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Author: Aaron N. Fletcher
Publisher: Turner Publishing Company
ISBN: 1618580744
Category : Business & Economics
Languages : en
Pages : 267
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Book Description
Beat Your Competition - Increase Sales - Get More Customers in 90 Days Online marketing expert Aaron Fletcher shows you how to gain more customers in this simple guide to marketing your small business, with quick and easy solutions for creating a successful marketing plan. In today’s technology-driven marketplace, every small business owner is looking for an effective marketing plan to increase online visibility and ultimately grow their business. Many have already taken the basic steps in launching a website, creating a Facebook page, and maybe even hiring a so-called SEO expert, but now find themselves dismayed by the lack of results. In Stand Out, online marketing expert and Geek-Free Marketing founder Aaron Fletcher shows every small business owner—no matter their skills or budget—how to create a simple, proven, and easy-to-follow road map to increase online visibility, bring more traffic to their sites, generate more leads, increase profit, and grow! Stand Out includes clear, step-by step instructions opn how to: 1. Build a solid marketing foundation using the 5 M’s of Marketing (Mindset, Market, Message, Media, and Metrics) and the basic Online Marketing Funnel 2. Launch a simple but powerful website that creates an ideal user experience 3. Complete a “Google 101” crash course on understanding search engines (SEO), optimizing your website, and increasing your online visibility 4. Create compelling content that speaks directly to your clients’ needs 5. Become a “digital citizen,” with tools to help you connect with your audience wherever they hang out online
Author: Aaron N. Fletcher
Publisher: Turner Publishing Company
ISBN: 1618580744
Category : Business & Economics
Languages : en
Pages : 267
Get Book
Book Description
Beat Your Competition - Increase Sales - Get More Customers in 90 Days Online marketing expert Aaron Fletcher shows you how to gain more customers in this simple guide to marketing your small business, with quick and easy solutions for creating a successful marketing plan. In today’s technology-driven marketplace, every small business owner is looking for an effective marketing plan to increase online visibility and ultimately grow their business. Many have already taken the basic steps in launching a website, creating a Facebook page, and maybe even hiring a so-called SEO expert, but now find themselves dismayed by the lack of results. In Stand Out, online marketing expert and Geek-Free Marketing founder Aaron Fletcher shows every small business owner—no matter their skills or budget—how to create a simple, proven, and easy-to-follow road map to increase online visibility, bring more traffic to their sites, generate more leads, increase profit, and grow! Stand Out includes clear, step-by step instructions opn how to: 1. Build a solid marketing foundation using the 5 M’s of Marketing (Mindset, Market, Message, Media, and Metrics) and the basic Online Marketing Funnel 2. Launch a simple but powerful website that creates an ideal user experience 3. Complete a “Google 101” crash course on understanding search engines (SEO), optimizing your website, and increasing your online visibility 4. Create compelling content that speaks directly to your clients’ needs 5. Become a “digital citizen,” with tools to help you connect with your audience wherever they hang out online
Author: Walid Mahroum
Publisher: Walid Mahroum
ISBN:
Category : Business & Economics
Languages : en
Pages : 149
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Book Description
Welcome to "The Art and Science of Marketing," a comprehensive guide to the dynamic and evolving field of marketing. This book explores the latest trends, strategies, and techniques used by businesses to create, deliver, and promote products or services to customers in today's fast-paced, digital landscape. With a focus on both the art and science of marketing, we examine the importance of understanding customer needs and preferences and developing effective strategies to meet those needs. From social media marketing to content creation, advertising to data analytics, we cover all aspects of marketing and provide practical advice and insights for businesses looking to stay ahead of the curve. As marketing continues to evolve and adapt to changes in technology, consumer behavior, and market trends, businesses need to be strategic and focused in their approach. We explore the various channels and platforms available, both traditional and digital, and provide guidance on finding the right balance to reach a wide audience and build a strong brand. Another key aspect of marketing is customer engagement, and we delve into the importance of creating a personalized experience that speaks to the needs and interests of customers. We discuss how building relationships that go beyond a simple transaction can lead to long-term success and brand loyalty. Ultimately, the goal of marketing is to create value for both the customer and the business. Through the insights and practical advice provided in this book, businesses of all sizes can develop effective marketing strategies and build strong brands that achieve long-term success.
Author:
Publisher:
ISBN: 9780133443233
Category : Internet advertising
Languages : en
Pages :
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Book Description
Author: Greg Strandberg
Publisher: Createspace Independent Publishing Platform
ISBN: 9781507769638
Category :
Languages : en
Pages : 0
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Book Description
Search Engine Optimization (SEO) can be quite confusing. You're going to find lots of advice out there, but not a lot that really gets you where you want to go. Where do you want to go? To the top of Google, that's where. So how do you get there? You can start by buying this book. It's full of the most useful articles from 2014, plus tons of commentary on them. In conversational, simple and to-the-point English you'll learn the proven secrets that allow you to: -Create content that people and search engines love -Discover the traffic-generating, money-making ways to conquer your niche -Optimize your website, blog, and social media posts for the best search engine rankings, and conversions -Use Social Media Marketing to boost your audience (without spending all day on social media) -Use effective content marketing strategies to attract people from Google to your website -Boost the speed of your site to draw and keep visitors, something Google loves -Get hundreds of proven, insider-only and industry-secret tips that typically take years of surfing the net to figure out This book has the 2015 SEO and social media strategies you need in order to get ahead! -Has everything you've done to rank higher on Google fallen flat? -Does the next algorithm change make you toss and turn at night? -Has that 'proven' niche let you down, and now all your time and money seems wasted? -Are you starting to think that SEO is some kind of black art or bad juju, best left for others to endure? Stop! This action-packed and tip-filled book has the secrets and solutions that your site has been waiting for. You'll discover what experienced SEO, social media and content marketing professionals routinely do and say to get big-time clients to their sites, and so much traffic it just makes your head spin. You can do this too - this book tells you how, and it does so by giving you the best social media, content marketing and SEO posts from 2014 - plus great analysis on how they can work for you! So what are you waiting for? Buy this book today and get your site moving up the search results tomorrow!
Author: Dave Amerland
Publisher: New Line Publishing
ISBN: 1844819868
Category : Business & Economics
Languages : en
Pages : 150
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Book Description
A completely revised and updated edition of the Amazon SEO best-seller on practical SEO practices and techniques. SEO Help is a practical, step-by-step guide which in 20 easy-to-understand chapters gives you the kind of practical advice a leading SEO engineer would give you if he were standing over your shoulder and helped you search engine optimize your website. This second, updated edition paperback keeps you up to date with the latest trends.- Over 70 new detailed changes have been introduced- SEO advice now includes cues for Google's Panda update- Social Media is discussed- Includes action plans for fast results in SEO- David Amerland is a keynote author and panelist, on SEO, social media and the way the web affects all our lives. SEO Help gives you everything you need to help your website rank fast in Google, attract relevant customers, and continue to grow organically, increasing your web presence through the application of very accessible, easy-to-implement, steps. What usually stops you from succeeding in the online world is the fact that by the time you learn the valuable lessons you need to apply you have also ran out of time and money. SEO Help dispenses with theory and complicated explanations. Its aim is to save you money you would spend in outsourcing SEO and help you get your website ranked fast. Its 20-step method is practical and straightforward, capable of implementation across a wide variety of websites. It is designed to help you get going from the very first chapter and see results within weeks rather than months.
Author: Nishant Baxi
Publisher: Pencil
ISBN: 935883093X
Category : Juvenile Nonfiction
Languages : en
Pages : 86
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Book Description
Overview of Search Engine Optimization (SEO) Search Engine Optimization, commonly known as SEO, constitutes a fundamental component of digital marketing strategies. With the rapid evolution of Internet technology and digital media, businesses utilize SEO's power to boost their online visibility and reach their potential customers more efficiently (Moz, 2020). Understanding the concept and main components of SEO is, therefore, pivotal for businesses seeking to establish a robust online presence. SEO refers to strategies aimed at enhancing a website's visibility on search engine result pages (SERPs). When done correctly, SEO can improve the quality and quantity of website traffic, organically - an activity implying unpaid appearance in the SERPs (Google, 2021). A primary objective of SEO i
Author: Rae A. Stonehouse
Publisher: Live For Excellence Productions
ISBN: 1998813509
Category : Business & Economics
Languages : en
Pages : 571
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Book Description
In the oversaturated modern landscape, establishing yourself as an expert and thought leader has never been more challenging - or more important for career success. Enter: books. In Stand Out! How to Craft a Book to Establish Yourself as an Expert Speaker author Rae A. Stonehouse unveils how you can leverage the credibility and visibility of authorship to differentiate yourself, attract ideal clients, and book high-paying speaking gigs at prestigious conferences, corporations, and associations. Backed by decades of experience, Stonehouse's groundbreaking book provides a comprehensive roadmap to plan, write, publish, and strategically market your book. You'll discover insider tips to identify your niche, craft compelling content, choose between traditional and self-publishing routes, and create financial leverage using your book. This is Author Stonehouse’s Sixth book in the Successful Self-Publisher Series: How to Write, Publish and Market Your Book Yourself. Stand Out! How to Craft a Book to Establish Yourself as an Expert Speaker reveals: · The step-by-step process to write an authoritative book positioning you as a leading voice in your industry. · Cutting-edge marketing strategies to build buzz, launch successfully, and drive book sales. · How to land lucrative speaking opportunities, media interviews, and new client partnerships · Monetization models and backend funnels to maximize your book's value. · Guidance to balance books with speaking to accelerate your income and impact. Whether you're a seasoned speaker or starting out, Stand Out! equips you with a powerful blueprint to use a book as a springboard for your career. If you're ready to write your story, spread your message, and become the speaker audiences crave, this book is for you!
Author: Amir Ali Shaik
Publisher: Amir Ali Shaik
ISBN:
Category : Business & Economics
Languages : en
Pages : 48
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Book Description
In the digital age, search engine optimization (SEO) is a fundamental skill for businesses and website owners. "Mastering SEO: A Comprehensive Guide" equips you with the knowledge and strategies needed to excel in the world of SEO. Whether you're a novice looking to understand the basics or a seasoned SEO practitioner aiming to stay current with the latest trends, this book offers a detailed and up-to-date exploration of SEO practices. This comprehensive guide covers the core principles of SEO, ranging from keyword research and on-page optimization to off-page strategies, technical SEO, and content creation. With insights on SEO analytics, algorithm updates, and ethical considerations, you'll gain a holistic understanding of how to improve your website's visibility on search engines. "Mastering SEO" also delves into specialized areas of SEO, including local SEO, mobile optimization, and SEO for various content management systems (CMS). Whether you're a business-to-business (B2B) or business-to-consumer (B2C) marketer, this book provides tailored strategies to enhance your SEO efforts and generate leads effectively. As SEO is continually evolving, the book also explores emerging trends in the field, such as voice search, artificial intelligence, and the growing importance of user experience (UX). It addresses the impact of privacy regulations and offers guidance on how to navigate this changing landscape. Packed with practical tips, recommended tools, and a glossary of SEO terms, "Mastering SEO" is your go-to resource for optimizing your website, attracting organic traffic, and achieving your digital marketing goals. Whether you're a business owner, marketer, or webmaster, this book will empower you to succeed in the ever-changing world of SEO.
Author: Jerri L. Ledford
Publisher: John Wiley & Sons
ISBN: 0470262117
Category : Computers
Languages : en
Pages : 410
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Book Description
This in-depth Bible delivers the holy grail of online marketing: how to influence search engine results to drive online shoppers to specific Web sites; the process is called search engine optimization (SEO) and it is a hot topic One-stop resource offers readers what they need to plan and implement a successful SEO program, including useful tips on finding the shortest routes to success, strategy suggestions, and sidebars with more information and additional resources Features interviews with executives from top search companies, plus appendices on creating successful listings with Google, MSN, Yahoo!, and others Topics include creating an SEO plan; managing keywords; maximizing pay-per-click strategies; understanding the role of links and linking; robots, spiders, and crawlers; maintaining SEO; analyzing success rates; and much more
Author: ERWIN WIJAYANTO
Publisher: Erwin Wijayanto
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 75
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Book Description
Book Description: In "The Ultimate Guide to Writing Unique SEO Articles: Boost Your Online Visibility," Erwin Wijayanto presents an invaluable resource for anyone seeking to improve their content creation skills and enhance their online presence. Whether you're a blogger, freelance writer, or business owner, this comprehensive guide will equip you with the knowledge and techniques to create engaging and search engine optimized articles. With a focus on both the art of writing and the technical aspects of SEO, this guide covers everything you need to know to produce unique and captivating articles. Erwin starts by demystifying keyword research, showing you how to identify the right keywords to target for maximum visibility. From there, he delves into effective writing techniques, teaching you how to craft articles that resonate with your audience and keep them coming back for more. But it doesn't stop there. Erwin takes you through the intricacies of headline creation, helping you develop attention-grabbing titles that stand out in search engine results. He also provides valuable insights into structuring your articles for optimal readability and engagement, while still catering to SEO requirements. With Erwin's guidance, you'll learn how to strike the perfect balance between creative expression and technical optimization. This guide is filled with practical tips, examples, and strategies that Erwin has personally honed throughout his career as a writer and poet. His passion for literature and dedication to helping aspiring writers shines through in every chapter. "The Ultimate Guide to Writing Unique SEO Articles: Boost Your Online Visibility" is a must-have for anyone seeking to harness the power of content creation in the digital age. Unlock your creative potential, improve your online visibility, and take your writing to new heights with this transformative guide.
