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Author: Gerald A Michaelson
Publisher: Simon and Schuster
ISBN: 1605508462
Category : Self-Help
Languages : en
Pages : 181
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Book Description
By exploring the basic components of The Art of War, this guide to personal development and success shows you how to unleash your full potential, triumph over adversity, and achieve long-term goals.
Author: Gerald A Michaelson
Publisher: Simon and Schuster
ISBN: 1605508462
Category : Self-Help
Languages : en
Pages : 181
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Book Description
By exploring the basic components of The Art of War, this guide to personal development and success shows you how to unleash your full potential, triumph over adversity, and achieve long-term goals.
Author: Mark McNeilly
Publisher: OUP USA
ISBN: 0199782911
Category : Business & Economics
Languages : en
Pages : 343
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Book Description
More than two millennia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Now, in a new edition of Sun Tzu and the Art of Business, Mark McNeilly shows how Sun Tzu's strategic principles can be applied to twenty-first century business. Here are two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the text of Samuel B. Griffith's popular translation of The Art of War. McNeilly explains how to gain market share without inciting competitive retaliation, how to attack competitors' weak points, and how to maximize market information for competitive advantage. He demonstrates the value of speed and preparation in throwing the competition off-balance, employing strategy to beat the competition, and the need for character in leaders. Lastly, McNeilly presents a practical method to put Sun Tzu's principles into practice. By using modern examples throughout the book from Google, Zappos, Amazon, Dyson, Aflac, Singapore Airlines, Best Buy, the NFL, Tata Motors, Starbucks, and many others, he illustrates how, by following the wisdom of history's most respected strategist, executives can avoid the pitfalls of management fads and achieve lasting competitive advantage.
Author: Becky Sheetz-Runkle
Publisher: Simon and Schuster
ISBN: 1598699075
Category : Business & Economics
Languages : en
Pages : 224
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Book Description
In a new spin on an oft-studied classic, marketer and martial arts practitioner Becky Sheetz-Runkle reinterprets Sun Tzu's The Art of War for women in the workplace. The ancient Chinese warrior and military strategist penned the masterpiece about 2,500 years ago, but many business experts believe its precepts are as relevant in today's corporate environment as they were on ancient Chinese battlefields. Sheetz-Runkle extrapolates business lessons from Sun Tzu's maxims to help women build on their attributes, overcome obstacles and forward their careers. The book relies heavily on excerpts from the classic, along with the author's own pithy advice and stories of today's women who are the working world's modern generals. While much of the book's counsel is pretty well worn, getAbstract recommends women read this book to fortify themselves as they do battle in the corporate combat zone.
Author: Gerald A Michaelson
Publisher: Simon and Schuster
ISBN: 1440507082
Category : Business & Economics
Languages : en
Pages : 204
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Book Description
Seize the advantage from your competitors and conquer today’s competitive business world with these 50 strategic business rules from the tried-and-tested wisdom of Sun Tzu. In today’s competitive business world, you must capture the high ground and defend it against your rivals. The secret lies in mastering the strategic arts taught by the ancient Chinese military theorist Sun Tzu. Gerald A. Michaelson’s classic book breaks down Sun Tzu’s lessons to help you move from manager to leader and vanquish your competition. In this fully updated edition, Steven Michaelson offers new examples drawn from companies ranging from Amazon to Toyota to Google, putting Sun Tzu at your side for today's business challenges. Here is the wisdom—tested for twenty-five centuries—that will help you seize the advantage, storm your competitors’ gates, and conquer the marketplace!
Author: Gerald A. Michaelson
Publisher:
ISBN: 9781440525247
Category :
Languages : en
Pages : 0
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Book Description
SPECIAL SHRINKWRAPPED BUNDLE! In today's competitive business world, you must capture the high ground and defend it against your rivals. The secret lies in mastering the strategic arts taught by the ancient Chinese military theorist Sun Tzu. Gerald A. Michaelson's classic book Sun Tzu: The Art of War for Managers, 2nd Edition breaks down Sun Tzu's lessons to help you move from manager to leader and vanquish your competition. In this fully updated edition, Steven Michaelson offers new examples drawn from companies ranging from Amazon to Toyota to Google, putting Sun Tzu at your side for today's business challenges. Sun Tzu for Success enables you to develop a deeper understanding of yourself and others as a way to gain the upper hand in all activities in life. It helps you maximize your creativity, leadership, moral integrity, and effective decision-making. Steven Michaelson expands Sun Tzu's ancient philosophy of warfare to the most popular topic in current business literature-execution. While most other titles on Sun Tzu emphasize the strategic or philosophical nature of Sun Tzu's writings, Sun Tzu for Execution shows you how to implement The Art of War tactically and operationally.
Author: Becky Sheetz-Runkle
Publisher: AMACOM
ISBN: 0814433820
Category : Business & Economics
Languages : en
Pages : 255
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Book Description
Defeat the competition and dominate the market with these masterful strategies of Sun Tzu. Over two and a half millennia ago, Chinese military strategist Sun Tzu taught that size alone does not guarantee victory--strategy, positioning, planning, and leadership all play equally significant roles in overpowering the opposition. Today, this classic treatise is perfect for adapting to the world of small business, with entrepreneurs entrenched in fierce competition for customers, market share, and talent. Featuring inspiring examples of entrepreneurial success, The Art of War for Small Business centers its 12 timeless lessons on how to: Choose the right ground for your battles Leverage strengths while overcoming limitations Strike competitors’ weakest points and seize every opportunity Focus priorities and resources on conquering key challenges Go where the enemy is not Build and leverage strategic alliances Countless military, political, and business leaders across the world and throughout time have learned how to utilize these brilliant strategies to outsmart, outmaneuver, and outstrategize their larger adversaries’ seemingly overwhelming forces. Now, it’s time for the small business owner to learn how they can also capture crucial sectors, serve unmet needs, and emerge victorious.
Author: Michael Sloan
Publisher: Createspace Independent Publishing Platform
ISBN: 9781539788966
Category :
Languages : en
Pages : 220
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Book Description
Does modern advice always seem repetitive? Do you find yourself rolling your eyes and sighing when you hear the word lifehacks? Are you looking for a better way to achieve success, conquer challenges and overcome adversity? Well with this brand new book, Sun Tzu & Machiavelli Success And Leadership Principles, you can learn all of the ancient principles of how to achieve victory as taught by the brilliant military tactician and leader Sun Tzu. Not only do we look into the deep principles that Sun Tzu espoused about how to win at war and life, we're also taking a look at the modern application of the brilliant Niccolo Machiavelli! Some people might think that Machiavelli's work was too callous or evil, but his words of pragmatism, ruthlessness and tactics can be seen through the actions of many a politician and leader in this world. By looking to the wisdom found in The Prince, not only can you learn how to recognize callous and cunning maneuvers by those who seek to undermine you, you will learn how to turn the tables on your foes! Whether you're a leader in the workplace, at home, or in a volunteer organization, you're going to face many challenges. In Sun Tzu & Machiavelli Success And Leadership Principles, not only will you learn the ancient wisdom of brilliant men, you will learn how to apply all of their advice and tactics to our modern day living. Don't bother with other sources of "modern wisdom," instead look to the past and you will find a wellspring of knowledge unlike any other!
Author: Steven W Michaelson
Publisher: Simon and Schuster
ISBN: 1440500975
Category : Business & Economics
Languages : en
Pages : 171
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Book Description
While most other titles on Sun Tzu emphasize the strategic or philosophical nature of Sun Tzu's writings, this guide will show readers how to implement The Art of War tactically and operationally. It promotes savvy strategic principles from Sun Tzu such as: share rewards, coordinate resources, and choose your timing. "Sun Tzu for Execution" enables readers to achieve results and improve their bottom line. Filled with insight commentary and examples from companies that are best in class at execution, "Sun Tzu for Execution" makes strategy actionable.
Author: Michael M. K. Cheung
Publisher: Createspace Independent Publishing Platform
ISBN: 9781480089006
Category : Finance, Personal
Languages : en
Pages : 0
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Book Description
** Now a #1 AMAZON INTERNATIONAL BEST SELLER! ** ** SET TO BE THE HOTTEST READ OF 2013 ** ~ SUN TZU THE ART OF MAKING MONEY BRINGS THE CLASSIC "SUN TZU THE ART OF WAR" ALIVE AND READY FOR THOSE WHO ARE PREPARED FOR A WAR AGAINST THEIR DEBT ~ Utilizing the ancient knowledge from one of history's greatest minds - Sun Tzu - this book will teach you the hidden secrets of how to become truly successful and wealthy by showing you the art of making money. Using these strategies I was able to increase the money in my brokerage account by 975% in less than 6 years and I was able to start a successful business with less than $100. Money is either flowing into your pocket or out of it - the direction is determined by what you know about money. Ask yourself the following questions... Are you happy with your current financial situation? Are you happy with your current job or career prospects? Are you happy with your current level of success? Do you make enough money? If yes, then maybe you have already bought and read this book and know the art of making money. If not, then this book will help get you there. Learn the secrets of how to improve your financial situation, improve your job and career prospects, boost your level of success, and start making the money you deserve. Making money is not something that happens by chance, or is just for the lucky few. There is a science to it. That science is The Art of Making Money. Start earning what you are really worth. Read Sun Tzu The Art of Making Money and become a master of your own financial destiny. Let the lesson begin today. Let this book help you find your way.
Author: Gerald A. Michaelson
Publisher: McGraw Hill Professional
ISBN: 9780071427319
Category : Business & Economics
Languages : en
Pages : 260
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Book Description
Battle-tested strategies for marketing your product or service to victory!
