Author: Adrian Miller
Publisher: Lulu.com
ISBN: 061515249X
Category : Sales promotion
Languages : en
Pages : 146
Book Description
The Blatant Truth: 50 Ways to Sales Success
Author: Adrian Miller
Publisher: Lulu.com
ISBN: 061515249X
Category : Sales promotion
Languages : en
Pages : 146
Book Description
Publisher: Lulu.com
ISBN: 061515249X
Category : Sales promotion
Languages : en
Pages : 146
Book Description
Business Writing in the Digital Age
Author: Natalie Canavor
Publisher: SAGE
ISBN: 1412992508
Category : Business & Economics
Languages : en
Pages : 321
Book Description
Business Writing in the Digital Age fills an urgent need to equip business and MBA students to write more effectively in a style that works for today′s business world. Using a readable, highly accessible approach and numerous concrete examples, this book frames writing as a strategic tool to accomplish goals. Readers learn a step-by-step system that tells them what to say, and how to say it in every circumstance. At the same time they learn how to improve their technical skills by applying practical techniques rather than grammatical rules. In today′s business world, success depends on writing. Those who write well are better able to win opportunities, establish their reputation, persuade others to their viewpoint and build relationships. They collaborate, manage and lead more effectively. Writing well also equips businesspeople to function in a global marketplace and reach increasingly diverse audiences. This book builds readers′ confidence and capabilities. No matter what their starting point, they absorb a solid foundation that applies to all writing. They also learn the specifics of crafting messages and documents that range from the traditional, like letters and proposals, to media such as email, blogs, web sites, PowerPoint and social networking. This broad coverage makes the material relevant and compelling. Students also develop tools to keep improving on their own, and to handle new communication channels as they emerge. Business Writing in the Digital Age helps teachers stay current with a changing media landscape. They can use it as a complete guide to writing development, drawing on the practice opportunities and group projects supplied, or assign students to work with some--or all the material--on their own.
Publisher: SAGE
ISBN: 1412992508
Category : Business & Economics
Languages : en
Pages : 321
Book Description
Business Writing in the Digital Age fills an urgent need to equip business and MBA students to write more effectively in a style that works for today′s business world. Using a readable, highly accessible approach and numerous concrete examples, this book frames writing as a strategic tool to accomplish goals. Readers learn a step-by-step system that tells them what to say, and how to say it in every circumstance. At the same time they learn how to improve their technical skills by applying practical techniques rather than grammatical rules. In today′s business world, success depends on writing. Those who write well are better able to win opportunities, establish their reputation, persuade others to their viewpoint and build relationships. They collaborate, manage and lead more effectively. Writing well also equips businesspeople to function in a global marketplace and reach increasingly diverse audiences. This book builds readers′ confidence and capabilities. No matter what their starting point, they absorb a solid foundation that applies to all writing. They also learn the specifics of crafting messages and documents that range from the traditional, like letters and proposals, to media such as email, blogs, web sites, PowerPoint and social networking. This broad coverage makes the material relevant and compelling. Students also develop tools to keep improving on their own, and to handle new communication channels as they emerge. Business Writing in the Digital Age helps teachers stay current with a changing media landscape. They can use it as a complete guide to writing development, drawing on the practice opportunities and group projects supplied, or assign students to work with some--or all the material--on their own.
Sell Your Book Like Wildfire
Author: Rob Eagar
Publisher: Writer's Digest Books
ISBN: 9781599634210
Category : Language Arts & Disciplines
Languages : en
Pages : 284
Book Description
Promote and Sell Your Work! You've written a book, but if it doesn't sell, what's the point? In Sell Your Book Like Wildfire, marketing expert Rob Eagar explains how to use the best promotional methods available to get your book noticed and drive sales. You'll learn how to: Increase your book sales by driving readers to bookstores and online retailers Build a brand that makes your books stand out from the crowd Secure more media interviews and speaking engagements Connect with key influencers who spread word of mouth Create raving fans who buzz about your book on social media Ignite your confidence to sell more books and make more money as an author. Whether you're a first-timer or an old-hand, self-published or traditionally published, a novelist or non-fiction writer, this is the only marketing guide you'll ever need.
Publisher: Writer's Digest Books
ISBN: 9781599634210
Category : Language Arts & Disciplines
Languages : en
Pages : 284
Book Description
Promote and Sell Your Work! You've written a book, but if it doesn't sell, what's the point? In Sell Your Book Like Wildfire, marketing expert Rob Eagar explains how to use the best promotional methods available to get your book noticed and drive sales. You'll learn how to: Increase your book sales by driving readers to bookstores and online retailers Build a brand that makes your books stand out from the crowd Secure more media interviews and speaking engagements Connect with key influencers who spread word of mouth Create raving fans who buzz about your book on social media Ignite your confidence to sell more books and make more money as an author. Whether you're a first-timer or an old-hand, self-published or traditionally published, a novelist or non-fiction writer, this is the only marketing guide you'll ever need.
Naked Lunch @ 50
Author: Oliver C. G. Harris
Publisher: SIU Press
ISBN: 9780809329151
Category : Literary Criticism
Languages : en
Pages : 316
Book Description
"Naked Lunch" was banned, castigated, and recognized as a work of genius on its first publication in 1959, and fifty years later it has lost nothing of its power to astonish, shock, and inspire. A lacerating satire, an exorcism of demons, a grotesque cabinet of horrors, it is the Black Book of the Beat Generation, the forerunner of the psychedelic counterculture, and a progenitor of postmodernism and the digital age. A work of excoriating laughter, linguistic derangement, and transcendent beauty, it remains both influential and inimitable.This is the first book devoted in its entirety to William Burroughs masterpiece, bringing together an international array of scholars, artists, musicians, and academics from many fields to explore the origins, writing, reception, and complex meanings of "Naked Lunch." Tracking the legendary book from Texas and Mexico to New York, Tangier, and Paris, "Naked Lunch@50" significantly advances our understanding and appreciation of this most elusive and uncanny of texts.Contributors: Contributors: Keith AlbarnEric AndersenGail-Nina AndersonTheophile AriesJed BirminghamShaun de WaalRichard DoyleLoren GlassOliver HarrisKurt HemmerAllen HibbardRob HoltonAndrew HusseyRob JohnsonJean-Jacques LebelIan MacFadyenPolina MackayJonas MekasBarry MilesR. B. MorrisTimothy S. MurphyJurgen PloogDavis SchneidermanJennie SkerlDJ SpookyPhilip Taaffe"""
Publisher: SIU Press
ISBN: 9780809329151
Category : Literary Criticism
Languages : en
Pages : 316
Book Description
"Naked Lunch" was banned, castigated, and recognized as a work of genius on its first publication in 1959, and fifty years later it has lost nothing of its power to astonish, shock, and inspire. A lacerating satire, an exorcism of demons, a grotesque cabinet of horrors, it is the Black Book of the Beat Generation, the forerunner of the psychedelic counterculture, and a progenitor of postmodernism and the digital age. A work of excoriating laughter, linguistic derangement, and transcendent beauty, it remains both influential and inimitable.This is the first book devoted in its entirety to William Burroughs masterpiece, bringing together an international array of scholars, artists, musicians, and academics from many fields to explore the origins, writing, reception, and complex meanings of "Naked Lunch." Tracking the legendary book from Texas and Mexico to New York, Tangier, and Paris, "Naked Lunch@50" significantly advances our understanding and appreciation of this most elusive and uncanny of texts.Contributors: Contributors: Keith AlbarnEric AndersenGail-Nina AndersonTheophile AriesJed BirminghamShaun de WaalRichard DoyleLoren GlassOliver HarrisKurt HemmerAllen HibbardRob HoltonAndrew HusseyRob JohnsonJean-Jacques LebelIan MacFadyenPolina MackayJonas MekasBarry MilesR. B. MorrisTimothy S. MurphyJurgen PloogDavis SchneidermanJennie SkerlDJ SpookyPhilip Taaffe"""
Lies Salon Owners Believe
Author: Dan Lok
Publisher: Advantage Media Group
ISBN: 9781599322704
Category : Business & Economics
Languages : en
Pages : 0
Book Description
Foreword by Jay Conrad Levinson, The Father Of Guerilla Marketing, 21 million copies sold worldwide - Have you lost the passion, the drive and the fire you once had for your business? - Are you tired of riding the financial roller coaster, where sometimes your appointment book is overflowing with a waiting list and sometimes it's empty as a desert? - Are you hitting the "glass ceiling" of success that virtually every salon or spa owner hits - where income peaks, plateaus, and eventually goes down? - Is your salon/spa business sucking the life out of you? Physically draining and preventing you from having a normal life, such as family get-togethers, time with your friends, your children's sports day, dance performances, and so on. - Are you sick and tired of wasting money on advertising that doesn't get you new clients? - Are you looking to expand to a bigger space or add another location but you are afraid to make the move? - Are you sick of struggling, taking all the risks and putting in "sweat equity" that you're about ready to throw in the towel and get a "regular job" with regular work schedule and regular pay? - Do you want to continue running your salon/spa and have a great "lifestyle" with plenty of money to pay your bills, your mortgage, your car loan and to build a nest egg of cash while having the freedom to work less and when you want? If you answered "YES " to one or more (maybe all) of these questions, then Lies Salon Owners Believe is the book for you. In this book, Dan Lok and DJ Richoux shatter the seven lies that are holding your business back. Next, they reveal the truth behind why most salon businesses don't work - and what to do about it. They also share with you strategies and techniques you can utilize to increase your odds of success. Now is the time to take control of your destiny and to take action. Use the strategies in this book to achieve the life you've always wanted. Now is the first time that you have a chance to stop hoping for a better life and start creating it.
Publisher: Advantage Media Group
ISBN: 9781599322704
Category : Business & Economics
Languages : en
Pages : 0
Book Description
Foreword by Jay Conrad Levinson, The Father Of Guerilla Marketing, 21 million copies sold worldwide - Have you lost the passion, the drive and the fire you once had for your business? - Are you tired of riding the financial roller coaster, where sometimes your appointment book is overflowing with a waiting list and sometimes it's empty as a desert? - Are you hitting the "glass ceiling" of success that virtually every salon or spa owner hits - where income peaks, plateaus, and eventually goes down? - Is your salon/spa business sucking the life out of you? Physically draining and preventing you from having a normal life, such as family get-togethers, time with your friends, your children's sports day, dance performances, and so on. - Are you sick and tired of wasting money on advertising that doesn't get you new clients? - Are you looking to expand to a bigger space or add another location but you are afraid to make the move? - Are you sick of struggling, taking all the risks and putting in "sweat equity" that you're about ready to throw in the towel and get a "regular job" with regular work schedule and regular pay? - Do you want to continue running your salon/spa and have a great "lifestyle" with plenty of money to pay your bills, your mortgage, your car loan and to build a nest egg of cash while having the freedom to work less and when you want? If you answered "YES " to one or more (maybe all) of these questions, then Lies Salon Owners Believe is the book for you. In this book, Dan Lok and DJ Richoux shatter the seven lies that are holding your business back. Next, they reveal the truth behind why most salon businesses don't work - and what to do about it. They also share with you strategies and techniques you can utilize to increase your odds of success. Now is the time to take control of your destiny and to take action. Use the strategies in this book to achieve the life you've always wanted. Now is the first time that you have a chance to stop hoping for a better life and start creating it.
Creative Organization Theory
Author: Gareth Morgan
Publisher: SAGE
ISBN: 9780803934382
Category : Business & Economics
Languages : en
Pages : 374
Book Description
Gareth Morgan believes that examining organizations and management should be interesting, creative, practical, challenging, and directly relevant to the needs of all students of organization and management. In an ingenious and utterly delightful selection of organizational "stories," Morgan presents unique insights drawn from actual corporate (as well as nonprofit, public, and institutional) experience. These carefully chosen examples illustrate both organizational success and failures . . . because we can learn from both! These "stories" offer the depth and breadth of perspective we have come to expect from Morgan′s insightful and often witty framework of organizational analysis. And, they are interwoven with excerpts from many of the "classics" in organizational literature. His aptly named "Mindstretchers" entices the reader to expand his or her personal repertoire of approaches to the understanding of and solutions to organizational problems and challenges. For instructors in the field of organizational studies who wish to have a broad and creative resource for their courses, this book is a resource you will use and reuse for many years to come. Followed by cases and exercises--again drawn from both private and public sectors--that challenge us to view organizations in new and different ways, Creative Organization Theory will undoubtedly prove to be a truly "mindstretching" book! This exciting and enjoyable volume is one you′ll turn to frequently. "An inspiration for the creative tutor . . . . and an excellent fund of knowledge and information for the teacher in the disciplines of business, management, and organizational theory. The book contains mindstretching and broadening ways of enhancing the thinking processes of anyone engaged in the study of organizations--a subject which otherwise provokes much yawning and other signs of boredom. The author provides much-needed refreshment and is revolutionary in his approach." --Simulation/Games for Learning "A rich complement to primary management texts, especially Morgan′s provocative Images of Organization. Although the book′s focus is private sector, the perspectives of organization are universal and translation to the public sector is smooth. Creative Organization Theory particularly is imaginative in challenging students to abandon set ways of thinking using a rich mix of ′′mind stretching′′ exercises, diverse articles, and stimulating cases." --Robert Mier, University of Illinois, Chicago "This resourcebook contains ideas, stories, cases, exercises, and pieces of information that will help the reader gain a broadbased understanding of the nature and function of modern organizations . . . . Very useful for teaching, as well as being a good read for those with a particular interest in this important subject." --Long Range Planning
Publisher: SAGE
ISBN: 9780803934382
Category : Business & Economics
Languages : en
Pages : 374
Book Description
Gareth Morgan believes that examining organizations and management should be interesting, creative, practical, challenging, and directly relevant to the needs of all students of organization and management. In an ingenious and utterly delightful selection of organizational "stories," Morgan presents unique insights drawn from actual corporate (as well as nonprofit, public, and institutional) experience. These carefully chosen examples illustrate both organizational success and failures . . . because we can learn from both! These "stories" offer the depth and breadth of perspective we have come to expect from Morgan′s insightful and often witty framework of organizational analysis. And, they are interwoven with excerpts from many of the "classics" in organizational literature. His aptly named "Mindstretchers" entices the reader to expand his or her personal repertoire of approaches to the understanding of and solutions to organizational problems and challenges. For instructors in the field of organizational studies who wish to have a broad and creative resource for their courses, this book is a resource you will use and reuse for many years to come. Followed by cases and exercises--again drawn from both private and public sectors--that challenge us to view organizations in new and different ways, Creative Organization Theory will undoubtedly prove to be a truly "mindstretching" book! This exciting and enjoyable volume is one you′ll turn to frequently. "An inspiration for the creative tutor . . . . and an excellent fund of knowledge and information for the teacher in the disciplines of business, management, and organizational theory. The book contains mindstretching and broadening ways of enhancing the thinking processes of anyone engaged in the study of organizations--a subject which otherwise provokes much yawning and other signs of boredom. The author provides much-needed refreshment and is revolutionary in his approach." --Simulation/Games for Learning "A rich complement to primary management texts, especially Morgan′s provocative Images of Organization. Although the book′s focus is private sector, the perspectives of organization are universal and translation to the public sector is smooth. Creative Organization Theory particularly is imaginative in challenging students to abandon set ways of thinking using a rich mix of ′′mind stretching′′ exercises, diverse articles, and stimulating cases." --Robert Mier, University of Illinois, Chicago "This resourcebook contains ideas, stories, cases, exercises, and pieces of information that will help the reader gain a broadbased understanding of the nature and function of modern organizations . . . . Very useful for teaching, as well as being a good read for those with a particular interest in this important subject." --Long Range Planning
Selling Blue Elephants
Author: Howard R. Moskowitz Ph.D
Publisher: Pearson Education
ISBN: 0132716399
Category :
Languages : en
Pages : 341
Book Description
Really great products and really huge successes don’t come from focus groups! And if you simply rely on trial and error, or guesswork, you’ll lose far more often than you’ll win. Now, there’s a solution: Rule Developing Experimentation (RDE), the first systematized, disciplined, solution-oriented business process of experimentation. In Selling Blue Elephants, RDE’s creators reveal how to systematically design, test, and modify alternative ideas, packages, products, and services, to discover offerings your customers will be passionate about...even if they can’t articulate the need, much less the solution! Discover the seven easy steps that take you from cluelessness to clarity in just days... sometimes even hours. Watch RDE succeeding in companies ranging from Hewlett-Packard to Campbell’s, MasterCard to Maxwell House... and learn how to get the same outstanding results yourself, one step at a time, every time! Discover “how the world works” in your market Reveal the hidden rules that define your next breakthrough product Create prototypes that answer the right questions, fast Get at the truths your customers don’t know how to tell you Use automated tools to streamline the entire process Streamline your research, and get actionable answers in just days Extend RDE value throughout the enterprise From messaging to corporate communications to investor behavior
Publisher: Pearson Education
ISBN: 0132716399
Category :
Languages : en
Pages : 341
Book Description
Really great products and really huge successes don’t come from focus groups! And if you simply rely on trial and error, or guesswork, you’ll lose far more often than you’ll win. Now, there’s a solution: Rule Developing Experimentation (RDE), the first systematized, disciplined, solution-oriented business process of experimentation. In Selling Blue Elephants, RDE’s creators reveal how to systematically design, test, and modify alternative ideas, packages, products, and services, to discover offerings your customers will be passionate about...even if they can’t articulate the need, much less the solution! Discover the seven easy steps that take you from cluelessness to clarity in just days... sometimes even hours. Watch RDE succeeding in companies ranging from Hewlett-Packard to Campbell’s, MasterCard to Maxwell House... and learn how to get the same outstanding results yourself, one step at a time, every time! Discover “how the world works” in your market Reveal the hidden rules that define your next breakthrough product Create prototypes that answer the right questions, fast Get at the truths your customers don’t know how to tell you Use automated tools to streamline the entire process Streamline your research, and get actionable answers in just days Extend RDE value throughout the enterprise From messaging to corporate communications to investor behavior
Butchers' Advocate
Author:
Publisher:
ISBN:
Category : Meat industry and trade
Languages : en
Pages : 1082
Book Description
Publisher:
ISBN:
Category : Meat industry and trade
Languages : en
Pages : 1082
Book Description
Cold Calling Is A Waste Of Time
Author: Frank J. Rumbauskas, Jr.
Publisher: FJR Advisors, LLC
ISBN: 9780976516309
Category : Business & Economics
Languages : en
Pages : 130
Book Description
Publisher: FJR Advisors, LLC
ISBN: 9780976516309
Category : Business & Economics
Languages : en
Pages : 130
Book Description
Weekly Commercial News
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 804
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages : 804
Book Description