Author: Phil Bradley
Publisher: Facet Publishing
ISBN: 185604713X
Category : Language Arts & Disciplines
Languages : en
Pages : 193
Book Description
Social Media for Creative Libraries explains how librarians and information professionals can use online tools to communicate more effectively, teach people different skills and to market and promote their service faster, cheaper and more effectively. Based on his acclaimed work How to Use Web 2.0 in Your Library, Phil Bradley has restructured and comprehensively updated this new book to focus on the activities that information professionals carry out on a daily basis, before then analysing and explaining how online tools can assist them in those activities. The book includes: - a discussion of authority checking and why information professionals are needed more than ever in a social media world - a guide to creating great presentations online - how online tools can make teaching and training sessions easier and more enjoyable for information professionals - useful tips for implementing new strategies in libraries and a discussion of the practicalities of library marketing and promotion - how to create a good social media policy and why - a look at a few social media disasters and how they could have been avoided Readership: Packed with features and accompanied by introductory videos on the Facet Publishing YouTube channel, Social Media for Creative Libraries is essential reading for all library and information professionals.
Social Media for Creative Libraries
Author: Phil Bradley
Publisher: Facet Publishing
ISBN: 185604713X
Category : Language Arts & Disciplines
Languages : en
Pages : 193
Book Description
Social Media for Creative Libraries explains how librarians and information professionals can use online tools to communicate more effectively, teach people different skills and to market and promote their service faster, cheaper and more effectively. Based on his acclaimed work How to Use Web 2.0 in Your Library, Phil Bradley has restructured and comprehensively updated this new book to focus on the activities that information professionals carry out on a daily basis, before then analysing and explaining how online tools can assist them in those activities. The book includes: - a discussion of authority checking and why information professionals are needed more than ever in a social media world - a guide to creating great presentations online - how online tools can make teaching and training sessions easier and more enjoyable for information professionals - useful tips for implementing new strategies in libraries and a discussion of the practicalities of library marketing and promotion - how to create a good social media policy and why - a look at a few social media disasters and how they could have been avoided Readership: Packed with features and accompanied by introductory videos on the Facet Publishing YouTube channel, Social Media for Creative Libraries is essential reading for all library and information professionals.
Publisher: Facet Publishing
ISBN: 185604713X
Category : Language Arts & Disciplines
Languages : en
Pages : 193
Book Description
Social Media for Creative Libraries explains how librarians and information professionals can use online tools to communicate more effectively, teach people different skills and to market and promote their service faster, cheaper and more effectively. Based on his acclaimed work How to Use Web 2.0 in Your Library, Phil Bradley has restructured and comprehensively updated this new book to focus on the activities that information professionals carry out on a daily basis, before then analysing and explaining how online tools can assist them in those activities. The book includes: - a discussion of authority checking and why information professionals are needed more than ever in a social media world - a guide to creating great presentations online - how online tools can make teaching and training sessions easier and more enjoyable for information professionals - useful tips for implementing new strategies in libraries and a discussion of the practicalities of library marketing and promotion - how to create a good social media policy and why - a look at a few social media disasters and how they could have been avoided Readership: Packed with features and accompanied by introductory videos on the Facet Publishing YouTube channel, Social Media for Creative Libraries is essential reading for all library and information professionals.
Managing Social Media in Libraries
Author: Troy Swanson
Publisher: Elsevier
ISBN: 1780633777
Category : Computers
Languages : en
Pages : 195
Book Description
Web 2.0 first created a scramble among librarians to participate in Facebook, YouTube, blogs, and other social media applications, and the turn is now towards management and consolidation. Managing Social Media in Libraries explores the developing information environment, the collaboration among library organizations, and the ways social media may convert the loose connections between library staff members. The book takes librarians beyond the mechanics of using social media, and establishes a framework to move library managers and leaders toward making social media effective. Managing Social Media in Libraries is structured around key topics in this area, including: refocusing after the first use of Web 2.0; library organisations as loosely coupled systems; social media within such systems; defining a purpose for the use of social media; connecting messages and tools; and integrating social media into standard websites. - Provides practical ways of thinking about social media for library managers and leaders - Provides examples of policies, workflows, and uses of social media tools for library managers and leaders - Defines organizations as coordinated systems and discusses how social media tools can emphasize the benefits of coordination
Publisher: Elsevier
ISBN: 1780633777
Category : Computers
Languages : en
Pages : 195
Book Description
Web 2.0 first created a scramble among librarians to participate in Facebook, YouTube, blogs, and other social media applications, and the turn is now towards management and consolidation. Managing Social Media in Libraries explores the developing information environment, the collaboration among library organizations, and the ways social media may convert the loose connections between library staff members. The book takes librarians beyond the mechanics of using social media, and establishes a framework to move library managers and leaders toward making social media effective. Managing Social Media in Libraries is structured around key topics in this area, including: refocusing after the first use of Web 2.0; library organisations as loosely coupled systems; social media within such systems; defining a purpose for the use of social media; connecting messages and tools; and integrating social media into standard websites. - Provides practical ways of thinking about social media for library managers and leaders - Provides examples of policies, workflows, and uses of social media tools for library managers and leaders - Defines organizations as coordinated systems and discusses how social media tools can emphasize the benefits of coordination
Customer Service in Libraries
Author: Charles Harmon
Publisher: Scarecrow Press
ISBN: 0810887495
Category : Language Arts & Disciplines
Languages : en
Pages : 119
Book Description
In this book, nine librarians from across the country describe their libraries’ best practices in this key area. Their contributions range from all-encompassing customer service policies and models any library can both adapt and be proud of to micro-approaches that emphasize offering excellent user-focused technology planning, picture book arrangement with patrons in mind, Web 2.0 tools to connect users with the library, establishing good service delivery chains, and making your library fantastic for homeschoolers. As past Public Library Association President Audra Caplan writes in her introduction to this book, “There is nothing magical about providing excellent customer service; it just takes the right people, the right philosophy and the passion to make it a reality.” If you’ve got all that, here are the best practices to make stellar customer service a reality for your library’s users.
Publisher: Scarecrow Press
ISBN: 0810887495
Category : Language Arts & Disciplines
Languages : en
Pages : 119
Book Description
In this book, nine librarians from across the country describe their libraries’ best practices in this key area. Their contributions range from all-encompassing customer service policies and models any library can both adapt and be proud of to micro-approaches that emphasize offering excellent user-focused technology planning, picture book arrangement with patrons in mind, Web 2.0 tools to connect users with the library, establishing good service delivery chains, and making your library fantastic for homeschoolers. As past Public Library Association President Audra Caplan writes in her introduction to this book, “There is nothing magical about providing excellent customer service; it just takes the right people, the right philosophy and the passion to make it a reality.” If you’ve got all that, here are the best practices to make stellar customer service a reality for your library’s users.
Social Media
Author: Nina Verishagen
Publisher: Chandos Publishing
ISBN: 008102410X
Category : Social Science
Languages : en
Pages : 302
Book Description
Social Media: The Academic Library Perspective provides a step-by-step guide on social media as written by somebody who has already done the work. Made up of case studies written by authors at various institutions who provide different perspectives on their institution's use of social media, the book highlights successes and failures, while also focusing on tips for social media management in the academic library that anybody in the community can interpret and adapt. Social media platforms are dealt with systematically, making this an essential guide for librarians who want to use social media to the benefit of their library. - Includes a step-by-step guide on the use of social media for academic libraries - Presents practical experience leveraged in the form of case studies - Provides quick, concise, and systematic recommendations for the use of social media - Written by academic librarians for academic librarians
Publisher: Chandos Publishing
ISBN: 008102410X
Category : Social Science
Languages : en
Pages : 302
Book Description
Social Media: The Academic Library Perspective provides a step-by-step guide on social media as written by somebody who has already done the work. Made up of case studies written by authors at various institutions who provide different perspectives on their institution's use of social media, the book highlights successes and failures, while also focusing on tips for social media management in the academic library that anybody in the community can interpret and adapt. Social media platforms are dealt with systematically, making this an essential guide for librarians who want to use social media to the benefit of their library. - Includes a step-by-step guide on the use of social media for academic libraries - Presents practical experience leveraged in the form of case studies - Provides quick, concise, and systematic recommendations for the use of social media - Written by academic librarians for academic librarians
How to Use Web 2.0 in Your Library
Author: Phil Bradley
Publisher: Facet Publishing
ISBN:
Category : Computers
Languages : en
Pages : 228
Book Description
A guide to establish social networking for libraries and information professionals with Web 2.0, and discusses RSS feeds, weblogs, podcasts, start pages, search engines, instant messaging, photograph-sharing, and other related topics.
Publisher: Facet Publishing
ISBN:
Category : Computers
Languages : en
Pages : 228
Book Description
A guide to establish social networking for libraries and information professionals with Web 2.0, and discusses RSS feeds, weblogs, podcasts, start pages, search engines, instant messaging, photograph-sharing, and other related topics.
The Library Marketing Toolkit
Author: Ned Potter
Publisher: Facet Publishing
ISBN: 1856048063
Category : Business & Economics
Languages : en
Pages : 241
Book Description
This Toolkit provides you with everything you need to successfully market any library. As libraries continue to fight for their survival amid growing expectations, competition from online sources and wavering public perceptions, effective marketing is increasingly becoming a critical tool to ensure the continued support of users, stakeholders and society as a whole. This unique practical guide offers expert coverage of every element of library marketing and branding for all sectors including archives and academic, public and special libraries, providing innovative and easy-to-implement techniques and ideas. The book is packed with case studies highlighting best practice and offering expert advice from thought-leaders including David Lee King and Alison Circle (US), Terry Kendrick and Rosemary Stamp (UK), Alison Wallbutton (New Zealand) and Rebecca Jones (Canada), plus institutions at the cutting-edge of library marketing including the British Library, New York Public Library, the National Archive, Cambridge University, JISC, the National Library of Singapore and the State Library of New South Wales. The key topics covered in the text are: • Seven key concepts for marketing libraries • Strategic marketing • The library brand • Marketing and the library building • An introduction to marketing online • Marketing with social media • Marketing with new technologies • Marketing and people • Internal marketing • Library advocacy as marketing • Marketing Special Collections and archives. Readership: The book is supplemented by a companion website and is essential reading for anyone involved in promoting their library or information service, whether at an academic, public or special library or in archives or records management. It’s also a useful guide for LIS students internationally who need to understand the practice of library marketing.
Publisher: Facet Publishing
ISBN: 1856048063
Category : Business & Economics
Languages : en
Pages : 241
Book Description
This Toolkit provides you with everything you need to successfully market any library. As libraries continue to fight for their survival amid growing expectations, competition from online sources and wavering public perceptions, effective marketing is increasingly becoming a critical tool to ensure the continued support of users, stakeholders and society as a whole. This unique practical guide offers expert coverage of every element of library marketing and branding for all sectors including archives and academic, public and special libraries, providing innovative and easy-to-implement techniques and ideas. The book is packed with case studies highlighting best practice and offering expert advice from thought-leaders including David Lee King and Alison Circle (US), Terry Kendrick and Rosemary Stamp (UK), Alison Wallbutton (New Zealand) and Rebecca Jones (Canada), plus institutions at the cutting-edge of library marketing including the British Library, New York Public Library, the National Archive, Cambridge University, JISC, the National Library of Singapore and the State Library of New South Wales. The key topics covered in the text are: • Seven key concepts for marketing libraries • Strategic marketing • The library brand • Marketing and the library building • An introduction to marketing online • Marketing with social media • Marketing with new technologies • Marketing and people • Internal marketing • Library advocacy as marketing • Marketing Special Collections and archives. Readership: The book is supplemented by a companion website and is essential reading for anyone involved in promoting their library or information service, whether at an academic, public or special library or in archives or records management. It’s also a useful guide for LIS students internationally who need to understand the practice of library marketing.
Managing Your Library's Social Media Channels
Author: David Lee King
Publisher: ALA Editions
ISBN: 9780838959497
Category : Internet marketing
Languages : en
Pages : 0
Book Description
Addresses the management of social media channels: setting goals, assigning roles for staff, and using analytical tools to measure effectiveness.
Publisher: ALA Editions
ISBN: 9780838959497
Category : Internet marketing
Languages : en
Pages : 0
Book Description
Addresses the management of social media channels: setting goals, assigning roles for staff, and using analytical tools to measure effectiveness.
Development of Creative Spaces in Academic Libraries
Author: Katy Kavanagh Webb
Publisher: Chandos Publishing
ISBN: 0081022735
Category : Language Arts & Disciplines
Languages : en
Pages : 214
Book Description
Development of Creative Spaces in Academic Libraries: A Decision Maker's Guide includes innovative ways libraries are engaging students, including the practice of setting aside high-tech spaces for creativity. Five models of library creative spaces are explored in this book, including digital media labs, digital humanities labs, makerspaces, data visualization labs and knowledge markets. The book explores creative spaces currently offered in libraries, with a focus on academic libraries. It gives real-world advice for the process of crafting a new space in the library, including tactics on how to find campus partners, conduct a needs analysis, and answer important questions. Case studies of innovators of library creativity further highlight the successes—and pitfalls—of embarking on the process of developing a new service or space in the library. - Shows administrators what other institutions are doing to enable media literacy - Helps university library administrators determine their best course of action - Provides detailed, unique case studies on up to 10 leading institutions, along with the service models they are providing
Publisher: Chandos Publishing
ISBN: 0081022735
Category : Language Arts & Disciplines
Languages : en
Pages : 214
Book Description
Development of Creative Spaces in Academic Libraries: A Decision Maker's Guide includes innovative ways libraries are engaging students, including the practice of setting aside high-tech spaces for creativity. Five models of library creative spaces are explored in this book, including digital media labs, digital humanities labs, makerspaces, data visualization labs and knowledge markets. The book explores creative spaces currently offered in libraries, with a focus on academic libraries. It gives real-world advice for the process of crafting a new space in the library, including tactics on how to find campus partners, conduct a needs analysis, and answer important questions. Case studies of innovators of library creativity further highlight the successes—and pitfalls—of embarking on the process of developing a new service or space in the library. - Shows administrators what other institutions are doing to enable media literacy - Helps university library administrators determine their best course of action - Provides detailed, unique case studies on up to 10 leading institutions, along with the service models they are providing
Social Software in Libraries
Author: Meredith G. Farkas
Publisher: Information Today, Inc.
ISBN: 157387275X
Category : Computers
Languages : en
Pages : 346
Book Description
Social software lets libraries show a human face online, helping them communicate, educate, and interact with their communities. This nuts-and-bolts guide provides librarians with the information and skills necessary to implement the most popular and effective social software technologies: blogs, RSS, wikis, social networking software, screencasting, photo-sharing, podcasting, instant messaging, gaming, and more. Success stories and interviews highlight these tools ease-of-use and tremendous impact.
Publisher: Information Today, Inc.
ISBN: 157387275X
Category : Computers
Languages : en
Pages : 346
Book Description
Social software lets libraries show a human face online, helping them communicate, educate, and interact with their communities. This nuts-and-bolts guide provides librarians with the information and skills necessary to implement the most popular and effective social software technologies: blogs, RSS, wikis, social networking software, screencasting, photo-sharing, podcasting, instant messaging, gaming, and more. Success stories and interviews highlight these tools ease-of-use and tremendous impact.
Using Social Media in Libraries
Author: Charles Harmon
Publisher: Scarecrow Press
ISBN: 081088755X
Category : Language Arts & Disciplines
Languages : en
Pages : 116
Book Description
Since there’s no point in Twittering if no one acts on your tweets and there’s no point in having a Facebook page with a million “likes” if library use doesn’t increase, you’ll welcome the eight best practices presented here because they will help your library both actually do social media in a way that matters and do it well. The successful strategies presented here range from the Vancouver Public Library’s innovative use of Twitter to the United Nations Library’s adoption of a social media policy to the Farmington, Connecticut Public Library’s fantastic work using social media to reach teens who weren’t using the library. Other libraries highlight their ventures into media including blogs, Pinterest, and social catalogs.
Publisher: Scarecrow Press
ISBN: 081088755X
Category : Language Arts & Disciplines
Languages : en
Pages : 116
Book Description
Since there’s no point in Twittering if no one acts on your tweets and there’s no point in having a Facebook page with a million “likes” if library use doesn’t increase, you’ll welcome the eight best practices presented here because they will help your library both actually do social media in a way that matters and do it well. The successful strategies presented here range from the Vancouver Public Library’s innovative use of Twitter to the United Nations Library’s adoption of a social media policy to the Farmington, Connecticut Public Library’s fantastic work using social media to reach teens who weren’t using the library. Other libraries highlight their ventures into media including blogs, Pinterest, and social catalogs.