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Author: Deans, P. Candace
Publisher: IGI Global
ISBN: 1605661236
Category : Computers
Languages : en
Pages : 250
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Book Description
"This book provides an overview of current Web 2.0 technologies and their impact on organizations and educational institutions"--Provided by publisher.
Author: Deans, P. Candace
Publisher: IGI Global
ISBN: 1605661236
Category : Computers
Languages : en
Pages : 250
Get Book
Book Description
"This book provides an overview of current Web 2.0 technologies and their impact on organizations and educational institutions"--Provided by publisher.
Author: P. Candace Deans
Publisher: IGI Global
ISBN: 9781605661223
Category : Computers
Languages : en
Pages : 227
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Book Description
Offers an overview of the state of Web 2.0 technologies and their impact on organizations and educational institutions.
Author: Takeva, Tatjana
Publisher: IGI Global
ISBN: 1466621796
Category : Computers
Languages : en
Pages : 427
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Book Description
The new generation of internet technologies and web applications is seeing a growth in social software and networking, as well as other communications tools. This infrastructure of social interaction and collaboration has provided an increase in more dynamic user participation and expertise in knowledge of contents and facts traditionally only held by experts. Social Software and the Evolution of User Expertise: Future Trends in Knowledge Creation and Dissemination examines the vital role that social software applications play in regards to the cultural definitions of experts and challenges the reader to consider how recent changes in this area influence how we create and distribute knowledge. This collection brings together scholars and practitioners from various disciplines and professions to project a new kind of thinking about the understanding of the major changes in many professions.
Author: Czerkawski, Betul zkan
Publisher: IGI Global
ISBN: 1615209182
Category : Computers
Languages : en
Pages : 300
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Book Description
"This book reviews open and free software used in e-learning, examines the pedagogy behind FOSS and how it is applied to e-learning, and discusses the best practices for FOSS through real world examples, providing guidelines for e-learning designers and instructors who use FOSS"--Provided by publisher.
Author: Craig A. Hill
Publisher: John Wiley & Sons
ISBN: 1118594983
Category : Mathematics
Languages : en
Pages : 360
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Book Description
Provides the knowledge and tools needed for the future ofsurvey research The survey research discipline faces unprecedented challenges,such as falling response rates, inadequate sampling frames, andantiquated approaches and tools. Addressing this changinglandscape, Social Media, Sociality, and SurveyResearch introduces readers to a multitude of newtechniques in data collection in one of the fastest developingareas of survey research. The book is organized around the central idea of a "socialityhierarchy" in social media interactions, comprised of three levels:broadcast, conversational, and community based. SocialMedia, Sociality, and Survey Research offers balancedcoverage of the theory and practice of traditional survey research,while providing a conceptual framework for the opportunities socialmedia platforms allow. Demonstrating varying perspectives andapproaches to working with social media, the book features: ulstyle="line-height: 25px; margin-left: 15px; margin-top: 0px; font-family: Arial; font-size: 13px;" New ways to approach data collection using platforms such asFacebook and Twitter Alternate methods for reaching out to interview subjects Design features that encourage participation with engaging,interactive surveys Social Media, Sociality, and Survey Research is animportant resource for survey researchers, market researchers, andpractitioners who collect and analyze data in order to identifytrends and draw reliable conclusions in the areas of business,sociology, psychology, and population studies. The book is also auseful text for upper-undergraduate and graduate-level courses onsurvey methodology and market research.
Author: Management Association, Information Resources
Publisher: IGI Global
ISBN: 1466673583
Category : Business & Economics
Languages : en
Pages : 2214
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Book Description
As marketing professionals look for ever more effective ways to promote their goods and services to customers, a thorough understanding of customer needs and the ability to predict a target audience’s reaction to advertising campaigns is essential. Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications explores cutting-edge advancements in marketing strategies as well as the development and design considerations integral to the successful analysis of consumer trends. Including both in-depth case studies and theoretical discussions, this comprehensive four-volume reference is a necessary resource for business leaders and marketing managers, students and educators, and advertisers looking to expand the reach of their target market.
Author: Dumova, Tatyana
Publisher: IGI Global
ISBN: 1605663697
Category : Business & Economics
Languages : en
Pages : 938
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Book Description
"This book explores the origin, structure, purpose, and function of socially interactive technologies known as social software"--Provided by publisher.
Author: Vince Casarez
Publisher: McGraw Hill Professional
ISBN: 9780071643665
Category : Computers
Languages : en
Pages : 259
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Book Description
Integrate Web 2.0 trends and technologies into the enterprise Written by a team of experts from the Web 2.0 community and Oracle Corporation, this innovative guide provides a blueprint for leveraging the new culture of participation in an enterprise environment. Reshaping Your Business with Web 2.0 offers proven strategies for the successful adoption of an enterprise 2.0 paradigm and covers the technical solutions that best apply in specific situations. You will find clear guidelines for using Web 2.0 technologies and standards in a productive way to align with business goals, increase efficiency, and provide measurable bottom line growth. Foster collaboration and accelerate information dissemination with blogs and wikis Implement folksonomic strategies to achieve business intelligence, analytics, and semantic web goals Capture and broadcast connection graphs and activity streams via social networks Bring together application data, business analytics, unstructured information, and collaborative interactions in enterprise mashups Enable rich Internet applications with Ajax, Ruby on Rails, Flash, FLEX, and other technologies Connect your Web 2.0 ecosystem through Web services, such as REST and JSON Ensure security and compliance management
Author: Li, Eldon Y.
Publisher: IGI Global
ISBN: 1466640278
Category : Computers
Languages : en
Pages : 445
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Book Description
The modern business landscape demands that organizations maintain an online presence to network with their customers and investors. Therefore, understanding the link between social media and e-business is an important first step in cultivating these internet-based relationships. Organizations and Social Networking: Utilizing Social Media to Engage Consumers provides a broad investigation into the use of social technologies in business practices through theoretical research and practical applications. This book explores the opportunities and challenges brought about by the advent of various 21st century online business web tools and platforms, presenting professionals and researchers in e-business, social marketing, online collaborative communities, and social analytics with cutting-edge information and technological developments to implement in their own enterprises. This book is part of the Advances in Marketing, Customer Relationship Management, and E-Services series collection.
Author: Murugesan, San
Publisher: IGI Global
ISBN: 1605663859
Category : Computers
Languages : en
Pages : 1116
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Book Description
"This book provides a comprehensive reference source on next generation Web technologies and their applications"--Provided by publisher.
