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Author: Raymond Kogan
Publisher: Createspace Independent Publishing Platform
ISBN: 9781985345218
Category :
Languages : en
Pages : 222
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Book Description
A comprehensive guide to strategic planning for design professionals dedicated to the built environment architects, engineers, environmental consultants, landscape architects, interior designers, and planners. Using real-life examples in a clear, accessible format, Strategic Planning for Design Firms will help leaders and owners understand the concepts of strategic planning and how to use them to complete a strategic planning process in their own firms. The guide is organized into three distinct sections: 1. The Strategic Planning Process: Why does my firm need a strategic plan? 2. How can I ensure its success? The Six Elements of a Strategic Plan: How to prepare a sound strategic 3. The Major Issues of Strategic Planning: What issues are likely to arise in the strategic planning process?
Author: Raymond Kogan
Publisher: Createspace Independent Publishing Platform
ISBN: 9781985345218
Category :
Languages : en
Pages : 222
Get Book Here
Book Description
A comprehensive guide to strategic planning for design professionals dedicated to the built environment architects, engineers, environmental consultants, landscape architects, interior designers, and planners. Using real-life examples in a clear, accessible format, Strategic Planning for Design Firms will help leaders and owners understand the concepts of strategic planning and how to use them to complete a strategic planning process in their own firms. The guide is organized into three distinct sections: 1. The Strategic Planning Process: Why does my firm need a strategic plan? 2. How can I ensure its success? The Six Elements of a Strategic Plan: How to prepare a sound strategic 3. The Major Issues of Strategic Planning: What issues are likely to arise in the strategic planning process?
Author: Jack Reigle
Publisher: John Wiley & Sons
ISBN: 0470918713
Category : Architecture
Languages : en
Pages : 225
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Book Description
An essential guide for a firm of any size to effectively position itself in the marketplace For an architecture or design firm to survive and prosper in the new economy, it needs to redefine and reinvigorate its position in the marketplace. With dozens of how-to cases, examples, and guidelines, Positioning for Architecture and Design Firms provides the entire menu of tools, plus the inspiration needed, for making the changes required to stay competitive in the design world. Offering strategies for leveraging a firm's strongest assets into the formulation of a successful long-term plan, this book breaks with tradition to introduce the latest concepts specifically developed for building future business opportunities in an unstable economic landscape marked by shifts in competition, technology, and client expectations. With a wealth of information targeting the subject of positioning, readers will learn: Why the aftershocks of the Great Recession are likely to linger, and what you can do about it in relation to your firm's success How the coming generational shift will change the design business What positioning is, and how it needs to be developed to support and implement your strategic vision How your firm can establish a robust identity and operating model The importance of your firm's essential purpose How to turn your marketing department into a true marketing system, transforming it from production mode into an integrated positioning machine Why it is important to engage in advanced research and open innovation initiatives Addressing issues of firm identity, including an understanding of how to create the market positioning desired, Positioning for Architecture and Design Firms shows how a design firm—large or small, new or well established—can position itself to gain greater control over its destiny, and reach loftier levels of achievement. Learn about firm types, and match the right type to a firm's goals Develop and maintain a firm's identity in the marketplace Discover how organizational design and marketing support a chosen firm type
Author: Peter Lorange
Publisher: Prentice Hall
ISBN:
Category : Business & Economics
Languages : en
Pages : 396
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Book Description
Author: Michael M. Kaiser
Publisher: Brandeis University Press
ISBN: 1512601748
Category : Art
Languages : en
Pages : 174
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Book Description
"A guide for strategic planning in the arts, based on the current ecology of arts organizations and the culture surrounding them"--
Author: Burkhard Schwenker
Publisher: Springer Science & Business Media
ISBN: 3658028750
Category : Business & Economics
Languages : en
Pages : 214
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Book Description
In a world characterized by increasing complexity and volatility, managers must be able to flexibly adapt their strategies to changing environmental conditions. Traditional strategic management frameworks often fail in this context. Therefore, we present "scenario-based strategic planning" as a framework for strategic management in an uncertain world. Previous approaches to scenario planning were complex and focused on the long term, but the approach developed by Roland Berger and the Center for Strategy and Scenario Planning at HHL Leipzig Graduate School of Management is different. By designing appropriate tools and integrating scenario planning into strategic planning, we have made our approach less complex and easier for firms to apply. We illustrate the approach with examples from different industries.
Author: George A. Steiner
Publisher: Simon and Schuster
ISBN: 1451602537
Category : Business & Economics
Languages : en
Pages : 408
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Book Description
In today's complex world of business, strategic planning is indispensable to effective management. Ever since the mid-1950's, when American companies began to develop formal long-range planning systems, wise managers have understood the importance of knowing where their firm was headed and how it intended to get there. To function effectively in a modern, planned operation, every manager must have a practical understanding of how the planning process works. That's exactly what this book offers: a step-by-step guide to strategic planning. George A. Steiner, a well-known expert in the field of management, provides a concise, jargon-free handbook that avoids abstract theory and takes you straight to the how-to of planning. Whether you're designing and implementing a new plan or working with a plan that's already in operation, Strategic Planning puts the information you need at your fingertips. It takes you through every stage of the process, from idea to execution to evaluation. (And explains Fifty Common Pitfalls you'll need to know about.)You can plug your own data into the lucid charts, tables, and checklists for a valuable start on getting organized and evaluating your planning needs. And there's plenty of penetrating discussion about the questions and quandaries you're likely to meet along the way. For example: * How do you identify, evaluate, and implement strategies? * How do you design a planning system to fit the unique characteristics of you and your company? * Can an intuitive manager do formal strategic planning? * What are some ways to develop clear objectives? * What human behavior factors can endanger planning and how can managers overcome them? * How, and when, should a situation audit be made? * What do you need to know about computer models? * How can business planning lessons be applied to not-for-profit organizations? * How can managers apply lessons of planning experience to the planning of their own careers? You don't have to get an advanced degree to make strategic planning a part of your management style. All you need is the expert advice in this idea-packed handbook. (As a bonus the book includes a glossary of the terms, tools, and techniques of strategic planning.)
Author: Stanley Charles Abraham
Publisher: Emerald Group Publishing
ISBN: 1780525214
Category : Business & Economics
Languages : en
Pages : 268
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Book Description
This book is exceptional treatise on strategic planning for single-business companies that is at once academically rigorous and uncommonly practical.
Author: Idris Mootee
Publisher: John Wiley & Sons
ISBN: 1118620127
Category : Business & Economics
Languages : en
Pages : 228
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Book Description
A comprehensive playbook for applied design thinking in business and management, complete with concepts and toolkits As many companies have lost confidence in the traditional ways of running a business, design thinking has entered the mix. Design Thinking for Strategic Innovation presents a framework for design thinking that is relevant to business management, marketing, and design strategies and also provides a toolkit to apply concepts for immediate use in everyday work. It explains how design thinking can bring about creative solutions to solve complex business problems. Organized into five sections, this book provides an introduction to the values and applications of design thinking, explains design thinking approaches for eight key challenges that most businesses face, and offers an application framework for these business challenges through exercises, activities, and resources. An essential guide for any business seeking to use design thinking as a problem-solving tool as well as a business method to transform companies and cultures The framework is based on work developed by the author for an executive program in Design Thinking taught in Harvard Graduate School of Design Author Idris Mootee is a management guru and a leading expert on applied design thinking Revolutionize your approach to solving your business's greatest challenges through the power of Design Thinking for Strategic Innovation.
Author: Alan G. Lafley
Publisher: Harvard Business Press
ISBN: 142218739X
Category : Business & Economics
Languages : en
Pages : 274
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Book Description
Explains how companies must pinpoint business strategies to a few critically important choices, identifying common blunders while outlining simple exercises and questions that can guide day-to-day and long-term decisions.
Author: Roger L. Martin
Publisher: Harvard Business Press
ISBN: 1422177807
Category : Business & Economics
Languages : en
Pages : 209
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Book Description
Most companies today have innovation envy. Many make genuine efforts to be innovative: they spend on R & D, bring in creative designers, hire innovation consultants; but they still get disappointing results. Roger Martin argues that to innovate and win, companies need 'design thinking'.
