Soft Drink, Hard Labour PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Soft Drink, Hard Labour PDF full book. Access full book title Soft Drink, Hard Labour by Mike Gatehouse. Download full books in PDF and EPUB format.
Author: Mike Gatehouse
Publisher: Latin America Bureau (Lab)
ISBN:
Category : Business & Economics
Languages : en
Pages : 44
Get Book Here
Book Description
Soft Drink, Hard Labour outlines international campaign of protests and boycotts central to the struggle of the Coca-Cola workers, which forced concessions from one of the world's largest multinational food giants, and kept the Guatemalan trade union movement alive through the dark age of government repression.
Author: Mike Gatehouse
Publisher: Latin America Bureau (Lab)
ISBN:
Category : Business & Economics
Languages : en
Pages : 44
Get Book Here
Book Description
Soft Drink, Hard Labour outlines international campaign of protests and boycotts central to the struggle of the Coca-Cola workers, which forced concessions from one of the world's largest multinational food giants, and kept the Guatemalan trade union movement alive through the dark age of government repression.
Author: Michael Gatehouse
Publisher:
ISBN: 9781909013803
Category : Labor disputes
Languages : en
Pages : 38
Get Book Here
Book Description
Author: Mike Gatehouse
Publisher: Latin America Bureau (Lab)
ISBN:
Category : Business & Economics
Languages : en
Pages : 48
Get Book Here
Book Description
Soft Drink, Hard Labour outlines international campaign of protests and boycotts central to the struggle of the Coca-Cola workers, which forced concessions from one of the world's largest multinational food giants, and kept the Guatemalan trade union movement alive through the dark age of government repression.
Author: Neville Isdell
Publisher: Macmillan + ORM
ISBN: 1429988894
Category : Business & Economics
Languages : en
Pages : 271
Get Book Here
Book Description
The first book by a Coca-Cola CEO tells the remarkable story of the company's revival Neville Isdell was a key player at Coca-Cola for more than 30 years, retiring in 2009 as CEO after regilding the tarnished brand image of the world's leading soft-drink company. This first book by a Coca-Cola CEO tells an extraordinary personal and professional world-wide story, ranging from Northern Ireland to South Africa to Australia, the Philippines, Russia, Germany, India, South Africa and Turkey. Isdell helped put out huge public relations fires (India and Turkey), opened markets(Russia, Eastern Europe, Philippines and Africa), championed Muhtar Kent, the current Turkish-American CEO, all while living the ideal of corporate responsibility. Isdell's, and Coke's, story is newsy without being gossipy; principled without being preachy. Inside Coca-Cola is filled with stories and lessons appealing to anybody who has ever taken "the pause that refreshes." It's also a readable and important look at how companies can market and govern themselves more-ethically and to great success.
Author: Julio Moreno
Publisher: University of New Mexico Press
ISBN: 0826353681
Category : History
Languages : en
Pages : 352
Get Book Here
Book Description
The dominant tradition in writing about U.S.-Latin American relations during the Cold War views the United States as all-powerful. That perspective, represented in the metaphor "talons of the eagle," continues to influence much scholarly work down to the present day. The goal of this collection of essays is not to write the United States out of the picture but to explore the ways Latin American governments, groups, companies, organizations, and individuals promoted their own interests and perspectives. The book also challenges the tendency among scholars to see the Cold War as a simple clash of "left" and "right." In various ways, several essays disassemble those categories and explore the complexities of the Cold War as it was experienced beneath the level of great-power relations.
Author: Marion Nestle
Publisher: Oxford University Press
ISBN: 0190263458
Category : Medical
Languages : en
Pages : 352
Get Book Here
Book Description
Sodas are astonishing products. Little more than flavored sugar-water, these drinks cost practically nothing to produce or buy, yet have turned their makers--principally Coca-Cola and PepsiCo--into a multibillion-dollar industry with global recognition, distribution, and political power. Billed as "refreshing," "tasty," "crisp," and "the real thing," sodas also happen to be so well established to contribute to poor dental hygiene, higher calorie intake, obesity, and type-2 diabetes that the first line of defense against any of these conditions is to simply stop drinking them. Habitually drinking large volumes of soda not only harms individual health, but also burdens societies with runaway healthcare costs. So how did products containing absurdly inexpensive ingredients become multibillion dollar industries and international brand icons, while also having a devastating impact on public health? In Soda Politics, the 2016 James Beard Award for Writing & Literature Winner, Dr. Marion Nestle answers this question by detailing all of the ways that the soft drink industry works overtime to make drinking soda as common and accepted as drinking water, for adults and children. Dr. Nestle, a renowned food and nutrition policy expert and public health advocate, shows how sodas are principally miracles of advertising; Coca-Cola and PepsiCo spend billions of dollars each year to promote their sale to children, minorities, and low-income populations, in developing as well as industrialized nations. And once they have stimulated that demand, they leave no stone unturned to protect profits. That includes lobbying to prevent any measures that would discourage soda sales, strategically donating money to health organizations and researchers who can make the science about sodas appear confusing, and engaging in Corporate Social Responsibility (CSR) activities to create goodwill and silence critics. Soda Politics follows the money trail wherever it leads, revealing how hard Big Soda works to sell as much of their products as possible to an increasingly obese world. But Soda Politics does more than just diagnose a problem--it encourages readers to help find solutions. From Berkeley to Mexico City and beyond, advocates are successfully countering the relentless marketing, promotion, and political protection of sugary drinks. And their actions are having an impact--for all of the hardball and softball tactics the soft drink industry employs to maintain the status quo, soda consumption has been flat or falling for years. Health advocacy campaigns are now the single greatest threat to soda companies' profits. Soda Politics provides readers with the tools they need to keep up pressure on Big Soda in order to build healthier and more sustainable food systems.
Author: Mark Pendergrast
Publisher: Basic Books
ISBN: 0465046991
Category : Business & Economics
Languages : en
Pages : 666
Get Book Here
Book Description
For God, Country and Coca-Cola is the unauthorized history of the great American soft drink and the company that makes it. From its origins as a patent medicine in Reconstruction Atlanta through its rise as the dominant consumer beverage of the American century, the story of Coke is as unique, tasty, and effervescent as the drink itself. With vivid portraits of the entrepreneurs who founded the company -- and of the colorful cast of hustlers, swindlers, ad men, and con men who have made Coca-Cola the most recognized trademark in the world -- this is business history at its best: in fact, "The Real Thing."
Author: Jeremy Waddinton
Publisher: Routledge
ISBN: 1317949048
Category : Business & Economics
Languages : en
Pages : 280
Get Book Here
Book Description
The implications of globalization for labour are more often asserted than analyzed. This collection, and its companion volume The Global Economy, National States and the Regulation of Labour edited by by Paul Edwards and Tony Elger, seek to remedy this deficiency by presenting contemporary research on the relationship between the globalization of production and the regulation of labour. It examines the relations between specific pattens of labour control (production regimes) and approaches to national labour (regulatory regimes). The contributors assess the nature and form of labour resistance and accommodation across a range of manufacturing industries in different national contexts.
Author: Jeannine M. Purdy
Publisher: Routledge
ISBN: 0429872739
Category : Social Science
Languages : en
Pages : 492
Get Book Here
Book Description
Published in 1997. It is well known in Australia that Aboriginal people are currently massively over-represented amongst the prison population. Although it is not officially acknowledged to the same degree in Trinidad, it is also well-known that Afro-Trinidadians are over-represented in the prisons of that county. The disproportionate criminalisation of Aboriginal Australians and Afro-Trinidadians is interpreted by the author as a continuation and concretion of the myth of the barbaric, uncivilised and ungoverned ‘savage; in opposition to which Western legal systems and societies have created their own identities. The book departs from much contemporary analysis in this area by drawing strongly upon a historical analysis of the operations of the common law in Trinidad and Western Australia. By doing so, the book illustrates that race/ethnicity and criminalisation are not necessarily contiguous. What such analysis does reveal is another and more constant dimension to criminalisation; and that is economic basis of many of the legal relations instituted under British derived legal systems with respect to colonised peoples.
Author: James A Goldston
Publisher: Routledge
ISBN: 1000311406
Category : Political Science
Languages : en
Pages : 150
Get Book Here
Book Description
This book seeks to evaluate the political transformation that has been claimed for Guatemala since 1986 in light of its effects upon workers, considering the future evolution of Guatemala's experiment in controlled democracy.
