreneur have compiled more than 1000 of the most effective sales letters covering introductions, prospecting, setting up appointments, cover letters, proposal letters, the all-important follow-up letter and letters covering all aspects of sales operations to help you make the sale, generate new customers and huge profits.
Publisher: Entrepreneur Press
ISBN: 1613083130
Category : Business & Economics
Languages : en
Pages : 1075
Book Description
The experts at Entrepreneur provide a two-part guide to success. First, learn everything you need to know to become a successful event planner. Then, master the fundamentals of business startup including defining your business structure, funding, staffing and more. This kit includes: • Essential industry-specific startup essentials including industry trends, best practices, important resources, possible pitfalls, marketing musts, and more • Entrepreneur Editors’ Start Your Own Business, a guide to starting any business and surviving the first three years • Interviews and advice from successful entrepreneurs in the industry • Worksheets, brainstorming sections, and checklists • Entrepreneur‘s Startup Resource Kit (downloadable) More about Entrepreneur’s Startup Resource Kit Every small business is unique. Therefore, it’s essential to have tools that are customizable depending on your business’s needs. That’s why with Entrepreneur is also offering you access to our Startup Resource Kit. Get instant access to thousands of business letters, sales letters, sample documents and more – all at your fingertips! You’ll find the following: The Small Business Legal Toolkit When your business dreams go from idea to reality, you’re suddenly faced with laws and regulations governing nearly every move you make. Learn how to stay in compliance and protect your business from legal action. In this essential toolkit, you’ll get answers to the “how do I get started?” questions every business owner faces along with a thorough understanding of the legal and tax requirements of your business. Sample Business Letters 1000+ customizable business letters covering each type of written business communication you’re likely to encounter as you communicate with customers, suppliers, employees, and others. Plus a complete guide to business communication that covers every question you may have about developing your own business communication style. Sample Sales Letters The experts at Entrepreneur have compiled more than 1000 of the most effective sales letters covering introductions, prospecting, setting up appointments, cover letters, proposal letters, the all-important follow-up letter and letters covering all aspects of sales operations to help you make the sale, generate new customers and huge profits.
The Sports Event Management and Marketing Playbook
Author: Frank Supovitz
Publisher: John Wiley & Sons
ISBN: 1394220561
Category : Business & Economics
Languages : en
Pages : 388
Book Description
Authoritative and accessible textbook on how to successfully plan and execute live sports events, with helpful learning aids included throughout This Third Edition of The Sports Event Management and Marketing Playbook is a timely and practical guide on how to successfully plan and deliver live sports events, combining time-proven processes and techniques with the many best practices, tools, and trends that have emerged in every facet of this expanding, highly visible, and ever-innovating industry since the Second Edition was published in 2014. The book is structured as a step-by-step guide on how to begin the development, creation, and planning for a sports event, and continues through management, marketing, production, and ultimately the post-event evaluation processes. Real-life illustrative case studies (called "Sideline Stories") to elucidate key concepts are included throughout the text. Each chapter concludes with a convenient summary (called "Post-play Analysis") to aid in information retention, along with relevant, skill-building questions/exercises (called "Coach's Clipboard") instructors can use as student assignments. Written by two respected and experienced industry practitioners in the sports event business, The Sports Event Management and Marketing Playbook includes information on: Revenue streams, ranging from ticket sales, sponsorship, advertising, and merchandise to participation fees, grants, and donations The event-sponsor relationship, covering what event organizers really want from sponsors—and vice versa Guest management, from selling tickets to hotel management, and what to do if tickets are not selling Unexpected events, including safety and security concerns, and how to react to emergencies and crises efficiently and effectively Media partnerships, covering how to campaign for attention and talk to the media With accessible and comprehensive coverage of the subject, The Sports Event Management and Marketing Playbook serves as an excellent learning aid for students in advanced undergraduate and Masters courses in Sports Event Management, Sports Marketing, Hospitality Management, and Sports Industry Management. Part of The Wiley Event Management Series
Publisher: John Wiley & Sons
ISBN: 1394220561
Category : Business & Economics
Languages : en
Pages : 388
Book Description
Authoritative and accessible textbook on how to successfully plan and execute live sports events, with helpful learning aids included throughout This Third Edition of The Sports Event Management and Marketing Playbook is a timely and practical guide on how to successfully plan and deliver live sports events, combining time-proven processes and techniques with the many best practices, tools, and trends that have emerged in every facet of this expanding, highly visible, and ever-innovating industry since the Second Edition was published in 2014. The book is structured as a step-by-step guide on how to begin the development, creation, and planning for a sports event, and continues through management, marketing, production, and ultimately the post-event evaluation processes. Real-life illustrative case studies (called "Sideline Stories") to elucidate key concepts are included throughout the text. Each chapter concludes with a convenient summary (called "Post-play Analysis") to aid in information retention, along with relevant, skill-building questions/exercises (called "Coach's Clipboard") instructors can use as student assignments. Written by two respected and experienced industry practitioners in the sports event business, The Sports Event Management and Marketing Playbook includes information on: Revenue streams, ranging from ticket sales, sponsorship, advertising, and merchandise to participation fees, grants, and donations The event-sponsor relationship, covering what event organizers really want from sponsors—and vice versa Guest management, from selling tickets to hotel management, and what to do if tickets are not selling Unexpected events, including safety and security concerns, and how to react to emergencies and crises efficiently and effectively Media partnerships, covering how to campaign for attention and talk to the media With accessible and comprehensive coverage of the subject, The Sports Event Management and Marketing Playbook serves as an excellent learning aid for students in advanced undergraduate and Masters courses in Sports Event Management, Sports Marketing, Hospitality Management, and Sports Industry Management. Part of The Wiley Event Management Series
Special Events
Author: Seungwon Lee
Publisher: John Wiley & Sons
ISBN: 1119345731
Category : Business & Economics
Languages : en
Pages : 416
Book Description
Recent years have seen dramatic changes to the events industry. The influence of social media and global communications technology, increased focus on environmental sustainably and social responsibility, and changes to the economic and cultural landscape have driven rapid expansion and increased competition. Special Events: Creating and Sustaining a New World for Celebration has been the event planner’s essential guide for three decades, providing comprehensive coverage of the theory, concepts and practice of event management. The new Eighth Edition continues to be the definitive guide for creating, organizing, promoting, and managing special events of all kinds. Authors, Seungwon “Shawn” Lee and Joe Goldblatt, internationally-recognized leaders and educators in the industry, guide readers through all the aspects of professional event planning with their broad understanding of diverse cultures and business sectors. This definitive resource enables current and future event leaders to stretch the boundaries of the profession and meaningfully impact individuals, organizations, and cultures around the globe. Global case studies of high-profile events, such as the PyeongChang Winter Olympic Games and Norway’s Constitution Day annual event, complement discussions of contemporary issues surrounding safety, security, and risk management. Each chapter includes “Ecologic,” “Techview,” and/or “Secureview,” mini-case studies, a glossary of terms, plentiful charts, graphs, and illustrations, and links to additional online resources.
Publisher: John Wiley & Sons
ISBN: 1119345731
Category : Business & Economics
Languages : en
Pages : 416
Book Description
Recent years have seen dramatic changes to the events industry. The influence of social media and global communications technology, increased focus on environmental sustainably and social responsibility, and changes to the economic and cultural landscape have driven rapid expansion and increased competition. Special Events: Creating and Sustaining a New World for Celebration has been the event planner’s essential guide for three decades, providing comprehensive coverage of the theory, concepts and practice of event management. The new Eighth Edition continues to be the definitive guide for creating, organizing, promoting, and managing special events of all kinds. Authors, Seungwon “Shawn” Lee and Joe Goldblatt, internationally-recognized leaders and educators in the industry, guide readers through all the aspects of professional event planning with their broad understanding of diverse cultures and business sectors. This definitive resource enables current and future event leaders to stretch the boundaries of the profession and meaningfully impact individuals, organizations, and cultures around the globe. Global case studies of high-profile events, such as the PyeongChang Winter Olympic Games and Norway’s Constitution Day annual event, complement discussions of contemporary issues surrounding safety, security, and risk management. Each chapter includes “Ecologic,” “Techview,” and/or “Secureview,” mini-case studies, a glossary of terms, plentiful charts, graphs, and illustrations, and links to additional online resources.
Event Studies
Author: Donald Getz
Publisher: Routledge
ISBN: 1136460624
Category : Business & Economics
Languages : en
Pages : 481
Book Description
Many books exist on various aspects of event management, reflecting growing academic and professional interest, but there has not been a book written on Event Studies until now. As the event management field expands, there is a growth in demand for advanced texts, particularly with a multidisciplinary research and theoretical orientation. Event Studies is the first text to embrace this new direction in the field of event management providing: * Students and practitioners with an explanation of why planned events are important from a social/cultural, economic and environmental perspective. * Readers with an understanding of how various disciplines and other professional fields view planned events, and the contributions they make to understanding events. * Research students with a detailed evaluation of research issues and challenges, and of methodologies and theories applicable to event studies. The bibliography is extensive and numerous research examples are provided. * Professionals with a tool to expand their knowledge well beyond the art and science of producing events to include the philosophical and scientific foundations of event studies. For the event management student, and for professionals, Event Studies provides the necessary body of knowledge and theoretical /methodological underpinnings on the subject of planned events.
Publisher: Routledge
ISBN: 1136460624
Category : Business & Economics
Languages : en
Pages : 481
Book Description
Many books exist on various aspects of event management, reflecting growing academic and professional interest, but there has not been a book written on Event Studies until now. As the event management field expands, there is a growth in demand for advanced texts, particularly with a multidisciplinary research and theoretical orientation. Event Studies is the first text to embrace this new direction in the field of event management providing: * Students and practitioners with an explanation of why planned events are important from a social/cultural, economic and environmental perspective. * Readers with an understanding of how various disciplines and other professional fields view planned events, and the contributions they make to understanding events. * Research students with a detailed evaluation of research issues and challenges, and of methodologies and theories applicable to event studies. The bibliography is extensive and numerous research examples are provided. * Professionals with a tool to expand their knowledge well beyond the art and science of producing events to include the philosophical and scientific foundations of event studies. For the event management student, and for professionals, Event Studies provides the necessary body of knowledge and theoretical /methodological underpinnings on the subject of planned events.
Events, Society and Sustainability
Author: Tomas Pernecky
Publisher: Routledge
ISBN: 1136481931
Category : Business & Economics
Languages : en
Pages : 298
Book Description
The growth of the events industry brings with it concerns of sustainable management, the sharing of available resources, and ensuring that people and places are not over-exploited. While the environmental and economic dimensions of sustainability have attracted a reasonable attention in the study of events, the social and cultural aspects of sustainability have been largely neglected. This book brings together emerging critical perspectives, innovative conceptual frameworks and contemporary case studies. Events cannot be isolated from the actions of humans and this is reflected in the emphasis on people and society throughout. The next wave of sustainable discourse requires a critical synthesis of information and this book is the first to address the need for more critical approaches and a broader way of thinking about events and sustainability. Divided into five thematic parts, the contributions delve into understanding the mainstream stances towards sustainability, the role events play in indigenous cultures and in diasporic communities, and the extent to which events influence the public discourse and civic identity. Sustainability is also examined from a strategic perspective in the events sector, and consideration is given to issues such as corporate social responsibility, greenwashing, and the power of mulit-stakeholder alliances in promoting sustainability goals. Written by leading academics, this timely and important volume will be valuable reading for all students, researchers and academics interested in Events and the global issue of Sustainability.
Publisher: Routledge
ISBN: 1136481931
Category : Business & Economics
Languages : en
Pages : 298
Book Description
The growth of the events industry brings with it concerns of sustainable management, the sharing of available resources, and ensuring that people and places are not over-exploited. While the environmental and economic dimensions of sustainability have attracted a reasonable attention in the study of events, the social and cultural aspects of sustainability have been largely neglected. This book brings together emerging critical perspectives, innovative conceptual frameworks and contemporary case studies. Events cannot be isolated from the actions of humans and this is reflected in the emphasis on people and society throughout. The next wave of sustainable discourse requires a critical synthesis of information and this book is the first to address the need for more critical approaches and a broader way of thinking about events and sustainability. Divided into five thematic parts, the contributions delve into understanding the mainstream stances towards sustainability, the role events play in indigenous cultures and in diasporic communities, and the extent to which events influence the public discourse and civic identity. Sustainability is also examined from a strategic perspective in the events sector, and consideration is given to issues such as corporate social responsibility, greenwashing, and the power of mulit-stakeholder alliances in promoting sustainability goals. Written by leading academics, this timely and important volume will be valuable reading for all students, researchers and academics interested in Events and the global issue of Sustainability.
Research Themes for Events
Author: Rebecca Finkel
Publisher: CABI
ISBN: 1780642520
Category : Business & Economics
Languages : en
Pages : 188
Book Description
This book was conceived to fill a gap in the study of events and festivity with a research-oriented events management text. The book focuses on exposing underpinning theoretical frameworks and draws upon international case studies to help explain various event phenomena. It intentionally considers events from a research perspective, generating insights into the principal methodological approaches employed to produce empirical data while drawing attention to the future research needs of the field of event management. The book begins with an exploration of the social issues, impacts and developments in events research; it then moves on to analysing economic and management aspects surrounding research into the events industry, addresses issues of technology and tools and concludes with more political and policy-oriented chapters to highlight research into the main debates in the public sector and sphere. The book has 15 chapters and a subject index.--
Publisher: CABI
ISBN: 1780642520
Category : Business & Economics
Languages : en
Pages : 188
Book Description
This book was conceived to fill a gap in the study of events and festivity with a research-oriented events management text. The book focuses on exposing underpinning theoretical frameworks and draws upon international case studies to help explain various event phenomena. It intentionally considers events from a research perspective, generating insights into the principal methodological approaches employed to produce empirical data while drawing attention to the future research needs of the field of event management. The book begins with an exploration of the social issues, impacts and developments in events research; it then moves on to analysing economic and management aspects surrounding research into the events industry, addresses issues of technology and tools and concludes with more political and policy-oriented chapters to highlight research into the main debates in the public sector and sphere. The book has 15 chapters and a subject index.--
Contemporary Tourism Reviews Volume 1
Author: Chris Cooper
Publisher: Goodfellow Publishers Ltd
ISBN: 1910158046
Category : Business & Economics
Languages : en
Pages : 384
Book Description
* State of the art reviews of sub fields of tourism - must-have information by experts in their field; * Every review is a multi-dimensional ’one-stop shop’ of information, equipping the reader with all they need to learn about each topic, saving valuable research time;
Publisher: Goodfellow Publishers Ltd
ISBN: 1910158046
Category : Business & Economics
Languages : en
Pages : 384
Book Description
* State of the art reviews of sub fields of tourism - must-have information by experts in their field; * Every review is a multi-dimensional ’one-stop shop’ of information, equipping the reader with all they need to learn about each topic, saving valuable research time;