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Author: Steven H. Ganster
Publisher: Tompkins Press
ISBN: 9780977208609
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
This book helps businesses determine what motivations are complling them to go to China and explores the major driving factors in that decision.
Author: Steven H. Ganster
Publisher: Tompkins Press
ISBN: 9780977208609
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
This book helps businesses determine what motivations are complling them to go to China and explores the major driving factors in that decision.
Author: Christof Pforr
Publisher: Routledge
ISBN: 1351742728
Category : Business & Economics
Languages : en
Pages : 475
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Book Description
The growth of the Chinese economy and the emergence of the Chinese middle class have fuelled the rapid expansion of China’s outbound tourism market, with many destinations around the world trying to capitalise on the opportunities created by the growing number of Chinese visitors. This book specifically focuses on the demand for food and wine tourism experiences by Chinese tourists, which in recent years has become an important constituent of destination competitiveness. Looking at the different ways in which individual destinations have responded to this increasing demand, this book provides a better understanding of the preferences, motivations and perceptions that underlie food and wine consumption by Chinese tourists. It also illustrates how food and wine tourism experiences have been used in a range of international destinations to specifically attract visitors from China. Including a range of case examples from the Asia-Pacific region and Europe, this book ultimately investigates the strategic directions adopted to guide destination development and marketing initiatives. Such a perspective provides a novel contribution to the still limited body of knowledge on China outbound tourism and will be of interest to upper level students, researchers and academics in Tourism and Hospitality.
Author: Catherine Hua Xiang
Publisher: Routledge
ISBN: 9781351063180
Category : Language Arts & Disciplines
Languages : en
Pages : 474
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Book Description
China Ready! prepares students and independent learners to work in the hospitality and tourism industry for high-value tourism business coming from China to English-speaking countries. The book focuses on listening and speaking skills - essential skills for learners. This book's features include the following: * Important cultural and social awareness factors for interacting with clients from China * Vocabulary * Real-life scenarios * Situational role playing and interactive listening * Experiential exercises to encourage learning outside the classroom The book is aimed at students who have attained the Common European Framework Reference (CEFR) A2 level and will bring them up to the CEFR B2/C1 level or 汉语水平考试 (HSK) 4/5.
Author: Boye De Mente
Publisher: Cultural-Insight Books
ISBN: 1470125838
Category : Business & Economics
Languages : en
Pages : 177
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Book Description
China has emerged on the world scene as a major economic and political force that appears destined to surpass the United States-a portent of the future that goes well beyond anything the U.S. has faced before. The business practices of today's China are a mixture of traditional values and customs combined with Western concepts and practices that, despite bumps in the highway, are propelling the country forward at warp speed. This book addresses both the traditional and modern-day aspects of how business is done in China, and offers valuable insights in how to deal with them effectively. It also covers aspects of China's appearance on the international scene and the globalization of its economy that are political in nature. It is an ideal handbook for businesspeople, consultants, educators, and students.
Author: Mehran Nejati
Publisher: Universal-Publishers
ISBN: 1599429446
Category :
Languages : en
Pages : 568
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Book Description
IOCBM 2008 is the second International Online Conference on Business and Management at a global scale, attracting business and management practitioners, students, professors, researchers, and activists from around the world to submit their research findings to the conference. It is an annual conference in the field of business and management which is held by ALA Excellence Consulting Group annually. More information about this conference can be found at http://www.ala.ir/iocbm2008.
Author: Wenxian Zhang
Publisher: World Scientific
ISBN: 9814291463
Category : Business & Economics
Languages : en
Pages : 338
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Book Description
"This new reference book providing detailed descriptions of the top 100 major business enterprises in China is a companion book of the recently published Biographical Dictionary of New Chinese Entrepreneurs and Business Leaders (by the same editors). Together, these two publications provide in-depth and up-to-date information for the study and understanding of the fabric of the business sector of China. --
Author: Melissa Murphy
Publisher: CSIS
ISBN: 0892065907
Category : Business & Economics
Languages : en
Pages : 28
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Book Description
Though China is still a long way off from challenging the U.S. dollar's global reserve currency status, as the largest holder of U.S. debt, Beijing is undoubtedly nervous about the prospect of a weaker dollar and is taking steps to diversify its reserves, as well as to internationalize the renminbi. There also seems little doubt that in the next decade China will emerge as a major player in the international financial system. Given the strategic geopolitical and economic implications of these developments, the following report attempts to provide a clearer understanding of what is motivating Beijing's current moves, where its policy is likely headed, and the implications for the United States.
Author: Simone Guercini
Publisher: Springer
ISBN: 3319441116
Category : Business & Economics
Languages : en
Pages : 223
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Book Description
This book adopts a multidisciplinary approach to the issue of “local liabilities”, drawing on close analysis of the case of Chinese migrants and the Italian industrial district of Prato in order to elucidate the problems, or liabilities, that derive from the separation between natives and immigrants in local systems of people and firms. Insights are offered from a variety of disciplines, including business and industrial economics, anthropology, and sociology, thereby providing a framework through which to view the problems and also identifying potential pathways for their evolution and resolution. The focus on local liabilities affords an original perspective on the nature of globalization and highlights salient aspects of native and immigrant entrepreneurship. Globalization not only creates "bridges" between distant places but also changes the face of businesses and socioeconomic systems at the local level, where local liabilities may emerge when two or more separate communities (of persons and firms) exist. The greater the separation between the communities, the greater the local liabilities. In offering diverse perspectives on this relatively neglected aspect of globalization, the book will be of interest to a wide readership.
Author: Bob Flaws
Publisher: Blue Poppy Enterprises, Inc.
ISBN: 9781891845123
Category : Health & Fitness
Languages : en
Pages : 248
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Book Description
This is a textbook on and compilation of 160 ready-made Chinese herbal medicines. Organized according to the same categories as Chinese formulas and prescriptions books, it discusses the ingredients, functions, indications, dosages, and contraindications of 160 medicines. These medicines and the companies that produce them have been selected not only for their clinical utility but also because they are free from heavy metals, pesticides, Western pharmaceuticals, or endangered species. The author also discusses how to combine these medicines to treat complex pattern presentations. There is an extensive symptom index and a formula index.
Author: Kim Werner
Publisher: UTB GmbH
ISBN: 3825252531
Category : Business & Economics
Languages : en
Pages : 370
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Book Description
Events – future, trends, perspectives provides insights into many of the recent developments within the diverse event industry. International scholars and experts with backgrounds in multiple related fields have taken up exciting research topics and offer perspectives, thoughts and views on a number of current and future issues and challenges. The topics are as diverse as the industry itself and include discussions on gender and diversity, disruptive technologies, sustainability, psychological effects, the co-creation of experiences, the future of event education and many more. Vivid case studies and best practice examples are used to illustrate current and future developments and to spark discussion and debate amongst scholars, practitioners and students alike. The Corona crisis (Covid-19) is having a massive impact on the events industry. Due to the editorial deadline of this book in February 2020, this topic could not be considered in this edition. We ask for your understanding. Content: Kim Werner and Ye Ding Acknowledgements PART A Nicole Böhmer, Kim Werner and Imke Wargin Female Careers in the Event Industry – Myth, Reality or Future Vision? Susanne Doppler, Burkhard Schmidt and Liza Funke Work Stress of Event Managers Hans-Jürgen Gaida Marketing Meeting and Event Destinations in Disruptive Times: Future Challenges and Chances Steffen Ronft Event Psychology – An Interdisciplinary Approach Chunlei Wang and Xingdan Wang Theorising the “Event View” as a Kind of “World View” Helmut Schwägermann China Outbound Events – A Challenge for European MICE Destinations Markus Große Ophoff, Kai-Michael Griese and Kim Werner Event Organisations at the Interface between Sustainability and Digitalisation Hui Huang and Hanzhi Zhang Festivals and “New Retail”: A Case Study of the “Double 11” Shopping Festival in China Kim Werner, Christina Bosse and Kai-Michael Griese Slow Events: Assessing the Potential for the Event Industry of the Future PART B Aliosha Alexandrov and Kai-Michael Griese Value Co-creation and the Impact on Marketing and Event Management Curricula Xing Lan and Yi Ding Cooperative Transnational Event Management Education: A Case Study of International Event Management Shanghai (IEMS) Mattheus Louw and Thomas Temme Enhancing Student Learning in Event Management: Student Perceptions of a Business Simulation Game Ye Ding, Li Zhang and Chunlei Wang Innovation and Entrepreneurship Education in Event Management: Case studies from Chinese Universities Gernot Gehrke Researching the Future of Event Education Steffen Ronft Appendix: Further references concerning psychological effects and phenomena
