The Art of Writing Advertising PDF Download
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Author: Denis Higgins
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 132
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Book Description
Author: Denis Higgins
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 132
Get Book Here
Book Description
Author: Denis Higgins
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 0
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Book Description
Author:
Publisher:
ISBN:
Category : Advertising copy
Languages : en
Pages : 125
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Book Description
Author: Dennis Higgins
Publisher:
ISBN:
Category :
Languages : en
Pages : 0
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Book Description
Author: Denis Higgins
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 125
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Book Description
Author: Denis Higgins
Publisher: McGraw Hill Professional
ISBN: 9780071410939
Category : Business & Economics
Languages : en
Pages : 125
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Book Description
A McGraw-Hill Advertising Classic "What makes a great advertisement?" Nearly four decades ago, an unmatched group of five advertising pioneers first answered that question in The Art of Writing Advertising. Their entertaining and historically compelling answers will provide advertising professionals with valuable techniques for applying breakthrough creativity and innovation in the workplace.
Author: Denis Higgins
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 125
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Book Description
Author: D&ad
Publisher:
ISBN: 9783836568524
Category : Design
Languages : en
Pages : 544
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Book Description
In 1995, the D&AD published a book on the intricate art of writing for advertising. Now, D&AD and TASCHEN join forces to bring you this updated and redesigned edition with essays by 53 leading professionals from across the world. This book isn't just indispensable for marketing writers, but for anyone who needs to win people over online, on...
Author: William Barre
Publisher:
ISBN: 9781516571444
Category : Business & Economics
Languages : en
Pages : 246
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Book Description
Behind the Manipulation: The Art of Advertising Copywriting reveals the secrets behind the manipulation that is inherent in all brand advertising. It offers readers a step-by-step guide to writing brand advertising for all media, including social media. Students learn about the history of brand advertising and its role in marketing, as well as the three major strategic theories of brand advertising. They learn how to think creatively and develop their own unique &ld
Author: Higgins
Publisher:
ISBN: 9780070590304
Category :
Languages : en
Pages :
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Book Description
