Smarter Legal Marketing

Smarter Legal Marketing PDF Author: Rachel Brushfield
Publisher:
ISBN: 9781784461225
Category :
Languages : en
Pages : 256

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Book Description

Smarter Legal Marketing

Smarter Legal Marketing PDF Author: Rachel Brushfield
Publisher:
ISBN: 9781784461225
Category :
Languages : en
Pages : 256

Get Book Here

Book Description


Great Legal Marketing

Great Legal Marketing PDF Author: Benjamin W. Glass
Publisher: Morgan James Publishing
ISBN: 0983712506
Category : Business & Economics
Languages : en
Pages : 195

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Book Description
Shares marketing strategies to build law practices, including cultivating a group of followers who will send business, building a database of clients, and avoiding the common pitfalls.

The Smarter Legal Model

The Smarter Legal Model PDF Author: Trevor Faure
Publisher:
ISBN: 9781899461233
Category : Corporate lawyers
Languages : en
Pages : 157

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Book Description
The Smarter Legal Model is a practical toolbox of complementary methodologies which have been applied on a multi-million dollar scale and proven to: *Reduce legal costs. *Increase the legal work covered without increasing cost or headcount, by maximising individual potential. *Improve both compliance and client satisfaction at the same time. *Replace the traditional law firm-client tension with a mutually profitable partnership. The Smarter Legal Model applies world-class business and behavioral principles, such as Six Sigma, return on invested capital, zero-sum game theory and neuro-linguistic programming to the practice of law for the first time with tangible results. Recently reported benefits of the Model include a 27% reduction in legal fees, a 60% reduction in litigation volume and demonstrable improvements in client satisfaction. The Smarter Legal Model will be of use to in-house lawyers, private practitioners and even professionals from non-legal disciplines. The Smarter Legal Model has been adopted by major concerns and has been the subject of extensive analysis across the world. The Author has lectured on the Model at Harvard Law School, Oxford University, Georgetown Law School; in Washington, New York, London, Amsterdam, Brussels, Stockholm and Sydney.

The Lawyer's Guide to Working Smarter with Knowledge Tools

The Lawyer's Guide to Working Smarter with Knowledge Tools PDF Author: Marc Lauritsen
Publisher: American Bar Association
ISBN: 9781604428261
Category : Law offices
Languages : en
Pages : 248

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Book Description
This ground-breaking guide introduces lawyers and other professionals to a powerful class of software that supports core aspects of legal work. The author discusses how technologies like practice systems, work product retrieval, document assembly, and interactive checklists help people work smarter. If you are looking to work more effectively, this book provides a clear roadmap, with many concrete examples and thought-provoking ideas.

Strategic Internet Marketing for Legal Professionals

Strategic Internet Marketing for Legal Professionals PDF Author: Cheryl Waller
Publisher: Strategic Internet Marketing Corporation
ISBN: 9780692453797
Category :
Languages : en
Pages : 254

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Book Description
Cheryl Waller, MBA dares legal professionals to dramatically improve their online marketing with proven strategies used by the smartest (and wealthiest) attorneys. Strategic Internet Marketing for Legal Professionals delivers new insights and amazingly effective strategies that any attorney can implement in their marketing to immediately produce outstanding results for their business and consistently put money in their pocket. This book is for you if... » You are a legal professional looking to expand your business, marketing strategy, and online presence » You are trying to grow your business, but don t have the time or knowledge to manage Internet marketing » You realize how important Internet marketing is to your business, but you re not sure how to apply it or where to start If you have read this far, then you have dedicated precious time, hard-earned money, and months (or even years) of effort into opening your practice only to find out that it is nearly impossible to run a business, market the business, and still have time for a life outside of the business. Inside these pages, you will discover the fool-proof methods used by the top legal professionals to siphon their ideal clients from the Internet and pour them into their business. You will finally understand how smart attorneys have cracked the code of Internet Marketing with step-by-step methods to consistently attract their ideal clients. Finally understand how to magnetically attract your ideal target client with focused reliability and precision design. But, most importantly, discover the art of leveraging your business for all that it s worth and living the life you deserve.

Own the Map

Own the Map PDF Author: Conrad Saam
Publisher:
ISBN: 9781641056083
Category : Lawyers
Languages : en
Pages : 132

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Book Description


Courting Your Clients

Courting Your Clients PDF Author: Margaret Grisdela
Publisher: Lulu.com
ISBN: 0979567408
Category : Law
Languages : en
Pages : 162

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Book Description


Venture Deals

Venture Deals PDF Author: Brad Feld
Publisher: John Wiley & Sons
ISBN: 1118118642
Category : Business & Economics
Languages : en
Pages : 245

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Book Description
An engaging guide to excelling in today's venture capital arena Beginning in 2005, Brad Feld and Jason Mendelson, managing directors at Foundry Group, wrote a long series of blog posts describing all the parts of a typical venture capital Term Sheet: a document which outlines key financial and other terms of a proposed investment. Since this time, they've seen the series used as the basis for a number of college courses, and have been thanked by thousands of people who have used the information to gain a better understanding of the venture capital field. Drawn from the past work Feld and Mendelson have written about in their blog and augmented with newer material, Venture Capital Financings puts this discipline in perspective and lays out the strategies that allow entrepreneurs to excel in their start-up companies. Page by page, this book discusses all facets of the venture capital fundraising process. Along the way, Feld and Mendelson touch on everything from how valuations are set to what externalities venture capitalists face that factor into entrepreneurs' businesses. Includes a breakdown analysis of the mechanics of a Term Sheet and the tactics needed to negotiate Details the different stages of the venture capital process, from starting a venture and seeing it through to the later stages Explores the entire venture capital ecosystem including those who invest in venture capitalist Contain standard documents that are used in these transactions Written by two highly regarded experts in the world of venture capital The venture capital arena is a complex and competitive place, but with this book as your guide, you'll discover what it takes to make your way through it.

Hacking Marketing

Hacking Marketing PDF Author: Scott Brinker
Publisher: John Wiley & Sons
ISBN: 1119183235
Category : Business & Economics
Languages : en
Pages : 290

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Book Description
Apply software-inspired management concepts to accelerate modern marketing In many ways, modern marketing has more in common with the software profession than it does with classic marketing management. As surprising as that may sound, it's the natural result of the world going digital. Marketing must move faster, adapt more quickly to market feedback, and manage an increasingly complex set of customer experience touchpoints. All of these challenges are shaped by the dynamics of software—from the growing number of technologies in our own organizations to the global forces of the Internet at large. But you can turn that to your advantage. And you don't need to be technical to do it. Hacking Marketing will show you how to conquer those challenges by adapting successful management frameworks from the software industry to the practice of marketing for any business in a digital world. You'll learn about agile and lean management methodologies, innovation techniques used by high-growth technology companies that any organization can apply, pragmatic approaches for scaling up marketing in a fragmented and constantly shifting environment, and strategies to unleash the full potential of talent in a digital age. Marketing responsibilities and tactics have changed dramatically over the past decade. This book now updates marketing management to better serve this rapidly evolving discipline. Increase the tempo of marketing's responsiveness without chaos or burnout Design "continuous" marketing programs and campaigns that constantly evolve Drive growth with more marketing experiments while actually reducing risk Architect marketing capabilities in layers to better scale and adapt to change Balance strategic focus with the ability to harness emergent opportunities As a marketer and a manager, Hacking Marketing will expand your mental models for how to lead marketing in a digital world where everything—including marketing—flows with the speed and adaptability of software.

Smart Marketing for the Small Firm Practitioner

Smart Marketing for the Small Firm Practitioner PDF Author: Kenneth A. Vercammen
Publisher:
ISBN: 9781627224840
Category : Lawyers
Languages : en
Pages : 156

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Book Description