Survey of Consumer Attitudes and Behavior, August 2012 PDF Download
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Author: University of Michigan. Survey Research Center. Economic Behavior Program
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Category : Consumer behavior
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Author: University of Michigan. Survey Research Center. Economic Behavior Program
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Category : Consumer behavior
Languages : en
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These surveys were done to measure changes in consumer attitudes and expectations, to understand why these changes occur, and to evaluate how they relate to consumer decisions to save, borrow, or make discretionary purchases. This type of information is essential for forecasting changes in aggregate consumer behavior. Each quarterly survey contains approximately 40 questions, each of which probes a different aspect of consumer confidence. Open-ended questions are asked concerning evaluations and expectations about personal finances, employment, price changes, and the national business situation. Additional questions probe buying intentions for automobiles and the respondent's appraisals of present market conditions for purchasing houses, automobiles, and other durables.
