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Author: Bettina Rodriguez-Olmedo
Publisher: Anvil Publishing, Inc.
ISBN: 9712730530
Category : Biography & Autobiography
Languages : en
Pages : 300
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Book Description
“A must-read for PR professionals, CEOs, and entrepreneurs, this book offers clear and practical advice on the effective use of PR to build a good corporate reputation, earn the trust and loyalty of your consumers, and ultimately, to build a better world in the 21st century through the practice of CSR (Corporate Social Responsibility).” — ATTY. ZULEIKA T. LOPEZ, Department Manager, Institutional Relations-Corporate Affairs Group, PDIC
Author: Bettina Rodriguez-Olmedo
Publisher: Anvil Publishing, Inc.
ISBN: 9712730530
Category : Biography & Autobiography
Languages : en
Pages : 300
Get Book Here
Book Description
“A must-read for PR professionals, CEOs, and entrepreneurs, this book offers clear and practical advice on the effective use of PR to build a good corporate reputation, earn the trust and loyalty of your consumers, and ultimately, to build a better world in the 21st century through the practice of CSR (Corporate Social Responsibility).” — ATTY. ZULEIKA T. LOPEZ, Department Manager, Institutional Relations-Corporate Affairs Group, PDIC
Author: Nan Enstad
Publisher: Columbia University Press
ISBN: 9780231111034
Category : Business & Economics
Languages : en
Pages : 288
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Book Description
At the beginning of the twentieth century, labor leaders in women's unions routinely chastised their members for their ceaseless pursuit of fashion, avid reading of dime novels, and "affected" ways, including aristocratic airs and accents. Indeed, working women in America were eagerly participating in the burgeoning consumer culture available to them. While the leading activists, organizers, and radicals feared that consumerist tendencies made working women seem frivolous and dissuaded them from political action, these women, in fact, went on strike in very large numbers during the period, proving themselves to be politically active, astute, and effective. In Ladies of Labor, Girls of Adventure, historian Nan Enstad explores the complex relationship between consumer culture and political activism for late nineteenth- and twentieth-century working women. While consumerism did not make women into radicals, it helped shape their culture and their identities as both workers and political actors. Examining material ranging from early dime novels about ordinary women who inherit wealth or marry millionaires, to inexpensive, ready-to-wear clothing that allowed them to both deny and resist mistreatment in the workplace, Enstad analyzes how working women wove popular narratives and fashions into their developing sense of themselves as "ladies." She then provides a detailed examination of how this notion of "ladyhood" affected the great New York shirtwaist strike of 1909-1910. From the women's grievances, to the walkout of over 20,000 workers, to their style of picketing, Enstad shows how consumer culture was a central theme in this key event of labor strife. Finally, Enstad turns to the motion picture genre of female adventure serials, popular after 1912, which imbued "ladyhood" with heroines' strength, independence, and daring.
Author: John Axe
Publisher:
ISBN: 9780875886350
Category : Book collecting
Languages : en
Pages : 0
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Book Description
Paging through this rich treasury of books will bring back the carefree days of yesteryear. Remember reading under the elm tree during lazy summer days or reading under the covers with a flash light when the story shouted to be finished? Remember how you longed to read the next installment? Additional material has been added to this new encyclopedia of beloved girl's series books by John Axe, including Nancy Drew, Judy Bolton, Cherry Ames, Beverly Gray, Kay Tracey, Penny Parker, Vicki Barr, The Dana Girls, and others, which supplements the author's previous book, 'The Secret of Collecting Girls' Series Books'. All of the titles in these great adventure and mystery series have been brought together in one comprehensive volume. Each different cover or different printing is identified, dated and valued. The book is well researched and documented to identify rarities -- or to inform you which book from your youth you need to locate and buy. This book guides collectors through ALL of the different editions and printings of the most popular girls' series books.
Author: Karen Freberg
Publisher: SAGE Publications
ISBN: 1071878255
Category : Business & Economics
Languages : en
Pages : 486
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Book Description
Discovering Public Relations introduces students to the field of PR in a practical, applied, and hands-on way that prepares them for the modern workplace. Author Karen Freberg highlights modern and contemporary PR practices, emphasizing social media, digital communication, and creative innovation. Understanding that creativity alone can’t create success, Freberg shows students how to choose and implement evidence-based practices to guide their strategic campaigns. The Second Edition transforms students into successful PR professionals by giving them the tools to think creatively, innovate effectively, and deploy research-backed tactics for successful campaigns. This title is accompanied by a complete teaching and learning package. Contact your Sage representative to request a demo. Learning Platform / Courseware Sage Vantage is an intuitive learning platform that integrates quality Sage textbook content with assignable multimedia activities and auto-graded assessments to drive student engagement and ensure accountability. Unparalleled in its ease of use and built for dynamic teaching and learning, Vantage offers customizable LMS integration and best-in-class support. It’s a learning platform you, and your students, will actually love. Learn more. Assignable Video with Assessment Assignable video (available in Sage Vantage) is tied to learning objectives and curated exclusively for this text to bring concepts to life. Watch a sample video now. LMS Cartridge: Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Learn more.
Author: Jaime Primak Sullivan
Publisher: Simon and Schuster
ISBN: 1501115472
Category : Family & Relationships
Languages : en
Pages : 304
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Book Description
Jaime Primak Sullivan, outspoken star of Bravo TV’s Jersey Belle, offers no-nonsense Southern-spun advice for navigating life and love with her signature charismatic Jersey charm in this winning fish-out-of-water tale. Jamie Primak Sullivan, a Jersey-bred, tough-as-nails PR maven—and unlikely transplant in an upscale suburb of Birmingham, Alabama—has spent her entire life crossing the line: whether she’s pushing the boundaries of what proper Southern ladies consider to be “polite behavior” or literally traversing the Mason-Dixon line in the name of love. She isn’t afraid to say what everyone is thinking when it comes to love, sex, friendship, and many other topics that are all-too-often sugar-coated in polite Southern company. But when a meet-cute scenario right out of a Nora Ephron movie upends her life, Jaime finds herself a reluctant “knish out of water,” smack-dab in the Deep South starting a life with her new husband, the perfect Southern gentleman. In The Southern Education of a Jersey Girl, Jaime shares hard-learned lessons on Southern etiquette, deep-fried foods, college football, and matters of the heart while living in the heart of Dixie, with her quintessential ball-busting, bullsh*t free, and side-splitting Jersey twist.
Author: Martin H. Greenberg
Publisher: Astra Publishing House
ISBN: 1101184647
Category : Fiction
Languages : en
Pages : 233
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Book Description
Brilliant, original sci-fi and fantasy stories featuring brave and bold heroines Thirteen urban and paranormal tales of strong women, armed with weapons they are not afraid to use, as well as fists and feet of fury, who face monsters and bad guys-and are not above rescuing men in the process.
Author: Library of Congress. Copyright Office
Publisher:
ISBN:
Category : Art
Languages : en
Pages : 752
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Book Description
Author: Shelley Brown
Publisher:
ISBN: 9781950712397
Category :
Languages : en
Pages :
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Book Description
Author: Robert L. Heath
Publisher: SAGE Publications
ISBN: 1452267049
Category : Language Arts & Disciplines
Languages : en
Pages : 561
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Book Description
Today's Public Relations: An Introduction is a comprehensive text that features all aspects of public relations with specific sensitivity to the message strategies that challenge practitioners to be successful, yet ethical. In this book, authors Robert L. Heath and W. Timothy Coombs redefine the teaching of public relations by discussing its connection to mass communication while linking it to its rhetorical heritage. The text features coverage of ethics, research, strategy, planning, evaluation, media selection, promotion and publicity, crisis communication, risk communication, and collaborative decision making as ways to create, maintain, and repair relationships between organizations and the persons who can affect their success.
Author: Thatcher Heldring
Publisher: Delacorte Press
ISBN: 0375987142
Category : Young Adult Fiction
Languages : en
Pages : 210
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Book Description
For every athlete or sports fanatic who knows she's just as good as the guys. This is for fans of The Running Dream by Wendelin Van Draanen, Grace, Gold, and Glory by Gabrielle Douglass and Breakaway: Beyond the Goal by Alex Morgan. The summer before Caleb and Tessa enter high school, friendship has blossomed into a relationship . . . and their playful sports days are coming to an end. Caleb is getting ready to try out for the football team, and Tessa is training for cross-country. But all their structured plans derail in the final flag game when they lose. Tessa doesn’t want to end her career as a loser. She really enjoys playing, and if she’s being honest, she likes it even more than running cross-country. So what if she decided to play football instead? What would happen between her and Caleb? Or between her two best friends, who are counting on her to try out for cross-country with them? And will her parents be upset that she’s decided to take her hobby to the next level? This summer Caleb and Tessa figure out just what it means to be a boyfriend, girlfriend, teammate, best friend, and someone worth cheering for. “A great next choice for readers who have enjoyed Catherine Gilbert Murdock’s Dairy Queen and Miranda Kenneally’s Catching Jordan.”—SLJ “Fast-paced football action, realistic family drama, and sweet romance…[will have] readers looking for girl-powered sports stories…find[ing] plenty to like.”—Booklist “Tessa's ferocious competitiveness is appealing.”—Kirkus Reviews “[The Football Girl] serve[s] to illuminate the appropriately complicated emotions both of a young romance and of pursuing a dream. Heldring writes with insight and restraint.”—The Horn Book
