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Author: National Research Council
Publisher: National Academies Press
ISBN: 0309057299
Category : Political Science
Languages : en
Pages : 451
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Book Description
Author: National Research Council
Publisher: National Academies Press
ISBN: 0309057299
Category : Political Science
Languages : en
Pages : 451
Get Book Here
Book Description
Author:
Publisher:
ISBN: 9781949373943
Category :
Languages : en
Pages : 325
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Book Description
Strategic Management (2020) is a 325-page open educational resource designed as an introduction to the key topics and themes of strategic management. The open textbook is intended for a senior capstone course in an undergraduate business program and suitable for a wide range of undergraduate business students including those majoring in marketing, management, business administration, accounting, finance, real estate, business information technology, and hospitality and tourism. The text presents examples of familiar companies and personalities to illustrate the different strategies used by today's firms and how they go about implementing those strategies. It includes case studies, end of section key takeaways, exercises, and links to external videos, and an end-of-book glossary. The text is ideal for courses which focus on how organizations operate at the strategic level to be successful. Students will learn how to conduct case analyses, measure organizational performance, and conduct external and internal analyses.
Author: Mark Herjervic
Publisher: GRIN Verlag
ISBN: 3656596328
Category : Business & Economics
Languages : en
Pages : 78
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Book Description
Research Paper (postgraduate) from the year 2010 in the subject Business economics - Offline Marketing and Online Marketing, grade: A, The University of Liverpool, language: English, abstract: The research describes the process of strategic alliance and its impact on the global marketplace. Strategic Alliance has evolved as an essential tool for the corporate sector to reduce the pressure of competition and create a sustainable competitive advantage in the marketplace. The researcher has tried to explain the process of creating an alliance and has chosen the case of Shaca Construction and Urban Fabrik, construction companies for evaluating the above assertion. The researcher has gathered relevant primary and secondary resources for understanding the past developments of the process and compares them with the present situation. The researcher has used a suitable research methodology for evaluating the research aims and objectives. The researcher evaluated that the strategic alliance helps the firm in amalgamating their resources build better construction services to their customers. The alliance process expands the reach of the firms to a larger consumer base and strengthens the company resources against the competition. However, there are some pitfalls in the process of strategic alliance. The organisations must ensure that they have the capability to achieve the objective set by the alliance and trust each other regarding management and financial planning of the process. The findings of the study suggest that a strategic alliance has been growing rapidly in the market. The strategic alliance is a useful tool for improving the conditions of the international marketplace as it contributes extensively in reducing the competition and unifying the resources of the business houses to develop better and quality services for the customers. However, the reduction is competition can also lead to fall in the level of quality which will worsen the market condition.
Author: Mark Herjervic
Publisher:
ISBN: 9783656596318
Category :
Languages : en
Pages : 80
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Book Description
Research Paper from the year 2010 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: A, The University of Liverpool, language: English, abstract: The research describes the process of strategic alliance and its impact on the global marketplace. Strategic Alliance has evolved as an essential tool for the corporate sector to reduce the pressure of competition and create a sustainable competitive advantage in the marketplace. The researcher has tried to explain the process of creating an alliance and has chosen the case of Shaca Construction and Urban Fabrik, construction companies for evaluating the above assertion. The researcher has gathered relevant primary and secondary resources for understanding the past developments of the process and compares them with the present situation. The researcher has used a suitable research methodology for evaluating the research aims and objectives. The researcher evaluated that the strategic alliance helps the firm in amalgamating their resources build better construction services to their customers. The alliance process expands the reach of the firms to a larger consumer base and strengthens the company resources against the competition. However, there are some pitfalls in the process of strategic alliance. The organisations must ensure that they have the capability to achieve the objective set by the alliance and trust each other regarding management and financial planning of the process. The findings of the study suggest that a strategic alliance has been growing rapidly in the market. The strategic alliance is a useful tool for improving the conditions of the international marketplace as it contributes extensively in reducing the competition and unifying the resources of the business houses to develop better and quality services for the customers. However, the reduction is competition can also lead to fall in the level of quality which will worsen the market cond
Author: Steve Steinhilber
Publisher: Harvard Business Press
ISBN: 1422138690
Category : Business & Economics
Languages : en
Pages : 79
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Book Description
As a top executive, you've almost certainly forged strategic alliances with other companies. Some of these deals have worked--but many others have likely failed. In fact, companies worldwide launch more than two thousand strategic alliances every year, and more than half never deliver as promised. In Strategic Alliances, Steve Steinhilber proves that, despite the odds, alliances are critical to the business strategy for companies competing globally: customers want integrated solutions to their problems, and that's pushing companies to work together to create differentiated offerings. Equally crucial, well-managed alliances generate important forms of business value, including new products and accelerated growth. Drawing on his experience as the head of Cisco's Strategic Alliances group, Steinhilber has created tools and guidelines that will help you forge alliances that work. He describes the three essential building blocks of successful alliances and explains how to establish: The right framework--by articulating how an alliance will help you achieve your company's strategic business goals and identifying potential partners The right organization--by staffing your alliance organization with the right people and constantly honing their skills The right relationships--by cultivating trust among the many key internal contacts in your organization and your alliance partners Engaging and authoritative, Strategic Alliances shows you how to manage strategic partnerships more effectively and maximize their value in a complex and changing business environment. From our new Memo to the CEO series--solutions-focused advice from today's leading practitioners.
Author: Akmal S. Hyder
Publisher: Emerald Publishing Limited
ISBN: 9781800437456
Category : Business & Economics
Languages : en
Pages : 228
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Book Description
Transformations of Strategic Alliances in Emerging Markets: Volume I, deals with changes in strategic alliances in the complex settings of European emerging markets. It includes 40 years’ worth of data in its in-depth study of the changes in education, networks, work performance, and environmental factors in European transition region.
Author: Michael Czinkota
Publisher: Routledge
ISBN: 1135967288
Category : Business & Economics
Languages : en
Pages : 769
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Book Description
In the fast-paced world of global business, success is marked by the ability to stay on top of currents events, to recognize new trends, and to react quickly to change. This book offers contributions by global marketing authorities to help you understand this rapidly changing international environment and respond to opportunities and perils. Editors Michael R. Czinkota and Ilkka A. Ronkainen use their years of experience in policy, business, and academia to provide these readings noted for their currency, relevancy, and scholarly depth.
Author: Brian Tjemkes
Publisher: Taylor & Francis
ISBN: 100089200X
Category : Business & Economics
Languages : en
Pages : 587
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Book Description
Strategic Alliance Management presents an academically grounded alliance development framework, detailing eight stages of alliance development with consideration for specific management challenges. For each stage, readers are presented with theoretical insights, evidence-based managerial guidelines and a business case illustration. Other chapters consider alliance attributes, alliance competences, and alliance challenges, and cover topics such as innovation, co-branding, co-opetition, business ecosystems, alliance professionals, alliance capabilities, societal alliances and a tension-based alliance mindset. This fully revised 3rd edition leverages the book’s strengths in marrying theory with practical insight. All the chapters have been updated to reflect the current academic literature, whilst new international case studies are incorporated throughout. Two new chapters feature in this edition, considering the importance of the mindset required to successfully navigate alliance arrangements, and emerging alliance practices, exploring how new technologies, sustainability and the external environment have disrupted alliance management. In-chapter text boxes discussing emerging themes provide opportunity for discussion and analysis. The textbook remains highly valuable core and recommended reading for postgraduate students of Strategic Management and Corporate Strategy, MBA and Executive MBA, as well as reflective practitioners in the field. Online resources include chapter-by-chapter lecture slides, two long case studies and short interviews with alliance executives.
Author: Rajagopal
Publisher: Vikas Publishing House
ISBN: 8125918566
Category :
Languages : en
Pages : 542
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Book Description
The Book Caters To Undergraduate And Graduate Students In Management Schools In India And Most Asian And Latin American Universities For Core Or Elective Paper, And Will Also Prove Useful To Them As Practising Managers Since It Develops New Concepts Deriv
Author: Dallas Hanson
Publisher: Cengage AU
ISBN: 0170373150
Category : Business & Economics
Languages : en
Pages : 608
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Book Description
With an emphasis on global advantage, the text offers a comprehensive examination of regional and international issues to provide a complete, accurate and up-to-date explanation of the strategic management process. New coverage on environmental concerns and emerging technologies as well as examples and cases from Australia, New Zealand and Asia-Pacific serve to engage students while updated international content demonstrates how strategic management is used in the global economy. The text takes a 'resource-based' approach, which requires the examining of a firm's unique bundling of its internal resources. This text is appropriate for upper-level undergrad, usually third year; post grad in Masters courses.
