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Author: Kathy Klotz-Guest
Publisher: Substantium
ISBN: 9781684191093
Category : Business & Economics
Languages : en
Pages : 194
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Book Description
Coming up constantly with a steady stream of marketing content, stories, and ideas that inspire excitement, interest and banish boring can be challenging. Your content-weary audience is saying "Stop Boring Me!" You cannot connect meaningfully with your audience if you bore them. There's just too much content chasing too little mindshare today. And most business marketing stinks because it is transactional, superficial and not human. The good news: it doesn't have to be that way because everyone is creative. Your inner kid is smart because it knows how to play. What if you could create engaging marketing content and storytelling, and generate kick-ass, fun and relevant ideas for stories, articles, branding, social media campaigns, sales presentations, and even new products? Well there is a fun way to do exactly that: by applying key concepts from the world of improvisation. Don't worry - this is not about theatricality, so you don't have to perform. It is about playfulness, however, and unleashing your inner kid. Bringing key concepts from the improvisation stage to your marketing, sales, branding and products page - or business stage, if you like - can help you, your team, your company and your business generate ideas that kick boring to the curb. While this book will help you be more funny, it's focused on fun as a creative catalyst for content idea orgasms: when different things come together in a fresh, human and engaging way that makes you and your audience say "aww yeah!" The first half of the book centers on how to use key improv concepts to craft and tell better stories for sales, social media, articles, presentations, content, and other story-related contexts. The second half of the book is all about innovating massively creative marketing ideas for products, content, campaigns, customer service, sales processes, you name it. While this book was written primarily for marketing people who have to create content, tell stories, make presentations; anyone in the idea-generation business (and who isn't) can use the tips in this book. Whether you are in marketing, sales, HR, product or customer service, these exercises will help you innovate and unleash more creative awesome into your work. Here is to more idea orgasms for you and your audience.
Author: Kathy Klotz-Guest
Publisher: Substantium
ISBN: 9781684191093
Category : Business & Economics
Languages : en
Pages : 194
Get Book Here
Book Description
Coming up constantly with a steady stream of marketing content, stories, and ideas that inspire excitement, interest and banish boring can be challenging. Your content-weary audience is saying "Stop Boring Me!" You cannot connect meaningfully with your audience if you bore them. There's just too much content chasing too little mindshare today. And most business marketing stinks because it is transactional, superficial and not human. The good news: it doesn't have to be that way because everyone is creative. Your inner kid is smart because it knows how to play. What if you could create engaging marketing content and storytelling, and generate kick-ass, fun and relevant ideas for stories, articles, branding, social media campaigns, sales presentations, and even new products? Well there is a fun way to do exactly that: by applying key concepts from the world of improvisation. Don't worry - this is not about theatricality, so you don't have to perform. It is about playfulness, however, and unleashing your inner kid. Bringing key concepts from the improvisation stage to your marketing, sales, branding and products page - or business stage, if you like - can help you, your team, your company and your business generate ideas that kick boring to the curb. While this book will help you be more funny, it's focused on fun as a creative catalyst for content idea orgasms: when different things come together in a fresh, human and engaging way that makes you and your audience say "aww yeah!" The first half of the book centers on how to use key improv concepts to craft and tell better stories for sales, social media, articles, presentations, content, and other story-related contexts. The second half of the book is all about innovating massively creative marketing ideas for products, content, campaigns, customer service, sales processes, you name it. While this book was written primarily for marketing people who have to create content, tell stories, make presentations; anyone in the idea-generation business (and who isn't) can use the tips in this book. Whether you are in marketing, sales, HR, product or customer service, these exercises will help you innovate and unleash more creative awesome into your work. Here is to more idea orgasms for you and your audience.
Author: Division of Labor
Publisher: Chronicle Books
ISBN: 1452129703
Category : Humor
Languages : en
Pages : 110
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Book Description
The new generation of workers needs a new workplace manual designed to explain the particular norms, boundaries, and expectations of the contemporary office environment and help them navigate the cutthroat reality of a cubicled 9 to 5. Enter Stop Tweeting Boring Sh*t, a handbook of vintage-style public service announcements addressing modern office issues, including such gems as: "If you don't have something nice to say, e-mail it," "If it doesn't have a meeting invite, it didn't happen," and "Nothing good comes from hitting 'reply all.'" With plenty of revealing (and real) workplace statistics peppered throughout, this colorful guide offers just the motivation young people need to hunker down and get to work.
Author: Lillian Daniel
Publisher: FaithWords
ISBN: 145559590X
Category : Religion
Languages : en
Pages : 208
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Book Description
When Lillian Daniel apologized to a total stranger for every bad thing that had ever been said or done in the name of Christianity, he was surprised that she was responsible for all that. "The Inquisition? Don't even raise it, I'm way ahead of you. I was mad about it before you even heard of it, that's how open-minded I am. Salem witch trials? I know! So embarrassing. Can I hang out with you anyway? You're too kind." "Religion is responsible for all the wars in history," they would say, and I'd respond, "You're so right. Don't forget imperialism, capitalism, and racism. Religion invented those problems too. You can tell that because religious people can be found at all their meetings." In this book, Daniel argues that it's time for Christians to stop apologizing and realize that how we talk about Christian community matters. With disarming candor laced with just the right amount of humor, Daniel urges open-minded Christians to explore ways to talk about their faith journeys that are reasonable, rigorous, and real. After the publication of the much talked about When Spiritual But Not Religious Is Not Enough: Seeing God In Surprising Places, Even the Church, Lillian Daniel heard from many SBNRs as well as practicing Christians. It was the Christians who scolded her for her forthright, unapologetic stand as one who believes that religious community matters. The Christians ranted that Christians, by definition, tend to be judgmental, condemning hypocrites, which is why people hate them. By saying religion matters, she was judging those who disagree, they said, proving the stereotype of Christians. Better to acknowledge all that's wrong with Christianity and its history, then apologize. In this book, Daniel shows why it matters how we talk about Christian community while urging open-minded Christians to learn better ways to talk about their faith.
Author: Frederick Buechner
Publisher: Harper Collins
ISBN: 0061755303
Category : Religion
Languages : en
Pages : 132
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Book Description
With eloquence, candor, and simplicity, a celebrated author tells the story of his father's alcohol abuse and suicide and traces the influence of this secret on his life as a son, father, husband, minister, and writer.
Author: Mel Robbins
Publisher: Harmony
ISBN: 0307716732
Category : Self-Help
Languages : en
Pages : 274
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Book Description
This hands-on guide from Mel Robbins, one of America’s top relationship experts and radio/tv personalities, addresses why over 100 million Americans secretly feel frustrated and bored with their lives and reveals what you can do about it. Mel Robbins has spent her career teaching people how to push past their self-imposed limits to get what they truly desire. She has an in-depth understanding of the psychological and social factors that repeatedly hold you back, and more important, a unique set of tools for getting you where you want to be. In Stop Saying You’re Fine, she draws on neuroscientific research, interviews with countless everyday people, and ideas she’s tested in her own life to show what works and what doesn’t. The key, she explains, is understanding how your own brain works against you. Because evolution has biased your mental gears against taking action, what you need are techniques to outsmart yourself. That may sound impossible, but Mel has created a remarkably effective method to help you do just that--and some of her discoveries will astonish you. By ignoring how you feel and seizing small moments of rich possibility--a process she calls “leaning in”--you can make tiny course directions add up to huge change. Among this book’s other topics: how everything can depend on not hitting the “snooze” button; the science of connecting with other people, what children can teach us about getting things done; and why five seconds is the maximum time you should wait before acting on a great idea. Blending warmth, humor and unflinching honesty with up-to-the-minute science and hard-earned wisdom, Stop Saying You’re Fine moves beyond the platitudes and easy fixes offered in many self-help books. Mel’s insights will actually help vault you to a better life, ensuring that the next time someone asks how you’re doing, you can truthfully answer, “Absolutely great.”
Author: Philip Yancey
Publisher: Zondervan
ISBN: 031021436X
Category : Faith
Languages : en
Pages : 340
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Book Description
No part of the Bible goes unstudied in this book's search for God's hidden nature.
Author: Jim Holt
Publisher: W. W. Norton & Company
ISBN: 0393069443
Category : Humor
Languages : en
Pages : 160
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Book Description
“Finally I understand what it is I’ve been laughing at all these years.”—Jimmy Kimmel From the best-selling author of Why Does the World Exist? comes this outrageous, uproarious compendium of absurdity, filth, racy paradox, and gratuitous offensiveness—just the kind of mature philosophical reflection readers have come to expect from the ever-entertaining Jim Holt. Indeed, Stop Me If You’ve Heard This is the first book to trace the evolution of the joke all the way from the standup comics of ancient Athens to the comedy-club Seinfelds of today. After exploring humor’s history in Part One, Holt delves into philosophy in Part Two: Wall Street jokes; jokes about rednecks and atheists, bulimics and politicians; jokes you missed if you didn’t go to a Catholic girls’ school; jokes about logic and existence itself . . . all became fodder for the grand theories of Aristotle, Kant, Freud, and Wittgenstein in this heady mix of the high and low, of the ribald and profound, from America’s most beloved philosophical pundit.
Author: Angie Miller
Publisher: Routledge
ISBN: 1351400045
Category : Education
Languages : en
Pages : 127
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Book Description
In this new book from Routledge and MiddleWeb, author Angie Miller shows how you can turn your students into informed citizens by teaching them how to research effectively. In today’s information-saturated world research skills have moved beyond fact-finding, into fact-sifting, fact-sorting, and fact-assessing. Miller shows you how to help students check sources, take good notes, make use of information, and synthesize and present information across the subject areas. She also shows how to make research a daily practice, not a one-time essay or project. With examples and online handouts you can use immediately, this practical book is a valuable resource for educators seeking to engage students in their work and encourage them toward higher level thinking.
Author: Kathy McAfee
Publisher:
ISBN: 9781941870662
Category :
Languages : en
Pages :
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Book Description
When's the last time you fought to stay awake during a presentation? How often have you been excited about what a presenter offered? Stop Global Boring is designed to help you find a better way to produce results without the overuse of PowerPoint. Unleash your creativity and effectively communicate, influence, and motivate audiences to action.
Author: H.J. Bowman
Publisher: Christian Faith Publishing, Inc.
ISBN: 1098022807
Category : Fiction
Languages : en
Pages : 220
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Book Description
What happens when C.S. Forester meets C.S. Lewis? Meathwyn, of course! Two office girls in post-World War 2 London suddenly have their routine lives transformed by a sudden and unexpected arrival into another world set in the nineteenth century. Their travels take them from a country meadow to a rural village in the midst of a teeming city. Adventure awaits on an eighteen gun sloop of war and later an ancient coast defense ship now used for training. Village life, battles with river pirates, open ocean sea fights, rescuing shipwrecked mariners, ship-to-shore bombardments, and earning the local equivalent of the Victoria Cross while evacuating a settlement in the face of armed opposition are all in a day's work for the intrepid duo. Other challenges come from learning a new way of life, exposing corporate corruption, and transforming the navy's joke into a sought-after duty assignment. Add a meddlesome queen and a retired admiral that is now a priest, mentor, and father figure-and you have a tailor-made situation for the two young women to learn a lot about life, themselves, and trusting God without reservation in all situations.
