Stories That Stick PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Stories That Stick PDF full book. Access full book title Stories That Stick by Kindra Hall. Download full books in PDF and EPUB format.
Author: Kindra Hall
Publisher: HarperCollins Leadership
ISBN: 1400211948
Category : Business & Economics
Languages : en
Pages : 240
Get Book
Book Description
You’ve heard how story is the latest-and-greatest business tool and that storytelling can do everything, from helping leaders better communicate to motivating sales teams and winning customers away from competitors. But what stories do you need to tell and how do you tell them? Stories That Stick provides a clear framework of ideals and a concise set of actions for you to take complete control of your own story, utilizing the principles behind the world’s most effective business storytelling strategies. Professional storyteller and nationally-known speaker Kindra Hall reveals the four unique stories you can use to differentiate, captivate, and elevate: the Value Story, to convince customers they need what you provide; the Founder Story, to persuade investors and customers your organization is worth the investment; the Purpose Story, to align and inspire your employees and internal customers; and the Customer Story, to allow those who use your product or service to share their authentic experiences with others. Telling these stories well is a simple, accessible skill anyone can develop. With case studies, company profiles, and anecdotes backed with original research, Hall presents storytelling as the underutilized talent that separates the good from the best in business. Stories That Stick offers specific, actionable steps readers can take to find, craft, and leverage the stories they already have and simply aren’t telling. Every person, every organization has at least four stories at their disposal. Will you tell yours?
Author: Kindra Hall
Publisher: HarperCollins Leadership
ISBN: 1400211948
Category : Business & Economics
Languages : en
Pages : 240
Get Book
Book Description
You’ve heard how story is the latest-and-greatest business tool and that storytelling can do everything, from helping leaders better communicate to motivating sales teams and winning customers away from competitors. But what stories do you need to tell and how do you tell them? Stories That Stick provides a clear framework of ideals and a concise set of actions for you to take complete control of your own story, utilizing the principles behind the world’s most effective business storytelling strategies. Professional storyteller and nationally-known speaker Kindra Hall reveals the four unique stories you can use to differentiate, captivate, and elevate: the Value Story, to convince customers they need what you provide; the Founder Story, to persuade investors and customers your organization is worth the investment; the Purpose Story, to align and inspire your employees and internal customers; and the Customer Story, to allow those who use your product or service to share their authentic experiences with others. Telling these stories well is a simple, accessible skill anyone can develop. With case studies, company profiles, and anecdotes backed with original research, Hall presents storytelling as the underutilized talent that separates the good from the best in business. Stories That Stick offers specific, actionable steps readers can take to find, craft, and leverage the stories they already have and simply aren’t telling. Every person, every organization has at least four stories at their disposal. Will you tell yours?
Author: Kindra Hall
Publisher: HarperCollins Leadership
ISBN: 1400228417
Category : Business & Economics
Languages : en
Pages : 273
Get Book
Book Description
The things we tell ourselves affect how well or poorly our path in life goes. It’s time to flip the script on the internal stories you tell yourself and live life on your terms. Most of the “self-stories” you tell yourself—the kind of person you say you are and the things you are capable of—are invisible to you because they have become such a part of your everyday mental routine that you don’t even recognize they exist. Yet, these self-stories influence everything you do, everything you say, and everything you are. Choose Your Story, Change Your Life will help you take complete control of your self-stories and create the life you’ve always dreamed you’d have. Author Kindra Hall offers up a new window into your psychology, one that travels the distance from the frontiers of neuroscience to the deep inner workings of your thoughts and feelings. In Choose Your Story, Change Your Life, Kindra will help you: Uncover the truth of how you have created the life you have; Challenge everything you think you know about how your life has been built; Uncover the clear steps you can take to create the life you want; Take control of your self-story to become the author of who you are; and Live your life in a way you never have before. This eye-opening, but applicable journey will transform you from a passive listener of these limiting, unconscious thoughts to the definitive author of who you are and everything you want to be. Changing your life is as simple as choosing better stories to tell yourself. If you can change your story, you can change your life.
Author: Rob Biesenbach
Publisher:
ISBN: 9780991081424
Category :
Languages : en
Pages :
Get Book
Book Description
Author: Paul Smith
Publisher: AMACOM
ISBN: 0814437125
Category : Business & Economics
Languages : en
Pages : 298
Get Book
Book Description
Despite the high-tech tools available to salespeople today, the most personal method still works best. Through storytelling, a salesperson can explain products or services in ways that resonate, connect people to the mission, and help determine what decisions are made. A well-crafted story can pack the emotional punch to turn routine presentations into productive relationships. In Sell with a Story, organizational storytelling expert and author Paul Smith focuses his popular and proven formula to the sales arena. Smith identifies the ingredients of the most effective sales stories and reveals how to: Select the right story Craft a compelling and memorable narrative Incorporate challenge, conflict, and resolution• And more Learning from model stories, skill-building exercises, and enlightening examples from Microsoft, Costco, Xerox, Abercrombie & Fitch, Hewlett-Packard, and other top companies, you will soon be able to turn their personal experiences into stories that introduce yourself, build rapport, address objections, add value to the product, bring data to life, create a sense of urgency…and most importantly, sell! If you want to become a better communicator and transform your sales results, Sell with a Story is for you.
Author: Corey Rosen
Publisher: Mango Media Inc.
ISBN: 1642504661
Category : Language Arts & Disciplines
Languages : en
Pages : 187
Get Book
Book Description
So, you’ve got a story to sell . . . “A great resource” for business or social occasions from an Emmy winner and storytelling coach (Samantha Harris, cohost of Dancing with the Stars and author of Your Healthiest Healthy). 2021 International Book Awards finalist in Self-Help: Motivational #1 New Release in Speech and Public Speaking Learn the art of telling stories and make the sale, land the client, propose a toast, or impress a date. Corey Rosen is an Emmy Award–winning writer and actor with years of experience as a skilled storytelling coach, and his book is jam-packed with some of the best storytelling strategies out there. We’ve all got stories to tell-but how do you make your story the best? Here, the Moth Radio Hour veteran and master teacher conveys the best techniques from improvisational theater to design an accessible guide for all ages and skill levels. Crafted to help ordinary people tell extraordinary stories, this laugh-out-loud handbook covers everything from how to tell a good story to going off script. Learn how to sell yourself through the art of telling stories. The best storytelling uses improvisation to enthrall, entertain, and keep audiences on edge. Laugh along with tales of performance triumphs (and disasters) and explore ways to develop confidence and spontaneity. From brainstorming and development to performance and memorization techniques, learn how to tell a good story with: A variety of structures and editing approaches to bring out your best story Improv exercises to stimulate creativity without feeling foolish Quick and easy lessons on building stories Resources for putting on a showcase to tell your story “Let Corey Rosen teach you how good-humored authentic story sharing, in any social and cultural context, beats those nasty public lying contests every time.” —Nancy Mellon, author of Storytelling and the Art of Imagination “I know I will return to it again and again for ideas, inspiration, and entertainment.” —Samantha Harris
Author: Chip Heath
Publisher: Random House
ISBN: 1588365964
Category : Business & Economics
Languages : en
Pages : 336
Get Book
Book Description
NEW YORK TIMES BESTSELLER • The instant classic about why some ideas thrive, why others die, and how to make your ideas stick. “Anyone interested in influencing others—to buy, to vote, to learn, to diet, to give to charity or to start a revolution—can learn from this book.”—The Washington Post Mark Twain once observed, “A lie can get halfway around the world before the truth can even get its boots on.” His observation rings true: Urban legends, conspiracy theories, and bogus news stories circulate effortlessly. Meanwhile, people with important ideas—entrepreneurs, teachers, politicians, and journalists—struggle to make them “stick.” In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds—from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony—draw their power from the same six traits. Made to Stick will transform the way you communicate. It’s a fast-paced tour of success stories (and failures): the Nobel Prize-winning scientist who drank a glass of bacteria to prove a point about stomach ulcers; the charities who make use of the Mother Teresa Effect; the elementary-school teacher whose simulation actually prevented racial prejudice. Provocative, eye-opening, and often surprisingly funny, Made to Stick shows us the vital principles of winning ideas—and tells us how we can apply these rules to making our own messages stick.
Author: Cole Nussbaumer Knaflic
Publisher: John Wiley & Sons
ISBN: 1119002265
Category : Mathematics
Languages : en
Pages : 288
Get Book
Book Description
Don't simply show your data—tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples—ready for immediate application to your next graph or presentation. Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to: Understand the importance of context and audience Determine the appropriate type of graph for your situation Recognize and eliminate the clutter clouding your information Direct your audience's attention to the most important parts of your data Think like a designer and utilize concepts of design in data visualization Leverage the power of storytelling to help your message resonate with your audience Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data—Storytelling with Data will give you the skills and power to tell it!
Author: Karen Stott
Publisher: Harvest House Publishers
ISBN: 0736971335
Category : Religion
Languages : en
Pages : 242
Get Book
Book Description
A joy-filled life is possible...And you can have it right where you are. Those desires that tug on your heart and keep you up at night—the big dreams, grand adventures, new experiences—require purpose and planning, time and effort. Is it possible to follow your passions while still finding joy and meaning where God has you right now? With the voice of a close friend, Kara Stott offers insight and inspiration from her story of juggling motherhood and multiple businesses while leading Pursuit, a global entrepreneurial community. You will be empowered to... prepare space in your day for the endeavors that matter most to you and yours discover clear ways to keep your home, family, and work in healthy balance enjoy fresh moments of grace and gratitude as you make sure you are in your life If you are aching for more than a cycle of never-ending demands and not-enough peace, be inspired by how God can help you discover your purpose and cultivate An Intentional Life.
Author: Chip Heath
Publisher: Simon and Schuster
ISBN: 1982165456
Category : Business & Economics
Languages : en
Pages : 208
Get Book
Book Description
A clear, practical, first-of-its-kind guide to communicating and understanding numbers and data—from bestselling business author Chip Heath. How much bigger is a billion than a million? Well, a million seconds is twelve days. A billion seconds is…thirty-two years. Understanding numbers is essential—but humans aren’t built to understand them. Until very recently, most languages had no words for numbers greater than five—anything from six to infinity was known as “lots.” While the numbers in our world have gotten increasingly complex, our brains are stuck in the past. How can we translate millions and billions and milliseconds and nanometers into things we can comprehend and use? Author Chip Heath has excelled at teaching others about making ideas stick and here, in Making Numbers Count, he outlines specific principles that reveal how to translate a number into our brain’s language. This book is filled with examples of extreme number makeovers, vivid before-and-after examples that take a dry number and present it in a way that people click in and say “Wow, now I get it!” You will learn principles such as: -SIMPLE PERSPECTIVE CUES: researchers at Microsoft found that adding one simple comparison sentence doubled how accurately users estimated statistics like population and area of countries. -VIVIDNESS: get perspective on the size of a nucleus by imagining a bee in a cathedral, or a pea in a racetrack, which are easier to envision than “1/100,000th of the size of an atom.” -CONVERT TO A PROCESS: capitalize on our intuitive sense of time (5 gigabytes of music storage turns into “2 months of commutes, without repeating a song”). -EMOTIONAL MEASURING STICKS: frame the number in a way that people already care about (“that medical protocol would save twice as many women as curing breast cancer”). Whether you’re interested in global problems like climate change, running a tech firm or a farm, or just explaining how many Cokes you’d have to drink if you burned calories like a hummingbird, this book will help math-lovers and math-haters alike translate the numbers that animate our world—allowing us to bring more data, more naturally, into decisions in our schools, our workplaces, and our society.
Author: Jane Yolen
Publisher: Running Press Kids
ISBN: 9780762420483
Category : Juvenile Fiction
Languages : en
Pages : 0
Get Book
Book Description
The same story that captivated readers in 1977 is back in a stunning new edition! Hwei Min, the only daughter of the emperor of China, has been blind since birth. Her father offers a reward to anyone who can find a cure for the little girl. It seems that no one from magicians to physicians can help her. Then, one day a wise old man with a mysterious seeing stick visits the princess. Will he be able to teach Hwei Min that there is more than one way to see the world?
