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Author: M. Perelman
Publisher: Springer
ISBN: 1137079290
Category : Political Science
Languages : en
Pages : 263
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Book Description
This book describes how corporate powers have erected a rapacious system of intellectual property rights to confiscate the benefits of creativity in science and culture. This legal system threatens to derail both economic and scientific progress, while disrupting society and threatening personal freedom. Perelman argues that the natural outcome of this system is a world of excessive litigation, intrusive violations of privacy, the destruction system of higher education, interference with scientific research, and a lopsided distribution of income.
Author: M. Perelman
Publisher: Springer
ISBN: 1137079290
Category : Political Science
Languages : en
Pages : 263
Get Book
Book Description
This book describes how corporate powers have erected a rapacious system of intellectual property rights to confiscate the benefits of creativity in science and culture. This legal system threatens to derail both economic and scientific progress, while disrupting society and threatening personal freedom. Perelman argues that the natural outcome of this system is a world of excessive litigation, intrusive violations of privacy, the destruction system of higher education, interference with scientific research, and a lopsided distribution of income.
Author: Steve Cone
Publisher: John Wiley & Sons
ISBN: 1118146913
Category : Business & Economics
Languages : en
Pages : 186
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Book Description
The marketer's guide to standing out from the crowd and connecting with consumers As advertisements become more ubiquitous online and off, the struggle to really capture a customer's attention is heating up. In Steal These Ideas!, Second Edition, Steve Cone, internationally renowned marketing expert, reveals how to resonate with a target audience, providing a fresh perspective riddled with pearls of wisdom and wit. Full of practical ideas that the reader can learn in a matter of hours, and apply successfully to their business for years, Steal These Ideas! proved an instant classic on outside-the-box marketing when it first published in 2005, and this newly revised edition, refreshed for the present day, promises to have the same impact as it's predecessor. This new edition includes material on social networking, customer loyalty campaigns, building websites, and sending effective email blasts The book is illustrated throughout with examples of the good, bad, and ugly in advertising Includes new ideas on how to take full advantage of online marketing and social media Highlights the art of building an effective loyalty program, the power of public relations and sponsorship, and using a spokesperson Author Steve Cone is the Executive Vice President of AARP Everything you didn't learn in business school (or in the field), Steal These Ideas! gives marketers the edge in today's fast-paced, oversaturated marketplace.
Author: Gabriela Pereira
Publisher: Penguin
ISBN: 1599639343
Category : Language Arts & Disciplines
Languages : en
Pages : 306
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Book Description
Get the Knowledge Without the College! You are a writer. You dream of sharing your words with the world, and you're willing to put in the hard work to achieve success. You may have even considered earning your MFA, but for whatever reason--tuition costs, the time commitment, or other responsibilities--you've never been able to do it. Or maybe you've been looking for a self-guided approach so you don't have to go back to school. This book is for you. DIY MFA is the do-it-yourself alternative to a Master of Fine Arts in creative writing. By combining the three main components of a traditional MFA--writing, reading, and community--it teaches you how to craft compelling stories, engage your readers, and publish your work. Inside you'll learn how to: • Set customized goals for writing and learning. • Generate ideas on demand. • Outline your book from beginning to end. • Breathe life into your characters. • Master point of view, voice, dialogue, and more. • Read with a "writer's eye" to emulate the techniques of others. • Network like a pro, get the most out of writing workshops, and submit your work successfully. Writing belongs to everyone--not only those who earn a degree. With DIY MFA, you can take charge of your writing, produce high-quality work, get published, and build a writing career.
Author: Jane Friedman
Publisher: University of Chicago Press
ISBN: 022639333X
Category : Language Arts & Disciplines
Languages : en
Pages : 323
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Book Description
“Destined to become a staple reference book for writers and those interested in publishing careers.” —Publishers Weekly Writers talk about their work in many ways: as an art, as a calling, as a lifestyle. Too often missing from these conversations is the fact that writing is also a business. Those who want to make a full- or part-time job out of writing are going to have a more positive and productive career if they understand the basic business principles underlying the industry. This book offers the business education writers need but so rarely receive. It is meant for early-career writers looking to develop a realistic set of expectations about making money from their work. or for working writers who want a better understanding of the industry. Writers will gain a comprehensive picture of how the publishing world works—from queries and agents to blogging and advertising—and will learn how they can best position themselves for success over the long term. Jane Friedman has more than two decades of experience in the publishing industry, with an emphasis on digital media strategy for authors and publishers. She is encouraging without sugarcoating, blending years of research with practical advice that will help writers market themselves and maximize their writing-related income—and leave them empowered, confident, and ready to turn their craft into a career. “Friedman’s 20-plus years in the industry, launching and managing the social media presence of Writer’s Digest, along with her expertise in business strategies for authors and publishers, combine to create an invaluable compendium of practical advice.” —Library Journal (starred review)
Author: Erwin Raphael McManus
Publisher: Convergent Books
ISBN: 0593137388
Category : Religion
Languages : en
Pages : 209
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Book Description
A groundbreaking manifesto decoding the phenomenon of genius through the life of Jesus of Nazareth, revealing the untapped potential within every human being—from the bestselling author of The Artisan Soul, The Last Arrow, and The Way of the Warrior. “IF ALL GENIUS IS TOUCHED BY MADNESS, THEN IT IS ALSO TOUCHED BY THE DIVINE.” In every realm of our existence—art, science, technology, mathematics—we are captivated by stories of genius. Geniuses violate the status quo, destabilize conventional ways of thinking, and ultimately disrupt history by making us see the world differently. Genius is that rare expression of human capacity that seems to touch the divine. Jesus of Nazareth is undeniably one of the most influential figures ever to have walked the face of the earth. Yet his life as a work of genius has yet to be excavated and explored. In The Genius of Jesus, Erwin Raphael McManus examines the person of Jesus not simply through the lens of his divinity, but as a man who radically changed the possibility of what it means to be human. Drawing on the phenomenon of genius and the phenomenon of Jesus, McManus leads us to see this momentous figure in a new and life-altering way. Genius always leaves clues, and The Genius of Jesus follows those clues so that you can discover your own personal genius. McManus dives into the nuances of Jesus’s words and actions, showing how they can not only inspire us but revolutionize how we think about power, empathy, meaning, beauty, and truth. This work is for anyone who seeks to transform their life from the mundane to the transcendent—for anyone who longs to awaken the genius within. The Genius of Jesus is a thought-provoking exploration of the most controversial and influential figure who ever lived, and a guide for you to discover how his genius can live in you.
Author: Natalie Turner
Publisher: Pearson UK
ISBN: 1292218177
Category : Business & Economics
Languages : en
Pages : 228
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Book Description
Author: Austin Kleon
Publisher: Workman Publishing Company
ISBN: 0761171258
Category : Self-Help
Languages : en
Pages : 161
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Book Description
Unlock your creativity. An inspiring guide to creativity in the digital age, Steal Like an Artist presents ten transformative principles that will help readers discover their artistic side and build a more creative life. Nothing is original, so embrace influence, school yourself through the work of others, remix and reimagine to discover your own path. Follow interests wherever they take you—what feels like a hobby may turn into you life’s work. Forget the old cliché about writing what you know: Instead, write the book you want to read, make the movie you want to watch. And finally, stay Smart, stay out of debt, and risk being boring in the everyday world so that you have the space to be wild and daring in your imagination and your work. “Brilliant and real and true.”—Rosanne Cash
Author: Alexandra Styron
Publisher: Penguin
ISBN: 0451479378
Category : Young Adult Nonfiction
Languages : en
Pages : 226
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Book Description
A walk-the-walk, talk-the-talk, hands-on, say-it-loud handbook for activist kids who want to change the world! Inspired by Abbie Hoffman's radical classic, Steal This Book, author Alexandra Styron's stirring call for resistance and citizen activism will be clearly heard by young people who don't accept "it is what it is," who want to make sure everybody gets an equal piece of the American pie, and who know that the future of the planet is now. Styron's irreverent and informative primer on how to make a difference is organized into three sections: The Why, The What, and The How. The book opens with a personal essay and a historic look at civil disobedience and teenage activism in America. That's followed by a deep dive into several key issues: climate change, racial justice, women's rights, LGBTQIA rights, immigration, religious understanding, and intersectionality. Each chapter is introduced by an original full page comic and includes a summary of key questions, interviews with movers and shakers--from celebrities to youth activists--and spotlights on progressive organizations. The book's final section is packed with how-to advice on ways to engage, from group activities such as organizing, marching, rallying, and petitioning to individual actions like voting with your wallet, volunteering, talking with relatives with different viewpoints, and using social activism to get out a progressive message. This is a perfect book for older middle-schoolers and teens who care about the planet, the people with whom they share it, and the future for us all.
Author: Abbie Hoffman
Publisher: CreateSpace
ISBN: 9781497549098
Category : Social Science
Languages : en
Pages : 200
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Book Description
Steal this book
Author: Austin Kleon
Publisher: Workman Publishing
ISBN: 0761185682
Category : Games & Activities
Languages : en
Pages : 225
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Book Description
From the New York Times bestselling author of Steal Like an Artist and Show Your Work! comes an interactive journal and all-in-one logbook to get your creative juices flowing, and keep a record of your ideas and discoveries. The Steal Like an Artist Journal is the next step in your artistic journey. It combines Austin Kleon’s unique and compelling ideas with the physical quality that makes journals like Moleskines so enormously popular. Page after page of ideas, prompts, quotes, and exercises are like a daily course in creativity. There are lists to fill in—Ten Things I Want to Learn, Ten Things I Probably Think About More Than the Average Person. Challenges to take. Illustrated creative exercises—Make a Mixtape (for someone who doesn’t know you) and Fill in the Speech Balloons. Pro and con charts—What Excites You?/What Drains You? The journal has an elastic band for place-marking and a special pocket in the back—a “swipe file” to store bits and pieces of inspiration. Because if you want to steal like an artist, you need a place to keep your loot.
