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Author: Joseph E. McCann
Publisher: McGraw-Hill Professional Publishing
ISBN:
Category : Business & Economics
Languages : en
Pages : 222
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Book Description
This book examines the decisions that were key to NutraSweet's success. The author suggests that the success of NutraSweet symbolizes major changes in the food industry.
Author: Joseph E. McCann
Publisher: McGraw-Hill Professional Publishing
ISBN:
Category : Business & Economics
Languages : en
Pages : 222
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Book Description
This book examines the decisions that were key to NutraSweet's success. The author suggests that the success of NutraSweet symbolizes major changes in the food industry.
Author: Susan Mallery
Publisher: Simon and Schuster
ISBN: 1668017466
Category : Fiction
Languages : en
Pages : 253
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Book Description
#1 New York Times bestselling author Susan Mallery awakens the senses—and fills the heart with warmth and laughter—in this tantalizing novel of a chocolatier’s search for love’s sweetest rewards. The free-spirited owner of a booming chocolate emporium, Allison Thomas is out to save the world—one truffle at a time. Everyone adores Ali—who wouldn’t love a lady who sneaks midnight chocolate deliveries to the local health spa? And even if her love life is on hold, Ali’s perfectly content with her high-flying career. That is, until the mysterious Matt Baker arrives. New to town, Matt quickly gets under her skin and leads her into temptation. But neither love nor chocolate seems to melt Matt’s icy heart. So Ali has no choice but to pull out all the stops in this “unforgettable combination of humor and sizzle” (Christina Dodd, New York Times bestselling author).
Author: Ernest Lehman
Publisher: Abrams
ISBN: 1468302442
Category : Fiction
Languages : en
Pages : 207
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Book Description
The screenwriter behind North by Northwest and Who’s Afraid of Virginia Woolf? skewers show business in these fifteen tales. In Sweet Smell of Success, the main novelette of this collection,Lehman scathingly depicts the dark side of success through the twisted relationship of Sid Wallace, an ambitious publicist, and Harvey Hunsucker, a powerful and vindictive gossip columnist, fashioned after Walter Winchell. As scandals are manufactured and reputations ruined for sport, the story spirals downward toward one last, savage act of revenge. As brutally honest as Nathanael West’s The Day of the Locust, Sweet Smell of Success is one of the most enduring and provocative stories in the literature of show business. In The Comedian, one of America’s most beloved funny men is about to become a television superstar, but a large banana peel awaits him. Meanwhile, the remaining stories dissect the entertainment industry in a way that only Lehman could do . . . Both Sweet Smell of Success and The Comedian were adapted for film. Sweet Smell of Success was a 1957 film starring Burt Lancaster and Tony Curtis, while The Comedian was a TV movie starring Mickey Rooney and Edmund O’Brien. “Sweet Smell of Success is a corrosive valentine to New York, embracing its energy and its clashing ambitions.” —Sam Kashner, Vanity Fair “Siddown. Listen to these. They are not Lindy’s cheesecake or long on kisses and schmaltz. But if you like prose pale as a shark’s belly, they do just fine.” —Kirkus Reviews
Author: Liz Reed
Publisher: HarperCollins
ISBN: 9780062403605
Category : Juvenile Fiction
Languages : en
Pages : 40
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Book Description
Fans of Terry Border and Drew Daywalt will devour this punny and clay-ful picture book from the husband-and-wife duo behind the “Cuddles and Rage” webcomic. Nothing makes Scoops happier than starting a sweet new project. She just isn’t the best at completing them. So when she realizes that the Cherry twins’ surprise birthday bash is today and that she never finished making their special present, she waffles about whether to go. Scoops quickly throws something together and heads to the party—only to find that her gift doesn’t quite measure up. Will Scoops play it cool and figure something out . . . or will she have a complete meltdown?
Author: Kirk Kazanjian
Publisher: John Wiley & Sons
ISBN: 9780471432098
Category : Business & Economics
Languages : en
Pages : 250
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Book Description
Praise for Making Dough "I was enchanted, intrigued, and fascinated by every page of this book. Kirk Kazanjian, Amy Joyner, and Dick Clark (yes, that Dick Clark) have done a masterful job of storytelling in Making Dough. The book is inspirational, enlightening, and just plain great reading. In fact, it's great reading with sprinkles on it. What a yummy book!" -Jay Conrad Levinson Bestselling Author, Guerrilla Marketing series of books "Krispy Kreme's success goes well beyond being a retail phenomenon. This book will show you what went on behind the scenes to build the company. Along the way, it will teach you how you can take a product that is seemingly counter-culture and turn it into an addictive brand." -Phil Lempert Author, Being the Shopper and Today show food trends editor "Words can't do justice to Krispy Kreme doughnuts-just eat one! But as a fan of the product, it's interesting to read this business success story." -Vince Gill Singer/Songwriter "You know what? You have absolutely no chance of starting the next Krispy Kreme! But, the lessons they learned and the insight they used to build their once-in-a-lifetime success are useful, practical, and powerful tactics that any business can benefit from." -Seth Godin Author, Purple Cow "Take heart. You don't need a massive organization and a massive advertising budget to build a powerful brand. This interesting book by Kirk Kazanjian and Amy Joyner tells how Krispy Kreme did it on a shoestring." -Al Ries Coauthor, The Fall of Advertising and the Rise of PR "I think it's safe to say that just about every company would love to know the secret ingredients of Krispy Kreme's sweet success. After all, it doesn't advertise, it is a revered member of the community, and it keeps growing like crazy. What an extraordinary business! Without doubt, you should pay attention to what Krispy Kreme is doing, especially if you want to prosper in today's competitive world." -From the Foreword by Dick Clark Producer, Entertainer, and Krispy Kreme Franchisee
Author: Beverly S. Adler
Publisher: PHC Publishing Group
ISBN: 0984525491
Category : Health & Fitness
Languages : en
Pages : 273
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Book Description
"This book is a collection of life stories -- each chapter written by a highly respected and successful woman with diabetes. The diverse group of women share their heartwarming stories and insights about finding balance between their personal, professional, and spiritual lives."--Page 4 of cover.
Author: Lisa Price
Publisher: One World/Ballantine
ISBN: 9781400061099
Category : Business & Economics
Languages : en
Pages : 226
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Book Description
Presents the story of Lisa Price, a successful African American businesswoman who went from being a young woman in financial straits to being the owner of a multimillion-dollar enterprise.
Author: Bill Byrd
Publisher: Fleming H. Revell Company
ISBN: 9780800718442
Category : Business & Economics
Languages : en
Pages : 228
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Book Description
What's the recipe for success? Discover the ingredients in Sweet Success. It's filled with tasty morsels of business wisdom!
Author: David K. Sweet
Publisher:
ISBN: 9781525239908
Category :
Languages : en
Pages : 170
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Book Description
Do you want to take your sales success to the next level? Some sales programs drape a shroud around sales success as if a guarded secret; others set out strict rules and steps without regard to context and expertise. But in reality, making the sale is much simpler. In his new book, Sweet Sales, Dr. Sweet presents powerful selling techniques, rarely seen or spoken of in sales training. Dr. Sweet uses an organic approach forged out of necessity during the most recent economic recession. Throughout the toughest selling climate in many years, Dr. Sweet studied the processes of companies that survived the collapse and even flourished. His research unlocked the concepts for his book. Unlike other training books, this one will show you how to improve, then how to practice. Only through practice will you master any technique or strategy. Following the author's guiding principles will make a rookie into a professional and a professional world-class. To start making Sweet Sales, read this book today!
Author: Dulce Candy Ruiz
Publisher: Penguin
ISBN: 1592409504
Category : Self-Help
Languages : en
Pages : 226
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Book Description
The YouTube star and beauty guru shares her hard-won lessons on success, style, and finding the sweetness in all aspects of your life. Since posting her first makeup tutorial in 2008, Dulce Candy has become one of the top beauty stars on YouTube, boasting more than 2 million subscribers and garnering hundreds of millions of views of her bright and energetic videos. But before she became a style icon and a role model to millions of young women, Dulce struggled to make her way in the world. Having emigrated with her family from Mexico to the United States when she was six years old, Dulce battled depression and low self-esteem as a teenager and eventually enlisted in the army in an attempt to turn her life around. It was here, on the battlefields of Iraq, that she finally uncovered and embraced her true passion—fashion and beauty—and gained the confidence to move on from her past, follow her dream, and launch what would become her wildly successful brand. The Sweet Life chronicles Dulce Candy’s inspiring story, showing that anyone can be successful no matter their background and sharing the hard-won lessons that helped transform her from a shy, self-doubting teenager into a confident business woman and beauty expert. According to Dulce, you can’t live the sweet life until you accept who you are—flaws and all—and take chances—knowing that failure is just a part of learning and fear is a sign that you’re trying something new and exciting. Drawing on anecdotes from her own life and career, Dulce offers advice on building a personal brand (“Know what makes you different”), building confidence (“Fake it till you make it”) and balancing the personal and the professional (“Don’t settle when you settle down”). She also emphasizes the importance of both inner and outer beauty, encouraging women to love themselves, ignore the critics, and flaunt their own original style. Part memoir, part manifesto, The Sweet Life is a fun, inspirational guide for any woman who wants to find success and happiness without compromising who she is.
